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Couch R1 School District

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uuid0047a17

Namestring
Couch R1 School District
Legal namestring
Couch R-I School District
Websiteurl
couch.k12.mo.us
Company typeenum
Private
Founded yearstring
-
Descriptiontext

Couch R-I School District is a publicly funded K-12 public school district and government state entity serving the Myrtle, Missouri community in rural Oregon County. The district operates a single campus at 22206 MO 142, delivering PreK-12 education across 142 student days per year (1,081.57 instructional hours, 7:30 a.m.-3:30 p.m. school day) under the leadership of Superintendent Katie Janes, High School Principal Anthony Collins, and Elementary Principal Rachel Wiggs. It is governed by a locally elected Board of Education and is accountable to the Missouri Department of Elementary and Secondary Education (DESE). Programs include core academics, interscholastic athletics (basketball, baseball, softball, cross-country, volleyball, track), extracurricular activities (FBLA, FCCLA, FFA, Quiz Bowl, Beta Club), special education from age 3, Title I services, and the A+ Designated School program that provides tuition, books, and fee incentives for graduates attending Missouri public community colleges, vocational, or technical schools.

The district's technology stack centers on a Chromebook-based 1:1 device program launched in 2021-2022 for high school students, with CIPA-compliant content filtering and online monitoring systems to protect minors. Core operational systems are provided through third-party vendors: TeacherEase handles student information, enrollment, and grade management; i-Ready (Curriculum Associates) powers diagnostic and instructional assessments in reading and math; Renaissance's Accelerated Reader supports reading comprehension; and ACELLUS, alongside the state-provided Missouri Course Access and Virtual School Program (MOCAP), enables virtual instruction options. The district also participates in the USDA Fresh Fruit and Vegetable Program, providing daily fresh produce snacks to elementary students with associated nutrition education.

Couch R-I's business model is government-funded rather than commercial — the district is financed through a combination of local property taxes, state foundation formula funding, and federal Title I allocations, and does not generate commercial revenue from tuition or product sales. Ancillary cafeteria revenue exists (Student Breakfast $1.75, Lunch $2.25; Adult Breakfast $3.10, Lunch $4.60; reduced-price meals at $0.50 and $0.60) along with free/reduced meal eligibility for qualifying families, but these are not material to district finances. Outreach is conducted through the district website (couch.k12.mo.us), official Facebook and YouTube channels, automated phone calls, and twice-yearly parent-teacher conferences, with the customer base defined as K-12 students and their families within the statutory attendance boundary.

Short descriptiontext

Couch R-I School District is a publicly funded, single-campus K-12 public school district in Myrtle, Missouri, serving PreK-12 students and families through in-person and virtual instruction under Missouri DESE oversight.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersMyrtle, United States
HQ citystring
Myrtle
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
K-12 public education, rural school district, Title I programs, A+ designated school, student support services
Industry2 codes
1Public School Districts (K–12)
CodeEDADABAAPrimaryYes
2Public K–12 Combined Schools
CodeEDAJAAAEPrimaryNo
NAICS code2 codes
  • Elementary and Secondary Schools611110
  • Elementary and Secondary Schools61111
SIC code1 code
  • Services-Educational Services8200
Product category
K-12 Public Education
Social media profiles3 records
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Technology or R&D, Infrastructure
Pricing details1 tier
1Student Meal Prices
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Student Breakfast: $1.75, Student Lunch: $2.25; Student Reduced Breakfast: $0.50, Student Reduced Lunch: $0.60; Adult Breakfast: $3.10, Adult Lunch: $4.60

couch.k12.mo.us
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Couch R-I School District provides K-12 public education to students in and around Myrtle, Missouri, operating as an A+ designated Title I public school. The district delivers standard academic instruction across elementary and high school grades, supplemented by Title I academic support, special education services, free and reduced meal programs, a 1:1 Chromebook initiative, MOCAP virtual learning access, and a range of athletic and extracurricular activities.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • Graduates meeting A+ criteria are eligible for financial incentives covering tuition, books, and fees at Missouri public community colleges, vocational, or technical schools
Product overview1 text field

Couch R-I School District is a single-location K-12 public school district offering a unified educational program. The district operates elementary (PreK-6) and high school (7-12) grade levels, providing academic instruction, extracurricular activities, interscholastic athletics, and support services including special education, Title I programs, counseling, and health services. The district does not offer a commercial software product but provides educational services directly to students and families in Myrtle, Missouri.

