Compose It

What Compose It does

Compose It (legal entity SAS Compose it prod) is a French audiovisual production and realization agency headquartered in Lyon with a secondary office in Nantes, operating since 2014 as the commercial arm of a creative network founded in 2011. The company delivers a vertically integrated production chain — conception, pre-production, shooting, and in-house post-production (editing, sound design, color grading, motion graphics, VFX) — for TV advertising, digital campaigns, corporate films, and festival-bound fiction short films. Production is supported by owned cinema-grade equipment including RED cameras and Angénieux lenses, and supplemented by partner studios (ThéORIZ for mixed reality, Pump 3D and Behind for 3D integration and VFX), with technical innovation recognized via an Oscar-qualifying nomination for the 2019 mixed-reality short 'Passage.'

The agency operates a project-based professional services model, selling quote-priced engagements scoped to shooting days, crew size, equipment, casting, location, and post-production complexity. GTM is sales-led, executed through long-standing relationships with major French advertising agencies (Service Plan, Monet & Associés, Nouveau Monde, Mouton Noir, Alteriade, Publicis LMA, Ekno) and direct enterprise accounts spanning energy (EDF, Boralex, Siemens Gamesa), automotive (Can-Am, Mr Store), F&B (Innocent, Révillon), healthcare diagnostics (bioMérieux), software/ERP (CEGID), retail (New Balance, SantéVet, Hankook, Size Factory), gaming (Devolver Digital/Fall Guys), and tourism (Auvergne-Rhône-Alpes Tourisme). Membership in ARPP and Ecoprod certification anchor its regulatory and sustainability positioning.

Ownership remains concentrated among co-founders Pierre-Marie Charbonnier and Simon Pierrat (in-house directors and legal representatives) and production director Antonin Garnier, with a registered share capital of only €3,000 and no evidence of institutional investment. The seven-person permanent team delivered at least 30+ award-recognized projects between 2014 and 2026, and as of 2026 the company has begun formally developing a fiction division alongside its advertising business.

Name

Compose It

Legal name

SAS Compose it prod

Website

https://composeitprod.fr

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Compose It is a Lyon- and Nantes-based French audiovisual production agency offering integrated TV advertising, digital campaign, corporate film, and fiction short-film production for brands and advertising agencies, with in-house post-production and cinema-grade equipment.

Ownership category

akta.pro rank

Product category

Audiovisual Production Services

NAICS

Motion Picture and Video Production (512110)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Content Production (Video, Design, Copy, Studio) (BPAFAAAF)

akta.pro secondary industries

Creator Content Production & Co-Creation Studios (BPAFAHAD), Creator Tools & Production (Overlays, Alerts, Encoding, Editing, Audio) (MPAFAEAC)

Keywords

• Audiovisual production services
• TV commercial production
• Corporate video production
• Digital content production
• Film production agency

Headquarters

HQ city

Lyon

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D

Revenue model

1. TV Advertising Production: Production of television commercials for brands including Mr Store, Innocent, Le Permis Libre, XEFI, Bulle Bleue, Ökofen, and others through advertising agencies
2. Corporate Film Production: Corporate films, documentary content, recruitment videos, and brand films for clients including Boralex, EDF, Biomérieux, CEGID, SNCF, Bandai Namco, Siemens Gamesa
3. Digital Campaign Production: Digital advertising content, social media campaigns, web videos, and branded content for various clients
4. Fiction/Short Film Production: Production of short films and fiction content, some for film festivals (Nikon Film Festival), with festival recognition and potential licensing value

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Compose It is an audiovisual production and realization agency that creates TV commercials, corporate films, digital campaigns, and fiction/short films. The agency serves brands and advertising agencies, handling end-to-end production from concept through post-production for professional audiovisual content needs.

Product overview

Compose It is an audiovisual production and realization agency offering a comprehensive range of film production services. The company operates as a single unified offering (not a platform architecture) centered around audiovisual content creation. Their core services span TV advertising production, digital campaign creation, corporate films, fiction/short films, photography, motion design, and full post-production capabilities. The company has two in-house directors who oversee the artistic vision of each production. All services from conception through post-production are managed internally, with projects organized under categories including TV Prod, Digital, Fiction, and Corporate. Notable client work includes campaigns for Fall Guys (Devolver Digital), Innocent beverages, Le Permis Libre, Mr Store, CEGID, Boralex, and various automotive brands including Can-Am and Ultimate.

