Combo Iguassu

What Combo Iguassu does

Combo Iguassu is a Brazilian tourism services platform founded in 2004 and operating as a subsidiary of Grupo Tarobá, a Foz do Iguaçu-based hospitality conglomerate. The company specializes in selling tickets, transportation, hotel bookings, and bundled tour packages for attractions across the Triple Frontier region spanning Foz do Iguaçu (Brazil), Puerto Iguazú (Argentina), and Ciudad del Este (Paraguay). Its core product catalog covers major regional attractions including Iguazu Falls (both Brazilian and Argentine sides), Itaipu Dam tours, Dreams Park Show complexes, water parks, adventure activities such as helicopter tours and Macuco Safari, cultural experiences, and dining venues. The company also operates the Prime Gourmet subscription program, offering up to 50% discounts at 100+ partner establishments across three countries for an annual fee of R$190 per region.

The business operates on a commission-based and transactional revenue model, earning fees from attraction ticket sales, hotel reservations through partnerships with Grupo Tarobá properties (Tarobá Hotel, Tarobá Express, Grand Carimã Resort) and external hotels, transportation services, and bundled combo packages. The go-to-market combines a WhatsApp-first direct-to-consumer approach (with a chatbot named Marina and 7h-22h customer service availability) with physical service points at three partner hotels and an exclusive agency near Parque Nacional do Iguaçu. A dedicated B2B division with its own commercial team serves travel agencies, tour operators, and group organizers with commission structures and customized itineraries. Multi-channel marketing spans Instagram, Facebook, YouTube, TikTok, blog content, and email.

The technology stack is not proprietary — operations rely on standard web e-commerce, WhatsApp integration, and physical retail service points. The company employs 19 direct staff but is supported by Grupo Tarobá's 400+ employee infrastructure, with cross-functional vertical integration across accommodation, dining, and tourism services. Customer base exceeds 150,000 historically, with 16,000 families served annually and reported 90% tourist satisfaction / 95% return-intent metrics.

Name

Combo Iguassu

Legal name

Combo Iguassu

Website

https://comboiguassu.com.br

Company type

Private

Founded year

2004

Operating status

Operating

Short description

Combo Iguassu is a Brazilian tourism platform and Grupo Tarobá subsidiary selling attraction tickets, transportation, hotel bookings, and tour packages across the Triple Frontier region (Brazil, Argentina, Paraguay), serving 16,000+ families annually via WhatsApp, physical service points, and a 100+ partner Prime Gourmet subscription program.

Ownership category

akta.pro rank

Product category

Tour Operator Services

NAICS

Travel Agencies (56151), Tour Operators (561520)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Tours, Activities & Experiences Booking Marketplaces (THALAFAF)

akta.pro secondary industries

Travel Subscription, Membership & Deal Clubs (THAKAAAL), B2B OTA/White-Label Booking Platforms & Affiliate Networks (THAKAAAO), Destination & Local Services Marketplaces (Transfers, Guides, City Passes) (THALAFAK)

Keywords

• Tourism packages
• Attraction tickets
• Transportation services
• Hotel reservations
• Membership program

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Ticket Sales: Commissions from selling tickets to attractions including Cataratas do Iguaçu, Dreams Park Show, Wonder Park, Bird Park, Itaipu, water parks, restaurants, and shows throughout the Triple Frontier region.
2. Transportation Services: Sale of transportation services including shared transfers to attractions, cross-border transport to Paraguay and Argentina, and city tours.
3. Hotel Bookings: Commission-based hotel reservations through partnerships with Tarobá Hotel, Tarobá Express, Grand Carimã Resort, and affiliate properties.
4. Tour Packages: Bundled packages combining tickets, transportation, and sometimes meals (e.g., Combo Cataratas Argentinas, Combo Frontera packages, anniversary promotions).
5. Prime Gourmet Subscription: Annual subscription-based benefit program offering buy-1-get-1 deals at restaurants and attractions across the Triple Frontier. R$190 per region subscription with 12-month validity.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels10 records

Core offering

Combo Iguassu is a tour operator and receptive tourism agency based in Foz do Iguaçu, Brazil, selling attraction tickets, transportation services, hotel bookings, and bundled tour packages for the Triple Frontier region (Brazil, Argentina, Paraguay). The company operates direct-to-consumer sales via WhatsApp and an e-commerce website, complemented by three physical service points at partner hotels. It also runs the Prime Gourmet annual subscription program providing buy-1-get-1 deals at over 100 partner establishments, and a dedicated B2B division serving travel agencies and tour operators.

Product overview

Combo Iguassu is a comprehensive tourism platform serving the Triple Frontier region (Foz do Iguaçu, Brazil; Puerto Iguazú, Argentina; Ciudad del Este, Paraguay). The core offering consists of tour tickets and packages covering major attractions including Iguazu Falls (Brazilian and Argentine sides), Dreams Park Show complexes, water parks, adventure activities, cultural tours, and dining experiences. The company operates a network of partner hotels and restaurants, offers a Prime Gourmet membership program with discounts across 100+ establishments, and provides dedicated B2B services for tour operators and travel agencies. Transportation services include shared transfers, private vehicles, and cross-border transport to Paraguay and Argentina.

