Coopedu RN

What Coopedu RN does

Coopedu RN (Cooperativa de Trabalho dos Profissionais da Educação do Estado do Rio Grande do Norte) is a Brazilian educational cooperative headquartered in Monte Alegre, Rio Grande do Norte, founded in 2019. It operates as a B2G labor intermediation platform, placing member-teachers and education professionals into municipal public schools through public procurement contracts. The company self-describes as the largest educational cooperative in Brazil by membership, with approximately 20,000 cooperados (member-workers) serving 361,349 students across 1,966 schools in 76 municipalities, with operations now extending into Paraíba, São Paulo, and Maranhão.

The core business consists of bidding on and winning municipal tenders to supply education staffing (teachers, administrators, support staff) to public school networks. The cooperative retains an administrative fee of 19.80% of invoiced contract value; the remainder is distributed to cooperados as compensation. Beyond staffing, Coopedu RN has built a vertical ecosystem through three subsidiaries: Colégio Monte (a private K-12 school), Digital Transforma (a training and professional development platform), and Owl Digital (a fintech offering financial services to cooperados). Partners include Sicoob Potiguar (banking) and MAPFRE (insurance), supporting the member-services layer.

The financial model is cooperative rather than equity-financed: surpluses (sobras) are returned to cooperados. Disclosed surpluses grew from R$276,000 (2023) to approximately R$500,000 (2024) and R$1,020,010.14 (2025), consistent with expanding contract volume. Governance is exercised through an annual general assembly (AGE), which in January 2025 elected a new Diretoria Executiva and Conselho Fiscal for the 2025-2027 term. The cooperative is currently expanding physical infrastructure (new headquarters annex) and pursuing national positioning as a sector leader, including participation in the 3rd Cimeira Brasileira de Cooperativas de Trabalho.

Name

Coopedu RN

Legal name

Cooperativa de Trabalho dos Profissionais da Educação do Estado do Rio Grande do Norte

Website

https://coopedu.com.br

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

51–100 employees

Short description

Coopedu RN is a Brazilian educational cooperative that places member-teachers into municipal public schools via public procurement contracts across five states, serving ~20,000 cooperados and 361,000 students through its core staffing business and fintech, training, and private school subsidiaries.

Ownership category

akta.pro rank

Product category

Education Staffing Services

NAICS

Educational Services (611), Educational Support Services (611710), Other Schools and Instruction (6116)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Cooperative Education (Co-op) Technical Universities (EDAHAEAF)

Keywords

• Education staffing services
• Educational cooperative
• Public school staffing
• Private bilingual education
• Exam preparation programs

Headquarters

HQ city

Monte Alegre, Rio Grande do Norte

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Education Staffing Services: Coopedu provides education professionals (teachers, coordinators, support staff) to municipal governments through public procurement contracts. The cooperative invoices municipalities for services rendered, deducts statutory taxes (INSS, SAT, PIS, COFINS, ISS, administrative fee), and distributes remaining amounts to cooperados. This is the core revenue model — staffing-as-a-service for public schools.
2. Colégio Monte Private School: The Colegio Monte is a private school operated by Coopedu, offering personalized, bilingual education with 30 students per class. Revenue is generated through tuition fees from enrolled students. The school was founded in 2021 and serves as a demonstration site for the cooperative's educational model.
3. Owl Digital Fintech Services: The fintech Owl Digital provides financial services including payroll processing, credit limits, and salary advances to education professionals, generating fees from municipal and institutional clients.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels12 records

Core offering

Coopedu RN is a cooperative of education professionals that provides teachers, pedagogical coordinators, and specialized support staff to municipal public school networks across Brazil through public procurement contracts. The cooperative also operates Colégio Monte, a private bilingual school in Natal/RN, and offers educator training and exam preparation programs (Digital Transforma, +EDUC, Prepara ENEM, Prepara IFRN, Rede Formativa, Visão Soluções Pedagógicas).

