Confecomerç

What Confecomerç does

Confecomerç CV (legal name: Confederació d'Empresaris del Comerç, Servicis i Autònoms de la Comunitat Valenciana) is a private, non-profit trade confederation representing SMEs, micropymes, and self-employed workers in the commerce sector of the Valencian Community, Spain. Formed in 2019 through the merger of two predecessor confederations — CECOVAL and COVACO — it operates from three regional offices in Valencia (headquarters), Alicante, and Castellón de la Plana, with a reported headcount of approximately 10 employees. The organization is described as the sole defender at national level of commerce interests in the Valencian Community, holding maximum representativity at the autonomous level and providing a transversal, vertebral function connecting commerce businesses and associations across the region.

The confederation's service offering is non-software in nature: it provides training through the Acadèmia dels Comerços platform, digitalization advisory, technical assistance to member associations, sustainability guidance, entrepreneurship programs (Emprén Comerç), and publishes practical guides on topics including e-commerce, occupational risk prevention, indoor ventilation, digital transformation, and Sustainable Development Goals. It also runs communications campaigns — most recently "A grandes males, pequeños comercios" — promoting local commerce across website, social media, and YouTube.

Revenue derives from membership fees and association services, structured as a subscription/recurring model. The confederation supplements member dues with negotiated partner agreements (notably with Caixa Popular and Banc Sabadell for financial services), institutional support from Generalitat Valenciana and the three provincial Diputaciones, and technical collaborations with academic and research bodies (ESIC, Instituto de Biomecánica de Valencia). No funding rounds, external investors, or commercial product revenue streams were identified. The €22 billion annual business volume and 300,000+ workers cited in its materials refer to the commerce sector it represents, not to Confecomerç's own revenue.

Name

Confecomerç

Legal name

Confederació d'Empresaris del Comerç, Servicis i Autònoms de la Comunitat Valenciana

Website

https://confecomerc.es

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Confecomerç CV is a non-profit trade confederation representing SMEs, micropymes, and autonomous commerce workers across the Valencian Community, Spain, providing training, digitalization support, and institutional representation through its three regional offices.

Ownership category

akta.pro rank

Headquarters

HQ city

Valencia

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Membership fees and association services: Confecomerç operates as a non-profit business confederation representing commerce, services, and autonomous workers. Revenue appears to come from membership fees from associated businesses and associations, as well as services provided to members including training, digitalization support, and technical assistance.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Confecomerç CV is a non-profit business confederation representing SMEs, micropymes, and self-employed workers in the commerce, services, and autonomous sectors of the Valencian Community (Alacant, Castelló, and València). It provides member associations and commerce businesses with training (Acadèmia dels Comerços), digitalization support, innovation challenges, technical assistance, sustainability guidance, entrepreneurship programs (Emprén Comerç), negotiated partner benefits, and institutional representation before regional and national bodies.

Product overview

Confecomerç is a business confederation representing small and medium-sized commerce enterprises in the Valencian Community (Comunitat Valenciana), Spain. Rather than offering a software product or platform, Confecomerç provides member services including professional training through its Academy (Acadèmia dels Comerços), digitalization support, innovation challenges, business agreements with partners, sustainability guidance, and entrepreneurship programs (Emprén Comerç). The organization also publishes downloadable practical guides for commerce businesses covering topics such as e-commerce, occupational risk prevention, indoor ventilation, commercial waste, digital transformation applications, and Sustainable Development Goals. Confecomerç functions as an advocacy and support organization rather than a product company.

Differentiator

Problem solved

Functional benefit

Products and services

• Acadèmia dels Comerços Professional training academy offering structured courses and continuing education programs for member commerce businesses and their employees in the Valencian Community.
• Digitalization Support Service Advisory and support service helping small commerce businesses and member associations adopt digital tools, e-commerce, and new technologies to improve competitiveness.
• Retos Innovación Innovation challenges program designed to promote innovation and competitiveness among member commerce businesses.
• Asistencia Técnica para Asociaciones Technical assistance service for territorial commerce associations, gremis (trade guilds), and municipal markets, providing organizational support, training resources, and operational guidance.
• Sostenibilidad Sustainability service offering guidance on environmental and social sustainability practices, including alignment with Sustainable Development Goals (SDGs) for member commerce businesses.
• Emprén Comerç Entrepreneurship program supporting the launch and growth of new commerce ventures by entrepreneurs and self-employed workers.
• Convenios y Ofertas Partnership agreements and exclusive offers negotiated with banking institutions (e.g., Caixa Popular, Banc Sabadell) and other providers, giving member associations and commerce businesses access to special financing, payment, and service conditions.
• Formación Training programs covering a broad range of topics relevant to the commerce sector for member businesses and associations.

Quantifiable outcome

• Represents 12% of GDP of the Valencian Community with more than 300,000 workers and €22,000+ million annual business volume

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered technical, core, institutional, academic, significant, key and national.

