La Collection Lambert
La Collection Lambert is a contemporary art museum in Avignon, France, designated a Centre d'Art Contemporain d'Intérêt National, presenting the 556+ work permanent collection of Yvon Lambert across two 18th-century mansions and serving individual visitors, families, school groups, and corporate event clients through exhibitions, education, retail, and venue rental.
- Company typePrivate
- Founded2000
- HeadquartersAvignon, France
- Headcount11–50
- GTM typeB2C
- OfferingServices
What La Collection Lambert does
La Collection Lambert (legal entity: Collection Lambert en Avignon, Siret 430 159 822 00013) is a private contemporary art museum in Avignon, France, operating as a Centre d'Art Contemporain d'Intérêt National under the French Ministry of Culture. Founded in 2000 at the initiative of collector and art dealer Yvon Lambert, the institution is housed across two adjoining 18th-century mansions — Hôtel de Caumont (permanent collection, renovated by architect Rudy Ricciotti) and Hôtel de Montfaucon (temporary exhibitions, added in 2015 by architects Berger&Berger) — yielding nearly 5,000m² of exhibition space with an auditorium, on-site bookshop, and Restaurant Le Violette. In 2012, Yvon Lambert formalised the donation of more than 550 works to the French State for permanent conservation in Avignon, anchoring the institution around one of the most substantial private contemporary art collections in France (including matched ensembles by Basquiat, LeWitt, Weiner, Goldin, Boltanski, Twombly, Ryman, Barceló and others). The buildings themselves are placed at the museum's disposal by the City of Avignon, with additional operational support from the French State, the Provence-Alpes-Côte d'Azur region and department, and private patrons.
The museum's commercial activity is structured around five revenue streams: ticket admissions (€12 regular / €8 reduced / €5 youth, with free tiers for under-12s, disabled visitors, and income-support recipients) plus recurring subscription passes (€30 Solo / €55 Duo annually); on-site bookstore and retail of catalogues, artist multiples, postcards, stationery and textile merchandise; venue privatisation for corporate events, seminars and receptions (spaces from 43m² to 770m² plus a 148-seat auditorium); the in-house Restaurant Le Violette operated by Nicolas and Corinne Samurkas; and a publishing programme of more than 30 exhibition catalogues and monographs, co-published with Actes Sud. Customer segments span individual visitors, families, school groups from kindergarten to university, social and disability audiences, and corporate/private event clients; educational pricing is structured at €5-€7 per student for half-day/full-day workshop programs. Operational marketing relies on the institutional website, monthly newsletter, multi-platform social media, press relations, and the annual spike in traffic during the Festival d'Avignon in July, supported by partnerships with the Calouste Gulbenkian Foundation, the Lithuanian Cultural Institute (2026-2027 residency), the Plein Sud network, the Villa Médicis / Villa Kujoyama / Casa de Velázquez (Viva Villa! festival) and the Regional Avignon-Provence Orchestra.
La Collection Lambert firmographics
Firmographics- Name
- La Collection Lambert
- Legal name
- Collection Lambert en Avignon
- Website
- https://collectionlambert.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- La Collection Lambert is a contemporary art museum in Avignon, France, designated a Centre d'Art Contemporain d'Intérêt National, presenting the 556+ work permanent collection of Yvon Lambert across two 18th-century mansions and serving individual visitors, families, school groups, and corporate event clients through exhibitions, education, retail, and venue rental.
- Ownership category
- akta.pro rank
La Collection Lambert industry classification
Industry- Product category
- Contemporary Art Museum
- NAICS
- Museums (71211), Museums, Historical Sites, and Similar Institutions (712)
- SIC
- Miscellaneous Publishing (2741)
- akta.pro primary industry
- Art Galleries & Exhibition Spaces (Commercial & Nonprofit) (THAJADAH)
- akta.pro secondary industry
- Museum & Landmark Guided Tours (Skip-the-line/Docent-led) (THAJAAAC)
Keywords
Where La Collection Lambert is headquartered
LocationHeadquarters
- HQ city
- Avignon
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
La Collection Lambert business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Admission fees: Ticket sales for museum entry with regular, reduced, youth, and free admission categories. Annual subscription passes (Pass Collection) provide recurring revenue.
- Bookstore and retail: Sale of exhibition catalogues, monographs, artist multiples, merchandise, posters, postcards, stationery, and textile products including limited edition silk scarves.
- Venue privatization: Rental of museum spaces for private events including seminars, conferences, cocktail receptions, and exclusive evenings. Multiple venues available from 43m2 to 770m2 spaces.
