Compass On The Bay
Compass On The Bay is a Senior Living Residences-owned memory support assisted living community in South Boston dedicated exclusively to individuals with Alzheimer's and related dementias, delivering research-based Compass Programming through private-pay monthly residential fees.
- Company typePrivate
- Founded-
- HeadquartersBoston, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Compass On The Bay does
Compass On The Bay is a single-site memory support assisted living community located at 1380 Columbia Road in South Boston, Massachusetts. Founded in 1994 (formerly operating as The BayView) and wholly owned by Senior Living Residences, the community is purpose-built to serve individuals with Mild Cognitive Impairment, Alzheimer's disease, and related dementias, making it one of the few Boston-area facilities dedicated exclusively to memory care. Its core offering is the Compass Memory Support Neighborhood, which combines individualized care plans with a home-like physical environment featuring private apartments, small-scale community rooms, easy access to outdoor garden spaces, bright lighting, and unobtrusive security systems designed around the latest research on environmental design for cognitive impairment.
The community's differentiator is its Compass Programming framework, a research-based treatment approach that seeks to actively treat memory illness symptoms rather than merely provide custodial care, delivered through structured social engagement, lifelong learning, physical fitness, arts programming, and the award-winning Brain Healthy Cooking Program. Additional service lines include short-term/trial stays with no minimum stay requirement and transportation services. Compass was the first community in Massachusetts to achieve Purple Flag for Dementia Accreditation and holds a SAGECare Platinum 2025 rating for LGBTQ-inclusive dementia staff training.
The business model is direct-to-consumer, private-pay memory care: prospective families initiate contact through the Senior Living Residences website, virtual tours, or by calling/texting the community directly, then schedule on-site visits at the South Boston location. Revenue is generated through recurring monthly residential fees covering housing, care services, programming, and dining; pricing is not publicly disclosed. Compass is part of the broader Senior Living Residences portfolio of sister communities across Connecticut, Massachusetts, New Hampshire, New Jersey, and Rhode Island, benefiting from shared branding, centralized marketing, and a Care Team Partners referral network.
Compass On The Bay firmographics
Firmographics- Name
- Compass On The Bay
- Legal name
- Compass On The Bay
- Website
- https://compassonthebay.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Compass On The Bay is a Senior Living Residences-owned memory support assisted living community in South Boston dedicated exclusively to individuals with Alzheimer's and related dementias, delivering research-based Compass Programming through private-pay monthly residential fees.
- Ownership category
- akta.pro rank
Compass On The Bay industry classification
Industry- Product category
- Memory Care Assisted Living
- NAICS
- Assisted Living Facilities for the Elderly (623312), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Services for the Elderly and Persons with Disabilities (624120)
- SIC
- Services-Nursing & Personal Care Facilities (8050)
- akta.pro primary industry
- Standalone Memory Care Communities (Purpose-Built) (HLADACAA)
- akta.pro secondary industries
- Memory Care Units within Assisted Living Communities (HLADACAB), Assisted Living with Memory Care (Mixed Campus) (HLADABAB)
Keywords
Where Compass On The Bay is headquartered
LocationHeadquarters
- HQ city
- Boston
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Compass On The Bay business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Memory Support Assisted Living: Residential memory care services with private apartments, providing ongoing care for individuals with MCI, Alzheimer's disease, and related dementia. Revenue is generated through monthly residential fees covering housing, care services, programming, and dining.
- Short-term/Trial Stays: Flexible short-term and trial stay options with no minimum stay requirement for families seeking temporary memory care services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Memory Support Assisted Living - Private Pay |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Compass On The Bay product offering
Product offeringCore offering
Compass On The Bay is a memory support assisted living community that provides residential care and research-based treatment programming for individuals with Mild Cognitive Impairment, Alzheimer's disease, and related dementias. Services are delivered in private apartments within a home-like setting featuring specialized environmental design, individualized care plans, social engagement, lifelong learning, physical fitness, arts programming, and an award-winning Brain Healthy Cooking Program. Short-term/trial stays and transportation services are offered alongside the core residential memory care.
Product overview
Compass On The Bay is a single senior living community offering Memory Support Assisted Living services. The core offering is the Compass Memory Support Neighborhood, a dedicated memory care unit providing research-based treatment for Alzheimer's disease and related dementias. Additional services include short-term/trial stays, transportation, and specialized programming. The Compass Programming framework (including the award-winning Brain Healthy Cooking Program) represents the therapeutic approach to treating memory illness through social engagement, lifelong learning, physical fitness, and the arts.
