Collingwood Learning
- Company typePrivate
- Founded2009
- HeadquartersHolmfirth, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
Collingwood Learning firmographics
Firmographics- Name
- Collingwood Learning
- Legal name
- Collingwood Learning Solutions Ltd
- Website
- https://collingwoodlearning.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Collingwood Learning industry classification
Industry- Product category
- Educational Theatre Services
- NAICS
- Theater Companies and Dinner Theaters (711110), Fine Arts Schools (61161), Educational Services (61)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Theatre Education, Training & Conservatories (MPAGABAN)
- akta.pro secondary industry
- Interactive Learning Games & Gamified Courseware (EDAGALAL)
Keywords
Where Collingwood Learning is headquartered
LocationHeadquarters
- HQ city
- Holmfirth
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Collingwood Learning business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Sponsored Educational Programs: Government bodies and organizations sponsor specific educational programs. Examples include Safer Essex Roads Partnership sponsoring Dead End, West Yorkshire Vision Zero Partnership sponsoring Split Second, and Ministry of Housing, Communities & Local Government commissioning My Hometown.
- Corporate Partnership - Diageo: Working with Diageo as sponsor for Smashed Global, delivering alcohol education programs internationally.
- Custom Film Development: Organizations can commission custom safeguarding films tailored to their specific needs, working with Collingwood's team to develop filmed case studies.
- Live Training Events: Real Safeguarding Stories Live delivers tailored interactive experiences for organizations using filmed content and live actors.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Real Safeguarding Stories - Free YouTube Channel |
| Freemium | Pay-as-you-go | Inseparable and Split Second E-learning |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Collingwood Learning product offering
Product offeringCore offering
Collingwood Learning designs and delivers theatre-based educational experiences and accompanying e-learning courses aimed at social and behavioural change for young people and adults. Programmes such as Smashed, Dead End, Split Second, Inseparable, My Hometown, Real Safeguarding Stories, and Travel Hacks combine scripted live theatre with workshops to teach safeguarding, road safety, substance misuse prevention, and life-skills topics to institutional buyers.
Product overview
Collingwood Learning offers a portfolio of educational programmes delivered through live theatre performances and digital e-learning platforms. The core products include Smashed (alcohol education with live theatre and online versions), Dead End and Split Second (road safety education), Inseparable (genocide and hate crime education), Real Safeguarding Stories (safeguarding training films), and My Hometown (international Holocaust education). Products are delivered through a combination of live in-school experiences, filmed content, and a dedicated e-learning portal. The company works with delivery partners in 30 countries and reaches millions of learners globally.
Differentiator
Problem solved
Functional benefit
Brands
- Smashed: Global alcohol education programme using live theatre and e-learning to educate teens on the dangers of underage drinking, delivered in 38 countries
- Smashed Live
- Smashed Online
- Real Safeguarding Stories
- Dead End
- Split Second
- Inseparable
- My Hometown
- Travel Hacks
Products and services
- Smashed A theatre-based education programme that uses scripted performance and follow-up workshops to raise awareness of the risks of underage alcohol consumption among secondary school pupils, delivered live in schools and through partner organisations internationally.
- Dead End A theatre-based education programme using live performance to explore the consequences of risky decision-making by young people, delivered to school audiences.
- Split Second A theatre-based programme using interactive drama to examine the consequences of split-second decisions, aimed at secondary school audiences.
- Inseparable A drama-based education programme exploring themes of relationships and personal boundaries, intended for school-age audiences.
- My Hometown A community-focussed theatre programme exploring local issues affecting young people, designed to prompt discussion in school or community settings.
- Real Safeguarding Stories An e-learning course using real-world case studies to support safeguarding training for school staff and other professionals working with children and young people.
- Travel Hacks An e-learning resource offering practical travel safety advice, intended for young travellers and school audiences.
Quantifiable outcome
- Over 80% of young people said they were less likely to drink underage after experiencing Smashed
- +6 more outcomes
Companies that use Collingwood Learning
Customer profileNamed customers5 records
Segments6 records
Ideal customer profiles3 records
Collingwood Learning technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Collingwood Learning partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- DiageocoreDiageo sponsors Smashed Global alcohol education program. Working with international delivery partners and education ministries to deliver the program in 38 countries with goal to reach 10 million young people by 2030.
- Ministry of Housing, Communities & Local Government (MHCLG)coreCommissioned Collingwood to deliver My Hometown international Holocaust education project as part of UK Chairmanship of International Holocaust Remembrance Alliance (IHRA).
- UCL Centre for Holocaust EducationcorePartnered with Collingwood to support My Hometown project, providing educational expertise for Holocaust education program across 80+ schools in 15 countries.
- Beyond SrebrenicacoreScottish charity dedicated to learning lessons of Srebrenica Genocide partnered with Collingwood to create Inseparable educational theatre experience for Scottish schools.
- Safer Essex Roads PartnershipcoreCommissioned Dead End road safety program as part of Vision Zero goal to have no deaths or serious injuries on Essex roads by 2040. Over 70,000 students participated.
- West Yorkshire Vision Zero PartnershipcoreSponsored Split Second theatre and multi-media road safety initiative for Year 7 students, aligning with Vision Zero goal to eliminate road deaths and serious injuries.