- Restaurant Le Violette: On-site restaurant operated by Nicolas and Corinne Samurkas, offering cuisine with local products. The restaurant operates within the museum premises.
- Publishing: Sale of exhibition catalogues, monographs, and The Cahiers de la Collection Lambert series. Over 30 published titles documenting exhibitions and the permanent collection.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Regular admission |
| Unit Pricing | Pay-as-you-go | Reduced admission |
| Unit Pricing | Pay-as-you-go | Youth admission |
| Unit Pricing | Pay-as-you-go | Free admission |
| Subscription | Annual | Annual pass - Solo |
| Subscription | Annual | Annual pass - Duo |
| Other | Multi-year contract | Venue rental |
| Unit Pricing | Pay-as-you-go | Artist multiples |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
La Collection Lambert product offering
Product offeringCore offering
La Collection Lambert is a contemporary art museum that presents rotating exhibitions from its permanent collection of 556+ works by major 20th and 21st century artists, alongside temporary exhibitions changed twice yearly across its Hôtel de Caumont and Hôtel de Montfaucon venues. It operates an on-site bookstore (publications, artist multiples, merchandise), the Le Violette restaurant, venue privatization services for private and corporate events, and tailored educational workshops for young audiences, families, schools, and visitors with disabilities. Additional offerings include annual subscription passes, artist multiples and limited editions, exhibition catalogues co-published with Actes Sud, and an annual European Curatorial Residency Programme.
Product overview
La Collection Lambert is a contemporary art museum operated as a National Interest Art Center (Centre d'Art Contemporain d'Intérêt National) in Avignon, France. Founded by collector Yvon Lambert and housed in two 18th-century mansions, the institution offers a unified visitor experience combining rotating exhibitions of its 550+ work permanent collection with educational programs, a bookstore, and an on-site restaurant. The museum's core offerings include temporary exhibitions in the Hôtel de Montfaucon, permanent collection displays in the Hôtel de Caumont, artist multiples and publications, venue privatization services, workshops for various audiences, and a European curatorial residency program.
Differentiator
Problem solved
Functional benefit
Products and services
- Museum Exhibitions
- Museum Bookstore
Companies that use La Collection Lambert
Customer profileNamed customers3 records
Segments6 records
Ideal customer profiles6 records
La Collection Lambert technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
La Collection Lambert partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, flagship and minor.
- French StatecoreYvon Lambert donated his collection of 556+ works to the French State for permanent conservation in Avignon. The State provides ongoing support for the museum's operations and programming.
- City of AvignoncoreThe City of Avignon provides the two 18th-century mansions (Hôtel de Caumont and Hôtel de Montfaucon) that house the collection, and provides municipal support.
- Region and Department of Provence-Alpes-Côte d'AzurcoreRegional and departmental authorities provide financial support for the museum's cultural programming and operations.
- Lithuanian Cultural InstituteflagshipThe Lithuanian Cultural Institute (established 2008 by the Ministry of Culture of the Republic of Lithuania) partners with the museum for the 2026-2027 curatorial residency program targeting Lithuanian curators. The residency includes €4,500 flat-rate fee plus per diem and accommodation, with €30,000 exhibition production budget.
- Plein Sud networkminorThe Collection Lambert participates in the Plein Sud network of art institutions for collaborative programming and artistic exchange.
- Berger&Berger (Cyrille and Laurent Berger)coreArchitects Laurent P. Berger (visual artist, ENSAD Paris) and Cyrille Berger (registered architect DPLG) renovated the Hôtel de Montfaucon in 2015, creating contemporary exhibition spaces including an atrium with minimalist staircase and large zenithal oculus.
- Rudy RicciotticoreArchitect Rudy Ricciotti renovated the Hôtel de Caumont to meet museum requirements.
- Actes SudcoreHistorical co-publisher of the museum alongside Éditions de l'Amateur and Gallimard. Actes Sud has been a key partner in publishing exhibition catalogues and monographs since 2000.
- Regional Avignon-Provence OrchestraminorMulti-year collaboration developing connections between music and contemporary art through concerts in exhibition rooms, workshops for school children, teacher training, and joint projects like the Translations program with composer Pascale Jakubowski.
- Villa Médicis, Villa Kujoyama, Casa de VelázquezflagshipAnnual Viva Villa! festival bringing together artists from these three French art residencies in Madrid, Kyoto, and Rome for exhibitions and artistic exchange.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
La Collection Lambert competitors and assessment
Company assessmentDirect peers
- Palais de Tokyo: Paris-based contemporary art center with rotating exhibitions, artist residencies, publishing, and a restaurant. Operates as a Centre d'Art Contemporain d'Intérêt National like Collection Lambert, with a comparable programming model and audience.
