Creative way
Creative Way is an Egypt-based IT services agency delivering web development, software, cloud, AI/ML, IoT, digital marketing, and game development to small and medium businesses across retail, hospitality, education, tourism, and fashion sectors via custom, quote-based engagements.
- Company typePrivate
- Founded-
- HeadquartersNew Cairo, Egypt
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Creative way does
Creative Way is an Egypt-based IT services agency operating from New Cairo (headquarters at 98 Street, 5th Settlement) and Giza (20 Ahmed Shatory Dokki) that delivers a broad, horizontal portfolio of technology services — cloud services, web development, UI development, custom software, digital marketing, machine learning, IoT, AI consulting, game development, and training — to small and medium businesses across retail, hospitality, food and beverage, education, tourism, fashion, and coworking sectors. The company positions itself around a 'programming as art' creative problem-solving philosophy, follows a structured four-step engagement process (Brief, Design, Solution, Consultation), and markets 24/7 service availability, free initial consultations, scalability architecture, and data protection controls as core delivery attributes.
The underlying technology stack is described as full-stack and service-delivery oriented rather than as packaged proprietary software: each engagement is custom-built for the client, with no public API, SDK, or product platform disclosed. AI and machine learning are listed as service capabilities, but no specific models, deployments, or proprietary IP are documented. Revenue is generated through quote-based professional services engagements delivered via a direct, sales-led go-to-market motion — the firm provides free consultations as a lead generation mechanism and prices custom enterprise solutions on a per-engagement basis with multi-year contract cadence, but pricing is not publicly disclosed. The customer base consists of 20+ named SMB brand clients (e.g., MNZRA, RA7TAK, DNUT BOAT, MONSQ, Alaska Camp and Hotel, Shams Hotel, Room² Coworking Space, Global Internships) with no visible enterprise anchor accounts, implying a fragmented book of small-value contracts rather than concentrated enterprise revenue.
Creative way firmographics
Firmographics- Name
- Creative way
- Legal name
- Creative Way
- Website
- https://creativeway-ad.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Creative Way is an Egypt-based IT services agency delivering web development, software, cloud, AI/ML, IoT, digital marketing, and game development to small and medium businesses across retail, hospitality, education, tourism, and fashion sectors via custom, quote-based engagements.
- Ownership category
- akta.pro rank
Creative way industry classification
Industry- Product category
- IT Services
- NAICS
- Graphic Design Services (541430), Custom Computer Programming Services (541511), Computer Systems Design Services (541512)
- SIC
- Services-Advertising Agencies (7311), Services-Computer Programming Services (7371), Services-Advertising (7310)
- akta.pro primary industry
- Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)
- akta.pro secondary industries
- Creative Concepting & Campaign Development (BPAFAEAD), Creative & Brand Campaign Development (BPAFAAAB), Integrated Full-Service Creative Agencies (MPAAAAAA)
Keywords
Where Creative way is headquartered
LocationHeadquarters
- HQ city
- New Cairo
- HQ country
- Egypt
- HQ region
- Africa
Offices2 records
Markets served
Creative way business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- IT Services and Solutions: Revenue generated through providing comprehensive IT services including cloud services, web development, UI development, software services, digital marketing, machine learning, IoT, AI solutions, and game development. Services are delivered through a professional consulting and solution-oriented approach.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom enterprise solutions - Pricing upon consultation |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Creative way product offering
Product offeringCore offering
Creative Way is a full-stack IT services agency that delivers custom technology solutions to businesses, including Cloud Services, Web Development, UI Development, Software Services, Digital Marketing, Machine Learning, Internet of Things, Training & Consulting, Artificial Intelligence, and Game Development. Engagements follow a four-step process — Brief, Design, Solution, and Consultation — with free initial consultations and 24/7 availability. Services are delivered as bespoke client projects rather than packaged software products.
