Corneel

What Corneel does

Corneel (legally Stichting Corneel, a Dutch non-profit foundation established February 2, 2022, and operational from January 1, 2023) operates Poppodium Corneel, a 400-capacity live music venue at Neringweg 159 in Lelystad, Netherlands. It is the largest pop venue in the province of Flevoland and serves as the primary regional destination for live music, having taken over operations from Stichting de Kubus. The venue programs a broad mix of concerts, dance/club nights, tribute shows, and themed parties (e.g., Sloktoberfest, PIÑA, Terug Naar Toen), supplemented by the annual LelySTART cultural season-opener and the Around the Corner talent showcase.

The core offering is event-based: tickets priced €free to €27 are sold online through the Stager platform and at the door (cashless only). Revenue is diversified across four primary streams: ticketed events, on-site bar/F&B sales, venue rental (foyer €75/hr, large hall €100/hr, combined €150/hr for corporate and private events), and rehearsal studio rental (€30 per 3-hour session or €85/month subscription, September–June). A September 2024-launched cup return system reduces single-use plastic and adds a small replacement-fee revenue component.

Operationally, Corneel runs on a small paid core staff (production, marketing/ticketing, technical, hospitality, programming, assistant management) backed by a large volunteer workforce covering bar, service, light, backstage, and photography. The foundation is governed by a volunteer board (Peter van Kleij, Johan Visch, Rob Ros as of December 2025) and pursues strategic partnerships — notably with SPOT youth center, Music Hub Centraal, and Theater Agora (the latter targeting a new pop venue on municipally approved land at Agorahof).

Name

Corneel

Legal name

Stichting Corneel

Website

https://corneel.nl

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Live Music Venue

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Drinking Places (Alcoholic Beverages) (722410)

SIC

Services-Amusement & Recreation Services (7900), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Live Music Venues & Concert Bars (THAFAEAD)

akta.pro secondary industries

Nightclubs & Dance Clubs (THAFAEAC), DJ & Electronic Music Venues (MPAGAIAE), Venue & Facility Reservations (Private Rooms, Event Spaces) (HSACALAJ)

Keywords

• Live music venue
• Concert programming
• Event venue rental
• Rehearsal studios
• Talent development

Headquarters

HQ city

Lelystad

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Ticket sales: Revenue from ticket sales for concerts, club nights, and themed events. Tickets sold online via Stager platform and at the door (cashless/pin only). Prices range from free events to €27 for premium shows.
2. Bar revenue / Food & Beverage: On-site bar sales during events. Cashless payment only (pin). Drink tokens/cups system with deposit mechanism.
3. Venue rental: Rental of foyer (up to 100 persons) and large hall (up to 400 persons) for private parties, business events, conferences, workshops, and exams. Hourly rates apply. Also includes rental of two rehearsal studios to bands and musicians.
4. Rehearsal studio rental: Two rehearsal studios available for daily rental at €30 per 3-hour session (day portion). Monthly subscriptions at €85/month for weekly fixed slot (September–June, excluding summer break and holidays).
5. Sponsorship and partnerships: Future potential revenue stream linked to planned new pop venue development adjacent to Theater Agora, contingent on healthy business plan and municipal support.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Corneel operates a 400-capacity pop music venue in Lelystad, Netherlands, programming concerts, dance/club nights, tribute shows, and themed parties. The venue also rents two soundproof rehearsal studios to local bands, rents its foyer and large hall for private and corporate events, and runs talent development programs (Around the Corner, Music Hub Centraal, LelySTART festival). On-site bar services operate cashlessly during events, supported by a cup return system for sustainability.

Product overview

Corneel is a pop music venue (poppodium) in Lelystad, the largest in Flevoland province with a 400-person capacity. The venue operates as a single unified offering centered on concert and event programming, supplemented by practice room rental (Oefenruimtes) and hall/foyer rental services. Key sub-brands include Around the Corner (talent nights), Music Hub Centraal (artist development tracks), and LelySTART (cultural season opening festival). Additional services include a cup return system for sustainability and cashless-only payment processing. Ticket sales are handled through the Stager platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Practice Rooms (Oefenruimtes) Two soundproof rehearsal studios rented to local bands and musicians, equipped with backline (drum kit, amplifiers, speakers, microphone, mixing console). Single sessions at €30 per 3-hour day portion or monthly subscriptions at €85/month for a weekly fixed slot during September–June.
• Venue Rental (Zalen Verhuur) Rental of Corneel's foyer (up to 100 persons) and large hall (up to 400 persons) for private parties, corporate events, conferences, workshops, and exams, with full technical lighting and sound. Hourly rates: foyer €75, large hall €100, combined €150.
• Concert and Event Programming Year-round programming of concerts, dance/club nights, tribute shows, and themed parties featuring regional, national, and tribute acts. Tickets sold online via Stager and at the door (cashless only). Examples include Sloktoberfest, PIÑA Latin nights, Terug Naar Toen 90s/00s parties, and metal nights.
• LelySTART Festival Annual free opening festival of the cultural season in Lelystad, programmed by Corneel, featuring multiple acts across various genres at De Waag 9.
• Around the Corner Talent Program Talent development program providing a platform for local artists (DJs, rappers, bands, singer-songwriters) to perform at Corneel. Artists receive a fee and 30–40 minutes of stage time at scheduled talent nights.
• Music Hub Centraal Development Tracks Two artist development tracks offered through a regional collaboration: Lab Track (3-month focused trajectory for refining music and releasing an EP) and Residency Track (intensive program with coaching for artistic development). Available to artists working or living in Flevoland or Utrecht.