Product and service7 records
1K-12 Public Education Program
CategoryK-12 public education
Description

Core K-12 academic instruction provided to enrolled students across elementary and high school grades at the district's Myrtle, Missouri campus, under the district's A+ state designation.

2Title I Academic Support
CategoryStudent support services
Description

Supplemental academic support services for Title I-eligible students, funded through federal Title I program resources to bolster instructional outcomes for qualifying learners.

3Free and Reduced Meal Program
CategoryStudent support services
Description

School meal services providing free or reduced-price breakfast and lunch to qualifying K-12 students in the district.

4Special Education Services
CategoryStudent support services
Description

Special education instruction and related services for K-12 students with disabilities or individualized education needs served within the district.

51:1 Chromebook Program
CategoryEducational technology services
Description

One-to-one Chromebook device program providing each K-12 student with a district-issued Chromebook to support instructional access and digital learning.

6MOCAP Virtual Learning
CategoryVirtual learning services
Description

Student access to MOCAP (Missouri Course Access and Virtual School Program) for online coursework and expanded course offerings beyond what is available on district campus.

7Athletic Programs
CategoryExtracurricular programs
Description

School-sponsored athletics available to enrolled students, supporting interscholastic competitive sports at the high school level.

Partnership6 partners
Strategic tierMinorTypeOthers
Description

The district participates in the USDA Fresh Fruits and Vegetables program. Students at Couch Elementary School are provided a daily fresh fruit or vegetable snack, as well as educational materials about fruits, vegetables, and healthful eating habits.

2Missouri Course Access and Virtual School Program (MOCAP)
Strategic tierMinorTypeOthers
Description

State-supported virtual learning program allowing parents the right to have students educated virtually. The district offers MOCAP, ACELLUS, or direct district virtual learning options.

couch.k12.mo.us
Strategic tierCoreTypeTechnology or Integration
Description

Student information system used for enrollment (New Family Registration), grade management, and parent communication. The district utilizes TeacherEase for daily operations and family engagement.

Strategic tierCoreTypeTechnology or Integration
Description

Diagnostic and instruction platform used by the district for assessing student reading and math skills. Part of the district's academic intervention and progress monitoring system.

Strategic tierCoreTypeTechnology or Integration
Description

Reading comprehension and assessment platform (Accelerated Reader) used to support student reading development and track reading progress.

Strategic tierCoreTypeTechnology or Integration
Description

Virtual learning platform used by 220 Missouri schools. The district offers ACELLUS as part of their virtual learning options for students.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
1Eminence R-I Schools
TypeDirect peer
Description

Highly rural Missouri district among the smallest in the state, directly comparable in cost-per-pupil dynamics, single-campus structure, and reliance on state foundation funding.

TypeDirect peer
Description

Small rural Missouri district serving a comparable Ozarks-region community, sharing similar administrative scale, athletic and extracurricular offerings, and A+ designation pathways.

TypeDirect peer
Description

Adjacent rural R-III district in the Missouri Ozarks operating a similar small K-12 campus model with Title I and federal nutrition program participation.

4West Plains R-VII Schools
TypeDirect peer
Description

Larger but still rural South-Central Missouri school district offering a comparable PreK-12 public school model with Title I services and rural funding dynamics.

TypeBroad incumbent
Description

Growing suburban Missouri district attracting families who might otherwise enroll in rural districts; relevant incumbent benchmark on competition for residential families in the region.

