Zerzura Experiences
- Company typePrivate
- Founded2018
- HeadquartersDubai, United Arab Emirates
- Headcount11–50
- GTM typeB2C
- OfferingServices
Zerzura Experiences firmographics
Firmographics- Name
- Zerzura Experiences
- Legal name
- Zerzura LLC
- Website
- https://zerzuraexperiences.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Zerzura Experiences industry classification
Industry- Product category
- Desert Adventure Tourism
- NAICS
- Tour Operators (561520), Scenic and Sightseeing Transportation, Other (48799), Recreational and Vacation Camps (except Campgrounds) (721214), Recreational Goods Rental (532284)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Desert & Dune Adventure Tour Operators (Camel treks, sandboarding) (THAAADAG)
- akta.pro secondary industries
- Luxury Self-Drive Touring Packages (THADAMAI), Yurts, Tipis & Nomadic Tents (THAMADAD), Desert & Dune Nature Experiences (THAJAIAG)
Keywords
Where Zerzura Experiences is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Offices2 records
Markets served
Zerzura Experiences business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Dune Buggy Experiences: Self-drive dune buggy tours through Mleiha National Park with guided routes, safety briefings, and equipment rental. Packages available with or without hotel transfers.
- Private Desert Dining: Private dining experiences in the dunes including multi-course dinners with butler service, available with or without buggy experiences. Features both couples' setups and group dining.
- Overnight Glamping: Luxury desert glamping experiences with furnished tents, dinner, breakfast, and camp facilities access. Overnight stays in protected Mleiha National Park.
- Ramadan Nights / Corporate Iftar: Private desert Iftar experiences during Ramadan, targeting corporate groups and families with premium packages including traditional elements, cultural entertainment, and transfers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Mleiha Self-Drive Dune Buggy Experience (No Transfers) |
| Unit Pricing | Pay-as-you-go | Mleiha Self-Drive Dune Buggy Experience (With Transfers) |
| Unit Pricing | Pay-as-you-go | Dune Buggy with Private Dinner in the Dunes |
| Unit Pricing | Pay-as-you-go | Dune Buggy Experience with Dinner at Zerzura Camp |
| Unit Pricing | Pay-as-you-go | Private Dinner in the Dunes (Without Buggy) |
| Unit Pricing | Pay-as-you-go | Ramadan Nights at Zerzura - Self-Drive |
| Unit Pricing | Pay-as-you-go | Ramadan Nights at Zerzura - With Transfers |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Zerzura Experiences product offering
Product offeringCore offering
Zerzura Experiences operates guided self-drive dune buggy tours and private desert dining experiences inside Mleiha National Park in Sharjah, UAE. Its offering spans four experience categories — dune buggy adventures (with or without transfers), private dining in the dunes or at the solar-powered Zerzura Camp, overnight luxury glamping, and seasonal corporate Iftar packages. The company is the only licensed operator permitted to run dune buggy tours within the protected national park landscape.
Product overview
Zerzura Experiences operates as a premium desert experience provider offering self-drive dune buggy tours and private desert dining within Mleiha National Park in Sharjah, UAE. The product portfolio consists of three core experience types: Dune Buggy Experiences (with and without hotel transfers), Dining Experiences (private dinner in dunes and camp dinner), and Overnight Experiences (glamping and camping). These are complemented by regional sub-brands for Desert Safari Dubai, Sharjah, and Abu Dhabi positioning. The company positions itself as an exclusive alternative to mass-market Dubai desert safaris, offering private, crowd-free experiences with custom-built Desert Fox dune buggies, heritage-inspired dining, and solar-powered camps. The most recent additions include Ramadan Nights (February 2026) and the Desert Dinner Experience (October 2025).
Differentiator
Problem solved
Functional benefit
Products and services
- Mleiha Self-Drive Dune Buggy Experience with Pickup & Drop-Off Self-drive dune buggy tour inside Mleiha National Park with guided route, safety briefing, camel rides, sandboarding, and stops at Fossil Rock and Camel Rock; includes hotel pickup and drop-off from Dubai. Duration 2-3 hours, from AED 1,000 per buggy (up to 2 guests). Targets beginners and tourists without their own vehicle.
- Mleiha Self-Drive Dune Buggy Experience without Pickup & Drop-Off Self-drive dune buggy experience in Mleiha National Park for guests who drive themselves directly to the camp, including guided route, safety briefing, camel rides, sandboarding, and Fossil Rock/Camel Rock stops. Duration 2-3 hours, from AED 1,000 per buggy. Targets local residents and self-driving tourists.