Differentiator

Problem solved

Functional benefit

Brands

• Compose It Art: Creative network focused on fiction projects, established in 2011 by Pierre-Marie Charbonnier and Simon Pierrat

Products and services

• TV Commercial Production Production of television advertising spots for brands and advertising agencies, including concept development, filming, and post-production.
• Corporate Film Production
• Digital Campaign Production
• Fiction and Short Film Production

Named customers18 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered key, supporting and core.

• ThéORIZ StudiokeyTechnology or Integration · 1 January 2019Partnership for mixed reality filmmaking on 'Passage' short film - first of its kind production shot entirely in mixed reality with live capture technology, no special effects or post-production 3D
• AugmentasupportingTechnology or IntegrationTechnology partnership using Augmenta tracking technology to follow and capture dancer movements and camera viewpoints for 'Passage' mixed reality project
• Pump 3D StudiosupportingTechnology or Integration3D integration studio for Fall Guys mascot (Bean) integration into live action footage - created 2M+ views campaign for Devolver Digital
• Behind StudiosupportingTechnology or IntegrationProduction partner for various projects including Bobblehead short film and Bulle Bleue 3D mascot integration
• ARPP (Autorité de Régulation Professionnelle de la Publicité)coreOthersProfessional membership organization ensuring ethical and deontological standards in advertising - Compose It is a member and masters processes for regulatory compliance
• EcoprodsupportingOthersEnvironmental certification organization - Compose It is labeled Ecoprod and committed to sustainable production practices reducing environmental impact

Scale indicators4 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Prettybird: US/UK production company specializing in advertising, branded content, and entertainment with a curated roster of directors. Directly comparable as a boutique, talent-led production house that competes for the same enterprise advertising RFPs as Compose It but at a larger scale.
• Anonymous Content: Los Angeles-based content production company representing auteur filmmakers for commercials, branded content, and long-form projects. Direct peer because both firms monetize director-driven creative pedigree into premium brand production work, with cinema-quality outputs for major advertisers.
• RSA Films: Ridley Scott's commercial and branded-content production company, known for high-end advertising and corporate film work for global brands. Direct peer because both monetize a founder-director's cinematic craft into premium advertising production for enterprise clients.
• Radical Media: US-based content production company producing commercials, branded entertainment, and documentary work for major brands. Directly comparable as a director-driven boutique production house operating in the same premium advertising-content category.
• Solab: French audiovisual production house producing TV commercials, corporate films, and digital content for major brands. Directly comparable as a French boutique production house of similar scale competing for the same enterprise advertising and corporate-film briefs in the French market.

Emerging players

• Brut. France-founded global digital-native media company producing short-form video and branded content for enterprise clients and platforms. Comparable as a French emerging player in the digital-video production space with overlapping brand-content capabilities and a similar focus on agile, high-quality production.

Broad incumbents

• Havas Production: Production services within Havas, the French-headquartered global advertising holding company. Comparable as the incumbent holding-company production capability that competes with independent French boutique production houses like Compose It for enterprise brand briefs.
• TF1 Production: Production arm of TF1, France's largest commercial broadcaster, producing TV advertising, branded content, and corporate films. Comparable as an incumbent French broadcaster-affiliated production house with established enterprise client relationships in the same audiovisual services market.
• France.tv Studio: Production arm of France Télévisions, the French public broadcaster, producing commissioned content, corporate films, and digital campaigns. Comparable as a large French incumbent offering integrated audiovisual production services that compete with boutique production houses for enterprise RFPs.
• Publicis Productions: Production arm of Publicis Groupe, the world's largest advertising holding company. Comparable as the in-house production capability of a major agency holding group that competes for the same enterprise audiovisual briefs, but at vastly greater scale and with bundled media-buying leverage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/composeitprod
• LinkedInlinkedin.com/company/compose-it-prod

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Compose It