TypeBroad incumbent
Description

Much larger Missouri public district that serves as a destination for transfers from Couch R-I and competes indirectly for teachers and families across the Ozarks labor market.

TypeDirect peer
Description

Small rural Missouri district with similar enrollment scale and share of state funding exposure, providing direct comparability on per-pupil aid, staffing, and athletics offerings.

TypeDirect peer
Description

Small rural Missouri R-V school district serving Ozark County communities near Myrtle. Directly comparable in scale, funding profile, and Title I/rural operating context.

TypeDirect peer
Description

Neighboring South-Central Missouri district comparable in size and operating profile, offering a useful benchmark for rural district academic and athletic outcomes.

TypeBroad incumbent
Description

Larger Southwest Missouri district that competes with Couch R-I for student and teacher talent, providing reference points on curricular scale and A+ program differentiation.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance5 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Couch R1 School District

K-12 Public Educationcouch.k12.mo.us

Couch R-I School District is a publicly funded, single-campus K-12 public school district in Myrtle, Missouri, serving PreK-12 students and families through in-person and virtual instruction under Missouri DESE oversight.

What Couch R1 School District does

Couch R-I School District is a publicly funded K-12 public school district and government state entity serving the Myrtle, Missouri community in rural Oregon County. The district operates a single campus at 22206 MO 142, delivering PreK-12 education across 142 student days per year (1,081.57 instructional hours, 7:30 a.m.-3:30 p.m. school day) under the leadership of Superintendent Katie Janes, High School Principal Anthony Collins, and Elementary Principal Rachel Wiggs. It is governed by a locally elected Board of Education and is accountable to the Missouri Department of Elementary and Secondary Education (DESE). Programs include core academics, interscholastic athletics (basketball, baseball, softball, cross-country, volleyball, track), extracurricular activities (FBLA, FCCLA, FFA, Quiz Bowl, Beta Club), special education from age 3, Title I services, and the A+ Designated School program that provides tuition, books, and fee incentives for graduates attending Missouri public community colleges, vocational, or technical schools.

The district's technology stack centers on a Chromebook-based 1:1 device program launched in 2021-2022 for high school students, with CIPA-compliant content filtering and online monitoring systems to protect minors. Core operational systems are provided through third-party vendors: TeacherEase handles student information, enrollment, and grade management; i-Ready (Curriculum Associates) powers diagnostic and instructional assessments in reading and math; Renaissance's Accelerated Reader supports reading comprehension; and ACELLUS, alongside the state-provided Missouri Course Access and Virtual School Program (MOCAP), enables virtual instruction options. The district also participates in the USDA Fresh Fruit and Vegetable Program, providing daily fresh produce snacks to elementary students with associated nutrition education.

Couch R-I's business model is government-funded rather than commercial — the district is financed through a combination of local property taxes, state foundation formula funding, and federal Title I allocations, and does not generate commercial revenue from tuition or product sales. Ancillary cafeteria revenue exists (Student Breakfast $1.75, Lunch $2.25; Adult Breakfast $3.10, Lunch $4.60; reduced-price meals at $0.50 and $0.60) along with free/reduced meal eligibility for qualifying families, but these are not material to district finances. Outreach is conducted through the district website (couch.k12.mo.us), official Facebook and YouTube channels, automated phone calls, and twice-yearly parent-teacher conferences, with the customer base defined as K-12 students and their families within the statutory attendance boundary.