Product overview

Coopedu RN operates as an educational cooperative offering a portfolio of seven distinct products and services. The core offerings include: Colégio Monte (private bilingual school with innovative pedagogy), Digital Transforma (professional qualification platform for educators using Google tools), +EDUC (municipal support nucleus for full-time education implementation), Prepara ENEM/IFRN (exam preparation programs), Rede Formativa (multidisciplinary professional network), and Visão Soluções Pedagógicas (pedagogical consulting services). The cooperative serves 76 cities with 20,000 members across 1,966 schools, reaching 361,349 students.

Differentiator

Problem solved

Functional benefit

Brands

• Colégio Monte: Private school created by Coopedu offering innovative pedagogy centered on the student and life project, with bilingual program, Maker classes, and personalized learning with only 30 students per classroom.
• Digital Transforma
• +EDUC
• Rede Formativa
• Visão Soluções Pedagógicas

Products and services

• Colégio Monte Private K-12 school in Natal/RN offering student-centered education from elementary to high school, featuring a bilingual program (International School), Maker classes, Olympic training, personalized learning capped at 30 students per class, and partnerships with SAS, Vox2You for oratory skills, and Nave à Vela for educational solutions.
• Digital Transforma Online professional qualification platform providing technical and pedagogical support for creating in-person and remote classes for basic education teachers. Five modules cover BNCC, hybrid teaching strategies, and Google tools for educator training.
• +EDUC Collaborative nucleus for training managers and teachers in implementing Full-Time Education programs in Brazilian municipalities, providing technical support to municipal management for team formation and integral education policy development.
• Prepara ENEM Exam preparation program with experienced teachers specialized in ENEM, public contests, and university entrance exams, targeting students from public schools.
• Prepara IFRN Intensive learning program for 9th-grade students from public schools in Rio Grande do Norte preparing for IFRN (Instituto Federal de Educação, Ciência e Tecnologia do Rio Grande do Norte) entrance exams.
• Rede Formativa Multidisciplinary network of specialized education professionals with over 30 years of experience across various areas of education.
• Visão Soluções Pedagógicas Pedagogical solutions service providing technical and administrative guidance to school units and advising Municipal Secretariats of Education on educational legislation compliance, with formation cycles reaching 25+ municipalities.
• Education Staffing Services Core staffing-as-a-service for municipal governments across 76 cities, providing teachers, pedagogical coordinators, specialized support staff (psychologists, social workers, speech therapists, Libras and Braille interpreters, drivers, cooks, security) under public procurement tenders. Services billed to municipalities with statutory tax deductions and a 19.80% administrative fee retained by the cooperative.
• Owl Digital Fintech Services Financial technology platform offering payroll processing, credit limits, and salary advance financing specifically designed for education professionals and institutional clients in the education segment.

Quantifiable outcome

• 361,349 students served across 1,966 schools in 76 cities by 20,000 cooperados
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature3 records

Partnerships

16 partnerships are on record, tiered minor and core.

