Secretaria de Cultura e Economia Criativa do Estado do Amazonas

What Secretaria de Cultura e Economia Criativa do Estado do Amazonas does

The Secretaria de Cultura e Economia Criativa do Estado do Amazonas is the state-level cultural authority of Amazonas, Brazil, established in 1997 (renamed to include Creative Economy in 2023) and operating under the Governo do Estado do Amazonas. Its core function is to plan, develop, execute, and monitor cultural and artistic policy, preserve Amazonian heritage, and administer federal cultural funding programs (Lei Paulo Gustavo, PNAB). The entity manages the largest state-run cultural infrastructure network in Northern Brazil: 8 libraries, 7 cultural centers, 4 movie theaters, 8 museums, 4 theaters, 2 galleries, and parks — including the iconic Teatro Amazonas (a National Historical Heritage site). It operates 7 permanent artistic bodies (Orquestra Amazonas Filarmônica, Orquestra de Câmara, Orquestra Violões, Amazonas Band, Balé Folclórico, Corpo de Dança, Coral do Amazonas) and runs the Liceu de Artes e Ofícios Claudio Santoro, providing 100+ arts courses to ~3,000 students annually.

The secretariat's service portfolio encompasses cultural programming (Festival Folclórico do Amazonas in its 68th edition, Festival de Cirandas, Festival Amazonas de Ópera, Carnaval, Concerto de Natal), heritage preservation (via COPHAM conselho), and direct citizen engagement through free or low-cost venue access (most spaces free; Teatro Amazonas and Museu do Seringal charge R$10-20). Digital infrastructure includes the Portal Cultura do AM (cultura.am.gov.br), the Cadastro Estadual de Cultura registry, and the Editais da Cultura online portal for cultural grants. The primary 'customers' are citizens of Amazonas state, with secondary segments including tourists, arts students, and professional artists/cultural workers. Go-to-market is direct-to-public through physical venues and digital channels (@culturadoam on Instagram/Facebook/Twitter), with media relations run by an in-house Communication and Marketing department. Revenue is fundamentally tax-funded through the state government budget; commercial ticket revenue is a marginal contributor to total operations.

Name

Secretaria de Cultura e Economia Criativa do Estado do Amazonas

Legal name

Secretaria de Estado de Cultura e Economia Criativa do Amazonas

Website

https://cultura.am.gov.br

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

101–250 employees

Short description

The state cultural authority of Amazonas, Brazil, operating 30+ cultural spaces, 7 artistic bodies, and the Teatro Amazonas, while delivering arts education, heritage preservation, and major festivals funded by the state government budget.

Ownership category

akta.pro rank

Product category

Government Cultural Services

NAICS

Museums (712110), Historical Sites (71212), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Public Administration (92)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Cultural Centers & Multidisciplinary Arts Institutions (THAJADAJ)

akta.pro secondary industries

Indigenous & Community Cultural Institutions (THAJADAK), Arts & Culture Service/Support Organizations (Networks, Advocacy, Capacity Building) (BPAGAHAL)

Keywords

• State cultural services
• Public arts education
• Cultural venue management
• Heritage preservation
• Cultural funding programs

Headquarters

HQ city

Manaus

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Pricing tiers

Distribution channels1 record

Marketing channels4 records

Core offering

The Secretaria de Cultura e Economia Criativa do Estado do Amazonas is a state government secretariat that plans, develops, executes, and monitors cultural and artistic policies in Amazonas, Brazil. It manages a network of 35+ cultural spaces (libraries, theaters, museums, cultural centers, galleries, parks), seven state artistic bodies (orchestras, ballet, dance company, chorus, band), and the Liceu de Artes e Ofícios Claudio Santoro arts school. It also organizes major cultural festivals and administers federal/state cultural funding programs.

Product overview

The Secretaria de Cultura e Economia Criativa do Estado do Amazonas operates the Portal Cultura do AM as its official digital platform, managing a comprehensive portfolio of cultural services including 35+ cultural spaces (libraries, theaters, museums, galleries), 7 state artistic bodies (orchestras, ballet, dance company, chorus, band), the Liceu de Artes e Ofícios Claudio Santoro art school with 100+ courses, cultural funding programs (Lei Paulo Gustavo, PNAB), and the Cadastro Estadual de Cultura registry system. The platform also publishes public notices and manages event calendars for major cultural festivals.

Differentiator

Problem solved

Functional benefit

Brands

• Liceu de Artes e Ofícios Claudio Santoro: Public arts and trades school operated by the secretariat, offering courses in visual arts, audiovisual, dance, music, and theater since 1998.
• Amazonas Band
• Balé Folclórico do Amazonas
• Coral do Amazonas
• Corpo de Dança do Amazonas
• Orquestra Amazonas Filarmônica
• Orquestra Câmara do Amazonas
• Orquestra Violões do Amazonas (OVAM)