Differentiator
Problem solved
Functional benefit
Products and services
- Compass Memory Support Neighborhood
Companies that use Compass On The Bay
Customer profileSegments3 records
Ideal customer profiles2 records
Compass On The Bay technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Compass On The Bay partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Senior Living ResidencescoreParent company that owns and operates Compass on the Bay along with sister communities across Connecticut, Massachusetts, New Hampshire, New Jersey, and Rhode Island. Provides centralized brand, training, programs, and operational support including the Compass Memory Support programming and Brain Healthy Cooking Program.
- SAGECareminorSAGECare provides LGBTQ aging and dementia training to help communities maintain a welcoming and inclusive environment for the aging LGBTQ population. Compass on the Bay received Platinum 2025 rating from SAGECare.
- Purple Flag for Dementia CarecoreAccreditation organization that awarded Compass on the Bay as the first in Massachusetts to receive Purple Flag for Dementia Accreditation. This accreditation recognizes person-centered care approach, highly therapeutic environment, and quality resources.
- Care Team PartnerscoreNetwork of care team partners including healthcare providers, specialists, and support organizations that collaborate with Compass on the Bay to provide comprehensive care for residents with memory impairment.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Compass On The Bay competitors and assessment
Company assessmentBroad incumbents
- Benchmark Senior Living: New England-headquartered senior living operator with dedicated memory care programs and a strong regional presence. Comparable on memory care programming and Northeast geography.
- Sunrise Senior Living: National senior living provider with established memory care programming (Reminiscence neighborhoods). Comparable on dedicated dementia care service line in metropolitan markets.
- Atria Senior Living: Large national senior living operator with multiple memory care neighborhoods across Massachusetts. Competes for the same Boston-area memory care families but operates a much broader assisted living and independent living portfolio.
- Brookdale Senior Living: Largest U.S. senior living operator with memory care communities nationwide. Comparable on core service line and customer segment, though less specialized than Compass on the Bay.
- Maplewood Senior Living: Premium Northeast senior living operator with purpose-built memory care residences, including in Massachusetts. Competes on high-acuity memory care programming and design.
Direct peers
- Concord Park: Another Senior Living Residences community operating assisted living with Compass Memory Support programming in suburban Massachusetts. Directly comparable model, customer, and programming.
- Compass at Forestview: A Senior Living Residences Compass-branded memory support community in Meredith, New Hampshire. Directly comparable Compass programming, parent operator, and memory-care-only focus.
- Standish Village: A sister Senior Living Residences community in Boston offering assisted living and memory support. Closest comparable because it shares the same Compass programming, parent operator, and Boston metro footprint.
Regional players
- Wingate Healthcare: New England-based senior living and memory care provider. Comparable on regional geography and memory care focus, though its portfolio mixes assisted living with skilled nursing.
- The Northbridge Companies: New England senior living management company operating multiple assisted living communities with memory care. Comparable on geography, customer, and service model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Compass On The Bay social profiles
Digital presenceCompass On The Bay compliance and trust
Trust signalCompliance1 record
Compass On The Bay financial estimates
Financial estimateRevenue estimate
Valuation estimate
Compass On The Bay leadership team
Management profileNumber of profiles
Compass On The Bay funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Compass On The Bay M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Compass On The Bay
What does Compass On The Bay do?
Compass On The Bay is a memory support assisted living community that provides residential care and research-based treatment programming for individuals with Mild Cognitive Impairment, Alzheimer's disease, and related dementias. Services are delivered in private apartments within a home-like setting featuring specialized environmental design, individualized care plans, social engagement, lifelong learning, physical fitness, arts programming, and an award-winning Brain Healthy Cooking Program. Short-term/trial stays and transportation services are offered alongside the core residential memory care.
Is Compass On The Bay a public or private company?
Compass On The Bay is a private company. It is classified as corporate owned and is currently operating.
When was Compass On The Bay founded?
Compass On The Bay was founded in -1. It employs 11 to 50 people.
Where is Compass On The Bay based?
Compass On The Bay is headquartered in Boston, United States, in the North America region.
How does Compass On The Bay make money?
Two revenue lines are on record. Memory Support Assisted Living is the primary driver. The others are short-term/Trial Stays.
Who are Compass On The Bay's main competitors?
Broad incumbents on record are Benchmark Senior Living, Sunrise Senior Living, Atria Senior Living, Brookdale Senior Living and Maplewood Senior Living. Direct peers are Concord Park, Compass at Forestview and Standish Village. Regional players are Wingate Healthcare and The Northbridge Companies.
Does Compass On The Bay have an API?
No public API is recorded for Compass On The Bay.
What industry is Compass On The Bay in?
Compass On The Bay's product category is Memory Care Assisted Living. Its primary akta.pro industry code is HLADACAA, Standalone Memory Care Communities (Purpose-Built), with a secondary code of HLADACAB, Memory Care Units within Assisted Living Communities. Its NAICS code is 623312 and its SIC code is 8050.