Cranmere Primary
Cranmere Primary and Nursery School is a state-maintained primary school in Esher, Surrey, under Surrey County Council, providing Nursery through Year 6 education (PAN 30) plus wraparound care and fee-based nursery add-on hours.
- Company typePrivate
- Founded-
- HeadquartersEsher, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Cranmere Primary does
Cranmere Primary and Nursery School is a state-maintained primary school located at Arran Way, Esher, Surrey, operating under Surrey County Council as its admissions authority and funding body. The school delivers full-time primary education from Nursery (Elephants classes, 15- or 30-hour places) through Reception and Years 1–6, following the National Curriculum scaffolded by the Primary Knowledge Curriculum, with subject coverage spanning English, Maths, Science, Humanities, Arts, Computing, Music, PE, French, DT, RE, and Life Skills (PSHE). Capacity is fixed at a Pupil Admissions Number (PAN) of 30 per year group, with a maximum of 26 pupils per nursery class.
Revenue is derived primarily from per-pupil government funding routed through Surrey County Council, supplemented by fee-based nursery additional hours (£6.80/hr for non-30-hour-eligible families) and the in-house Dragonflies wraparound care programme (breakfast club at £7, after-school sessions at £7.50–£20). The school operates on a direct-to-consumer admissions model, with Surrey CC handling Reception and in-year applications, the school managing nursery admissions directly, and digital channels (Instagram, Facebook, website, Google Forms tour registration) supporting demand generation. Ancillary services include Stir Food school meals via SwiftKitchen, payment processing through ScoPay, and weekend children's party hire via partner Bounceagogo. The school is led by Headteacher Mr Paul Gilbert, with a broader staff body than the 8-employee firmographic figure suggests, and Mrs Michelle Charnley as Chair of Governors. The most recent Ofsted inspection (February 2020) returned a 'Good' judgement, with stated strong KS2 SATs outcomes for 2024–25 and Early Years ELG outcomes for 2024.
Cranmere Primary firmographics
Firmographics- Name
- Cranmere Primary
- Legal name
- Cranmere Primary and Nursery School
- Website
- https://cranmereprimary.org.uk
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Cranmere Primary and Nursery School is a state-maintained primary school in Esher, Surrey, under Surrey County Council, providing Nursery through Year 6 education (PAN 30) plus wraparound care and fee-based nursery add-on hours.
- Ownership category
- akta.pro rank
Cranmere Primary industry classification
Industry- Product category
- Primary Education
- NAICS
- Elementary and Secondary Schools (6111), Child Care Services (62441)
- SIC
- Services-Educational Services (8200), Services-Child Day Care Services (8351)
- akta.pro industry
- Public Elementary SchoolsNursery School Programs (2–4 Years)
Keywords
Where Cranmere Primary is headquartered
LocationHeadquarters
- HQ city
- Esher
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Cranmere Primary business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others
Revenue model
- Government Funding ( Surrey County Council): As a maintained primary school, Cranmere Primary receives core funding from Surrey County Council and central government based on pupil numbers. This funds the main educational operations for Reception through Year 6.
- Nursery Fees (Non-Funded Hours): The school charges fees for additional nursery hours beyond the free 15-hour entitlement. Families not eligible for 30 funded hours may pay for an additional 15 hours at £6.80 per hour, subject to availability and full-week commitment.
- Wraparound Care (Dragonflies): Dragonflies before and afterschool club generates revenue through breakfast club (£7), early after-school pickup (£7.50), and extended session until 6:15pm (£20). Additional nursery hours extension costs £3.40 per week.
- Nursery Extended Hours: Parents may opt to pay for an additional 30 minutes for nursery children to finish at 3:15pm on Wednesdays at £3.40 per week.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | 15-hour nursery entitlement (Free) |
| Freemium | Pay-as-you-go | 30-hour nursery places (Funded) |
| Subscription | Weekly | Additional 15 hours (Non-eligible families) |
| Subscription | Pay-as-you-go | Dragonflies Breakfast Club |
| Subscription | Pay-as-you-go | Dragonflies After-School Club - Early Pickup |
| Subscription | Pay-as-you-go | Dragonflies After-School Club - Extended Session |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Cranmere Primary product offering
Product offeringCore offering
Cranmere Primary and Nursery School is a state-maintained primary school in Esher, Surrey, delivering full-time primary education from Nursery through Year 6 (Reception, Key Stage 1 and Key Stage 2). It offers a knowledge-rich curriculum following the National Curriculum enhanced by the Primary Knowledge Curriculum, and additionally provides fee-paying wraparound childcare (Dragonflies) before and after school plus paid nursery extended hours.
Product overview
Cranmere Primary and Nursery School is a maintained primary school in Esher, Surrey, offering Nursery education through the Elephants programme (15-hour entitlement classes or 30-hour full-time places), Reception, and Years 1-6 primary education. The school follows the National Curriculum enhanced by the Primary Knowledge Curriculum, providing a knowledge-rich curriculum across core subjects (English, Maths, Science) and foundation subjects (History, Geography, Computing, Music, PE, French, Art, DT, RE, Life Skills). Additional services include Dragonflies wraparound care (before/after-school club) and a programme of extra-curricular clubs.
Differentiator
Problem solved
Functional benefit
Products and services
- Main School Education (Reception to Year 6)
Companies that use Cranmere Primary
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Cranmere Primary technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Cranmere Primary partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered minor and core.
- BounceagogominorBounceagogo provides children's party services at the school on weekends, organizing parties in the school hall for various age ranges. Families can book parties through their website searching for the Esher venue.
