Citizens Advice Coventry

What Citizens Advice Coventry does

Citizens Advice Coventry is a registered charity (Charity No. 1000487) and Company Limited by Guarantee (Company No. 2122698 England) operating as an independent local bureau within the national Citizens Advice network. The organisation delivers free, independent, and impartial advice to residents of Coventry through a multi-channel service architecture comprising a telephone Advice Line (0800 144 8848, Monday–Friday 9am–4pm), email enquiry form, webchat (Monday–Friday 1pm–3pm), in-person drop-in at Kirby House (Little Park Street), and outreach sessions at community locations such as Woodside Family Hub. Its core thematic advice streams cover energy costs (including a specialised Energy Drop In covering low-carbon technologies, bill management, fuel debt, and smart meters), debt management (catalog debt through to mortgage and council tax), benefits navigation, and digital inclusion support. A specialist Deaf Service is offered for hard-of-hearing clients via contact form and SMS (07903 632593), and a Macmillan Money & More Service is delivered in partnership with Macmillan Cancer Support for cancer patients and their families.

The organisation is authorised and regulated by the Financial Conduct Authority (FRN: 617571) and holds Disability Confident Employer status (DCS046388). Its headcount profile is primarily volunteer-driven, with 65+ volunteers supporting the advice service, supplemented by a small paid staff. Operational footprint is concentrated in Coventry, with the registered headquarters at 1-7 Station Street East, Coventry, CV6 5FL, and the main drop-in location at Kirby House on Little Park Street.

The revenue model is that of a UK registered charity: services are provided at no cost to clients, and the organisation is funded through charitable grants, donations, and supporter contributions. There are no disclosed funding rounds, investments, or commercial revenue streams. The stated impact metrics — 13,400+ Coventry residents helped each year, £8,000,000 in financial gains and savings generated for clients, and 3,000 clients helped through the open access service — reflect client outcomes rather than organisational revenue.

Name

Citizens Advice Coventry

Legal name

Coventry Citizens Advice

Website

https://coventrycab.org.uk

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Citizens Advice Coventry is a registered charity providing free, independent, impartial advice to residents of Coventry via telephone, email, webchat, in-person drop-in, and outreach services covering energy, debt, benefits, and digital inclusion.

Ownership category

akta.pro rank

Product category

Community Advice Services

NAICS

Other Individual and Family Services (624190), Other Individual and Family Services (62419)

SIC

Services-Social Services (8300)

akta.pro primary industry

Financial Assistance & Benefits Navigation Services (BPAGAEAK)

Keywords

• Free legal advice
• Debt counseling
• Energy advice
• Welfare benefits guidance
• Community advice services

Headquarters

HQ city

Coventry

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Charitable Grants and Donations: Funded through charitable grants, donations, and supporter contributions. The organisation operates as a registered charity (1000487) providing free services to the public.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels3 records

Core offering

Citizens Advice Coventry provides free, independent, and impartial advice to residents of Coventry on issues including energy costs, debt management, benefits, and digital inclusion. Services are delivered through a multi-channel model including a telephone Advice Line, in-person drop-in sessions at Kirby House and outreach locations (such as Woodside Family Hub), email enquiry, webchat, and a specialised Deaf Service. The organisation is a registered charity (1000487) and Company Limited by Guarantee (2122698 England), authorised and regulated by the Financial Conduct Authority (FRN: 617571), and operates as an independent local bureau within the national Citizens Advice network.

