IDEP
Ambition Graphique (IDEP) is the French paritarian development agency mandated to serve printing and graphic industries enterprises under collective agreement IDCC 184. It collects three mandatory conventional contributions, manages the Print Ethic RSE label, and operates free training platforms and a national regional-advisor network.
- Company typePrivate
- Founded-
- HeadquartersParis, France
- Headcount11–50
- GTM typeB2B
- OfferingServices
What IDEP does
IDEP, operating commercially as "Ambition Graphique" (legal name: Agence paritaire de développement et d'innovation des Industries graphiques), is a French paritarian development and innovation agency established to serve enterprises operating under Convention collective IDCC 184 — the national collective agreement covering printing presses (imprimeries de labeur), serigraphy, and digital printing. Founded in 2012 and headquartered in Paris with a secondary office in Levallois-Perret, the agency operates as a joint labor-management body (organisme paritaire) without equity ownership and is structurally funded by mandatory conventional contributions from covered companies. Following the February 2024 merger of IDCC 614 (serigraphy and digital printing) into IDCC 184, Ambition Graphique's mandate now spans the unified French graphic industries value chain.
The agency discharges four primary missions: (1) promotion of trades and training pathways to strengthen sector attractiveness, (2) management and promotion of the Print Ethic RSE label specifically developed for the Industries graphiques, (3) development of free training access through two dedicated digital platforms (Lalignecontinue.fr and oujensuis.fr), and (4) deployment of a proximity advisory service through regional counselors present across the French territory. Beyond these missions, Ambition Graphique was formally mandated by the branch to collect and administer three conventional contributions — 0.15% of annual gross payroll for regional activity basin development (floor €315, ceiling €3,600), 0.04% for social dialogue and revitalization of graphic basins (floor €50, ceiling €1,500), and 0.75% for economic development and innovation (floor €200, ceiling €17,500) — along with conventional training contributions routed through OPCO EP and CUFPA collected by URSAFF. The September 30, 2025 decision by the Commission paritaire nationale updated several of these modalities, with the conventional training contribution set at 0.10% for fiscal year 2026.
Go-to-market relies on a hybrid distribution model combining a national network of regional field advisors providing free, in-person support to enterprises with digital self-service channels: the Alternataux online declaration platform for contribution compliance and two training platforms for skills development. The agency is a 24-employee operation. As of 2025, Ambition Graphique reports having accompanied more than 100 territorial development projects. There is no evidence of proprietary software architecture, API products, AI capabilities, or equity-based growth ambitions — the operating model is institutional, mandate-driven, and structurally tied to the health of the French graphic industries sector, which faces secular pressure from the shift away from printed media.
IDEP firmographics
Firmographics- Name
- IDEP
- Legal name
- Agence paritaire de développement et d'innovation des Industries graphiques
- Website
- https://com-idep.fr
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Ambition Graphique (IDEP) is the French paritarian development agency mandated to serve printing and graphic industries enterprises under collective agreement IDCC 184. It collects three mandatory conventional contributions, manages the Print Ethic RSE label, and operates free training platforms and a national regional-advisor network.
- Ownership category
- akta.pro rank
IDEP industry classification
Industry- Product category
- Industry Development Services
- NAICS
- Support Activities for Printing (32312)
- SIC
- Service Industries For The Printing Trade (2790)
- akta.pro primary industry
- HR Policy, Governance, Compliance & Risk Advisory (BPACAJAF)
Keywords
Where IDEP is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
IDEP business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Conventionnal contributions from companies: Ambition Graphique collects and manages three conventional contributions from companies in the printing and graphic industries: (1) Contribution to regional development basins fund at 0.15% of annual gross payroll (floor €315, ceiling €3,600), (2) Social dialogue and graphic basins revitalization contribution at 0.04% (floor €50, ceiling €1,500), and (3) Economic development and innovation contribution at 0.75% (floor €200, ceiling €17,500). These are mandatory contributions mandated by the industry branch agreement.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Annual | Regional development contribution |
| Transaction based/ take rate | Annual | Social dialogue and revitalization contribution |
| Transaction based/ take rate | Annual | Economic development and innovation contribution |
| Transaction based/ take rate | Annual | CUFPA for companies < 11 employees |
| Transaction based/ take rate | Annual | CUFPA for companies >= 11 employees |
| Transaction based/ take rate | Annual | Professional training continuous contribution |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
IDEP product offering
Product offeringCore offering
IDEP (operating as Ambition Graphique) is the mandated paritarian body for the French printing and graphic industries that collects and administers three conventional contributions from employers and employees under collective agreement IDCC 184. It channels these funds into regional development, social dialogue, training promotion, and economic innovation for the sector. It also operates the Print Ethic RSE label and free online training platforms (Lalignecontinue.fr, oujensuis.fr) and delivers proximity advisory services through a nationwide network of regional counselors.
