CPME Maine et Loire

What CPME Maine et Loire does

CPME Maine et Loire (CPME 49) is a French regional employers' confederation (syndicat patronal) representing and advocating for small and medium-sized enterprises (PME/TPE) in the Maine-et-Loire department. It is a non-profit organization operating as part of the CPME Pays de la Loire regional network (covering departments 44, 49, 53, 72, 85) and affiliated with the national CPME Confédération des Petites et Moyennes Entreprises. The organization holds more than 400 institutional mandates in paritarian bodies including URSSAF, Conseil de Prud'hommes, Tribunal de Commerce, and Chambers of Commerce, providing direct representation for SMEs in labor disputes, social security matters, and commercial litigation. It is currently led by Présidente Séverine LECUYER, with Pascale BELLOIR BURON as Secrétaire Générale and Géraldine OLIVIER as Chargée de missions, operating from a headquarters in Angers.

The organization's offering is a portfolio of advisory, support, and networking services rather than a unified software product. Core service lines include legal protection (GSC, Protection Juridique, Santé PME mutual health insurance), HR support (Appui RH, Mission Emploi Handicap, Formations sociales AT-MP), training financing (AGEFICE, OPCO EP), export assistance (SVP Appui Export), and mediation services (Médiation des marchés publics, Tiers de confiance médiateur du crédit). It also runs an Expert Workshop series (Ateliers Experts), a member portal (Espace Adhérents), and a Web TV content platform. There is no proprietary technology stack; the website is built on WordPress and membership onboarding is outsourced to the HelloAsso payment platform.

The business model is subscription-based annual membership dues collected from regional SMEs, augmented by preferential partner agreements with insurance providers (AXA, Harmonie Mutuelle, GSC), banks (Banque Populaire Grand Ouest, Crédit Mutuel), training financiers (AGEFICE), and employee benefits providers (Groupe Up). Go-to-market is community-led, relying on networking events, expert workshops, member referrals, and digital content (website, Twitter/X, Web TV). Customer segments are horizontally diversified across artisans, traders, service providers, and industrialists within the Maine-et-Loire department, with named testimonials from web services (Komunity Web) and retail (Lunettes au Logis) illustrating the SMB breadth.

Name

CPME Maine et Loire

Legal name

CPME PAYS DE LA LOIRE

Website

https://cpme49.fr

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

CPME Maine et Loire (CPME 49) is a French regional non-profit employers' confederation representing small and medium enterprises in the Maine-et-Loire department, delivering legal representation, advocacy, training, networking, and partner benefits through subscription-based membership.

Ownership category

akta.pro rank

Headquarters

HQ city

Angers

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Membership dues: CPME Maine et Loire generates revenue through annual membership dues from small and medium enterprises (PME/TPE). Members pay subscriptions to access services including legal representation, advocacy, training, expert consultations, networking events, and preferential rates through partner agreements. The organization provides online membership via HelloAsso platform.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

CPME Maine et Loire is a regional employers' confederation (Confédération des Petites et Moyennes Entreprises) for SMEs in the Maine-et-Loire department of France. It provides membership-based services including legal representation in paritarian institutions, advocacy on labor and social security matters, HR support, training financing, export assistance, expert workshops, and business networking.

Product overview

CPME Maine et Loire is a professional employers' organization (Confédération des Petites et Moyennes Entreprises) serving the Maine-et-Loire department in France. The organization offers a comprehensive suite of services to its members, primarily small and medium-sized enterprises. The offering is not a unified software product but rather a portfolio of advisory, support, and networking services. Key services include: legal protection and insurance services (GSC, Santé PME, Protection Juridique), human resources support (Appui RH, Mission Emploi Handicap), training financing (AGEFICE, OPCO EP), export assistance (SVP Appui Export), expert workshops (Ateliers Experts), business mediation services, and member networking opportunities. The organization also provides an online member portal (Espace Adhérents) and a web TV content platform. CPME Maine et Loire represents business interests through over 400 mandates in various institutions including URSSAF, Conseil des Prud'Hommes, Tribunal de Commerce, and Chambers of Commerce.

