Custom Events

What Custom Events does

Custom Events Inc. is a privately held, Sacramento, California-based turnkey event rental company that has operated for over 20 years. The company rents inflatables (bounce houses, water slides, dry slides, obstacle courses up to 180 feet, combo units), seasonal and themed inflatables (holiday, fall, beach), carnival rides, carnival games, arcade games, carnival props, and party props. Beyond rental inventory, Custom Events fabricates custom signage, themed decor (casino, pirate, vintage carnival, branded theming), and life-size or larger scenic props and sculptures in-house from its Northern California facility. The company serves corporate clients (company picnics, opening day events, employee appreciation), K-12 schools and educational institutions (carnivals, field days, graduations), churches and faith-based organizations (Easter services, community gatherings), festivals and community events, and individual/family consumers (birthday parties, weddings, backyard events).

The business operates on a direct-to-consumer and B2B quote-based model. Customers browse inventory on customevents.com and submit quote requests, or contact the sales team by phone or email; account managers then coordinate availability, pricing, delivery, and collection. Pricing is per-unit per rental, with examples ranging from $195 for a holiday inflatable arch to $4,900 for a fully staffed carnival slide, and water slides spanning $395-$2,995. A 50% deposit secures the booking and the balance is due 48 hours before the event; additional fees may apply outside the core service area or to add insureds to the policy. The company includes industry insurance coverage with every rental as a competitive baseline.

Custom Events runs third-party rental software (InflatableOffice) for booking and inventory management and supports its marketing through a website, blog content (event power, entry ideas, space design), and an active social presence on Facebook, Instagram, and YouTube. The geographic footprint is regional, covering Northern California and the Bay Area, with a warehouse/operations facility at 5720 Roseville Rd. Ste D, Sacramento CA 95842. The company is privately owned with no disclosed institutional investors, parent company, or subsidiary structure, and has not raised external funding rounds based on available sources.

Name

Custom Events

Legal name

Custom Events Inc.

Website

https://customevents.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Custom Events is a Sacramento-based turnkey event rental company renting inflatables, water slides, obstacle courses, carnival equipment, custom signage, and themed props to corporate, school, church, festival, and individual clients across Northern California and the Bay Area.

Ownership category

akta.pro rank

Product category

Event Rental Services

NAICS

All Other Amusement and Recreation Industries (713990)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Party Games, Activities & Interactive Entertainment (HSACACAJ)

akta.pro secondary industries

Event Signage, Props & Custom Installations (HSACAOAG), Decor Props & Themed Set Rentals (HSACAFAK)

Keywords

• Party equipment rentals
• Inflatable bounce houses
• Water slide rentals
• Carnival game rentals
• Custom event decor

Headquarters

HQ city

Sacramento

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Others

Revenue model

1. Equipment Rental: One-time rental fees for party equipment including inflatables (bounce houses, water slides, obstacle courses), carnival games, carnival rides, arcade games, and event props. Pricing varies by item type, duration, and rental period. Additional revenue from event planning services, custom signage, and theming services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Custom Events is an event rental company that rents inflatable attractions (bounce houses, water slides, obstacle courses, dry slides, combo units), seasonal inflatables, carnival rides and games, arcade games, and beach-themed props for events. The company also fabricates and rents custom signage, themed decor, and life-size event props, and provides full-service delivery, setup, and teardown across Northern California and the Bay Area.

Product overview

Custom Events is an event rental company based in Sacramento, California that offers a diversified portfolio of inflatable attractions, carnival equipment, and themed event décor as a unified service offering. Their portfolio includes inflatable rentals (bounce houses, water slides, obstacle courses, dry slides, combo units), seasonal inflatables (holiday and fall themes), carnival attractions (games, rides, props), beach-themed inflatables and props, and custom fabrication services (signage, themed décor, party props). The company also provides event planning services and operates as a turnkey solution provider for large-scale themed events, serving schools, companies, churches, festivals, and community events throughout Northern California and the Bay Area. They manufacture their custom products in the United States from their Northern California facility.

