Countrywide Housing Company
Countrywide Housing Company is a Nigerian affordable housing developer and real estate advisory firm that develops and sells residential properties for middle- and lower-middle-income Nigerians, with a flagship 757-unit Kano project delivered for Family Homes Fund Ltd.
- Company typePrivate
- Founded2014
- HeadquartersAbuja, Nigeria
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Countrywide Housing Company does
Countrywide Housing Company Limited (CHC) is a Nigerian private real estate development company incorporated in July 2014 (Registration No. 1206658) and headquartered at No. 36 Kumasi Crescent, Wuse 2, Abuja. CHC is structured as a holding company promoted by institutional investors that initiates and funds individual property development projects. The company's stated mission is to deliver affordable, premium-quality housing to Nigeria's upper-lower to upper-middle class, with a public target of developing 100,000 residential units across eight economically active Nigerian states (Lagos, Abuja, Kano, Rivers, Oyo, Abia, Cross River and Ogun) within five years.
CHC's revenue model is multi-stream and project-based. Documented revenue streams include Real Estate Advisory (consulting across planning, design, QS, documentation, construction and finishing), Real Estate Marketing (sales of developed properties including lands, flats, duplexes, townhouses and retail units), Property Development (end-to-end development from raw land acquisition through construction and sale), and Land Banking (acquisition of raw land for future use, with structured partnerships with landowners). The flagship quantified project is the Muhammadu Sanusi II (MSII) Royal Estate Kano - a 757-unit gated residential community in Darmanawa, Kano, comprising 3-bedroom bungalows, 2-bedroom and 3-bedroom flats developed on behalf of Family Homes Fund Ltd (FHF), an SPV jointly set up by Nigeria's Ministry of Finance and the Nigeria Sovereign Investment Authority. The project commenced June 1, 2018 with planned 18-month delivery.
CHC's go-to-market is sales-led and multi-channel, combining an internal Direct Sales Team (lead generation via referrals, builder relationships and advertisements), mortgage brokers, developer partnerships, and partnerships with Primary Mortgage Institutions (PMIs) whose branch networks are used to sell to customers. The company explicitly partners with PMIs that participate in government housing schemes such as the NHF. No public pricing is disclosed; contact is via phone, email ([email protected], [email protected]) and WhatsApp. The technology stack is not publicly disclosed and is not a core element of the offering; the product is fundamentally physical real estate rather than software. The senior team includes Chairman Hassan Usman (former MD/CEO of Aso Savings and Loans), Directors Ali Mohammed Magashi and Elijah Onyeagba, General Manager Kezie Okpala, and Project Manager Arc. Usman Aleshinloye.
Countrywide Housing Company firmographics
Firmographics- Name
- Countrywide Housing Company
- Legal name
- Countrywide Housing Company Ltd
- Website
- https://countrywide.ng
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Countrywide Housing Company is a Nigerian affordable housing developer and real estate advisory firm that develops and sells residential properties for middle- and lower-middle-income Nigerians, with a flagship 757-unit Kano project delivered for Family Homes Fund Ltd.
- Ownership category
- akta.pro rank
Countrywide Housing Company industry classification
Industry- Product category
- Affordable Housing Development
- NAICS
- New Housing For-Sale Builders (236117), Land Subdivision (2372)
- SIC
- Land Subdividers & Developers (No Cemeteries) (6552), General Bldg Contractors - Residential Bldgs (1520)
- akta.pro industry
- Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities)Industrials, Manufacturing & Construction/Construction & Civil Engineering/Residential Building ConstructionResidential General Contracting (New Build)Industrials, Manufacturing & Construction/Construction & Civil Engineering/General Contracting & Construction Management
Keywords
Where Countrywide Housing Company is headquartered
LocationHeadquarters
- HQ city
- Abuja
- HQ country
- Nigeria
- HQ region
- Africa
Offices1 record
Markets served
Countrywide Housing Company business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Infrastructure, Personnel, Marketing or Sales
Revenue model
- Real Estate Advisory: Consulting activities for individuals or organisations at any or all stages of property development: planning, designing, construction, monitoring and controlling properties. Services include Plan, Design, Quantity and Quality Bills, Documentation and Title, Construction and Finishing.