Quantifiable outcome

• Capacity of 400 visitors, making Corneel the largest pop venue in Flevoland province.
• +2 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

Feature1 record

Partnerships

Five partnerships are on record, tiered flagship and core.

• Theater AgoraflagshipStrategic or Co-development Partner · 5 December 2025Corneel and Theater Agora are pursuing a future collaboration that includes a potential new pop venue at the rear of the theater. In November 2025, the municipal council approved the land acquisition for Agorahof. This is contingent on a healthy business plan, multi-use of the building, and future synergies. The new Corneel board (led by Peter van Kleij, also chair of Agora's supervisory board) is driving this initiative for 2026.
• SPOT (Youth Broedplaats)coreStrategic or Co-development Partner · 27 March 2025SPOT is a Lelystad youth center (broedplaats) that temporarily relocated its musical activities to Corneel while seeking new permanent housing. The collaboration, organized through Creative Change Agents foundation, provides rehearsal spaces, backstage area, and a stage for youth to develop musical, presentation, and performance skills until the summer holiday period.
• Music Hub Centraal (MHC)coreStrategic or Co-development Partner · 18 June 2024Music Hub Centraal is a collaboration between leading venues and production houses from Flevoland and Utrecht, aimed at developing musical talent. Corneel participates as a member venue, offering two development tracks: Lab Track (3-month trajectory for refining music and releasing an EP) and Residency Track (intensive program for artistic development with coaching). Artists working or living in Flevoland or Utrecht can apply.
• VNPF (Vereniging Nederlandse Poppodia en Festivals)coreOthersCorneel is a member of the VNPF (Association of Dutch Pop Venues and Festivals). The VNPF general visitor conditions apply to Corneel's events. Membership connects Corneel to the national pop venue network in the Netherlands.
• StagercoreTechnology or IntegrationStager is Corneel's ticketing platform provider. Tickets for all Corneel events are sold through Stager. Corneel has a data processing agreement with Stager as per privacy policy.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Paradiso: Iconic Amsterdam pop venue and VNPF member with similar broad programming (concerts, dance nights, themed events) but at substantially greater scale and brand recognition.
• Tivoli Vredenburg: Large Utrecht-based VNPF venue complex and a key alternative for Flevoland audiences; relevant as a crowding-out incumbent and as a benchmark for what a future Corneel/Agora combined facility could aspire to.
• Melkweg: Major Amsterdam VNPF pop venue with multi-room concert and club programming; represents the larger-venue incumbent Corneel artists may graduate toward.
• Oosterpoort: Groningen-based VNPF venue hosting concerts and club programming; larger capacity than Corneel but operates a similar community-and-pop-mix model in a Dutch provincial capital.
• 013 Poppodium: Larger Tilburg-based VNPF pop venue with multi-hall setup; comparable programming categories (rock, pop, dance, tribute) but at materially higher capacity, useful as an upper-bound Dutch regional comp.

Direct peers

• Effenaar: Eindhoven-based VNPF pop venue with similar concert + club-night programming and strong talent-development role in its region; demonstrates how a Corneel-scale venue can evolve into a larger cultural anchor.
• Doornroosje: Nijmegen pop venue and VNPF member with parallel concert/club programming and similar community-driven identity; provides a comp for programming breadth at a slightly larger capacity.
• Luxor Live: Arnhem-based VNPF pop venue with comparable ~700-cap format, broad genre programming and rental offerings; operates at the next tier above Corneel in capacity, serving as a useful scaling benchmark.
• Bibelot: VNPF-affiliated pop venue in Dordrecht of similar size, mixing live concerts with club nights and talent development; very close analogue to Corneel in capacity, programming mix, and Dutch regional positioning.
• Podium De Pit: Smaller regional Dutch pop venue (Terneuzen) and VNPF member with a comparable mixed concert/club programming profile; appears in Corneel's promotional imagery, confirming active peer-level awareness and likely shared booking/artists circuit.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/corneel0320
• Instagraminstagram.com/corneel0320
• LinkedInlinkedin.com/company/corneel0320

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Corneel