Compassion Nederland

What Compassion Nederland does

Compassion Nederland is the Dutch national branch of Compassion International, a Christian child sponsorship organization founded in 1952 and headquartered in the Netherlands. It operates as an ANBI-registered public benefit charity (RSIN 804560316) and connects individual Dutch donors, churches, and corporate partners with child development programmes delivered through 9,196 local churches in 29 countries — collectively supporting more than 2.4 million children and 40,964 mothers and babies worldwide.

The organization's core product is a recurring child sponsorship at €37.50 per month, under which sponsors exchange letters with a specific child and can fund additional gifts for birthdays, Christmas, and family support. Adjacent offerings include the Mother & Baby Programme (€800 one-time or €44.50/month over 18 months), themed funds covering emergency aid, education, water & hygiene, work & income, and Christmas, plus engagement programmes such as CompassionYouth, the Muskathlon athletic fundraiser, and a Corporate Partner tier starting at €1,500/year. Distribution is direct-to-consumer via compassion.nl and the MyCompassion sponsor portal, supplemented by church-based referral, event fundraising, and a TikTok/Instagram/Facebook/YouTube/LinkedIn social presence. The technology surface is limited to the MyCompassion portal; no proprietary AI, API, or SDK capability is disclosed.

Revenue is generated entirely from individual sponsorships, one-time donations, corporate partnerships, and legacy/bequest giving; financial figures are not publicly disclosed. The business model is high-volume, low-ticket recurring giving rather than enterprise contracts, and customer concentration is intentionally diversified across mass-market individual Christian donors, aggregated church collections, and a small base of SMB corporate partners.

Name

Compassion Nederland

Legal name

Compassion Nederland

Website

https://compassion.nl

Company type

Private

Founded year

1952

Operating status

Operating

Headcount range

101–250 employees

Short description

Compassion Nederland is the Dutch branch of Compassion International, operating a €37.50/month child sponsorship programme delivered through 9,196 local churches across 29 countries, serving Dutch individual donors, churches, and corporate partners.

Ownership category

akta.pro rank

Product category

Child Sponsorship Charity

NAICS

Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Grantmaking and Giving Services (8132), Civic and Social Organizations (8134)

SIC

Services-Social Services (8300)

akta.pro primary industry

Maternal, Child & Family Health Organizations (BPAGACAF)

akta.pro secondary industries

Maternal, Newborn, Child & Adolescent Health (MNCAH) NGOs (HLAJAKAG), Nutrition & Food Security (Global Health) NGOs (HLAJAKAH), Donor-Advised Fund (DAF) Sponsors (BPAGAKAF)

Keywords

• Child sponsorship programs
• Humanitarian aid services
• Poverty alleviation charity
• Donor fundraising services
• Nonprofit child development

Headquarters

HQ city

Apeldoorn

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Child Sponsorship: Monthly recurring sponsorship at €37.50 per month per child. Sponsors receive updates, letters from the child, and can give additional gifts for birthdays, Christmas, and family support.
2. Mother & Baby Programme: Full participation costs €800 one-time or €44.50/month for 18 months. Additional giving options include €25 for maternity kit, approximately €75 for midwife at birth.
3. One-time Donations: Donors can give one-time gifts to various funds including emergency aid, most needed fund, education, water & hygiene, and more.
4. Corporate Partnership: Business partnerships starting from €1,500/year, where companies sponsor children for all employees and support specific projects like building classrooms, water systems, or mother-baby programmes.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Compassion Nederland operates a Christian child sponsorship programme in which Dutch donors contribute €37.50 per month to support a specific child in poverty through local church projects in 29 countries, receiving education, healthcare, nutrition, and personal development support. Alongside this core offering, it runs the Mother & Baby Programme for pregnant women and infants, thematic donation funds (emergency aid, water & hygiene, education, work & income, Christmas), and the Muskathlon athletic fundraising initiative, all delivered through partnerships with 9,196 local churches.