- Lafayette Anticipations: Paris foundation funded by the Galeries Lafayette group focused on contemporary art, design, and fashion with exhibitions, residencies, and a publishing program. Comparable in mission, scale, and the combination of exhibition, retail, and event revenue.
- [mac] Musée d'Art Contemporain de Marseille: Regional contemporary art museum in Marseille with permanent collection, temporary exhibitions, and educational programming. Comparable peer institution within the Plein Sud network that Collection Lambert participates in.
- Fondation Cartier pour l'Art Contemporain: Paris-based corporate foundation dedicated to contemporary art exhibitions and artist commissions. Comparable operating model (private foundation, rotating exhibitions, publications, evening events) and visitor demographic.
- Musée d'Art Moderne de la Ville de Paris: Municipal contemporary art museum in Paris with permanent collections, temporary exhibitions, and educational programming. Comparable as a publicly-supported French contemporary art institution with diversified public programs.
- MAC Lyon: Musée d'Art Contemporain de Lyon is a regional French contemporary art museum with permanent collections, temporary exhibitions, and educational programming. Closest geographic and functional peer outside Paris.
- Centre d'Art Contemporain La Villa Arson: National Interest Contemporary Art Center in Nice combining exhibition programming with an art school. Comparable institutional designation and Mediterranean regional positioning.
Broad incumbents
- Centre Pompidou: France's flagship national contemporary and modern art museum in Paris. Direct functional overlap (contemporary art exhibitions, publishing, venue rental, education) but operates at vastly larger scale and with a national-museum brand.
- Fondation Louis Vuitton: Frank Gehry-designed contemporary art foundation in the Bois de Boulogne backed by LVMH. Overlaps with Collection Lambert in mission and audience but operates at significantly larger scale and corporate-sponsor budget.
Regional players
- MAMCO Genève: Geneva's Musée d'Art Moderne et Contemporain with permanent collection of post-1960 works and rotating exhibitions. Comparable in scale, programming rhythm, and curatorial ambition, though operating in a different national market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
La Collection Lambert social profiles
Digital presenceLa Collection Lambert financial estimates
Financial estimateRevenue estimate
Valuation estimate
La Collection Lambert leadership team
Management profileNumber of profiles
Profiles9 records
La Collection Lambert funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
La Collection Lambert M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about La Collection Lambert
What does La Collection Lambert do?
La Collection Lambert is a contemporary art museum that presents rotating exhibitions from its permanent collection of 556+ works by major 20th and 21st century artists, alongside temporary exhibitions changed twice yearly across its Hôtel de Caumont and Hôtel de Montfaucon venues. It operates an on-site bookstore (publications, artist multiples, merchandise), the Le Violette restaurant, venue privatization services for private and corporate events, and tailored educational workshops for young audiences, families, schools, and visitors with disabilities. Additional offerings include annual subscription passes, artist multiples and limited editions, exhibition catalogues co-published with Actes Sud, and an annual European Curatorial Residency Programme.
Is La Collection Lambert a public or private company?
La Collection Lambert is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was La Collection Lambert founded?
La Collection Lambert was founded in 2000. It employs 11 to 50 people.
Where is La Collection Lambert based?
La Collection Lambert is headquartered in Avignon, France, in the Europe region.
How does La Collection Lambert make money?
Five revenue lines are on record. Admission fees are the primary driver. The others are bookstore and retail, venue privatization, restaurant Le Violette and publishing.
Who are La Collection Lambert's main competitors?
Direct peers on record are Palais de Tokyo, Lafayette Anticipations, [mac] Musée d'Art Contemporain de Marseille, Fondation Cartier pour l'Art Contemporain, Musée d'Art Moderne de la Ville de Paris, MAC Lyon and Centre d'Art Contemporain La Villa Arson. Broad incumbents are Centre Pompidou and Fondation Louis Vuitton. MAMCO Genève is listed as a regional player.
Does La Collection Lambert have an API?
No public API is recorded for La Collection Lambert.
What industry is La Collection Lambert in?
La Collection Lambert's product category is Contemporary Art Museum. Its primary akta.pro industry code is THAJADAH, Art Galleries & Exhibition Spaces (Commercial & Nonprofit), with a secondary code of THAJAAAC, Museum & Landmark Guided Tours (Skip-the-line/Docent-led). Its NAICS code is 71211 and its SIC code is 2741.