• Hunter Consultoria em SegurançaminorImplementation/ SI/ Consulting Partner · 1 April 2026Hunter Consultoria conducted corporate security training at Coopedu's headquarters in Monte Alegre/RN, in April 2026.
• Owl DigitalcoreStrategic or Co-development Partner · 1 July 2025Owl Digital is Coopedu's fintech company that provides financial services for the education segment. It was present with a prominent booth at ExpoEduc 2025, showcasing its portfolio of payroll processing, credit limits, salary advances, and financing solutions for education professionals and managers. Owl Digital was co-presenter at the 2026 Coopday event with CEO Anacely de Paula in attendance.
• 3rd Cimeira Internacional das Cooperativas de Língua PortuguesaminorOthers · 1 May 2025Coopedu participated in the 3rd edition held in Brasília, with President Alexandre Soares speaking on the Education and Cooperativism panel. The summit gathered Portuguese-speaking cooperative leaders from multiple countries to strengthen inter-cooperation.
• ExpoEducare 2025minorGTM or Marketing Partner · 1 April 2025Coopedu participated with a prominent stand at ExpoEducare 2025 in São José do Rio Preto/SP, showcasing its App and digital projects. The event focused on 'Formação Docente — Cuidar de Quem Cuida' (Teacher Training — Caring for Those Who Care).
• II Cimeira Internacional Cooperativa de Língua PortuguesaminorOthers · 1 November 2023Coopedu participated in the international cooperative summit held in Torres Vedras, Portugal, presenting the Colégio Monte case in the panel 'Mudança de Paradigma na Educação: Novas Gerações, Novos Desafios.' The summit fosters inter-cooperation among Portuguese-speaking cooperatives across 7 countries.
• FECOOP — Feira do Cooperativismo do RNminorGTM or Marketing Partner · 1 October 2023Coopedu participated in the inaugural FECOOP fair organized by Sistema OCERN, showcasing the Colégio Monte. The fair attracted 3,000+ visitors daily and featured support from institutions including SEBRAE RN, Sistema Faern/Senar, Sest/Senat, Fecomércio, and others.
• MAPFRE (Insurance)coreOthers · 1 October 2023MAPFRE, a global insurer present in 40 countries, provides free life insurance to all Coopedu cooperados. Coverage includes death benefit, accidental death, permanent disability from accident or disease, and severance pay in case of death. Additionally, beneficiaries participate in 4 monthly prize draws of R$ 3,000 each.
• Sistema OCERN (Organização das Cooperativas do RN)coreStrategic or Co-development Partner · 1 April 2023OCERN is the state-level cooperative organization body. It co-organized the 2nd Forum of Governance, Public Management and Cooperativism with Coopedu, and awarded Coopedu the Prêmio SomosCoop RN in 2023. Eduardo Gatto serves as president of Sistema OCERN.
• SEBRAE RNminorGTM or Marketing Partner · 1 April 2023SEBRAE (Serviço de Apoio às Micro e Pequenas Empresas) co-organized the 2nd Forum of Governance, Public Management and Cooperativism and provided content on innovation in municipal economies.
• CoopsuasminorGTM or Marketing Partner · 1 April 2023Coopsuas (Cooperativa de Profissionais e Serviços de Assistência Social) co-organized the 2nd Forum, contributing content on social assistance management strategies.
• CooplimpeminorGTM or Marketing Partner · 1 April 2023Cooplimpe (Cooperativa de Trabalho dos Profissionais da Limpeza Pública do RN) co-organized the 2nd Forum as part of the inter-cooperative ecosystem in Rio Grande do Norte.
• FGCoop (Fundo Garantidor do Cooperativismo de Crédito)minorGTM or Marketing Partner · 1 April 2023FGCoop co-organized the 2nd Forum, presenting on credit guarantee fund challenges and opportunities for cooperatives.
• Sicoob Potingular (Sicoob)coreGTM or Marketing Partner · 1 January 2023Sicoob Potingular, a credit union, partnered with Coopedu and Sistema OCERN to fund a scholarship program for children of cooperados at Colégio Monte. The program selects 4 students annually, offering 50% tuition discount for 6th-year students and 100% coverage for 7th–9th year students, plus free materials and uniform.
• Visão Soluções Pedagógicas (internal nucleus)coreOthers · 1 November 2022The Visão Soluções Pedagógicas nucleus, part of Coopedu's service offering, provides technical, pedagogical, and administrative guidance to school units and municipal education secretariats. It coordinates formation cycles reaching 25+ municipalities with training on cooperativism principles and workplace quality. Led by Jaiza Lopes (Formation Director) and Letícia Andrade (Administrative Director).
• Universidade Potingular (UnP)minorGTM or Marketing Partner · 1 October 2022UnP, the largest private university in Rio Grande do Norte and the only one with maximum MEC rating, offers up to 73% discounts on tuition (no enrollment fee) to Coopedu cooperados and their dependents across more than 100 graduation, post-graduation, and MBA programs.
• International School (Bilingual Program)coreTechnology or Integration · 1 August 2022Colégio Monte uses the International School bilingual program, voted the best bilingual education system by Prêmio TOP Educação, to deliver its English bilingual curriculum. The program integrates English language learning dynamically with the school curriculum content.

