Coram Beanstalk
Coram Beanstalk is a UK charity, founded in 1973 and part of the Coram group, that recruits and trains volunteers to deliver weekly one-to-one reading support to children in partner primary, secondary, virtual, and early years schools across Britain.
- Company typePrivate
- Founded1973
- HeadquartersLondon, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Coram Beanstalk does
Coram Beanstalk is a UK-registered charity (Charity No. 296454), founded in 1973 and operating as part of the broader Coram group, that delivers volunteer-led reading support to children in schools. Its core service is the recruitment, training, and deployment of volunteer reading helpers who provide weekly one-to-one, in-person reading sessions to children in partner primary schools, with parallel programmes for secondary schools, virtual schools, and early years settings. The organisation also publishes curated reading content, including the monthly Beanstalk Brilliant Books and Book of the Month selections, World Book Day book lists, and resources for teachers and families. Its business model is non-commercial: services are provided free of charge to schools and children, with funding derived from donations, charitable grants, corporate partnerships, challenge events, and legacy gifts. Coram Beanstalk holds royal patronage from HM The Queen, operates from a headquarters on the Coram Campus in London, and is publicly positioned as the lead charity partner for the volunteering arm of the Department of Education's National Year of Reading 2026, as well as the Sunday Times' Get Britain Reading charity partner since October 2025. Reported impact metrics include 97% of children making progress against age-related reading expectations, 94% showing improved communication skills, and 98% showing improvement in wellbeing, confidence, and self-esteem. No proprietary technology, software platform, or AI/ML capabilities are disclosed; the offering is fundamentally a human-delivered, community-based service supported by curated reading content.
Coram Beanstalk firmographics
Firmographics- Name
- Coram Beanstalk
- Legal name
- Coram Beanstalk
- Website
- https://corambeanstalk.org.uk
- Company type
- Private
- Founded year
- 1973
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Coram Beanstalk is a UK charity, founded in 1973 and part of the Coram group, that recruits and trains volunteers to deliver weekly one-to-one reading support to children in partner primary, secondary, virtual, and early years schools across Britain.
- Ownership category
- akta.pro rank
Coram Beanstalk industry classification
Industry- Product category
- Children's Literacy Support Services
- NAICS
- Educational Support Services (6117), Educational Support Services (611710), All Other Schools and Instruction (61169)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Literacy & Numeracy Intervention (Reading/Math Support) (EDAJALAD)
- akta.pro secondary industries
- K–12 Remedial Reading & Literacy Intervention (EDANAJAA), Early Literacy & Reading Intervention Programs (EDAGAAAD)
Keywords
Where Coram Beanstalk is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Coram Beanstalk business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Donations and Charitable Funding: Coram Beanstalk is a registered charity (No. 296454) that operates through donations, charitable grants, and fundraising activities. The organization relies on public donations, corporate support, challenge events, and legacy gifts to fund its reading support programs in schools.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
Coram Beanstalk product offering
Product offeringCore offering
Coram Beanstalk recruits, trains, and deploys volunteers who deliver weekly one-to-one reading support to children in partner primary, secondary, and virtual schools across the UK. The charity also produces curated book selections (Book of the Month, Beanstalk Brilliant Books, World Book Day books) and provides reading resources for teachers, parents, and families to encourage reading for pleasure.
Product overview
Coram Beanstalk is a UK-based charity (established 1973) focused on creating readers through volunteer-based reading support programs. The organization operates a portfolio of services including one-to-one reading helper support in primary and secondary schools, virtual school reading programs, and early years reading assistance. Key program offerings include the Book of the Month and Beanstalk Brilliant Books collections, World Book Day selections, and curated reading resources for schools and families. The organization serves as lead charity partner for the National Year of Reading 2026 and Sunday Times Get Britain Reading campaign. Coram Beanstalk functions as a service-based charitable organization rather than a technology product company.
Differentiator
Problem solved
Functional benefit
Products and services
- Primary School Reading Support One-to-one volunteer reading helpers delivering fun, interactive reading experiences to children in UK primary schools on a weekly basis, providing personalized support to help children find books that inspire and delight them.
- Secondary School Reading Support Reading support programs delivered to secondary school students to help improve their reading skills, confidence, and curriculum attainment.
- Virtual Schools Program One-to-one reading support delivered remotely to children in virtual school settings, providing interactive reading experiences through digital channels.
- Early Years Reading Support Reading assistance programs designed for young children in their early years of education, providing foundational literacy support.
- Partner School Program Formal collaboration framework with primary, secondary, and virtual schools across the UK to deliver reading support aimed at improving children's confidence, wellbeing, and curriculum attainment.
- Volunteer Reading Helper Program Recruitment, training, and ongoing support of volunteers who deliver weekly one-to-one reading support in partner schools, providing children with personalized help and encouragement to find inspiring books.
- Book of the Month Monthly curated book recommendations featuring Beanstalk Brilliant Books selected for different age groups and themes, designed to encourage children to read for pleasure and engage in book discussions.
- World Book Day Books Annual special selection of World Book Day books curated for different age groups, featuring diverse authors and genres to inspire book chat and reading engagement.