Differentiator

Problem solved

Functional benefit

Products and services

• Inflatable Rentals Rental of various inflatable attractions including bounce houses, water slides, obstacle courses, and combo units for events throughout Northern California and the Bay Area.
• Water Slides Rental of inflatable water slides in various sizes, from compact slides to extreme 44-foot slides, with wet/dry options and slip-and-slide attachments.
• Obstacle Courses Rental of inflatable obstacle courses ranging from 40 feet to 180 feet in length, featuring climbing walls, tunnels, and racing elements.
• Bounce Houses Rental of bounce house inflatables, including themed options like Gingerbread Bounce House, Frosty Bounce House, Candy Land, and the World's Largest Wacky Bouncer at 40'x60'.
• Dry Slides Rental of inflatable dry slides including dual lane slides, the World's Largest Super Slide at 37 feet, Kraken slides, and ninja warped walls.
• Combo Units Rental of combination inflatable units that feature multiple attractions in one unit, such as bounce houses with slides and obstacle combinations.
• Holiday Inflatables Seasonal inflatable rentals for holidays including winter themes (Snow Maze, Giant Snowman, Frosty Bounce House), fall themes (Pumpkin Bounce House, Corn Maze, Scarecrow Bouncer), and holiday props.
• Fall Inflatables Seasonal fall-themed inflatable rentals including Corn Bouncer, Giant Chicken Bouncer, Pumpkin Bounce House, Pumpkin Bowling, Scarecrow Bouncer, and themed mazes.
• Beach Inflatables and Props Rental of beach-themed attractions including beach inflatables, surf slides, Tiki Bowling, beach props like surfboards, palm trees, tiki bars, and photo spots.
• Carnival Games and Rides Rental of carnival-style attractions including carnival rides, carnival games, arcade games, and carnival props for fairs and festivals.
• Carnival Rides Rental of carnival rides for fairs, festivals, and large-scale events.
• Carnival Games Rental of carnival games including yard games, standard games, premium wood games, and inflatable games for fairs, festivals, and parties.
• Arcade Games Rental of arcade-style games for events and parties.
• Carnival Props Rental of carnival decorations and props including carnival entrances, arches, vintage poster stands, carnival columns, circus car photo stand-ins, and carnival character cutouts.
• Themed Decor Services Custom themed event decor services including casino themes, pirate themes, vintage carnival themes, and branded event theming for corporate functions.
• Custom Signage Custom event signage and graphics services for weddings, corporate events, and themed events including custom backdrops, banners, and directional signage.
• Party Props Rental and custom fabrication of event props including large-scale props, scenic rock, themed props, life-size props, and custom sculptures for events.
• Event Planning Services Full-service event planning including quote requests, event consultation with account managers, and coordination for delivery, collection, and installation.
• Company Picnic Rentals Bundled rental and service offering tailored for company picnics and corporate events, including equipment, delivery, setup, and theming.

Named customers5 records

Segments5 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Expansion highlights5 records

Broad incumbents

• Pump It Up: National franchise network of indoor inflatable party venues hosting birthday parties and group events. Comparable core product (commercial inflatables for events) but operates owned-and-operated venues rather than delivering to customer sites.
• Classic Party Rentals: Established national event rental company offering tents, tables, linens, and broader event infrastructure alongside entertainment elements. Comparable end-customers (corporate, weddings, festivals) but a much broader product portfolio and deeper geographic coverage than the subject company.
• BounceU: National franchise chain of indoor inflatable party and play centers hosting birthdays, school events, and corporate gatherings. Competes for the same family entertainment occasions but via venue-based rather than delivery-based service.

Direct peers

• Bounce Houses of Sacramento / Sacramento Bounce House Rentals: Local Sacramento-area bounce house and inflatable rental operator competing for the same residential, school, and church event customers. Comparable product offering (bounce houses, water slides, obstacle courses) on a similar direct-to-consumer delivery model.
• Galaxy Multiplex: Inflatable party and event rental company offering bounce houses, water slides, obstacle courses, and combo units via a delivery-and-setup service model. Closely comparable product mix and customer segments (birthdays, schools, corporate).
• Inflatable Adventures: Direct regional peer serving the Sacramento area with inflatable rentals. Notably, an internal email address at Custom Events uses the inflatableadventures.com domain ([email protected]), suggesting a closely related or sister operating entity in the same NorCal rental market.
• Big Bounce America: Touring large-format inflatable event company running ticketed bounce houses, obstacle courses, and slides in cities across the U.S. Competes for the same end-customer occasion (family/group events) with a fundamentally similar inflatable-driven entertainment product.
• Jump Around USA: Inflatable party and event rental franchise network with locations in multiple states. Closely comparable product set (bounce houses, water slides, obstacle courses) and similar delivery/setup service model.
• All American Event Rentals: Regional party and event rental company offering inflatables, carnival games, tents, and party equipment with delivery and setup. Comparable product breadth, customer segments, and turnkey service positioning.

Others

• Blast Zone (inflatables manufacturer): Manufacturer and online retailer of commercial-grade bounce houses, water slides, and obstacle courses. Not a direct rental competitor but a relevant upstream supplier and indirect competitor in the inflatable events space.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCHcloKeGZnsPCarl1KQnaBA
• Facebookfacebook.com/profile.php
• Instagraminstagram.com/customevents.ca
• LinkedInlinkedin.com/company/custom-eventsmfg

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Custom Events