Scale indicators9 records

Recent moves7 records

Expansion highlights5 records

Regional players

• Cooplimpe (Cooperativa de Trabalho dos Profissionais da Limpeza Pública do RN): A RN-based labor cooperative providing public cleaning services via municipal contracts. Operates the same cooperative-of-professionals structure under Brazilian cooperative law with municipal-government procurement as the primary GTM motion, directly comparable to Coopedu's staffing-as-a-service model in adjacent public-service verticals.
• Coopsuas (Cooperativa de Profissionais e Serviços de Assistência Social): A Rio Grande do Norte-based labor cooperative in social assistance services that co-organized the 2nd Forum of Governance, Public Management and Cooperativism with Coopedu. Comparable as a regional cooperative operating under the same Lei 12.690/2012 framework and competing for similar public-sector staffing contracts in the same geography.

Others

• OCB (Organização das Cooperativas do Brasil): The national Brazilian cooperative confederation that represents all cooperative segments nationally. Coopedu participated in OCB's 15th Brazilian Cooperativism Congress (Brasília, 2024), making OCB the umbrella institutional counterpart and a peer organization shaping the regulatory framework (Lei 12.690/2012) under which Coopedu operates.
• Sistema OCERN (Organização das Cooperativas do Estado do Rio Grande do Norte): The official state-level cooperative organization body that oversees and represents cooperatives in Rio Grande do Norte. OCERN awards Coopedu recognition (Prêmio SomosCoop RN) and co-organizes Coopedu's public-management forums, making it both ecosystem partner and de facto regulator comparable to Coopedu as a benchmark for organizational structure within the same cooperativism ecosystem.

Broad incumbents

• Randstad Brasil: One of the largest global staffing and HR services companies with operations in Brazil. While not a cooperative, Randstad's education-segment staffing and public-sector workforce solutions make it a broad incumbent comparable to Coopedu on the underlying labor-staffing-for-municipal-governments business model.
• Grupo SEB (Sistema Educacional Brasileiro): One of the largest private K-12 and higher-education groups in Brazil, operating schools and exam-prep programs. Comparable as a broad incumbent competing with Coopedu's Colégio Monte in the private school market and with Prepara ENEM/IFRN in the exam-preparation segment.
• Cognita (Brazil / Latin America operations): Global private K-12 school operator with bilingual and premium curricula similar to Colégio Monte's positioning. Comparable as an incumbent in the private-school segment where Coopedu's Colégio Monte competes for premium family enrollment in Natal/RN.
• Yduqs (formerly Estácio Participações): Major Brazilian for-profit education group operating higher-education institutions across Brazil. Comparable as a broad incumbent in the broader Brazilian education-services ecosystem with similar regulatory and market dynamics around public-private partnerships in education.
• Adecco Brasil: Major international staffing firm operating in Brazil across multiple verticals including education and public sector. Comparable as a broad incumbent providing professional staffing services to institutional clients through competitive procurement processes analogous to Coopedu's municipal tender wins.

Direct peers

• Sicoob Potingular: A Brazilian credit union and partner of Coopedu that funds the scholarship program at Colégio Monte. Operates under the same Brazilian cooperative framework as Coopedu and is structurally the closest peer in terms of cooperative governance model, member-owned structure, and community-benefit orientation, though in financial services rather than education.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/coopedurn
• Instagraminstagram.com/coopedurn
• LinkedInlinkedin.com/company/coopedurn

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coopedu RN