Differentiator

Problem solved

Functional benefit

Brands

• PartiuFoz: WhatsApp group for exclusive promotions and travel planning with Grupo Exclusivo.
• Prime Gourmet

Quantifiable outcome

• Save up to R$664 on 3-day trip with Prime Gourmet subscription
• +1 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Grupo TarobácoreStrategic or Co-development PartnerParent company controlling Combo Iguassu along with 3 hotels (Tarobá Hotel, Tarobá Express, Tarobá Cigano) and 1 resort (Grand Carimã Resort). Provides vertical integration in accommodation services.
• Óga RestauranteminorStrategic or Co-development PartnerFondue dining experience partner offering exclusive packages. Located at Av. República Argentina, 632 - Centro, Foz do Iguaçu.
• Terrazzo Lounge BarminorStrategic or Co-development PartnerRooftop lounge bar partner at Tarobá Hotel offering fondue experiences and live entertainment. Located at Av. República Argentina, 650 - Centro, Foz do Iguaçu.
• Rafain ChurrascariaminorChannel Partner/ Reseller/ DistributorRestaurant partner for Argentine dinner shows and churrasco experiences. Offers lunch and dinner show packages through Combo Iguassu.
• Dreams Park ShowcoreChannel Partner/ Reseller/ DistributorPrimary attraction partner offering 5 and 6-attraction passports. Located at Avenida das Cataratas, 8100. One of the company's best-selling attractions.
• Wonder ParkcoreChannel Partner/ Reseller/ DistributorEntertainment complex partner with Lumina Park, Show das Águas, and Movie Cars attractions. Located at Avenida das Cataratas (BR-469, km 20), 11547.
• Parque das AvescoreChannel Partner/ Reseller/ DistributorBird park attraction partner located near Parque Nacional do Iguaçu entrance. Features 16 hectares of preserved Atlantic Forest and rare bird species.
• Itaipu BinacionalcoreChannel Partner/ Reseller/ DistributorHydroelectric plant tourism partner offering Panoramic Tours, Illumination Tours, and Biological Refuge experiences. Administered by Itaipu Binacional.
• Loja MatrixminorChannel Partner/ Reseller/ DistributorLocal partner store in Ciudad del Este, Paraguay for shopping transport service. First stop for tips and offers during Paraguay shopping tours.
• Prime Gourmet Partner EstablishmentscoreChannel Partner/ Reseller/ Distributor100+ restaurants, attractions, and hotels participating in the Prime Gourmet buy-1-get-1 subscription program across Brazil, Argentina, and Paraguay.
• LindtminorChannel Partner/ Reseller/ DistributorPremium chocolate brand partner for fondue upgrades at Terrazzo Lounge Bar. Upgrade available for R$90 additional.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Civitatis: Spain-based online tours, activities and experiences marketplace active across Latin America. Comparable to Combo Iguassu as a digital-first distributor of attraction tickets, tours and transfers, especially strong in Spanish-speaking inbound tourism.
• Viator (a Tripadvisor company): Global tours and activities marketplace operated by Tripadvisor. Directly comparable because it sells tickets and packages to the same types of attractions Combo Iguassu distributes (Dreams Park Show, Macuco Safari, Itaipu tours, helicopter flights).
• GetYourGuide: Global activities marketplace offering tours, attractions and experiences. Directly comparable to Combo Iguassu as a competing channel for the same Foz do Iguaçu attractions, with stronger international reach and technology.
• Despegar (Decolar): Latin America's largest online travel agency, operating across Brazil, Argentina and other regional markets. Comparable as a regional OTA competing for the same inbound travel wallet, though with a much broader (flights, hotels, packages) offering.

Broad incumbents

• CVC Corp: Brazil's largest travel agency and tour operator with a national retail network. Comparable as a broad incumbent tour operator in Brazil, but operating at national scale across many destinations rather than specializing in the Triple Frontier.
• Hurb: Brazilian online travel agency historically known for last-minute hotel and package deals. Comparable as a Brazilian OTA competing for leisure traveler wallet share, though with a less curated, less destination-specialized model.

Emerging players

• Klook: Asia-originated but globally expanding activities and attractions booking platform. Comparable as a competitor for inbound activities bookings in Latin America and as a model for digital activities distribution that Combo Iguassu lacks.
• TourScanner: Tours and activities price comparison platform that aggregates offerings from multiple OTAs and local operators. Comparable because it competes for the same booking intent and highlights local suppliers including Brazilian tour operators.

Regional players

• TurismoCity: Brazilian OTA focused on flights, hotels and package deals. Comparable as a regional online travel competitor for Brazilian leisure travelers, though less focused on the activities/tours niche that Combo Iguassu operates in.

Others

• Sympla: Brazilian ticketing and events platform. Comparable only loosely as an adjacent ecosystem player in Brazilian leisure ticketing; not a direct competitor in packaged tourism, but indicative of the broader domestic digital ticketing infrastructure.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/c/comboiguassufoz
• Facebookfacebook.com/comboiguassu
• Instagraminstagram.com/comboiguassu
• TikToktiktok.com/@comboiguassu

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Combo Iguassu