Secretaría de Cultura, Recreación y Deporte

What Secretaría de Cultura, Recreación y Deporte does

Secretaría de Cultura, Recreación y Deporte (SCRD) is the district-level government department of the Alcaldía Mayor de Bogotá responsible for formulating and implementing cultural, recreational, and sports policies for the Bogotá Capital District. The entity serves all Bogotá citizens across the city's 20 localities and operates as the central coordinator of Bogotá's cultural ecosystem, overseeing six wholly-owned affiliated entities: Instituto Distrital de las Artes (IDARTES), Instituto Distrital de Recreación y Deporte (IDRD), Instituto Distrital de Patrimonio Cultural (IDPC), Orquesta Filarmónica de Bogotá, Fundación Gilberto Alzate Avendaño, and Capital Sistema de Comunicación Pública. Its portfolio spans over 20 active programs and services, including cultural grant mechanisms (Programa Distrital de Estímulos, PDAC, Más Cultura Local), the BibloRed public library network, the Biblioteca Digital de Bogotá, the Plan de Cultura de Bogotá 2038 strategic framework, and signature events such as Rock al Parque, the Bienal Internacional de Arte y Ciudad, and Semana Bienestar Bogotá.

SCRD's operations are funded entirely through the Bogotá district public budget; all services are delivered free of charge to citizens. Its technology stack centers on digital platforms for program management and citizen engagement — principally the SICON platform (managing PDE and PDAC grant applications and cultural invitations), the CultuRed geographic cultural portal, the Museo Virtual del Arte Urbano Diego Felipe Becerra (established by Decreto 608 de 2023), the Biblioteca Digital de Bogotá, and the LEO Radio audio service. Distribution occurs through physical infrastructure (12 major cultural venues including theaters, museums, cinemas, and community centers), in-person citizen service at headquarters, digital self-service platforms, and delegation to its six affiliated entities. Recent strategic positioning emphasizes intellectual property protection for creative entrepreneurs (alliance with Superintendencia de Industria y Comercio, 2026), economic reactivation of the cultural sector (Más Cultura Local), and cross-regional cultural cooperation with the Gobernación de Cundinamarca.

The entity is governed by Secretary Nicolás Montero, with Undersecretary Luis Felipe Calero leading citizen culture and knowledge management, and supported by directors including Mauricio Agudelo (Director of Economy, Studies and Policy). Revenue is not commercially generated; the entity functions as a public administrative body with no equity ownership, no venture capital exposure, and no fundraising activity. Its strategic mandate is set by the district administration and the Plan de Cultura de Bogotá 2038 long-term framework, with notable near-term commitments including $1,000 million COP allocated to talent development through the 2027 Bienal Internacional de Arte y Ciudad BOG27.

Name

Secretaría de Cultura, Recreación y Deporte

Legal name

Secretaría Distrital de Cultura, Recreación y Deporte

Website

https://culturarecreacionydeporte.gov.co

Company type

Public

Operating status

Operating

Headcount range

251–500 employees

Short description

The Secretaría de Cultura, Recreación y Deporte is the district government department of Bogotá responsible for cultural, recreational, and sports policy. It coordinates six affiliated entities, operates 20+ programs including public libraries, cultural grants, and signature events, and serves all citizens across Bogotá's 20 localities.

Ownership category

akta.pro rank

Product category

Public Cultural Services

NAICS

Arts, Entertainment, and Recreation (71), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Museums, Historical Sites, and Similar Institutions (712)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro industry

PRIMARYBPAIACAI

Parks, Recreation & Cultural Services

Business & Public Services/Public Sector & Government Administration/Local/Municipal Government Administration

SECONDARYBPAGAHAG

Cultural Festivals & Events Organizations

Business & Public Services/Nonprofit, NGO & Social Services/Arts, Culture & Heritage Nonprofits

SECONDARYTHAHAAAE

Government & Municipal Event Venues

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Conference & Convention Venues (Convention Centers, Civic Centers)

Keywords

• Public cultural services
• Cultural grant programs
• Public library services
• Arts and recreation programs
• Cultural policy administration

Headquarters

HQ city

Bogotá

HQ country

Colombia

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain, Others

Revenue model

1. Public Budget Allocation: Funded through the Bogotá District government budget. The entity manages public funds allocated for culture, recreation, and sports programs. Recent news mentions $630 million in cultural invitations and $1,000 million for Bienal 2027 talent support.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

The Secretaría Distrital de Cultura, Recreación y Deporte is the district government body of Bogotá responsible for formulating and implementing cultural, recreational, and sports policy across the city. It administers public grant and stimulus programs (PDE, PDAC, Más Cultura Local) for artists and cultural organizations, operates the BibloRed public library network and cultural venues across Bogotá's 20 localities, and coordinates six attached cultural entities (IDARTES, IDRD, OFB, IDPC, FGAA, Capital). All services are provided free of charge to citizens and funded through the Bogotá district government budget.