- Dune Buggy with Private Dinner in the Dunes Bundled experience pairing a guided self-drive dune buggy tour with a fully private dining setup under the stars in a secluded area of Mleiha National Park, including 4x4 transfer to the dining site. Duration 4-5 hours, from AED 3,400 per couple. Targets couples, proposals, anniversaries, and intimate celebrations.
- Private Dinner in the Dunes (Without Buggy) Private desert dining experience in Mleiha National Park without the dune buggy component, including round-trip transfers from Dubai or Sharjah and butler-served multi-course dinner surrounded by dunes. Duration 2-3 hours, from AED 2,400 per couple. Targets guests seeking only the dining experience.
- Dune Buggy Experience with Dinner at Zerzura Camp Combined dune buggy tour and dinner at Zerzura Camp inside Mleiha National Park, featuring a four-course heritage-inspired menu and low-density controlled camp setting. Duration 4-5 hours, from AED 2,200 for two guests. Targets guests seeking adventure paired with refined camp dining and heritage storytelling.
- Luxury Desert Glamping Experience Overnight luxury desert glamping experience set within the dunes of Mleiha National Park, including a furnished luxury tent with bed setup, evening dinner, breakfast, and access to Zerzura Camp facilities. Targets couples and small groups seeking overnight stays in the protected park.
- Ramadan Nights at Zerzura (Corporate Iftar) Private desert Iftar experience set inside Mleiha National Park during Ramadan, including traditional Iftar elements, live grill, cultural entertainment, and optional transfers. Pricing starts from AED 350 per guest for self-drive arrivals and AED 800 per guest including private transfers. Targeted primarily at corporate groups, families, and VIP guests as a premium corporate Iftar venue.
Companies that use Zerzura Experiences
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles3 records
Zerzura Experiences technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Zerzura Experiences partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and major.
- Shurooq (Sharjah Investment and Development Authority)coreCollaboration with Sharjah's government investment and development authority for tourism development in the Mleiha region. Supports sustainable tourism initiatives and heritage preservation in Sharjah.
- Sharjah TourismcoreOfficial tourism partnership promoting Mleiha National Park and exclusive desert experiences. Collaborates on marketing and destination promotion for Sharjah's heritage tourism.
- Mleiha (discovermleiha.ae)corePartnership with the official Mleiha destination website to promote archaeological sites, fossil discoveries, and exclusive desert adventures in the UNESCO-nominated heritage area.
- TripadvisormajorTravel review platform partner with Travelers' Choice Award recognition. Listed as an official experience provider on TripAdvisor's attraction pages.
- GetYourGuidemajorInternational travel experience marketplace listing Zerzura Experiences for global tourists booking UAE activities. Supplier partnership for experience distribution.
- KlookmajorGlobal travel booking platform listing Zerzura's desert experiences for international tourists. Provides distribution and booking infrastructure for experience sales.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Zerzura Experiences competitors and assessment
Company assessmentMarket position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Zerzura Experiences social profiles
Digital presenceZerzura Experiences financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zerzura Experiences leadership team
Management profileNumber of profiles
Profiles1 record
Zerzura Experiences funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zerzura Experiences M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zerzura Experiences
What does Zerzura Experiences do?
Zerzura Experiences operates guided self-drive dune buggy tours and private desert dining experiences inside Mleiha National Park in Sharjah, UAE. Its offering spans four experience categories — dune buggy adventures (with or without transfers), private dining in the dunes or at the solar-powered Zerzura Camp, overnight luxury glamping, and seasonal corporate Iftar packages. The company is the only licensed operator permitted to run dune buggy tours within the protected national park landscape.
Is Zerzura Experiences a public or private company?
Zerzura Experiences is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Zerzura Experiences founded?
Zerzura Experiences was founded in 2018. It employs 11 to 50 people.
Where is Zerzura Experiences based?
Zerzura Experiences is headquartered in Dubai, United Arab Emirates, in the Middle East region.
How does Zerzura Experiences make money?
Four revenue lines are on record. Dune Buggy Experiences are the primary driver. The others are private Desert Dining, overnight Glamping and ramadan Nights / Corporate Iftar.
Does Zerzura Experiences have an API?
No public API is recorded for Zerzura Experiences.
What industry is Zerzura Experiences in?
Zerzura Experiences's product category is Desert Adventure Tourism. Its primary akta.pro industry code is THAAADAG, Desert & Dune Adventure Tour Operators (Camel treks, sandboarding), with a secondary code of THADAMAI, Luxury Self-Drive Touring Packages. Its NAICS code is 561520 and its SIC code is 7900.