Product overview
Ambition Graphique operates as a unified paritary agency for the French Graphic Industries (Industries Graphiques) under Convention collective IDCC 184. Its portfolio comprises its core advisory and contribution-management platform (Ambition Graphique itself), complemented by three specialized digital training tools — Lalignecontinue.fr and oujensuis.fr for free professional training — and the Print Ethic RSE label it promotes and manages. An additional digital service, the Alternataux online declaration platform, enables companies to file their conventional contributions electronically. The organization does not offer a traditional software product; its 'products' are a combination of sector-specific services, labels, training resources, and digital platforms.
Differentiator
Problem solved
Functional benefit
Brands
- Print Ethic: RSE label specifically developed for the Industries graphiques, managed and promoted by Ambition Graphique.
- Lalignecontinue.fr
- Oujensuis.fr
Products and services
- Print Ethic RSE Label
Quantifiable outcome
- 100+ projects accompanied in 2025
Companies that use IDEP
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
IDEP technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
IDEP partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Print EthiccoreAmbition Graphique promotes and manages the Print Ethic label, an RSE (Corporate Social Responsibility) label specifically developed for the graphic industries sector. This is a self-managed label under Ambition Graphique's mandate.
- OPCO EPcoreOPCO EP (Opérateur de Compétences des Entreprises de Proximité) collects the conventional professional training contribution from printing and graphic industry companies on behalf of the branch. OPCO EP is the competent operator for skill development in the sector.
- URSAFFcoreURSAFF collects the CUFPA (Contribution Unique à la Formation Professionnelle et à l'Alternance) from companies, which combines professional training contribution and apprenticeship tax. This is mandated by law for all French companies.
- AlternatauxminorExternal online platform provider for contribution declarations. Companies use this platform at ambitiongraphique.alternataux.fr to make their annual contribution declarations. This is a free service provided by Ambition Graphique.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
IDEP competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
IDEP social profiles
Digital presenceIDEP financial estimates
Financial estimateRevenue estimate
Valuation estimate
IDEP leadership team
Management profileNumber of profiles
IDEP funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
IDEP M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about IDEP
What does IDEP do?
IDEP (operating as Ambition Graphique) is the mandated paritarian body for the French printing and graphic industries that collects and administers three conventional contributions from employers and employees under collective agreement IDCC 184. It channels these funds into regional development, social dialogue, training promotion, and economic innovation for the sector. It also operates the Print Ethic RSE label and free online training platforms (Lalignecontinue.fr, oujensuis.fr) and delivers proximity advisory services through a nationwide network of regional counselors.
Is IDEP a public or private company?
IDEP is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was IDEP founded?
IDEP was founded in -1. It employs 11 to 50 people.
Where is IDEP based?
IDEP is headquartered in Paris, France, in the Europe region.
How does IDEP make money?
One revenue line is on record: conventionnal contributions from companies.
Does IDEP have an API?
No public API is recorded for IDEP.
What industry is IDEP in?
IDEP's product category is Industry Development Services. Its primary akta.pro industry code is BPACAJAF, HR Policy, Governance, Compliance & Risk Advisory. Its NAICS code is 32312 and its SIC code is 2790.