Product overview

Secretaría de Cultura, Recreación y Deporte (SCRD) is a district government department serving as the central government body for Bogotá's cultural sector. The entity operates a multi-product portfolio comprising: cultural grant and stimulus programs (Programa Distrital de Estímulos PDE, PDAC, Más Cultura Local), public library networks (BibloRed, Biblioteca Digital de Bogotá, LEO Radio), digital cultural platforms (Pódcast Cultura Bogotá, CultuRed portal), youth education initiatives (Bogotanitos y Bogotanitas, Escuela de Futuros), community cultural programs (Barrios Vivos, Gente Convergente, Sabor Bogotá, Cultura Ciudadana), cultural venues and events (Bienal Internacional de Arte y Ciudad, Rock al Parque, Museo Virtual de Arte Urbano Diego Felipe Becerra), wellness programs (Semana Bienestar Bogotá, Centro Felicidad Chapinero), and strategic planning instruments (Plan de Cultura de Bogotá 2038, Sistema Distrital de Arte Cultura y Patrimonio). These offerings work together as an integrated cultural governance ecosystem spanning promotion, funding, education, participation, and infrastructure.

Differentiator

Problem solved

Functional benefit

Brands

• BibloRed: Red Distrital de Bibliotecas Públicas de Bogotá — the district public library network managed by the SCRD.
• Bogotanitos y Bogotanitas
• Barrios Vivos
• Sabor Bogotá
• Más Cultura Local
• CultuRed

Products and services

• Programa Distrital de Estímulos (PDE) District program providing economic stimuli, grants, and awards to support artists, creators, cultural organizations, and communities through public calls for proposals. Administered through the SICON platform.
• Programa Distrital de Apoyos Concertados (PDAC) Program supporting cultural projects through metropolitan-level initiatives including Bogotá mi ciudad mi casa encounters and festivals, performing arts production and circulation, and space dynamization.
• Programa Más Cultura Local Local cultural development program contributing to economic and social reactivation of cultural sector agents through participatory budgeting and community cultural initiatives.
• BibloRed (Red Distrital de Bibliotecas Públicas) District network of public libraries managed by the SCRD providing reading services, digital resources, and community programming for the citizens of Bogotá.
• Biblioteca Digital de Bogotá Online digital library platform allowing citizens to access digital collections, create content, and participate in cultural activities.
• LEO Radio Online radio service by Biblored offering literary content, audio books, and educational programming.
• CultuRed (Portal Geográfico Cultural) Cultural geographic information system providing access to cultural data, mapping, and information about Bogotá's cultural ecosystem.
• Museo Virtual de Arte Urbano Diego Felipe Becerra Virtual museum dedicated to preserving and showcasing urban art and graffiti culture in Bogotá, created by Decreto 608 of 2023 and regulated by Resolución 680 of 2024.
• Bienal Internacional de Arte y Ciudad Major international art and city biennial held in Bogotá, with editions BOG25 (2025) and BOG27 (2027) featuring curatorial committees and open calls for artistic projects including independent curacies, neighborhood interventions, and ephemeral in-situ installations.
• Rock al Parque Annual rock music festival celebrating its 30th anniversary, part of the city's cultural programming with open calls for creative marathon participation.
• Concurso Internacional de Violín Ciudad de Bogotá International violin competition held in Bogotá promoting musical excellence and cultural exchange.
• Semana Bienestar Bogotá Annual wellness week combining culture and health initiatives for better living, merging three dedicated wellness promotion initiatives.
• Sabor Bogotá Cultural program under the Dirección de Redes y Acción Colectiva celebrating Bogotá's culinary heritage and food culture.
• Centro Felicidad Chapinero Community center in Chapinero offering cultural activities, sports facilities, multipurpose rooms, and wellness programs for the local community.
• Bogotanitos y Bogotanitas Portal designed for children to discover the city and develop their creativity through cultural and educational activities.
• Barrios Vivos Program focused on cultural transformation and revitalization of neighborhoods through laboratories of cultural opportunities and community cultural initiatives.
• Gente Convergente Program under the Dirección de Economía, Estudios y Política addressing social inclusion through cultural participation.
• Cultura Ciudadana Citizen culture program promoting civic values, peaceful coexistence, and social responsibility through cultural interventions.
• Pódcast Cultura Bogotá Podcast series featuring conversations about citizen culture, cultural policy, and cultural life in Bogotá, hosted by cultural leaders.
• FORMA (Formación Cultural) Formation and training experiences platform offering courses in Art, Culture and Heritage.

