Cooperativa Agropecuaria De Tubarao

What Cooperativa Agropecuaria De Tubarao does

Cooperativa Agropecuária de Tubarão (Copagro) is a Brazilian agricultural cooperative founded on August 5, 1967, in Tubarão, Santa Catarina. It operates a vertically integrated platform spanning upstream agricultural input retail, member-producer support services, industrial rice processing, and downstream branded consumer products. The cooperative is governed by 190 associated producers (cooperados) and employs 110 direct staff plus approximately 300 indirect jobs, with operational sites in Tubarão-SC (headquarters, processing, and Loja Copagro retail store), Imbituba-SC (72,000-ton grain storage warehouse), Ponta Grossa-PR, and Fortaleza-CE.

Copagro's industrial core is rice processing and beneficing, with monthly throughput of approximately 3,900 tons producing parboiled, polished, whole grain, and imported Italian Arborio rice varieties. The consumer product portfolio is multi-tiered, ranging from value brands (Copa Rei, Love Rice) and core brand (Copagro) to premium sub-brands (Real Gourmet, including the recently launched Arborio line), plus adjacent categories including the Nonno Felice corn flour line and the Copadog pet food line. Member-producer services include CAIP (Centro de Apoio Integral ao Produtor), which centralizes administrative, fiscal, and labor compliance (eSocial, ITR, CCIR, ICMS returns), and FUSAGRO, an agricultural security fund reimbursing up to 25% of crop insurance premiums paid by members.

The revenue model combines one-time product sales across rice, agricultural inputs (fertilizers, seeds, veterinary medicines, equipment), and premium consumer brands, plus recurring professional services to cooperados. Distribution is omnichannel: own retail store in Tubarão, a regional sales representative network covering 11 Brazilian states (SE, AL, BA, MA, CE, PI, PE, PB, PR, SC, SP, PA), and wholesale/retail rice distribution. Marketing is primarily organic (Instagram, Facebook, TikTok) with website content marketing. The company is privately held as a cooperative; no external parent, venture capital, or public listing is identified in source materials.

Name

Cooperativa Agropecuaria De Tubarao

Legal name

Cooperativa Agropecuária de Tubarão

Website

https://copagro.com.br

Company type

Private

Founded year

1967

Operating status

Operating

Headcount range

11–50 employees

Short description

Copagro is a 190-member Brazilian agricultural cooperative (founded 1967) that processes rice (3,900 tons/month), retails agricultural inputs, and provides compliance and insurance support services to its member-producers across multiple Brazilian states.

Ownership category

akta.pro rank

Product category

Agricultural Cooperative / Rice Processing

NAICS

Rice Milling (311212)

SIC

Food And Kindred Products (2000), Wholesale-Farm Product Raw Materials (5150)

akta.pro industry

PRIMARYCRAHALAD

Multi-Stakeholder Grocery Cooperatives

Consumer Products & Retail/Grocery & Food Retail/Food Co-ops & Community Grocery

Keywords

• Rice processing
• Agricultural cooperative
• Agricultural inputs retail
• Rice products distribution
• Producer support services

Headquarters

HQ city

Tubarão

HQ country

Brazil

HQ region

Latin America

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Rice Processing and Sales: The cooperative operates rice processing facilities producing approximately 3,900 tons monthly of polished, parboiled, and whole grain rice sold under multiple brands (Copagro, Copa Rei, Real Gourmet, Love Rice) to consumers and retailers.
2. Agricultural Inputs Retail: Sale of agricultural supplies including fertilizers, pesticides, veterinary medications, seeds, machinery parts, equipment, and tools through the physical Copagro store in Tubarão.
3. CAIP Services to Cooperados: Administrative services for rural producers including payroll processing, tax document preparation (ITR, CCIR, income tax), and ICMS return processing, supporting farmer compliance and financial management.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Copagro is a Brazilian agricultural cooperative that purchases rice from its 190 member-producers, processes it (parboilization, polishing, whole grain) at industrial facilities in Tubarão-SC at approximately 3,900 tons per month, and distributes the finished branded rice products (Copagro, Copa Rei, Real Gourmet, Love Rice) to consumers through retail and wholesale channels. The cooperative also operates Loja Copagro, a physical agricultural input retail store selling fertilizers, pesticides, veterinary medicines, seeds, machinery, and equipment to rural producers.

Product overview

Copagro is an agricultural cooperative founded in 1967 that operates a multi-brand rice processing and agricultural products portfolio. The company offers three main rice brand lines: Copagro (core brand offering parboiled, polished, and whole grain Type 1 varieties), Real Gourmet (premium sub-brand including an imported Arborio rice from Italy), and Copa Rei/Love Rice (additional sub-brands for parboiled and polished varieties). The product portfolio also includes corn flour under the Nonno Felice brand and a pet food line called Copadog. Beyond consumer products, Copagro provides agricultural support services including CAIP (integrated producer support center) offering administrative, fiscal and labor services, and FUSAGRO (agricultural security fund) providing insurance reimbursement support. The cooperative also operates a retail agricultural store in Tubarão selling inputs, equipment, and pet products.

