Cornerstone Parking

What Cornerstone Parking does

Cornerstone Parking Pty Ltd is a privately-held Brisbane-based car park operator and management company that runs more than 40 car parks with over 5,000 parking bays across Queensland, serving approximately 15,000 vehicles daily. The business operates as part of the Cornerstone Group of companies, alongside Cornerstone Properties Pty Ltd and Cornerstone Property Services, drawing on a property development, ownership and management heritage to manage car parks under lease, management, revenue-share or profit-share arrangements. The company sits within an asset-light operating model with a reported team of 8 employees, reinvesting profits into the local Queensland economy.

The company's core technology platform is built around ticketless access via licence plate recognition and mobile phone-based entry, and Cornerstone was among the first operators in Queensland to deploy both technologies. Customers can also prepay online at discounted rates and receive access via PIN, QR code or bar code, with PCI-compliant third-party payment processing. Value-added services include customer validation tools that allow businesses to validate parking for their customers via mobile ticket scanning, and a car park consultancy offering revenue and cost forecasting for operators and developers.

Cornerstone generates revenue through a mix of transaction-based parking fees (drive-up and discounted online prepay, including administration fees), recurring monthly parking subscriptions (unreserved bays and staff debit card programs) and corporate account billing with monthly invoicing in arrears. Its customer base spans individual casual parkers, monthly commuters, corporate and business accounts, hospital staff programs and event-goers at venues such as Fortitude Music Hall, Brisbane Show Grounds and the Royal Brisbane & Women's Hospital. The go-to-market combines self-serve online booking, dedicated corporate account management, physical locations and event-based demand generation through an active 'What's On' content calendar.

Name

Cornerstone Parking

Legal name

Cornerstone Parking Pty Ltd

Website

https://cornerstoneparking.com.au

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Cornerstone Parking is a Brisbane-based privately-held operator managing 40-plus car parks and 5,000-plus bays across Queensland, serving roughly 15,000 vehicles daily. It runs ticketless, licence-plate-recognition and mobile-access parking under the Cornerstone Group, serving consumers, monthly subscribers, corporate accounts and event venues.

Ownership category

akta.pro rank

Product category

Parking Services

NAICS

Parking Lots and Garages (81293)

SIC

Operators Of Nonresidential Buildings (6512)

akta.pro primary industry

Off-Street Parking Facilities Operations (Garages, Lots, Park-and-Ride) (TLAJAIAB)

akta.pro secondary industries

Parking Facility Operations (Garages, Lots, On-/Off-Street) (BPABAKAA), Parking Access & Revenue Control Systems (PARCS) (Gates, Pay Stations, Ticketing) (TLAJAIAD), Parking Guidance, Wayfinding & Occupancy Management (Sensors, Signage) (BPABAKAH)

Keywords

• Car park management
• Parking services
• Monthly parking subscriptions
• Online parking prepayment
• Corporate parking accounts

Headquarters

HQ city

Brisbane

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Drive-Up Parking Fees: Standard hourly and daily parking rates charged at the point of use for customers who pay at the car park without prepayment.
2. Prepayment Service: Advance payment for parking sessions through the online platform, offered at discounted rates compared to drive-up prices. Includes administration fees for transactions.
3. Monthly Parking Subscriptions: Recurring monthly fees for guaranteed parking with unlimited entry/exits and 24/7 access. Includes both unreserved bays and staff debit card options.
4. Corporate Account Billing: Monthly invoicing in arrears for business customers covering staff and visitor parking on-account.
5. Staff Parking Programs: Discounted parking programs for hospital staff including monthly parking with unreserved bays and staff debit cards.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Cornerstone Parking operates a network of 40+ car parks with 5,000+ parking bays across Brisbane, Queensland, serving approximately 15,000 vehicles daily. The company provides ticketless parking using licence plate recognition technology and mobile phone-based access, online prepayment services with discounted rates, monthly parking subscriptions with unlimited entry/exit, and corporate accounts with monthly invoicing for staff and visitor parking. Additional offerings include customer validations for businesses and car park consultancy services for revenue and cost forecasting.

Product overview

Cornerstone Parking operates a car park management platform with a network of 40+ car parks and 5,000+ parking bays across Brisbane, Queensland. The core offering includes online prepayment services and monthly parking subscriptions, supported by ticketless licence plate recognition technology and mobile phone-based access systems. Value-added services encompass corporate accounts with monthly invoicing, customer validation systems, and car park consultancy. The company primarily serves the Brisbane market with car parks located near major venues, hospitals, and CBD locations.

Differentiator

Problem solved

Functional benefit

Products and services

• Online Prepayment Service A digital service allowing customers to prepay for parking online at selected Cornerstone car parks at discounted rates versus drive-up pricing. Access to car parks is provided via PIN, QR code, bar code, or third-party agent mobile application. Includes administration fees and is targeted at general public parkers seeking cheaper rates and confirmed parking.
• Monthly Parking Subscription A recurring monthly parking subscription offering guaranteed parking spaces with unlimited entry and exit, and 24/7 access. Monthly parkers can enter car parks using swipe cards or mobile phones. Targeted at regular commuters, CBD workers, and shift workers needing guaranteed daily parking.
• Corporate Accounts A business account service enabling companies to pay for staff and visitor parking on-account, with monthly invoicing issued in arrears. Targeted at organisations needing consolidated parking billing for employees and visitors.
• Customer Validations A validation service enabling businesses to provide free or discounted parking to their customers via ticket scanning through mobile devices. Targeted at retailers, restaurants, and venues near Cornerstone car parks that want to offer validated parking as a customer benefit.
• Car Park Consultancy Services A consultancy offering revenue and cost forecasting services to analyse and improve car park performance, or to assess the potential of upcoming developments. Targeted at car park owners, property developers, and prospective car park investors.
• Park@The Fort (20 Warner Street, Fortitude Valley) An undercover car park at 20 Warner Street, Fortitude Valley, dedicated to serving the Fortitude Music Hall. Offers Early Bird ($15.00, 6am-9:30am entry / 2pm-7pm exit, Mon-Fri), Weekend Flat Rate ($20.00 per day), Night Rate ($21.00 drive-up, after 4pm entry / before 6am exit), and Drive-Up pricing. Targeted at concert and event-goers as well as Fortitude Valley visitors.
• Butterfield Street Car Park (RBWH) — 43 Butterfield Street, Herston A 24-hour, 7-day undercover car park at 43 Butterfield Street, Herston, located opposite the main entry to Royal Brisbane & Women's Hospital, close to the emergency ward and Ronald McDonald House. Offers tiered hourly drive-up rates ($5 for 0-30 mins up to $42 max for 3+ hours), $15 weekend flat rate, and staff debit card options. Targeted at hospital visitors, patients, and staff.

Quantifiable outcome

• Serves approximately 15,000 vehicles daily across all car parks

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• Cornerstone Properties Pty LtdcoreOthersParent company of Cornerstone Parking. Cornerstone Properties Pty Ltd (ABN 53 084 212 831) is part of the Cornerstone Group of companies with heritage in property development, ownership and management. This relationship provides Cornerstone Parking with deep-rooted appreciation of car park owners' needs and non-adversarial business relationships.
• Cornerstone Property ServicescoreOthersPart of the Cornerstone Group of companies alongside Cornerstone Parking. Cornerstone Property Services (ABN 28 160 767 519) operates within the same corporate group, sharing resources and operational expertise in property management.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/cornerstoneparking
• LinkedInlinkedin.com/company/cornerstone-parking
• Instagraminstagram.com/cornerstoneparking

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cornerstone Parking