Quantifiable outcome
- 97% of children made progress against age-related reading expectations
- +2 more outcomes
Companies that use Coram Beanstalk
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Coram Beanstalk technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Coram Beanstalk partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- Federation of Children's Book Groups (FCBG)minorCoram Beanstalk collaborated with FCBG to celebrate National Share a Story Month (NSSM) in May 2026, selecting joint Book of the Month recommendations from their curated list.
- National Literacy TrustcoreThe National Literacy Trust is leading the National Year of Reading 2026, a Department of Education initiative. Coram Beanstalk is the lead charity partner for the volunteering arm of this campaign.
- The Sunday TimescoreSince October 2025, Coram Beanstalk has been the Sunday Times charity partner for their Get Britain Reading campaign. This partnership promotes literacy and reading across Britain through high-profile media coverage.
Scale indicators5 records
Recent moves5 records
Expansion highlights5 records
Coram Beanstalk competitors and assessment
Company assessmentEmerging players
- Children's Literacy Foundation (UK): UK charity providing literacy support and book resources to children in underserved communities. Comparable as a smaller UK children's literacy charity working with schools in a similar donation-funded, volunteer-supported model.
- Read Easy: UK charity using trained volunteers to provide one-to-one coaching to adults who struggle with reading. Directly comparable operating model (volunteer-delivered, one-to-one reading support) though focused on adult literacy rather than children.
- Achievement for All: UK charity working with schools to improve outcomes for vulnerable children, including literacy. Comparable as a UK education-intervention charity working through primary schools with measurable outcomes.
- Centre for Literacy in Primary Education (CLPE): UK charity providing literacy teaching resources, training, and research for primary schools. Comparable as a UK literacy-in-primary-education specialist targeting the same schools as Coram Beanstalk's primary reading program.
Direct peers
- BookTrust: UK-wide children's literacy charity that gifts books and runs reading-inheritance programmes to children and families. Most directly comparable to Coram Beanstalk as a UK children's literacy charity working through schools with a similar mission of creating lifelong readers.
- National Literacy Trust: UK literacy charity that runs national campaigns, school programmes, and research to address literacy inequalities. Directly comparable as it leads the National Year of Reading 2026 in partnership with Coram Beanstalk and competes for the same donor and school-partner mindshare.
- Reach Out and Read: US-based non-profit that trains paediatricians to promote reading aloud and gives books to children at check-ups. Comparable as a children's literacy charity using trusted intermediaries and proven impact metrics to drive early-reading outcomes.
- Dolly Parton's Imagination Library: US-originated charity that gifts age-appropriate books to children from birth to age five. Directly comparable to Coram Beanstalk's early-years and Beanstalk Brilliant Books offerings as a book-gifting-focused children's literacy non-profit.
- Reading Is Fundamental: Long-standing US children's literacy non-profit providing books and literacy resources to underserved youth. Comparable in its non-profit children's-literacy focus and reliance on community/school distribution channels.
Broad incumbents
- Save the Children UK: Major UK children's charity with broader education and literacy programmes alongside health and child-protection work. Comparable as a large incumbent competing for school partnerships and donor funding but operating across a much wider portfolio of causes.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Coram Beanstalk social profiles
Digital presenceCoram Beanstalk financial estimates
Financial estimateRevenue estimate
Valuation estimate
Coram Beanstalk leadership team
Management profileNumber of profiles
Coram Beanstalk funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Coram Beanstalk M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Coram Beanstalk
What does Coram Beanstalk do?
Coram Beanstalk recruits, trains, and deploys volunteers who deliver weekly one-to-one reading support to children in partner primary, secondary, and virtual schools across the UK. The charity also produces curated book selections (Book of the Month, Beanstalk Brilliant Books, World Book Day books) and provides reading resources for teachers, parents, and families to encourage reading for pleasure.
Is Coram Beanstalk a public or private company?
Coram Beanstalk is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Coram Beanstalk founded?
Coram Beanstalk was founded in 1973. It employs 51 to 100 people.
Where is Coram Beanstalk based?
Coram Beanstalk is headquartered in London, United Kingdom, in the Europe region.
How does Coram Beanstalk make money?
One revenue line is on record: donations and Charitable Funding.
Who are Coram Beanstalk's main competitors?
Emerging players on record are Children's Literacy Foundation (UK), Read Easy, Achievement for All and Centre for Literacy in Primary Education (CLPE). Direct peers are BookTrust, National Literacy Trust, Reach Out and Read, Dolly Parton's Imagination Library and Reading Is Fundamental. Save the Children UK is listed as a broad incumbent.
Does Coram Beanstalk have an API?
No public API is recorded for Coram Beanstalk.
What industry is Coram Beanstalk in?
Coram Beanstalk's product category is Children's Literacy Support Services. Its primary akta.pro industry code is EDAJALAD, Literacy & Numeracy Intervention (Reading/Math Support), with a secondary code of EDANAJAA, K–12 Remedial Reading & Literacy Intervention. Its NAICS code is 6117 and its SIC code is 8200.