What crossconcept group does

crossconcept group is a privately held full-service digital agency (Digitalagentur) headquartered in Dortmund, Germany, founded in 1999 and operating for approximately 25 years. The company delivers end-to-end digital project execution — from strategy and Design Thinking workshops through UX/UI design, web development, e-commerce implementation, SEO/SEA, and ongoing managed cloud operations — primarily to German B2B and B2C clients across the retail, automotive, healthcare, real estate, and manufacturing verticals. Its core technology stack is built on open-source enterprise platforms: TYPO3 and Drupal for complex multilingual enterprise websites, WordPress for SMB sites, and Shopware 6 for e-commerce, complemented by deep integrations with SAP, Microsoft Business Central, Salesforce, and PIM systems. The portfolio includes a proprietary TYPO3 extension, AUTOHAUS.cloud, which provides automotive dealerships with vehicle inventory management, lead management, and synchronization with external car marketplaces.

The business model is professional services plus managed services, billed predominantly on a time-and-materials basis with monthly invoicing. Per-project pricing spans from approximately €7,000 for a single landing page to €100,000+ for enterprise multilingual CMS implementations, with a fixed-fee Design Thinking workshop priced at approximately €3,500 net. Recurring revenue is generated through managed cloud hosting (delivered via the wholly-owned subsidiary crossconcept cloud GmbH covering IONOS Cloud, Google Cloud, and AWS) and monthly agency retainer arrangements. Customer acquisition is sales-led and direct, supported by a content-marketing knowledge platform (Wissen), organic SEO, paid search, and showcase of named enterprise clients including Woolworth, Malzers, KochChemie, Deutsche Telekom Stiftung, and Ferdinand Bilstein.

Formally, the group consists of two German private limited companies (GmbH) — crossconcept GmbH (HRB 14545) and crossconcept cloud GmbH (HRB 36115) — both registered in Dortmund. The leadership team consists of two Managing Directors (Geschäftsführer), Damian Gollak and Daniel Speicher. The firm holds Tier-1 ecosystem credentials including TYPO3 Association Gold Member, Shopware Business Partner, Drupal Association Organization Member, and Google Partner, which underpin its go-to-market with enterprise and mid-market clients in the DACH region.

Name

crossconcept group

Legal name

crossconcept GmbH

Website

https://crossconcept.group

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

crossconcept group is a Dortmund-based full-service digital agency delivering open-source CMS, e-commerce (Shopware 6), SEO/SEA, and managed cloud services to B2B and B2C clients across retail, automotive, healthcare, real estate, and manufacturing in the DACH region, with a proprietary automotive TYPO3 extension called AUTOHAUS.cloud.

Ownership category

akta.pro rank

Headquarters

HQ city

Dortmund

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Website & Web Application Development: Full-service digital agency offering custom website development, CMS implementation (TYPO3, Drupal, WordPress), web app development, and software solutions. Projects range from landing pages (from €7,000) to enterprise multilingual websites (€100,000+). Pricing is based on scope, complexity, and time invested. AGBS indicate time-and-materials billing with monthly invoicing.
2. E-Commerce Implementation & Consulting: Shopware 6 implementation and e-commerce consulting including system integration, API connections to ERP/PIM systems, headless commerce, B2B service portals, and online shop development.
3. Managed Cloud & Infrastructure Services: Managed cloud hosting services via crossconcept cloud GmbH using IONOS Cloud, Google Cloud, and AWS. Includes maintenance, operations, monitoring, security, and backup/recovery for hosted client environments.
4. Design Thinking Workshops & Consulting: Structured Design Thinking workshops for digital project planning, persona development, and digital transformation strategy. Fixed price of approximately €3,500 net (3 person-days including preparation, competition analysis, documentation, and recommendations).
5. SEO, SEA & Online Marketing Services: Search engine optimization, search engine advertising (Google Ads, Microsoft Ads), and online marketing services including content strategy, technical SEO, and performance marketing campaign management.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

CrossConcept Group is a full-service digital agency that plans, designs, and implements websites, web applications, and online shops on open-source enterprise platforms (TYPO3, Drupal, WordPress, Shopware) for B2B and B2C clients. It also delivers SEO, SEA/Google Ads, data analytics, and managed cloud hosting through its subsidiary crossconcept cloud GmbH, and offers a proprietary AUTOHAUS.cloud TYPO3 extension for automotive dealership vehicle inventory management.

Product overview

crossconcept group is a full-service digital agency offering a portfolio of interconnected digital products and services. The core technology stack centers on four enterprise content management platforms—TYPO3 CMS (for complex multilingual enterprise websites), Drupal CMS (for API-first integration projects), WordPress CMS (for SMB websites), and Shopware 6 (for e-commerce). A proprietary automotive solution, AUTOHAUS.cloud, extends the portfolio for dealership vehicle management. Services span the full project lifecycle: Design Thinking Workshop for project kickoff and requirements gathering, followed by UX/UI design, web development, and integration with ERP/CRM systems (SAP, Microsoft Business Central, Salesforce). Ongoing Managed Cloud hosting, SEO, SEA (Google Ads, Microsoft Ads), data analytics, and maintenance services ensure continued operation. The company operates from Dortmund, Germany, with 10+ employees, 25 years of experience, and 300+ digital projects completed.