Products and services

• Liceu de Artes e Ofícios Claudio Santoro Public arts and trades school operated by the secretariat, offering over 100 courses in visual arts, audiovisual, dance, music, and theater across 6 units in Manaus and the interior of Amazonas. Serves approximately 3,000 students annually.
• Corpos Artísticos (State Artistic Bodies) Seven state artistic bodies including Orquestra Amazonas Filarmônica, Amazonas Chamber Orchestra, Amazonas Violões Orchestra, Amazonas Band, Amazonas Folklore Ballet, Amazonas Dance Company, and Amazonas Chorus, providing professional performances and cultural dissemination across Amazonas state.
• Teatro Amazonas Iconic 684-seat opera house and National Historical Heritage site, one of Brazil's most recognized cultural landmarks. Offers guided visits at R$ 20 (full) / R$ 10 (half-price) with free entry for Amazonenses with proof of residency, PCD, and children aged 0–10.
• Museu do Seringal Vila Paraíso Open-air museum preserving original film sets from the 2002 movie 'A Selva' to showcase rubber-tapper heritage in the Amazon. Charges R$ 20 (full) / R$ 10 (half-price) for general public, free entry for nearby community residents, persons with disabilities (PcD), and tour guides.
• Lei Paulo Gustavo Emergency cultural funding program (Complementary Law 195/2022) administered by the secretariat for supporting cultural agents, spaces, and organizations affected by the COVID-19 pandemic in Amazonas.
• PNAB – Política Nacional Aldir Blanc National Aldir Blanc Policy administered in Amazonas for cultural development, including public notices (editais) and accountability panels for cultural sector support.
• Cadastro Estadual de Cultura State cultural registry system used to register cultural agents, spaces, and organizations in Amazonas for inclusion in state cultural policies and funding programs.
• Editais da Cultura (Cultural Public Notices) Online portal for cultural funding and grant public notices (editais) administered by the secretariat, including Carnaval access notices and special programs.
• Espaços Culturais (Cultural Spaces Network) Network of 35+ state-managed cultural venues including 8 libraries, 7 cultural centers, 4 movie theaters, 8 museums, 4 theaters, and 2 galleries that provide access to cultural services to the public, primarily in Manaus with presence in Parintins and other interior municipalities.

Quantifiable outcome

• Operates 30+ cultural spaces across Amazonas state
• +2 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators14 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Secretaria de Cultura da Bahia: State-level cultural secretariat for Bahia, with analogous mandate to manage cultural venues, festivals, artistic bodies, and state cultural policy. One of Brazil's most active state cultural agencies and a direct functional peer to the Amazonas secretariat.
• Secretaria de Cultura e Economia Criativa do Distrito Federal: Federal-district level secretariat with near-identical naming and mandate (cultural spaces, festivals, creative economy programs). Directly comparable in scope, governance model, and policy portfolio.
• Fundação Cultural do Estado da Bahia (FUNCEB): Operational arm of Bahia's state culture secretariat managing libraries, theaters, museums, and cultural centers. Closely comparable to the Amazonas secretariat's mix of state-managed physical infrastructure and programming.
• Secretaria Municipal de Cultura do Rio de Janeiro: Municipal-level cultural secretariat operating major venues (Theatro Municipal, museus, bibliotecas) and festivals in Rio de Janeiro. Comparable operating model at city scale and a frequent comparator for state-level secretariats.

Broad incumbents

• Instituto do Patrimônio Histórico e Artístico Nacional (IPHAN): Federal heritage preservation agency that designates national heritage sites (including Teatro Amazonas) and sets preservation standards. Operates at a national scale but is a key counterpart for any state cultural secretariat managing historic assets.
• Fundação Nacional de Artes (FUNARTE): Federal foundation linked to Brazil's Ministry of Culture that supports performing arts, orchestras, museums, and cultural policy nationally. A broader incumbent funder/operator that interacts with state secretariats like Amazonas's via funding and programming partnerships.
• Instituto Brasileiro de Museus (IBRAM): Federal agency responsible for Brazil's federal museums and museum policy. Overlaps with the Amazonas secretariat in policy, training, and best-practice support for museum operations across the country.

Emerging players

• Fundação Teatro Municipal do Rio de Janeiro: Foundation managing a flagship municipal theater and associated cultural programming. Comparable in its combination of venue operation, artistic-body management, and cultural education, though narrower in venue portfolio than the Amazonas secretariat.
• Museu de Arte de São Paulo (MASP): One of Brazil's most prominent cultural institutions, combining museum operations, exhibitions, and educational programming. Relevant as a museum-operating peer to the Amazonas secretariat's museum portfolio (Pinacoteca, Museu de Numismática, MISAM).

Regional players

• Secretaria de Cultura, Economia e Indústria Criativas do Estado do Pará: Amazon-region peer state secretariat (Pará) also incorporating 'Economia Criativa' in its mandate, with comparable portfolio of venues and folkloric festivals. Operates in an adjacent geography rather than competing directly.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/culturadoam
• YouTubeyoutube.com/channel/UCxM1sT0i6i7_8KfVGiJRwLg
• Facebookfacebook.com/culturadoam
• Instagraminstagram.com/culturadoam
• LinkedInlinkedin.com/company/secretaria-de-cultura-e-economia-criativa-do-amazonas

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Secretaria de Cultura e Economia Criativa do Estado do Amazonas