Quantifiable outcome

• More than 22.800 million pesos in value added from audiovisual creation activities in Bogotá (2020)
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and supporting.

• Superintendencia de Industria y Comercio (SIC)coreStrategic or Co-development Partner · 1 January 2026Strategic alliance to articulate SIC's training and services offering to the cultural and creative sector. Objective is to sensitize cultural agents on Industrial Property matters and provide tools to identify protectable assets. Part of the Es Cultura Local program for economic reactivation.
• Dirección Nacional de Derecho de AutorsupportingTechnology or Integration · 1 January 2026Referral pathway for cultural creators to register and protect books, audiovisual works, musical works, photographs, illustrations, and other copyright-protected creations.
• Gobernación de CundinamarcasupportingStrategic or Co-development Partner · 1 January 2025Cross-regional cultural collaboration such as the Bogotá dança com a região program, extending cultural programs beyond Bogotá district boundaries.
• Museo Virtual del Arte Urbano - Interadministrative AgreementcoreStrategic or Co-development Partner · 1 January 2023Decreto 608 de 2023 established the Museo Virtual del Arte Urbano Diego Felipe Becerra Lizarazo through interadministrative agreement. Managed by a technical table (Mesa Técnica) with regular sessions.
• Cámara de Comercio de BogotácoreStrategic or Co-development Partner · 1 January 2019Joint research partnership for the Caracterización de Industrias Culturales y Creativas de Bogotá (2019), producing key data on Bogotá's creative economy including statistics on intellectual property registration, sector distribution, and business characteristics.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Regional players

• Secretaria Municipal de Cultura de São Paulo: São Paulo's municipal cultural secretariat, administering cultural funding (Fomento), managing public cultural venues (e.g., Teatro Municipal, Casas de Cultura), and coordinating cultural policy across Brazil's largest city. Comparable as a major Latin American municipal cultural authority.
• NYC Department of Cultural Affairs: New York City's municipal cultural agency funding and supporting nonprofit cultural organizations through the Cultural Development Fund, managing cultural infrastructure, and administering cultural policy for the five boroughs. Comparable in core function (municipal cultural funding and policy) but operates in a much larger and wealthier jurisdiction.
• Ministerio de Cultura de la Ciudad de Buenos Aires: Buenos Aires' city-level cultural ministry, operating cultural centers (Centros Culturales), libraries, and programs such as Mecenazgo. Comparable as a major Latin American capital-city cultural authority with grant-making, venue management, and citizen cultural programming functions.
• Institut de Cultura de Barcelona (ICUB): Barcelona's municipal cultural institute, coordinating cultural programming, managing municipal cultural facilities (e.g., Teatre Lliure, CCCB), and administering cultural grants within the city's broader cultural strategy. Comparable as a European municipal cultural authority with venue-management and grant-making functions.
• Secretaría de Cultura de la Ciudad de México: Mexico City's municipal cultural secretariat, responsible for cultural programming, cultural venues, libraries, and grants across the capital's alcaldías. Comparable as a Latin American capital-city cultural authority with similar scope, scale, and public-sector delivery model.

Broad incumbents

• Alcaldía Mayor de Bogotá: The district-level parent government that houses SCRD alongside 14+ other secretariats. Comparable as the broader governmental context that defines SCRD's mandate, funding, and reporting line — and as a reference point for how a cultural secretariat fits within a larger municipal administrative architecture.
• Ministerio de las Culturas, las Artes y los Saberes de Colombia: Colombia's national cultural ministry, the parent policy authority that sets national cultural policy, allocates national grant programs, and oversees the broader Sistema Nacional de Cultura of which SCRD is the Bogotá district node. Comparable because it performs the same statutory cultural-administration function at a higher (national) tier.

Direct peers

• Secretaría de Cultura Ciudadana de Medellín: District-level cultural secretariat of Medellín serving a comparable Colombian city, administering cultural grants, public venues, libraries, and festivals (e.g., Festival de las Flores, Festival Internacional de Poesía). Directly comparable in mandate, scale, and Colombian municipal context.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/CulturaenBta
• YouTubeyoutube.com/@CulturaEnBta
• Facebookfacebook.com/CulturaenBogota
• LinkedInlinkedin.com/company/secretar-a-de-cultura-recreaci-n-y-deporte
• Instagraminstagram.com/culturaenbta
• TikToktiktok.com/@culturaenbta

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Secretaría de Cultura, Recreación y Deporte