Cube Design A/S

What Cube Design A/S does

Cube Design A/S is a Danish family-owned manufacturer of workspace furniture, founded in 1980 by Aase and Curt Berggren and headquartered in Hammel, Denmark, with a 9,000 m² production and administration facility and approximately 50 employees across factory and office functions. The company designs and produces its products entirely in Denmark, organized around four core product lines: storage (Quadro and V series with 10-year warranty), sit-stand desks (UP, RAW, Elegance), tables (Column meeting table, Lite Cube), and seating (CB24 chairs, S20 chairs, Spider Sofa lounge), supported by a broad accessories range including cable management, monitor arms, control panels, and desk screen walls. Product design draws on a proprietary Nordic Nature 18-color laminate collection and material innovations such as 45° mitre-joint V Storage, 2mm impact-resistant ABS edges, and 85%-offcut columns in the Column meeting table.

The business operates a wholesale-led go-to-market model, with the majority of sales routed through a European dealer network covering 15+ countries (Denmark, Norway, Sweden, Germany, Netherlands, Belgium, France, UK, Switzerland, and others), supplemented by direct sales via a Norway district manager and two domestic showrooms in Hammel and Copenhagen. Pricing is quote-based through dealers using an annually updated EUR price list, with revenue split between one-time furniture sales and fee-based architectural/drawing assistance performed by in-house architects. The company holds ISO 14001:2015 (since 2011), FSC C155594 (99% of wood certified in 2025), EU Ecolabel DK/049/022 across 188 products, and Danish Furnituremakers' Quality Control membership, positioning it for ESG-mandated public and enterprise tenders in Northern Europe.

Ownership remains concentrated within the Berggren family, with Christian Berggren (son of co-founder Curt Berggren) serving as CEO and Owner and also credited as designer of the Elegance Work Desk. The company has never raised external funding and operates as a privately held Danish A/S (CVR 73241014), with no institutional investors or parent company involvement. Customer references include Toyota, MAN, Deloitte, M Moser Associates, Sparekassen Djursland Randers, and Ommersyssel Goods Transportation, indicating a diversified enterprise mix across automotive, banking, logistics, real estate, and consulting verticals.

Name

Cube Design A/S

Legal name

Cube Design A/S

Website

https://cube-design.dk

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Short description

Cube Design A/S is a Danish family-owned manufacturer of workspace furniture — sit-stand desks, storage, tables, chairs and lounge — designed and produced in Hammel, Denmark, and sold to commercial enterprises across Scandinavia and Europe via a multi-country dealer network.

Ownership category

akta.pro rank

Product category

Office Furniture

NAICS

Office Furniture (including Fixtures) Manufacturing (3372), Wood Office Furniture Manufacturing (337211), Showcase, Partition, Shelving, and Locker Manufacturing (337215), Interior Design Services (54141)

SIC

Office Furniture (2520), Partitions, Shelvg, Lockers, & Office & Store Fixtures (2540)

akta.pro primary industry

Industrial/Product & Furniture Design (BPAHAKAM)

akta.pro secondary industries

Space Planning & Workplace Design (BPAHAKAI), Interior Design Services (BPAHAKAB), Office Furniture Moving, Installation & Reconfiguration (Systems Furniture) (HSAKAKAE)

Keywords

• Workspace office furniture
• Sit-stand desks
• Modular storage solutions
• Meeting tables
• Office chairs

Headquarters

HQ city

Hammel, Favrskov

HQ country

Denmark

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Furniture Product Sales: One-time sale of workspace furniture including storage, sit-stand desks, meeting tables, and chairs through dealer network and direct sales.
2. Architectural and Drawing Assistance: Fee-based architectural and drawing assistance carried out by in-house architects in connection with quotations and orders.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Cube Design A/S designs and manufactures Danish workspace furniture at its 9,000 m² production facility in Hammel, Denmark. The product portfolio includes storage solutions (Quadro and V series), sit-stand desks (UP, RAW, Elegance), meeting tables (Column, Lite Cube), and chairs/lounge furniture (CB24, S20, Spider Sofa), sold through a European dealer network.

Product overview

Cube Design A/S is a Danish family-owned office furniture manufacturer founded in 1980 with production in Hammel, Denmark. The product portfolio consists of a unified workspace furniture collection organized around four core product lines: (1) Storage solutions including the Quadro series (bookcases, cabinets, sliding door cabinets, pull-out cabinets, lockers, drawer units, dividers, boxes, recycling stations) and V series storage (shelves, cabinets, pull-out units) both with 10-year warranty; (2) Sit-stand desks including UP, RAW, and Elegance lines with 5-year warranty; (3) Tables including Column meeting tables and Lite Cube high tables; (4) Chairs including CB24 and S20 series plus Spider Sofa lounge furniture. Accessories include cable trays, CPU holders, monitor arms, pen trays, modesty screens, control panels, desk screen walls, and multi-connectors. The products are designed for complete workspace solutions and are available through the pCon.planner 3D interior design program. The company exports primarily to Scandinavia with a strong dealer network.

