Colorado Organization for Latina Opportunity and Reproductive Rights

What Colorado Organization for Latina Opportunity and Reproductive Rights does

Colorado Organization for Latina Opportunity and Reproductive Rights (COLOR) is a 501(c)(4) nonprofit advocacy organization founded in 1998 and headquartered in Denver, Colorado. It serves Colorado's Latine community through a reproductive justice framework that combines policy advocacy, civic engagement, leadership development, and culturally relevant programming. The organization's core products include the Youth of COLOR Fellowship and LIPS leadership programs, the Mujeres de COLOR bilingual podcast (transitioning from radio in 2026), the Lotería civic education campaign, voter engagement initiatives, and policy campaigns such as the successful 2024 Amendment 79 abortion-rights ballot measure.

COLOR's programmatic model centers on year-round grassroots organizing rather than episodic service delivery. It runs policy campaigns in coalition with named partners including Cobalt Abortion Fund, Protect Colorado's Future, Voces Unidas de las Montañas, and Coloradans for Protecting Reproductive Freedom, and conducts civic engagement work such as Latino Advocacy Day at the Colorado Capitol. The organization also publishes culturally specific content (bilingual podcast, Lotería civic game) designed to translate policy and civic concepts for Latine audiences in Colorado.

The business model is donation-driven: revenue is generated primarily through individual small-dollar contributions processed via ActBlue, supplemented by merchandise sales. With approximately 17 staff, COLOR operates a lean operation that funnels donor support into programs, coalition advocacy, and content production rather than into a traditional sales or pricing model. No foundation grants, corporate sponsorships, or fee-for-service revenue streams are disclosed in the source material.

Name

Colorado Organization for Latina Opportunity and Reproductive Rights

Legal name

Colorado Organization for Latina Opportunity and Reproductive Rights

Website

https://colorlatina.org

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

COLOR is a Denver-based 501(c)(4) nonprofit founded in 1998 that advocates for reproductive justice and civic engagement on behalf of Colorado's Latine community through policy campaigns, youth leadership programs, and bilingual content.

Ownership category

akta.pro rank

Headquarters

HQ city

Denver

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Individual Donations: COLOR accepts individual donations through ActBlue platform with preset amounts ($25, $50, $100, $500) and custom amounts. Donations support Latina-led power-building and reproductive justice work.
2. Merchandise Sales: Online Bonfire store selling merchandise including hoodies and cropped tees to supporters.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels12 records

Core offering

COLOR is a Latina-led nonprofit that advances reproductive justice for Latine communities in Colorado through policy advocacy, civic and voter engagement, youth leadership development, and bilingual storytelling. Its core offerings include the Youth of COLOR Fellowship and LIPS youth programs, the bilingual Mujeres de COLOR podcast, the Lotería civic education campaign, and policy campaigns such as Amendment 79, delivered to community members at no cost and funded by donations and merchandise sales.

Product overview

Colorado Organization for Latina Opportunity and Reproductive Rights (COLOR) operates as a unified portfolio of advocacy programs and campaigns rather than a software product platform. The core offerings include the Youth of COLOR Fellowship and LIPS mentorship program for youth leadership development, the bilingual Mujeres de COLOR Podcast and El Siglo de COLOR newsletter for storytelling and communication, Power Alerts for rapid-response organizing, and Policy Advocacy and Civic & Community Engagement programs that include the annual Latino Advocacy Day, Colorado Latino Policy Agenda research, Colorado Latino Exit Poll, and Lotería Civic Education Campaign. The organization also provides Community Resources and Voter Engagement services. All programs are integrated under the reproductive justice framework to enable Latine individuals to lead safe, healthy, and self-determined lives.

Differentiator

Problem solved

Functional benefit

Products and services

• Youth of COLOR (YoC) Fellowship A 10-month (or 8-month per the 2026-2027 cycle) leadership development program for young Latine people to build skills in policy advocacy, public speaking, and programmatic organizing within the reproductive justice framework. Fellows contribute to COLOR's movement through one of three tracks: policy, civic engagement, or communications.
• Latinas Increasing Political Strength (LIPS)

Quantifiable outcome

• Supported passage of Amendment 79 enshrining abortion rights in Colorado Constitution (2024)
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered core and minor.