Differentiator

Problem solved

Functional benefit

Brands

• AUTOHAUS.cloud: Digital vehicle management platform developed for automotive dealers, enabling vehicle inventory management, real-time stock overview, lead management, and sales tracking.

Products and services

• Web Development (Webentwicklung) Custom web development services building websites, web apps, and digital solutions using TYPO3, Drupal, WordPress, and Shopware platforms, including theme/plugin customization, third-party integrations, and technical consulting for B2B and B2C clients.
• Shopware 6 E-Commerce Implementation End-to-end e-commerce implementation on Shopware 6 including system integration, API connections to ERP/PIM systems, headless commerce, B2B service portals, and online shop development for retail and B2B clients.
• TYPO3 CMS Implementation Enterprise-grade TYPO3 CMS implementation for complex websites with more than 100 subpages, multilingual support, and large editorial teams with complex approval workflows.
• Drupal CMS Implementation API-first Drupal CMS implementation for large, complex websites with strong third-party integrations, robust security standards, and scalability.
• WordPress CMS Implementation WordPress CMS implementation for small and mid-sized business websites leveraging the extensive theme and plugin ecosystem and built-in SEO optimization.
• Managed Cloud Services Managed cloud hosting on IONOS Cloud, Google Cloud, and AWS including server maintenance, monitoring, backup solutions, and security implementations for client digital assets.
• Design Thinking Workshop Structured 7-phase workshop for digital project planning covering Vision & Big Picture, Organisational Setup, Problems & Potentials, Competitor Analysis, Function & Perspective, IT Capabilities & Technology Fit, and Building Blocks & Agile Setup. Fixed price of approximately €3,500 net for 3 person-days.
• User Experience & Design (UX/UI) UX/UI design services including wireframes, mockups, interactive prototypes, user journey optimization, responsive interface design, and design system development.
• Search Engine Optimization (SEO) Search engine optimization including technical SEO audits, page architecture optimization, URL optimization, load speed improvement, link structure optimization, and bot crawling management.
• Search Engine Advertising (SEA) Search engine advertising including Google Ads, Microsoft Ads, Display Ads, and Shopping campaigns with campaign strategy, ad creation, budget management, and continuous optimization.
• Data & Analytics (Daten & Analyse) Data analytics services including Google Analytics setup, server-side tracking implementation, and data-driven business decision support.
• Consulting & Strategy (Beratung & Strategie) Digital transformation strategy consulting including innovation culture development and framework creation for sustainable business growth.
• Maintenance & Operations (Wartung & Betrieb) Ongoing website maintenance, updates, security checks, and operational support services to ensure functionality and security of client digital assets.
• AUTOHAUS.cloud Proprietary vehicle inventory management software for automotive dealerships enabling real-time vehicle capture, management, and marketing across multiple car marketplaces, with complete sales workflow from inventory to lead management and controlling.

Quantifiable outcome

• Design Thinking Workshop methodology enables aligned project vision and shared understanding among stakeholders within one day, documented with actionable recommendations
• +2 more outcomes

Named customers19 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration15 records

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• TYPO3 AssociationcoreStrategic or Co-development PartnerCrossConcept Group holds Gold Member status in the TYPO3 Association, indicating a deep strategic partnership with the TYPO3 open-source CMS ecosystem. As a Gold Member, CrossConcept participates in association governance, contributes to CMS development, and has access to early information on TYPO3 roadmaps. The company has been active in TYPO3 for approximately 20 years.
• ShopwarecoreTechnology or IntegrationCrossConcept Group is a Shopware Business Partner specializing in Shopware 6 e-commerce implementations. The partnership involves technical certification, access to Shopware's partner resources, and collaborative go-to-market for e-commerce projects in the DACH region.
• Drupal AssociationminorStrategic or Co-development PartnerCrossConcept Group holds Organization Member status in the Drupal Association, demonstrating active participation in the Drupal open-source CMS community and access to association resources and roadmap information.
• GooglecoreTechnology or IntegrationCrossConcept Group operates as a Google Partner delivering certified Google Ads, Google Analytics, Google Tag Manager, and Google Cloud services. The partnership involves using Google's advertising and analytics platforms within client projects, with partner-level access to Google's tools and certifications.
• IONOS CloudcoreTechnology or IntegrationCrossConcept Group offers managed cloud services using IONOS Cloud as one of its primary infrastructure platforms. The company provides managed hosting, cloud infrastructure management, and cloud operations services to its clients using IONOS Cloud.
• Google CloudcoreTechnology or IntegrationCrossConcept Group offers managed cloud services using Google Cloud as one of its primary infrastructure platforms, alongside AWS. The company provides managed hosting, cloud infrastructure management, and cloud operations services to its clients using Google Cloud.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Market position

Weaknesses5 records

Competitive moat4 records

Customer concentration

• LinkedInlinkedin.com/company/crossconceptgroup
• Instagraminstagram.com/crossconcept.group

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about crossconcept group