Couch R1 School District firmographics

Firmographics
Name
Couch R1 School District
Legal name
Couch R-I School District
Website
https://couch.k12.mo.us
Company type
Private
Operating status
Operating
Headcount range
1–10 employees
Short description
Couch R-I School District is a publicly funded, single-campus K-12 public school district in Myrtle, Missouri, serving PreK-12 students and families through in-person and virtual instruction under Missouri DESE oversight.
Ownership category
akta.pro rank

Couch R1 School District industry classification

Industry
Product category
K-12 Public Education
NAICS
Elementary and Secondary Schools (611110), Elementary and Secondary Schools (61111)
SIC
Services-Educational Services (8200)
akta.pro primary industry
Public School Districts (K–12) (EDADABAA)
akta.pro secondary industry
Public K–12 Combined Schools (EDAJAAAE)

Keywords

  • K-12 public education
  • Rural school district
  • Title I programs
  • A+ designated school
  • Student support services

Where Couch R1 School District is headquartered

Location

Headquarters

HQ city
Myrtle
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Couch R1 School District business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Infrastructure

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goStudent Meal Prices

Distribution channels3 records

Marketing channels4 records

Couch R1 School District product offering

Product offering

Core offering

Couch R-I School District provides K-12 public education to students in and around Myrtle, Missouri, operating as an A+ designated Title I public school. The district delivers standard academic instruction across elementary and high school grades, supplemented by Title I academic support, special education services, free and reduced meal programs, a 1:1 Chromebook initiative, MOCAP virtual learning access, and a range of athletic and extracurricular activities.

Product overview

Couch R-I School District is a single-location K-12 public school district offering a unified educational program. The district operates elementary (PreK-6) and high school (7-12) grade levels, providing academic instruction, extracurricular activities, interscholastic athletics, and support services including special education, Title I programs, counseling, and health services. The district does not offer a commercial software product but provides educational services directly to students and families in Myrtle, Missouri.

Differentiator

Problem solved

Functional benefit

Products and services

  • K-12 Public Education Program Core K-12 academic instruction provided to enrolled students across elementary and high school grades at the district's Myrtle, Missouri campus, under the district's A+ state designation.
  • Title I Academic Support Supplemental academic support services for Title I-eligible students, funded through federal Title I program resources to bolster instructional outcomes for qualifying learners.
  • Free and Reduced Meal Program School meal services providing free or reduced-price breakfast and lunch to qualifying K-12 students in the district.
  • Special Education Services Special education instruction and related services for K-12 students with disabilities or individualized education needs served within the district.
  • 1:1 Chromebook Program One-to-one Chromebook device program providing each K-12 student with a district-issued Chromebook to support instructional access and digital learning.
  • MOCAP Virtual Learning Student access to MOCAP (Missouri Course Access and Virtual School Program) for online coursework and expanded course offerings beyond what is available on district campus.
  • Athletic Programs School-sponsored athletics available to enrolled students, supporting interscholastic competitive sports at the high school level.

Quantifiable outcome

  • Graduates meeting A+ criteria are eligible for financial incentives covering tuition, books, and fees at Missouri public community colleges, vocational, or technical schools

Companies that use Couch R1 School District

Customer profile

Segments2 records

Ideal customer profiles1 record

Couch R1 School District technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Couch R1 School District partnerships and signals

Strategic signal

Partnerships

Six partnerships are on record, tiered minor and core.

  • USDA Fresh Fruit and Vegetable ProgramminorOthersThe district participates in the USDA Fresh Fruits and Vegetables program. Students at Couch Elementary School are provided a daily fresh fruit or vegetable snack, as well as educational materials about fruits, vegetables, and healthful eating habits.
  • Missouri Course Access and Virtual School Program (MOCAP)minorOthersState-supported virtual learning program allowing parents the right to have students educated virtually. The district offers MOCAP, ACELLUS, or direct district virtual learning options.
  • TeacherEasecoreTechnology or IntegrationStudent information system used for enrollment (New Family Registration), grade management, and parent communication. The district utilizes TeacherEase for daily operations and family engagement.
  • i-ReadycoreTechnology or IntegrationDiagnostic and instruction platform used by the district for assessing student reading and math skills. Part of the district's academic intervention and progress monitoring system.
  • Renaissance (Accelerated Reader)coreTechnology or IntegrationReading comprehension and assessment platform (Accelerated Reader) used to support student reading development and track reading progress.
  • ACELLUScoreTechnology or IntegrationVirtual learning platform used by 220 Missouri schools. The district offers ACELLUS as part of their virtual learning options for students.