Differentiator

Problem solved

Functional benefit

Products and services

• Quadro Storage Customizable modular storage series for offices, offering doors, drawers, trays, colored dividers, and shelves in three depths (350mm, 430mm, 600mm). Built with laminate and 2mm impact-resistant ABS edging or veneer, backed by a 10-year warranty.
• V Storage Elegant storage series assembled with a 45° mitre joint (gering), finished with 2mm impact-resistant ABS edges on laminate. Available as open V shelves (one, two, or three compartments wide), cabinets with inward-facing doors, and suspension file cabinets.
• UP Sit-Stand Desk Sit-stand desk offering 9 tabletop shapes in many sizes with built-in height adjustment functionality for healthy, ergonomic workspaces.
• RAW Sit-Stand Desk Sit-stand desk with 15 tabletop shapes available in 1, 2, or 3 column configurations. Features LINAK actuators and intuitive up/down control for ergonomic height adjustment.
• Elegance Work Desk Premium work desk with end panels crafted in oiled wood with brass details, featuring built-in sit/stand function and rectangular tabletop with straight edges. Designed by Christian Berggren with a 10-year warranty.
• Column Meeting Table Meeting table with elegant slatted columns (søjler) made from 85% offcuts from tabletop production. Available in single-column (table tops ø1000-1600mm in one piece) or two-column configurations, with beveled edge and radius 4 corners, fixed height of 743mm, backed by a 10-year warranty.
• Spider Sofa Lounge sofa with flexible design and multiple configuration options, featuring angled solid oak legs (color-lacquered or walnut-stained) and upholstery in Classic or Square options. Produced in Hammel, Denmark, backed by a 5-year warranty.
• CB24 Chair Series Chair series featuring craftsmanship, elegance, and timeless design in Classic and Pipes variants. Available with or without armrests, 4-star base or cross-base with wheels, and options for wood or metal armrests.
• S20 Chair Versatile chair available in barstool, 4-star base, or cross-base with wheels configurations. Features options for armrests and low or high backrests.
• Lite Cube Information Desk Information/reception desk with flexible rear storage designed to accommodate two Quadro cabinets (width 804mm). Standard dimension H 1110mm x L 1670mm x D 600mm with 30mm material thickness, backed by 10-year warranty.
• Quadro Drawer Unit Under-desk drawer unit for easy access to daily items, available in six versions with different drawer sizes including suspension file drawers. Mounted on castors with lockable wheels, backed by 10-year warranty.

Quantifiable outcome

• Near 100% delivery reliability
• +3 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• pCon.planner / pCon.catalogcoreTechnology or IntegrationIntegration partnership where all Cube Design products are available in pCon.planner - a free professional 3D interior design program. Products available as intelligent 3D models for architects and designers. Also available via pCon.catalog for OFML data access.
• European Dealer NetworkcoreChannel Partner/ Reseller/ DistributorDealers across Europe including Belgium (BuroDepo, Colpaert, DE MOOR, IB Office, Oburo, Sioen, Ergonomio), Czech Republic (ergodesk), Estonia (OCCO), France (3 C Amenagement, Epoxia, IDM, Silvera), Germany (bke fislage, Creative Büro, G+P, KUHN-ErgonoMIX, Rückengerecht), Netherlands (Masco, JFK, Tom Kantoor, LKV, Ton Woning, Derijks, KMP, De Werkplekregiseur, Van der Meulen), Norway (Lindbak locations, Kontorleverandøren, Norengros, Inventum), Switzerland (ErgoPoint), UK (M Moser Associates), and others.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Bene: Austrian office furniture manufacturer with design-led desks, storage, and room systems for European enterprises. Comparable in design orientation, modular office systems, and B2B European dealer footprint.
• Martela: Finnish office furniture manufacturer offering desks, storage, and workspace solutions across the Nordics and Europe. Comparable on Nordic design heritage, focus on workplace environments, and B2B dealer-led sales.
• Kinnarps: Swedish family-owned office furniture manufacturer with a similar Nordic design heritage, comparable product breadth across desks, storage, and seating, and pan-European dealer-driven distribution. Most direct comparable by ownership profile, geography, and product positioning.
• EFG (European Furniture Group): Swedish-headquartered European contract furniture manufacturer serving offices, schools, and healthcare with desks, storage, and seating. Directly comparable in product scope, sustainability credentials, and European B2B market.
• Ahrend: Dutch office furniture manufacturer with broad portfolio of desks, storage, and seating for European workplaces. Comparable as a European-headquartered B2B office furniture producer with sustainability positioning.
• Sedus: German office furniture manufacturer specializing in ergonomic desks, chairs, and storage. Comparable on premium European positioning, sit-stand desk focus, and direct/dealer sales model.

Regional players

• Flokk (HÅG): Norwegian/Swedish ergonomic seating manufacturer (HÅG, Giroflex, RH) owned by Investment AB Latour. Comparable as a Nordic office seating brand with strong Scandinavian dealer relationships and shared workspace end-market.

Broad incumbents

• Steelcase: Global office furniture leader offering desks, seating, storage, and architectural interiors across all major markets. Relevant as the dominant large-scale incumbent whose scale and global contracts set the competitive ceiling for niche European manufacturers.
• Haworth: Global office furniture manufacturer with deep presence in workspace systems, seating, and architectural products. Comparable as a broad incumbent competing for the same enterprise fit-out RFPs.
• Vitra: Swiss design-driven furniture company with significant office and contract furniture business alongside its residential design catalog. Comparable as a design-led European brand in the office and contract segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCMeZLqu-LgFl5I1GIwP5fpQ
• Facebookfacebook.com/CubeDesignAS
• LinkedInlinkedin.com/company/cubedesigndenmark
• Instagraminstagram.com/cubedesigndenmark

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles19 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cube Design A/S