- International Holocaust Remembrance Alliance (IHRA)coreUK Chairmanship of IHRA funded My Hometown project. Collingwood presented the program to 35 national delegations at IHRA plenary meeting in December 2024.
- Dark Woods CoffeeminorHosted sustainability peer networking events organized by West Yorkshire Combined Authority and Yorkshire Leadership Group.
- West Yorkshire Combined AuthorityminorOrganised sustainability peer networking events and signposted Collingwood towards Green Ambassador course with Quantam Vantage.
- Quantam VantageminorProvided fully funded Green Ambassador course. Collingwood colleague Meg completed the course and became official Collingwood Green Ambassador.
- SustainablexminorWorking with Collingwood on carbon reduction plan and reducing carbon footprint and wasteful practice.
- Remembering Srebrenica ScotlandcoreScottish organization that arranged research trip to Bosnia for Collingwood writer/director to understand Srebrenica genocide events.
- Cyber EssentialsminorCollingwood achieved Cyber Essentials accreditation, confirming systems and processes align with NCSC guidelines for online security.
- DWP (Department for Work and Pensions)minorCollaboration on digital accessibility. Users attended seminars and workshops focused on digital accessibility. Collingwood is a Disability Confident Employer.
Scale indicators12 records
Recent moves6 records
Expansion highlights5 records
Collingwood Learning competitors and assessment
Company assessmentDirect peers
- Trestle Theatre Company: UK theatre-in-education company producing mask and drama-based educational programmes for schools and communities; comparable to Collingwood's blend of theatre performances and learning outcomes.
- Theatre Centre: London-based theatre-in-education company creating original devised performances for schools on social themes — directly comparable to Collingwood's programme model for Years 7–13 students.
- Odd Arts: UK charity using theatre, film, and participatory arts for social issues including safeguarding, violence prevention, and youth offending — directly comparable to Collingwood's safeguarding and social-change programmes.
- Geese Theatre Company: UK theatre company using drama-based interventions for social issues including offending behaviour, safeguarding, and youth risk — directly comparable to Collingwood's Theatre in Education methodology and target segments.
- Big Brum Theatre in Education: UK Theatre in Education company producing issue-based theatre programmes for young people in schools; closely comparable in methodology, audience, and educational mission.
Broad incumbents
- D.A.R.E. (Drug Abuse Resistance Education): Long-established US-based substance-abuse prevention education programme delivered in schools worldwide; broader incumbent competitor to Collingwood's Smashed programme, though without the live-theatre delivery format.
- Life Education UK: UK health and drug education charity delivering classroom programmes to primary and secondary schools; comparable in mission and school-based delivery, but a broader incumbent rather than a theatre specialist.
Emerging players
- Facing History & Ourselves: US/UK non-profit providing Holocaust, genocide, and human rights educational resources for schools; directly comparable to Collingwood's My Hometown and Inseparable programmes but with a broader global footprint and deeper curricular resources.
- Mentor UK: UK charity focused on alcohol and drug prevention education for young people; comparable to Collingwood's Smashed programme but operating through curriculum and training rather than live theatre.
Others
- BRIT School for Performing Arts and Technology: UK performing arts school delivering creative education to young people; thematic peer showing how theatre and creative education can be institutionalized at scale, though operating as a school rather than a programme provider.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Collingwood Learning social profiles
Digital presenceCollingwood Learning compliance and trust
Trust signalCompliance1 record
Collingwood Learning financial estimates
Financial estimateRevenue estimate
Valuation estimate
Collingwood Learning leadership team
Management profileNumber of profiles
Collingwood Learning funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Collingwood Learning M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Collingwood Learning
What does Collingwood Learning do?
Collingwood Learning designs and delivers theatre-based educational experiences and accompanying e-learning courses aimed at social and behavioural change for young people and adults. Programmes such as Smashed, Dead End, Split Second, Inseparable, My Hometown, Real Safeguarding Stories, and Travel Hacks combine scripted live theatre with workshops to teach safeguarding, road safety, substance misuse prevention, and life-skills topics to institutional buyers.
Is Collingwood Learning a public or private company?
Collingwood Learning is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Collingwood Learning founded?
Collingwood Learning was founded in 2009. It employs 11 to 50 people.
Where is Collingwood Learning based?
Collingwood Learning is headquartered in Holmfirth, United Kingdom, in the Europe region.
How does Collingwood Learning make money?
Four revenue lines are on record. Sponsored Educational Programs are the primary driver. The others are corporate Partnership - Diageo, custom Film Development and live Training Events.
Who are Collingwood Learning's main competitors?
Direct peers on record are Trestle Theatre Company, Theatre Centre, Odd Arts, Geese Theatre Company and Big Brum Theatre in Education. Broad incumbents are D.A.R.E. (Drug Abuse Resistance Education) and Life Education UK. Emerging players are Facing History & Ourselves and Mentor UK. BRIT School for Performing Arts and Technology is listed as an others.
Does Collingwood Learning have an API?
No public API is recorded for Collingwood Learning.
What industry is Collingwood Learning in?
Collingwood Learning's product category is Educational Theatre Services. Its primary akta.pro industry code is MPAGABAN, Theatre Education, Training & Conservatories, with a secondary code of EDAGALAL, Interactive Learning Games & Gamified Courseware. Its NAICS code is 711110 and its SIC code is 7900.