crossland.ie

What crossland.ie does

Crossland is a privately-held touring services company headquartered in Swatragh, Northern Ireland (also referred to as Rockstar Logistics Ltd), serving the European music touring industry since 2006. The company provides an integrated suite of four services: nightliner bus rental (12–16 berth vehicles with sleeping bunks, lounges with Smart TVs and Xbox, fully equipped kitchens, and 240V power), equipment trucking (45ft Low Ride Super Cube, 45ft Step Frame, and 26T Rigid Truck), experienced Tour and Production Manager staffing, and secure equipment storage. Customers are music artists, bands, and touring productions whose tours range from intimate venues to stadium-scale events across the UK and Europe.

The company's underlying capability is a purpose-built 4-acre site housing offices, a warehouse, and a VOSA-inspected workshop with a 16m pit lane, brake-testers, and shaker plates. Critically, Crossland builds its vehicle interiors in-house using a team of carpenters, upholsterers, and electricians, enabling custom designs and branded interiors that competitors reliant on third-party converters cannot easily replicate. The secure storage facility operates with 24hr CCTV, alarm monitoring, an 8ft perimeter fence with electronic entry, and individual client cages with hand-picking and loading services.

Crossland's business model is project-based (per-tour) revenue generated through direct quote-based engagement with touring productions, supplemented by inter-tour storage fees. Pricing is not publicly disclosed; all inquiries are routed through a website contact form, phone, or email. The company relies on word-of-mouth and organic social (Facebook, Instagram) rather than structured digital marketing, reflecting the relationship-driven nature of the music touring logistics market. The firm is led by three individuals whose combined 80 years of experience — spanning pan-European transport, global music touring, and logistics planning — constitute the primary human-capital foundation of the business. No public listing, institutional investors, parent company, or external ownership structures are disclosed.

Name

crossland.ie

Legal name

Crossland

Website

https://crossland.ie

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Crossland is a Northern Ireland-based touring services company providing nightliner buses, equipment trucking, production staffing, and secure storage to music artists and touring productions across the UK and Europe since 2006.

Ownership category

akta.pro rank

Product category

Touring Logistics

NAICS

Charter Bus Industry (48551), Other Support Activities for Transportation (4889), Interurban and Rural Bus Transportation (485210)

SIC

Trucking & Courier Services (No Air) (4210), Transportation Services (4700), Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro industry

PRIMARYMPAIAFAG

Touring Logistics & Crew Services (Backline, Transport, Staffing)

Media, Entertainment & Sports/Music & Audio (Recording, Publishing, Streaming)/Live Music & Touring (Promoters, Venues, Ticketing)

SECONDARYMPAGAAAH

Touring & Event Logistics (Trucking, Freight, Backline, Crew)

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Concerts & Music Festivals

SECONDARYTHADAJAL

Commercial Vehicle Rental with Driver (Crew/Delivery)

Travel & Hospitality/Car Rental & Mobility Services/Commercial Vehicle & Truck / Van Rentals

SECONDARYTLABADAK

Tour Bus Leasing/Rental (Sightseeing)

Transportation & Logistics/Fleet Leasing, Rental & Management/Bus & Coach Leasing/Rental

Keywords

• Touring logistics
• Music tour transport
• Nightliner bus services
• Concert equipment trucking
• Tour production management

Headquarters

HQ city

Swatragh

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain

Revenue model

1. Bussing Services: Nightliner bus rental services providing luxury transportation for music touring acts across Europe. Services include 12-16 berth vehicles with full amenities for extended tours.
2. Trucking Services: Equipment transport services using a fleet of trucks including 45ft Low Ride Super Cube, 45ft Step Frame, and 26T Rigid Truck to transport touring equipment.
3. Production Staffing: Provision of experienced Tour and Production Managers for shows ranging from intimate tours to large stadium tours across UK and Europe.
4. Storage Services: Secure storage facilities for touring equipment between tours, including purpose-built warehouse with 24hr security, individual cages, and loading services.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Crossland provides touring logistics services for music productions across Europe. The company operates nightliner sleeper buses for touring crews, equipment transport trucks, tour and production management services, and secure storage facilities for tour gear.

Product overview

Crossland is a touring logistics company offering integrated services for music tours across Europe. The portfolio consists of four core services: Bussing (luxury nightliner buses with 12-16 berths featuring sleeping bunks, lounges, kitchens, and entertainment), Trucking (equipment transport via 45ft Low Ride Super Cube, 45ft Step Frame, and 26T Rigid Truck), Production (Tour and Production Managers for shows from intimate tours to stadium events), and Storage (secure warehouse facilities with 24hr CCTV and individual gear cages). These services are designed to work together as a comprehensive touring support solution covering transportation, personnel accommodation, equipment transport, and equipment storage.

Differentiator

Problem solved

Functional benefit

Products and services

• Nightliner Bussing
• Equipment Trucking
• Tour & Production Management
• Secure Equipment Storage

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators4 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Big Green Coach: UK coach operator providing event and festival transport services for music fans and crew, overlapping with Crossland's touring and event-focused ground transport offerings in the UK and European live music market.
• Vans for Bands: UK-based specialist in passenger transport solutions for touring musicians and crew, directly competing with Crossland in the music tour bus market across Europe with similar nightliner-style vehicles.

Broad incumbents

• Production Resource Group (PRG): Global entertainment production services company providing equipment, crew, and logistics for live events including touring concerts, overlapping with Crossland's production staffing and touring support value proposition at much larger scale.
• FlixBus: Pan-European intercity coach network operating across the same geographies Crossland serves; while focused on scheduled passenger service rather than touring logistics, it represents a benchmark European coach operator.
• Stagecoach Group: Large UK-wide coach and bus operator offering charter and intercity services; comparable in fleet operations and vehicle leasing/rental capabilities but operating at much broader scale and across non-music segments.
• National Express: Major UK and European coach operator with substantial charter bus and cross-border passenger services, providing broader market context for Crossland's intercity touring transport offering.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/CrosslandBussing
• Instagraminstagram.com/crosslandbussing
• LinkedInlinkedin.com/company/crossland.ie

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about crossland.ie