- Stir FoodcoreStir Food is the school's meal provider, using Swift Kitchen system for ordering and payments. Provides hot meals and manages dietary requirements for nursery through Year 6 through their online platform.
- Greenhouse School WebsitescoreWebsite design and hosting provider for the school's website (cranmereprimary.org.uk). Provides the website platform and design services.
- Satswana LtdminorExternal Data Protection Officer (DPO) service provider. Located at Suite G12, Ferneberga House, Alexandra Road, Farnborough, Hampshire, GU14 6DQ.
- Primary Knowledge CurriculumcoreThe school uses the Primary Knowledge Curriculum as the scaffold for its teaching, providing a structured and engaging framework. The Primary Knowledge Curriculum Partnership is a network of primary schools dedicated to knowledge-rich curriculum delivery.
- Charanga (Music Scheme)minorAward-winning Charanga musical scheme is used for music curriculum delivery, building cross-curricular connections. Surrey Arts qualified tutors guide students using this framework.
- Coram Scarf (PSHE Scheme)minorSchool follows the Coram Scarf Scheme of Work for Life Skills (PSHE) curriculum, which has full coverage of statutory DFE Relationships and Sex Education guidance.
- NCETM (National Centre of Excellence in Teaching Mathematics)minorSchool has been engaged with NCETM since September 2022, using their curriculum as basis for mathematics teaching and tailoring it for children's needs.
- Surrey County CouncilcoreSurrey County Council is the admissions authority for the school, managing the application process for Reception and in-year admissions. Sets term dates (excluding Inset days) for the maintained school.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
Cranmere Primary competitors and assessment
Company assessmentDirect peers
- Junior Adventures Group (JAG): UK wraparound-care provider running before- and after-school clubs with tiered paid options comparable to Dragonflies' breakfast, early-pickup and extended-session pricing.
- Bright Horizons Family Solutions: Premium UK nursery and early-years provider with similar funded-hour / paid-extension pricing architecture and a comparable focus on working-parent wraparound solutions.
- Kidsunlimited / Grandir UK: UK nursery chain running government-funded and paid nursery places with similar pricing tiers and a comparable parent-facing booking infrastructure.
- Busy Bees Nurseries: Largest UK nursery operator offering 15- and 30-hour funded places plus fee-based extended hours; comparable to Cranmere's Elephants Nursery on age range, funded-hours model, and wraparound care.
Emerging players
- N Family Club: UK nursery operator with funded-hour offerings and extended-hours fee structure directly comparable to Cranmere's 15/30-hour nursery and £6.80/hr additional hours.
Broad incumbents
- Ark Schools: Multi-academy trust running primary schools with knowledge-rich curricula comparable to Cranmere's Primary Knowledge Curriculum-led approach.
- Oasis Community Learning: Multi-academy trust operating UK primary schools with comparable wraparound services, values-driven ethos, and central government funding dependence.
- Harris Federation: Multi-academy trust running primary schools across England on government per-pupil funding; comparable to Cranmere on funding model, curriculum delivery, and Ofsted accountability, though at much larger scale.
Regional players
- Surrey County Council Schools (peer maintained primaries): Other Surrey maintained primary schools sharing the same admissions authority, funding regime, and Ofsted accountability as Cranmere—direct comparables for admissions competition in the Esher area.
Others
- Stir Food: School meal provider integrated with Cranmere via Swift Kitchen; comparable only as an operating-partner that touches the same parents and payment flows.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Cranmere Primary social profiles
Digital presenceCranmere Primary compliance and trust
Trust signalCompliance1 record
Cranmere Primary financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cranmere Primary leadership team
Management profileNumber of profiles
Profiles10 records
Cranmere Primary funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cranmere Primary M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cranmere Primary
What does Cranmere Primary do?
Cranmere Primary and Nursery School is a state-maintained primary school in Esher, Surrey, delivering full-time primary education from Nursery through Year 6 (Reception, Key Stage 1 and Key Stage 2). It offers a knowledge-rich curriculum following the National Curriculum enhanced by the Primary Knowledge Curriculum, and additionally provides fee-paying wraparound childcare (Dragonflies) before and after school plus paid nursery extended hours.
Is Cranmere Primary a public or private company?
Cranmere Primary is a private company. It is classified as state government owned and is currently operating.
When was Cranmere Primary founded?
Cranmere Primary was founded in -1. It employs 1 to 10 people.
Where is Cranmere Primary based?
Cranmere Primary is headquartered in Esher, United Kingdom, in the Europe region.
How does Cranmere Primary make money?
Four revenue lines are on record. Government Funding ( Surrey County Council) is the primary driver. The others are nursery Fees (Non-Funded Hours), wraparound Care (Dragonflies) and nursery Extended Hours.
Who are Cranmere Primary's main competitors?
Direct peers on record are Junior Adventures Group (JAG), Bright Horizons Family Solutions, Kidsunlimited / Grandir UK and Busy Bees Nurseries. N Family Club is listed as an emerging player. Broad incumbents are Ark Schools, Oasis Community Learning and Harris Federation. Surrey County Council Schools (peer maintained primaries) is listed as a regional player. Stir Food is listed as an others.
Does Cranmere Primary have an API?
No public API is recorded for Cranmere Primary.
What industry is Cranmere Primary in?
Cranmere Primary's product category is Primary Education. Its primary akta.pro industry code is EDAJAAAB, Public Elementary Schools, with a secondary code of EDACACAB, Nursery School Programs (2–4 Years). Its NAICS code is 6111 and its SIC code is 8200.