Product overview
Creative Way is an IT services agency that provides a diverse portfolio of technology services rather than a single unified product or platform. The service offerings include Cloud Services, Web Development, UI Development, Software Services, Digital Marketing, Machine Learning, Artificial Intelligence, Internet of Things, Training & Consultant, and Game Development. These services appear to be delivered as custom client engagements rather than packaged software products. The company also maintains a portfolio of client projects displayed on their website including MNZRA, RA7TAK, DNUT BOAT, YASER BIN SOLAN, GSFT, MONSQ, and CHEFCHAOUN, which represent completed work for various clients across different industries.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 24/7 service availability ensures continuous support for clients
- +2 more outcomes
Companies that use Creative way
Customer profileNamed customers18 records
Segments4 records
Ideal customer profiles4 records
Creative way technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature3 records
Creative way partnerships and signals
Strategic signalScale indicators1 record
Recent moves3 records
Expansion highlights3 records
Creative way competitors and assessment
Company assessmentDirect peers
- Kijamii: Cairo-based digital marketing and creative agency serving regional brands with social media, performance marketing, web, and content services. Directly comparable to Creative Way in geography, target customer (MENA SMB/brand), and digital creative offerings.
- Tezza: Egypt-headquartered digital agency offering web development, mobile apps, and digital marketing to SMB and mid-market clients across MENA. Comparable in scale, geography, and full-stack digital services model to Creative Way.
Broad incumbents
- TBWA\RAAD: MENA-focused Omnicom-owned creative agency network with offices across the Middle East. Provides overlapping creative, brand strategy, and digital services but competes primarily for large regional and multinational brand clients.
- Digitas Egypt: Publicis-owned connected marketing agency operating in Egypt, focused on data, digital, and brand experiences. Competes in adjacent digital creative and web/digital marketing services at larger scale.
- Accenture Song: Accenture's experience and digital creative arm operating across MENA. Overlaps with Creative Way on web/app development, UI/UX, and digital experience design but addresses much larger enterprise transformation mandates.
- VMLY&R: Global WPP-owned creative and customer experience agency offering brand strategy, digital experience, and technology services. Broader portfolio than Creative Way but overlapping on creative concepts, web/digital experience, and brand campaigns.
- Havas Egypt: Egypt operations of the Havas global network, providing creative, media, and digital services. Comparable offerings on creative, digital, and integrated marketing but serving enterprise-tier clients.
- Ogilvy Egypt: Cairo office of the WPP-owned Ogilvy network. While Creative Way targets SMBs, Ogilvy Egypt targets enterprise and large regional brands, but provides overlapping creative, digital marketing, and branding services on a much larger scale.
- Leo Burnett Egypt: Cairo office of Publicis-owned Leo Burnett, providing advertising, brand campaigns, and digital creative. Comparable services (creative campaign development, branding) but at significantly larger scale and enterprise-only customer mix.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
Creative way social profiles
Digital presenceCreative way financial estimates
Financial estimateRevenue estimate
Valuation estimate
Creative way leadership team
Management profileNumber of profiles
Creative way funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Creative way M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Creative way
What does Creative way do?
Creative Way is a full-stack IT services agency that delivers custom technology solutions to businesses, including Cloud Services, Web Development, UI Development, Software Services, Digital Marketing, Machine Learning, Internet of Things, Training & Consulting, Artificial Intelligence, and Game Development. Engagements follow a four-step process — Brief, Design, Solution, and Consultation — with free initial consultations and 24/7 availability. Services are delivered as bespoke client projects rather than packaged software products.
Is Creative way a public or private company?
Creative way is a private company. It is classified as unknown and is currently operating.
When was Creative way founded?
Creative way was founded in -1. It employs 11 to 50 people.
Where is Creative way based?
Creative way is headquartered in New Cairo, Egypt, in the Africa region.
How does Creative way make money?
One revenue line is on record: IT Services and Solutions.
Who are Creative way's main competitors?
Direct peers on record are Kijamii and Tezza. Broad incumbents are TBWA\RAAD, Digitas Egypt, Accenture Song, VMLY&R, Havas Egypt, Ogilvy Egypt and Leo Burnett Egypt.
Does Creative way have an API?
No public API is recorded for Creative way.
What industry is Creative way in?
Creative way's product category is IT Services. Its primary akta.pro industry code is MPAAAAAD, Digital Creative & Experience Design Agencies (Web/App/UX), with a secondary code of BPAFAEAD, Creative Concepting & Campaign Development. Its NAICS code is 541430 and its SIC code is 7311.