Recent moves5 records

Expansion highlights4 records

Couch R1 School District competitors and assessment

Company assessment

Direct peers

  • Eminence R-I Schools: Highly rural Missouri district among the smallest in the state, directly comparable in cost-per-pupil dynamics, single-campus structure, and reliance on state foundation funding.
  • Thayer R-II School District: Small rural Missouri district serving a comparable Ozarks-region community, sharing similar administrative scale, athletic and extracurricular offerings, and A+ designation pathways.
  • Mountain View-Birch Tree R-III Schools: Adjacent rural R-III district in the Missouri Ozarks operating a similar small K-12 campus model with Title I and federal nutrition program participation.
  • West Plains R-VII Schools: Larger but still rural South-Central Missouri school district offering a comparable PreK-12 public school model with Title I services and rural funding dynamics.
  • Alton R-IV School District: Small rural Missouri district with similar enrollment scale and share of state funding exposure, providing direct comparability on per-pupil aid, staffing, and athletics offerings.
  • Gainesville R-V School District: Small rural Missouri R-V school district serving Ozark County communities near Myrtle. Directly comparable in scale, funding profile, and Title I/rural operating context.
  • Willow Springs R-IV School District: Neighboring South-Central Missouri district comparable in size and operating profile, offering a useful benchmark for rural district academic and athletic outcomes.

Broad incumbents

  • Nixa R-II Schools: Growing suburban Missouri district attracting families who might otherwise enroll in rural districts; relevant incumbent benchmark on competition for residential families in the region.
  • Springfield Public Schools (R-XII): Much larger Missouri public district that serves as a destination for transfers from Couch R-I and competes indirectly for teachers and families across the Ozarks labor market.
  • Ozark R-VI School District: Larger Southwest Missouri district that competes with Couch R-I for student and teacher talent, providing reference points on curricular scale and A+ program differentiation.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Couch R1 School District social profiles

Digital presence

Couch R1 School District compliance and trust

Trust signal

Compliance5 records

Couch R1 School District financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Couch R1 School District leadership team

Management profile

Number of profiles

Profiles3 records

Couch R1 School District funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Couch R1 School District M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Couch R1 School District

What does Couch R1 School District do?

Couch R-I School District provides K-12 public education to students in and around Myrtle, Missouri, operating as an A+ designated Title I public school. The district delivers standard academic instruction across elementary and high school grades, supplemented by Title I academic support, special education services, free and reduced meal programs, a 1:1 Chromebook initiative, MOCAP virtual learning access, and a range of athletic and extracurricular activities.

Is Couch R1 School District a public or private company?

Couch R1 School District is a private company. It is classified as state government owned and is currently operating.

When was Couch R1 School District founded?

Couch R1 School District was founded in -1. It employs 1 to 10 people.

Where is Couch R1 School District based?

Couch R1 School District is headquartered in Myrtle, United States, in the North America region.

Who are Couch R1 School District's main competitors?

Direct peers on record are Eminence R-I Schools, Thayer R-II School District, Mountain View-Birch Tree R-III Schools, West Plains R-VII Schools, Alton R-IV School District, Gainesville R-V School District and Willow Springs R-IV School District. Broad incumbents are Nixa R-II Schools, Springfield Public Schools (R-XII) and Ozark R-VI School District.

Does Couch R1 School District have an API?

No public API is recorded for Couch R1 School District.

What industry is Couch R1 School District in?

Couch R1 School District's product category is K-12 Public Education. Its primary akta.pro industry code is EDADABAA, Public School Districts (K–12), with a secondary code of EDAJAAAE, Public K–12 Combined Schools. Its NAICS code is 611110 and its SIC code is 8200.

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