- Real Estate Marketing: Dynamically involved in sales and marketing of properties developed, working with mortgage partners to ensure smooth transition from start of build to final delivery to eventual off takers. Properties include Lands, Flats, Duplexes, Townhouses and Retail store units.
- Property Development: Wide variety of projects ranging from restoration and re-lease of existing properties to acquiring raw land and sale of developed properties. Activities include: acquire land, finance real estate deals, build or have builders build projects, create, imagine, control and orchestrate the development process from beginning to end.
- Land Banking: Acquisition of lands for future utilisation. Actively seeking and acquiring raw lands in various areas to achieve goal of providing 100,000 affordable homes in Nigeria within five years. Open to partnering with land owners in structured agreements to reduce building production costs.
Go-to-market motion3 records
Distribution channels5 records
Marketing channels5 records
Countrywide Housing Company product offering
Product offeringCore offering
Countrywide Housing Company (CHC) is a Nigerian housing development company that acquires raw land, finances real estate deals, and builds residential properties (lands, flats, duplexes, townhouses and retail units) for sale to middle and low income earning Nigerians. The company also offers real estate advisory (planning, design, quantity/quality bills, documentation and title, construction and finishing), real estate marketing and sales support, and land banking services aimed at delivering 100,000 affordable homes in Nigeria over five years. Its flagship project, the MSII Royal Estate Kano, is a 757-unit gated residential community developed for the Family Homes Fund Ltd.
Product overview
Countrywide Housing Company is a housing development company offering affordable housing solutions through multiple integrated services. The core offerings include property development and construction (highlighted by the MSII Royal Estate Kano project with 757 units), real estate advisory consulting, property marketing and sales, and land banking for future development. The company targets middle to low income earning Nigerians and aims to deliver 100,000 affordable homes within five years across Nigeria.
Differentiator
Problem solved
Functional benefit
Products and services
- MSII Royal Estate Kano (Muhammadu Sanusi II Royal Estate) A gated residential community development of 757 housing units including 3 bedroom bungalows, 2 bedroom flats, and 3 bedroom flats with full infrastructure (tarred roads, water, electricity, streetlights, 24-hour security, green areas, drainage, estate/facility management), located in Darmanawa, Kano, Nigeria.
- Property Development Services End-to-end property development covering acquisition of raw land, financing of real estate deals, building projects through in-house or third-party builders, and orchestrating the entire development process from beginning to end for sale to consumers.
- Real Estate Advisory Services Consulting activities for individuals or organisations covering planning, design, quantity and quality bills, documentation and title, construction and finishing across any stage of property development.
- Real Estate Marketing Services Sales and marketing of properties including lands, flats, duplexes, townhouses and retail store units, working with mortgage partners to facilitate smooth transition from construction start to final delivery to off-takers.
- Land Banking Acquisition of raw lands for future utilisation and affordable housing development, including structured partnership agreements with land owners to reduce building production costs.
- Affordable Premium Flats Residential housing units designed to provide a decent level of comfort for middle to low income earning Nigerians.
- Countrywide Estate Residences Dream housing solutions built for low and middle class citizens nationwide, offered alongside affordable premium flats and quality residences.
Companies that use Countrywide Housing Company
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Countrywide Housing Company technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Countrywide Housing Company partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered major and minor.
- Primary Mortgage Institutions (PMIs)majorCHC partners with selected PMIs to utilize their branches and sell properties to customers. PMIs also partner with Government housing-related initiatives such as NHF. CHC works with mortgage brokers who originate loans at agreed fees for PMIs.
- Real Estate DevelopersminorCHC finances real estate developers who in turn source off takers. Partners with real estate agents and developers who serve as direct sources of marketing leads.
- Land OwnersminorCHC is open to partnering with land owners from various parts of the country in structured agreements aimed at significantly reducing overall cost of building production and enabling delivery of affordable homes.