Differentiator

Problem solved

Functional benefit

Products and services

• GPA Pays de la Loire
• Meeting room and office space rental
• Charte des Avocats
• Médiation des marchés publics
• Solutions for businesses in difficulty
• Tiers de confiance médiateur du crédit
• Commission Ressources
• Mandataires CPME connection service
• OPCO EP Garantie Formation
• Appui RH
• Formations sociales AT-MP
• Mission Emploi Handicap
• GSC Garantie Sociale du Chef d'entreprise
• Santé PME
• AGEFICE training financing
• Protection Juridique et Responsabilité Personnelle des Dirigeants
• MapsTime
• SVP Appui Export
• Ateliers Experts
• Networking and member connections

Quantifiable outcome

• CPME secured reduction of workplace frailty account (compte pénibilité)
• +2 more outcomes

Named customers2 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered core and minor.

• AGEFICEcoreOthersPartnership for financing professional training for self-employed workers (TNS). AGEFICE manages training funds for self-employed professionals in France.
• AXAminorOthersInsurance partner offering preferential rates on business and professional insurance products for CPME members.
• GSC - Garantie Sociale du Chef d'entreprisecoreOthersPartnership for providing income protection insurance for business owners in case of business failure or professional cessation.
• Harmonie MutuellecoreOthersHealth insurance partner offering mutual health insurance solutions for CPME member companies and their employees.
• Banque Populaire Grand Ouest (BP GO)minorOthersBanking partner providing financial services and solutions for CPME member businesses.
• Crédit MutuelminorOthersBanking partner offering business banking solutions for CPME members.
• CCI Maine-et-LoirecoreOthersChamber of Commerce and Industry partnership for supporting business development and trade in the Maine-et-Loire region.
• ESAIPminorOthersEducational partnership with ESAIP engineering school for talent development and student-business connections.
• Action LogementcoreOthersPartnership for housing assistance programs helping businesses recruit and retain employees through housing support services. Joint events like 'Semaine du Logement' organized for member companies.
• Up (Groupe Up)coreStrategic or Co-development PartnerPartnership with Groupe Up (previously Chèque Déjeuner) providing employee benefits solutions including meal vouchers, gift cards, and incentive solutions for CPME members.
• Association RêvesminorOthersCharitable partnership supporting children's hospitalizations through gift collection initiatives organized annually with CPME members.
• Réseau Initiative AnjoucoreOthersPartnership with local business initiative network supporting entrepreneurship, business creation, and SME development in Anjou region.
• C.R.A - Centre de Reprises d'EntreprisescoreOthersPartnership for business transfer and acquisition support, helping entrepreneurs navigate business succession and company transfer processes.
• Apesa 49coreOthersPartnership with support organization for entrepreneurs in difficulty, providing psychological support and assistance for business crisis management.
• OZERIMminorOthersPartner organization with which CPME has collaborative projects for regional business development.

Scale indicators2 records

Recent moves7 records

Expansion highlights4 records

Emerging players

• CCI France (Chambres de Commerce et d'Industrie): Public chambers of commerce that support French business creation, development, and training. CPME 49 is a formal partner with CCI Maine-et-Loire and offers overlapping services including business creation support, training, and networking.
• FFE (Fédération Française de l'Entrepreneuriat): Federation representing self-employed and very small business owners in France. Targets an overlapping SME/entrepreneur member base with advocacy and service offerings similar to CPME 49.

Direct peers

• U2P (Union des Entreprises de Proximité): National confederation of proximity-based businesses (artisans, traders, liberal professions). Directly comparable to CPME in serving the small enterprise segment, with overlapping mandate-holding activities in paritarian institutions.

Broad incumbents

• MEDEF (Mouvement des Entreprises de France): France's largest employer confederation. While CPME 49 focuses on SMEs in Maine-et-Loire, MEDEF represents larger enterprises nationally and competes for the same political influence over labor law and social policy.
• CPME Pays de la Loire: Regional coordination entity for the 6 CPME departments in Pays de la Loire (44, 49, 53, 72, 85). Provides regional mandate coordination, events, and resources that complement CPME 49's local activity.
• CPME Nationale: National parent federation of CPME Maine et Loire. Provides strategic coordination, policy advocacy, and brand recognition that CPME 49 leverages locally while operating with a broader national mandate.

Regional players

• Confédération des Artisans Petites Entreprises du Bâtiment (CAPEB): National confederation of artisan construction businesses with strong regional departmental branches. Comparable membership-confederation model serving small enterprises with similar advocacy, training, and services focus.
• Union des Métiers et des Industries de l'Hôtellerie (UMIH): Sectoral employer confederation representing hospitality businesses in France. Operates as a membership-based employer organization with regional departmental branches comparable to CPME 49's structure.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/cpme49
• YouTubecpme49.fr/web-tv
• LinkedInlinkedin.com/company/cpme49

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CPME Maine et Loire