Product overview

Compassion Nederland operates as a child sponsorship organization offering a core child sponsorship program (€37.50/month) alongside complementary products including the Mother & Baby Program, the MyCompassion online sponsor portal, CompassionYouth engagement program, and various themed funds (Emergency Aid, Work & Income, Christmas Fund). The organization also runs the Muskathlon athletic fundraising initiative. All programs are delivered through partnerships with local churches in 29 countries, supporting over 2.4 million children worldwide.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 2,404,231 children supported worldwide through Compassion projects
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• NiverplastcoreGTM or Marketing Partner · 1 January 2009Verpakkingsbedrijf Niverplast has been a corporate partner since 2009, sponsoring children for all employees. In 2011, employees built and sold a machine, donating proceeds to their supported project. Employees maintain personal contact with sponsored children through letters.
• Local churches worldwide (9,196 churches in 29 countries)coreStrategic or Co-development PartnerCompassion partners with local churches to run child development projects. Each church has three paid staff (project director, accountant, social worker) and trained volunteers. The church provides the local expertise, community access, and spiritual foundation, while Compassion provides funding, training, and programme development.
• Full Gospel Church, Katwe, UgandacoreStrategic or Co-development PartnerLocal church partnership example - this church runs a Compassion project supporting 400+ children in a slum area of Kampala. Partnership started in 2009 with initial enrollment of 250 children.
• 12GO BikingminorGTM or Marketing PartnerCycling retail company supports a project in Tanzania. Part of customer purchases are donated to the project, and employees are engaged in the partnership.
• PerspectiefminorGTM or Marketing PartnerOccupational health services company supports nearly 70 children and three Mother & Baby programmes in Peru. Employees engage through various fundraising activities including cycling tours, karaoke, and wine tastings.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Plan International: Established international NGO focused on children's rights, education, and gender equality across similar geographies. Comparable scale and mission, with sponsorship-adjacent donor programs rather than a pure monthly sponsorship model.
• UNICEF: Global incumbent in child welfare, health, and education; competes for the same Dutch institutional and individual donor pool through branded national committees. Larger and broader, but overlaps heavily on mission and beneficiary population.
• Save the Children: Larger, secular incumbent in child welfare and global development; offers child sponsorship and broader humanitarian programming. Comparable on beneficiary population and donor base, though less faith-anchored.

Direct peers

• ChildFund International: International child sponsorship organization operating in similar geographies with comparable recurring-donor sponsorship programs. Direct competitor for individual sponsor acquisition in faith and secular segments.
• World Vision: One of the largest Christian child sponsorship NGOs globally, operating a nearly identical monthly sponsorship model across dozens of countries. Closest direct competitor in donor mechanics and faith-based delivery.
• SOS Children's Villages: International child welfare organization with sponsorship-style recurring donor programs operating in many of the same countries. Comparable on child-focused recurring donor mechanics and geographic footprint.
• Compassion International: Global parent organization of Compassion Nederland; operates the same child sponsorship model through local church partnerships in 25+ countries, supporting over 2 million children. Directly comparable on mission, delivery model, and donor mechanics.

Regional players

• Dorcas: Dutch NGO focused on poverty alleviation in Eastern Europe and Africa, recruiting Dutch donors through church networks. Comparable on Dutch donor acquisition model and faith-based delivery, with overlapping geographic reach.
• ZOA: Dutch relief and development organization with Christian roots operating in conflict-affected and developing countries. Comparable Dutch donor base and faith-driven programmatic emphasis.
• Woord en Daad: Dutch faith-based development organization with similar Christian donor base in the Netherlands and programs across Africa, Latin America, and Asia. Highly relevant regional peer for Dutch donor share.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/Compassionnl
• Facebookfacebook.com/compassionnederland
• LinkedInlinkedin.com/company/compassion-netherlands
• Instagraminstagram.com/compassionnl
• TikToktiktok.com/@compassionnl

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Compassion Nederland