Product overview

Citizens Advice Coventry offers a multi-channel advice service providing free, independent, and impartial guidance to the people of Coventry. The organisation operates as a portfolio of interconnected service offerings rather than a unified software product. Core service channels include a telephone Advice Line, In-Person drop-in sessions at Kirby House and outreach locations, Email Advice via an online form, Chat Advice through webchat, and a specialised Deaf Service for those with hearing impairments. Thematic advice services cover Energy Advice (including Energy Drop-ins at community hubs) and Debt Advice spanning various debt types. Self-service resources are available through online Advice Pages. Partnership-funded services include the Macmillan Money & More Service for cancer patients. Digital Inclusion Support assists people with getting online and internet safety. All services are delivered by trained advisers and volunteers, with no qualifications required from clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Advice Line Telephone advice service available Monday to Friday, 9am – 4pm, providing free guidance on various issues including debt, energy, and general advice for Coventry residents.
• Deaf Service Specialised service for hard of hearing or otherwise impaired individuals who find it difficult to speak on the telephone, accessible via contact form or SMS/text on 07903 632593.
• In Person Advice (Drop-in Service) Face-to-face advice sessions at Kirby House, Little Park Street, available Monday, Tuesday, and Thursday with morning (09:30-12:00) and afternoon (13:00-15:00) slots for Coventry residents.
• Energy Drop In Specialised energy advice drop-in service at Woodside Family Hub covering low-carbon technologies, energy bill management, government grants, fuel debt, and smart meter information for Coventry residents.
• Chat Advice (Webchat) Real-time webchat service available Monday to Friday 1pm – 3pm for online advice inquiries from Coventry residents.
• Email Advice Email-based advice service accessible via an online enquiry form for written guidance on various issues for Coventry residents.
• Energy Advice Specialist advisory service helping clients manage energy costs, understand energy bills, and access government support and grants.
• Debt Advice Comprehensive debt advice service covering various debt types from small catalogue debt to mortgage or council tax for Coventry residents.
• Digital Inclusion Support Assistance for people struggling with getting online, setting up emails, and staying safe online, available at the City Centre office.
• Macmillan Money & More Service Specialised money advice service for cancer patients and their families, delivered in partnership with Macmillan Cancer Support.

Quantifiable outcome

• £8 million in financial gains and savings generated for clients
• +2 more outcomes

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Macmillan Cancer SupportminorStrategic or Co-development PartnerPartnership providing Macmillan Money & More Service for cancer patients and their families, offering specialised financial advice integrated with cancer support services.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Regional players

• Macmillan Cancer Support: National cancer charity partnered with Citizens Advice Coventry to deliver the Macmillan Money & More Service. Comparable in that it both funds and co-delivers specialist financial-advice services for affected populations.

Direct peers

• Citizens Advice Birmingham: A neighbouring local Citizens Advice bureau serving Birmingham residents with similar advice lines, multi-channel delivery, and charity/government funding model. Provides a useful structural and operational benchmark.
• Christians Against Poverty (CAP): A charity providing free debt advice, money management, and practical support to people in financial difficulty across the UK. Comparable on free advice delivery, FCA-regulated debt solutions, and partnership-driven local presence.
• StepChange Debt Charity: A national debt-advice charity delivering free, FCA-regulated debt advice via telephone and online channels. Directly comparable to Coventry Citizens Advice's debt-advice service line and competes for the same client base on debt-related enquiries.
• National Debtline (Money Advice Trust): Free, independent debt advice service delivered by the Money Advice Trust via telephone and webchat. Closely comparable in service model (free, impartial debt advice, multi-channel delivery) and target population.

Broad incumbents

• Money and Pensions Service (MaPS): Arm's-length government body setting the UK strategy for financial capability and debt advice, and a major funder of frontline advice charities. Operationally adjacent to Citizens Advice Coventry as both a coordination body and funding source.
• Age UK: A national charity offering advice and information on benefits, money, and care for older people. Overlaps with Coventry Citizens Advice on benefits navigation and welfare guidance, particularly for elderly clients.
• Citizens Advice (national): The national umbrella body that provides brand, infrastructure, and standards to all local Citizens Advice bureaux including Coventry. Operates across England and Wales and overlaps directly on advice content, digital tools, and telephone/webchat channels.

Emerging players

• Money Helper (formerly Money Advice Service): A free, government-backed service providing impartial money and pensions guidance online, by phone, and by webchat. Comparable on free, impartial advice delivery channels and target audience, though its scope is broader than Coventry Citizens Advice's local bureau remit.

Others

• Centre for Personal Insolvency: Industry body and resource hub for personal insolvency and debt-advice practitioners in the UK. Relevant as an adjacent ecosystem participant supporting the regulatory and training infrastructure that debt-advice charities like Citizens Advice Coventry rely on.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/coventry-citizens-advice-bureau

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Citizens Advice Coventry