- Government (Land Acquisition)majorCHC involves government to expedite land acquisition process, manage land bank, secure title documents and reduce bottlenecks. Partnership essential for achieving 100,000 homes target.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Countrywide Housing Company competitors and assessment
Company assessmentOthers
- PropertyPro (formerly ToLet.com.ng): Nigeria's largest real estate marketplace. Adjacent ecosystem participant — not a direct developer but channels demand and supports the broader Nigerian residential property market in which CHC operates.
Emerging players
- Echostone Nigeria: Nigerian modular/prefabricated housing startup targeting affordable housing delivery. Comparable as an emerging Nigerian residential developer, though differentiated by construction technology approach.
- Habari Homes: Nigerian residential real estate platform offering housing to middle-income buyers. Comparable customer overlap with CHC's target segment, though operates more as a marketplace/distributor than developer.
Direct peers
- Landwey Investment Limited: Nigerian real estate developer focused on master-planned residential estates and apartments. Operates in the same Lagos/Abuja geographic corridor as CHC with overlapping customer segments in middle-class homebuyers.
- Mixta Africa (Landmark Africa): Nigerian-focused affordable housing developer with backing from Shelter Afrique. Directly comparable to CHC in target market (Nigeria), product (mass-market residential), and business model (acquire land, build, sell with mortgage partnerships).
- UPDC (United Property Development Company): Lagos-based residential and commercial real estate developer listed on the Nigerian Stock Exchange. Comparable as a Nigerian property developer targeting residential buyers across multiple states, though broader in scope than CHC.
Broad incumbents
- Shelter Afrique: Pan-African housing finance and development institution headquartered in Nairobi. Operates across Africa in affordable housing and is also an investor in CHC's peer (Mixta Africa) — relevant as the broader ecosystem player and indirect capital partner in CHC's market.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Countrywide Housing Company social profiles
Digital presenceCountrywide Housing Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Countrywide Housing Company leadership team
Management profileNumber of profiles
Profiles5 records
Countrywide Housing Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Countrywide Housing Company M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Countrywide Housing Company
What does Countrywide Housing Company do?
Countrywide Housing Company (CHC) is a Nigerian housing development company that acquires raw land, finances real estate deals, and builds residential properties (lands, flats, duplexes, townhouses and retail units) for sale to middle and low income earning Nigerians. The company also offers real estate advisory (planning, design, quantity/quality bills, documentation and title, construction and finishing), real estate marketing and sales support, and land banking services aimed at delivering 100,000 affordable homes in Nigeria over five years. Its flagship project, the MSII Royal Estate Kano, is a 757-unit gated residential community developed for the Family Homes Fund Ltd.
Is Countrywide Housing Company a public or private company?
Countrywide Housing Company is a private company. It is classified as venture growth investor backed and is currently operating.
When was Countrywide Housing Company founded?
Countrywide Housing Company was founded in 2014. It employs 1 to 10 people.
Where is Countrywide Housing Company based?
Countrywide Housing Company is headquartered in Abuja, Nigeria, in the Africa region.
How does Countrywide Housing Company make money?
Four revenue lines are on record. Real Estate Advisory is the primary driver. The others are real Estate Marketing, property Development and land Banking.
Who are Countrywide Housing Company's main competitors?
PropertyPro (formerly ToLet.com.ng) is listed as an others. Emerging players are Echostone Nigeria and Habari Homes. Direct peers are Landwey Investment Limited, Mixta Africa (Landmark Africa) and UPDC (United Property Development Company). Shelter Afrique is listed as a broad incumbent.
Does Countrywide Housing Company have an API?
No public API is recorded for Countrywide Housing Company.
What industry is Countrywide Housing Company in?
Countrywide Housing Company's product category is Affordable Housing Development. Its primary akta.pro industry code is IMAFABAL, Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities), with a secondary code of IMAFAAAB, Residential General Contracting (New Build). Its NAICS code is 236117 and its SIC code is 6552.