• Voces Unidas de las MontañascoreStrategic or Co-development Partner · 1 January 2021Co-leader of Colorado Latino Agenda initiative with COLOR. Joint publication of Colorado Latino Policy Agenda (CLPA) annual nonpartisan report on Latine voter demographics and opinions. Partners on Colorado Latino Exit Poll for elections. Joint organizers of Latino Advocacy Day (LAD) and National Latino Advocacy Day.
• Protect Colorado's Future CoalitioncoreStrategic or Co-development PartnerCoalition working to change Colorado's tax system to increase funding for public education, healthcare, and childcare through graduated income tax ballot measure.
• Millennial LoteriacoreStrategic or Co-development PartnerPartnership for civic education campaign using Lotería game format to teach about government representation, elections, and civic participation. Collaborative merchandise and educational materials.
• Soul 2 Soul SistersminorStrategic or Co-development PartnerPartner organization in reproductive justice movement building, sharing stories and collaborative advocacy work in Colorado.
• Elephant CircleminorStrategic or Co-development PartnerReproductive justice organization partner collaborating on policy advocacy and community education in Colorado.
• Cobalt Abortion FundminorStrategic or Co-development PartnerAbortion fund organization working on reproductive justice issues. Co-chairs of Amendment 79 campaign together.
• Mi Familia en AcciónminorStrategic or Co-development PartnerCommunity partner collaborating on civic engagement events including La Pachanga del Voto and voter mobilization efforts.
• Movimiento PoderminorStrategic or Co-development PartnerGrassroots organizing partner for community events and civic engagement initiatives.
• Colorado Immigrant Rights Coalition (CIRC)minorStrategic or Co-development PartnerCoalition partner for immigrant rights advocacy and community organizing. Listed as resource partner for community events.
• CCJRCminorStrategic or Co-development PartnerCommunity partner participating in civic engagement events and community resource sharing.
• CCC (Colorado Consumer Coalition)minorStrategic or Co-development PartnerCommunity partner for civic engagement events and community organizing.
• CFIminorStrategic or Co-development PartnerPartner organization for community events and civic engagement initiatives.
• Revolución VioletaminorStrategic or Co-development PartnerCommunity partner participating in civic engagement events and community resource sharing.
• Coloradans for Protecting Reproductive FreedomcoreStrategic or Co-development PartnerCoalition campaign that successfully passed Amendment 79 to enshrine abortion rights in Colorado Constitution. COLOR co-chairs with Cobalt. Collected over 225,000 signatures for ballot measure.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Cobalt: Colorado reproductive-rights organization that co-chairs the Amendment 79 coalition with COLOR. Operates an abortion fund alongside policy advocacy, sharing COLOR's Colorado-only geographic focus and donor-funded model.
• Elephant Circle: Colorado-based reproductive-justice organization partnering with COLOR on policy advocacy and community education. Operates with similar intersectional RJ framing focused on birth equity and family justice.
• Forward Together: National reproductive-justice organization advancing community-driven RJ, immigrant rights, and economic justice. Mirrors COLOR's intersectional framing and multi-program delivery model (storytelling, policy, leadership pipelines).
• SisterSong Women of Color Reproductive Justice Collective: National RJ collective of women-of-color-led organizations sharing COLOR's intersectional framework (reproductive rights, immigrant justice, economic justice). Operates as a network of state/local groups analogous to where COLOR sits in Colorado.
• Soul 2 Soul Sisters: Reproductive justice partner in Colorado that shares COLOR's storytelling, community-organizing, and intersectional RJ focus. Direct collaborative peer in narrative change and movement-building work.
• National Latina Institute for Reproductive Justice: National Latina-led reproductive justice organization with a comparable mission framework, policy-advocacy model, and base constituency. COLOR operates as the Colorado affiliate-style expression of this same movement, making it the closest functional peer.
• NARAL Pro-Choice Colorado: State-level reproductive-rights advocacy arm operating in the same Colorado policy and donor ecosystem. While not Latina-led, it competes for the same donor dollars and coalition slots on statewide ballot campaigns.
• Voces Unidas de las Montañas: Latine-led Colorado advocacy partner that co-leads the Colorado Latino Policy Agenda with COLOR. Shares constituency, research-driven civic engagement, and statewide policy-advocacy functions.

Broad incumbents

• Voto Latino: National civic-engagement organization mobilizing Latine voters through digital campaigns. Comparable on multi-channel voter mobilization and youth engagement, though operating at significantly larger scale and national scope.
• Women's Foundation of Colorado: Statewide philanthropy and advocacy organization funding gender-equity work in Colorado. Adjacent rather than directly competitive, but operates in the same donor ecosystem and convenes many of the same policy coalitions.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/COLORLATINA
• YouTubeyoutube.com/@MujeresdeCOLOR
• Facebookfacebook.com/COLORLATINA
• LinkedInlinkedin.com/company/colorlatina
• Instagraminstagram.com/color_latina

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Colorado Organization for Latina Opportunity and Reproductive Rights