• Instituto de Biomecánica de Valencia (IBV)technicalStrategic or Co-development Partner · 24 February 2026Technical collaboration for ergonomic study identifying main ergonomic risks in butcher shops, with development of practical educational materials for prevention.
• Gremio de Carniceros y Charcuteros de Valencia (Grecarval)coreChannel Partner/ Reseller/ Distributor · 24 February 2026Member association of Confecomerç, collaborating in the development of ergonomic risk prevention materials for butcher shops.
• Dirección General de Trabajo, Cooperativismo y Seguridad Laboral de la Generalitat ValencianainstitutionalStrategic or Co-development Partner · 24 February 2026Institutional support for the ergonomic risk prevention project in butcher shops, providing backing for occupational health initiatives.
• Comercios y Servicios VicoreChannel Partner/ Reseller/ Distributor · 1 January 2026Commerce association member of Confecomerç organizing local commerce promotion activities including the 'Ruta de Tapas Vi' event in Villena.
• ESIC Business & Marketing School and ESIC UniversityacademicStrategic or Co-development Partner · 30 June 2022Collaboration with ESIC researchers to develop the Sustainable Development Goals (SDG) guide for commerce, analyzing which SDGs have most impact on commerce sector and providing good practice recommendations.
• Cáritas Diocesana de ValènciasignificantStrategic or Co-development PartnerCollaboration agreement to impulsate social and economic support projects in municipalities affected by the DANA (October 2024 flooding), with special attention to strengthening small businesses in affected areas.
• Caixa PopularkeyStrategic or Co-development PartnerRenewed agreement providing special conditions for associations and commerce businesses, including access to financing, business accounts, payment methods, and distance selling solutions.
• ConfemercatsnationalStrategic or Co-development PartnerPartner confederation representing traditional markets and abastos in Spain, working together with Confecomerç.
• METRAE - Confederación de Mercados Tradicionales y abastos de EspañanationalStrategic or Co-development PartnerNational confederation of traditional markets and abastos in Spain, collaborating on promotion and development of traditional commerce.
• Generalitat Valenciana (Conselleria de Economía Sostenible, Sectores Productivos, Comercio y Empleo)institutionalStrategic or Co-development PartnerRegional government entity providing institutional support and regulatory framework for commerce sector.
• Diputación de ValenciainstitutionalStrategic or Co-development PartnerProvincial government providing support for commerce development in Valencia province.
• Diputación de CastellóninstitutionalStrategic or Co-development PartnerProvincial government providing support for commerce development in Castellón province.
• Diputación de AlicanteinstitutionalStrategic or Co-development PartnerProvincial government providing support for commerce development in Alicante province.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Cámara de Comercio de Valencia: Valencia Chamber of Commerce, a peer commerce-focused business organization in the same region providing services, training, and advocacy to local businesses.
• Confemercats: National confederation representing traditional markets and abastos in Spain. Explicitly listed as a partner and operates a comparable membership-based model for traditional retail.
• Confederación Empresarial de la Comunitat Valenciana (CIERVAL / CECV): The broader Valencian business confederation covering all sectors. Direct peer at the same regional level as Confecomerç, sharing the trade-association model and institutional interlocutor role.
• METRAE - Confederación de Mercados Tradicionales y Abastos de España: National confederation of traditional markets and abastos. Listed as a partner; comparable mission focused on traditional commerce representation and promotion.

Broad incumbents

• CEOE (Confederación Española de Organizaciones Empresariales): Spain's main employers' confederation. Confecomerç operates within the same trade-association model at the sectoral/regional level, providing representation, training, and services to member businesses.
• CEPYME (Confederación Española de la Pequeña y Mediana Empresa): Spanish SME confederation representing small and medium enterprises nationally. Directly comparable in mission (SME advocacy and services) and constituency type to Confecomerç.
• Cámara de Comercio de España: National umbrella of the Spanish Chamber network, providing business services and representation. Operates the same chamber/association model as Confecomerç at a national scale.

Others

• FIAB (Federación Española de Industrias de Alimentación y Bebidas): Spanish federation of food and beverage industries. Comparable sectoral trade-association structure; adjacent rather than directly competing with Confecomerç's commerce SMEs.

Emerging players

• Hostelería de España (CEHE): Spanish hospitality employers' confederation. Sectoral peer using the same trade-association model (membership, training, advocacy) for hospitality SMEs, providing structural comparison.

Regional players

• ATA (Asociación de Trabajadores Autónomos): National association of self-employed workers in Spain. Comparable organizational form (membership-based advocacy for autónomos), serving a constituency that overlaps Confecomerç's autonomous worker segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/ConfecomercCV
• YouTubeyoutube.com/channel/UCYLwIZ6KaAFCMYNKWZc6r0A
• Facebookfacebook.com/confecomercCV
• Instagraminstagram.com/confecomerccv
• LinkedInlinkedin.com/company/confecomerc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Confecomerç