Differentiator

Problem solved

Functional benefit

Brands

• Linha Copagro: Core rice product line including Parboilized, Polished, and Whole Grain rice varieties.
• Linha Coparei
• Real Gourmet
• Copadog
• Linha Love Rice
• Farinha de Milho Nonno Felice

Products and services

• Linha Copagro Rice (Parboiled, Polished, Whole Grain Type 1) Core Copagro-branded rice offering in three Type 1 varieties: parboiled (nutrient-preserving parboilization process), polished (white), and whole grain (fiber-rich brown). Processed at Copagro's industrial facility in Tubarão-SC from member-producer rice and distributed to Brazilian retailers and consumers.
• Linha Copa Rei Rice (Parboiled, Polished Type 1) Copa Rei-branded rice in parboiled and polished Type 1 varieties aimed at consumers seeking quality and tradition for everyday family meals, processed at Copagro's Tubarão-SC facility.
• Real Gourmet Premium Rice (Parboiled, Polished, Whole Grain, Arborio Type 1) Premium Real Gourmet-branded rice in parboiled, polished, whole grain, and imported Italian Arborio (for risotto) Type 1 varieties. Targets consumers seeking superior quality and sophisticated culinary applications, with the Arborio variant imported directly from Italy for high absorption and creamy risotto texture.
• Love Rice (Parboiled, Polished Type 1) Love Rice-branded rice in parboiled and polished Type 1 varieties positioned on practicality, quality and flavor for everyday consumer meals, processed at Copagro's Tubarão-SC facility.
• Farinha de Milho Nonno Felice Corn flour carrying the essence of traditional Italian-style cuisine, produced with attention to quality and flavor for recipes passed through generations. Distributed alongside Copagro's rice products to retailers and consumers.
• Copadog Pet Food Line Pet food products developed for animal nutrition with rigorous quality and safety standards, produced from selected grains by Copagro as a balanced diet option for companion animals.
• CAIP – Centro de Apoio Integral ao Produtor Exclusive service centralizing administrative, fiscal, and labor support for cooperative member producers, including eSocial submissions, rural guidance, ITR/CCIR tax declarations, ICMS return processing, and personnel management for rural businesses.
• FUSAGRO – Fundo de Seguridade Agropecuário Exclusive agricultural security fund offering financial support to cooperative member producers for crop insurance, reimbursing up to 25% of agricultural insurance costs paid by members.
• Loja Copagro – Insumos e Soluções Agrícolas Agricultural retail store in Tubarão-SC offering agricultural inputs, veterinary medicines, seeds, fertilizers, pesticides, machinery, equipment, accessories, and pet products to rural producers (members and non-members) with technical guidance.

Quantifiable outcome

• 190 cooperative members supported with administrative and agricultural services
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Regional players

• Agrária Cooperativa Agroindustrial: Paraná-based agricultural cooperative operating grain reception, agricultural inputs, and member services. Comparable to Copagro in cooperative governance, member-services emphasis, and southern Brazilian agricultural footprint.
• Integrada Cooperativa Agroindustrial: Regional agricultural cooperative operating in northern Paraná and surrounding states with grain reception, input retail, and member support services. Comparable to Copagro in cooperative governance, input retail model, and southern Brazilian footprint.
• Cooperalfa: Large agricultural cooperative also headquartered in Santa Catarina operating input retail, grain reception, and member services. Highly comparable to Copagro in cooperative structure, geography, and integrated producer-services model, with broader crop and livestock scope.
• Frísia Cooperativa Agroindustrial: Large Paraná-based agricultural cooperative providing inputs, grain storage, and member support. Comparable to Copagro in cooperative structure, member-services model, and south Brazilian grain supply chain positioning.

Broad incumbents

• SLC Agrícola: Major publicly listed Brazilian agribusiness with large-scale grain and cotton production across multiple states. Comparable to Copagro as a Brazilian agricultural producer with significant operational scale, though structured as a corporate rather than cooperative.
• Bunge (Brazil operations): Global agribusiness with substantial Brazilian grain origination, processing, and branded food operations. Comparable to Copagro as a rice/grain processor operating in Brazil at massive scale, with broader crop and geographic diversification.
• Cooxupé: One of Brazil's largest agricultural cooperatives, primarily in coffee but with diversified grain operations and a robust member-services infrastructure. Comparable to Copagro as a benchmark for scale of cooperative member services, though concentrated in coffee rather than rice.

Direct peers

• Camil Alimentos: Major Brazilian packaged food company with a significant rice portfolio alongside beans and other staples. Comparable to Copagro in branded retail rice distribution and consumer CPG positioning, though at substantially larger scale.
• Josapar (Tio João / Prato Fino): Brazilian rice processor and owner of leading consumer rice brands Tio João and Prato Fino. Directly comparable to Copagro as a vertically integrated Brazilian rice miller serving retail with branded SKUs across parboiled, polished, and specialty varieties.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks1 record

Key highlights7 records

Customer concentration

• Facebookfacebook.com/cooperativaagricoladetubarao
• Instagraminstagram.com/copagroarroz
• TikToktiktok.com/@cop.agro
• LinkedInlinkedin.com/company/cooperativa-agropecuaria-de-tubarao

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Cooperativa Agropecuaria De Tubarao