Cycle Pure Agarbathies - India
Cycle Pure Agarbathies is an India-based branded consumer goods company headquartered in Mysore, Karnataka, with 114 employees, operating in the agarbatti (incense) manufacturing and distribution category for the Indian retail market.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
Cycle Pure Agarbathies - India firmographics
Firmographics- Name
- Cycle Pure Agarbathies - India
- Website
- https://cyclepure.in
- Company type
- Private
- Headcount range
- 101–250 employees
- Short description
- Cycle Pure Agarbathies is an India-based branded consumer goods company headquartered in Mysore, Karnataka, with 114 employees, operating in the agarbatti (incense) manufacturing and distribution category for the Indian retail market.
- Ownership category
- akta.pro rank
Cycle Pure Agarbathies - India industry classification
Industry- Product category
- Home Fragrance and Incense Products
- SIC
- Perfumes, Cosmetics & Other Toilet Preparations (2844)
- akta.pro primary industry
- Air Care & Home Fragrance (Air Fresheners, Candles, Plug-ins, Diffusers) (CRADAKAI)
- akta.pro secondary industry
- Flavors, Fragrances & Aroma Chemicals (IMAEABAE)
Keywords
Cycle Pure Agarbathies - India business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Cycle Pure Agarbathies - India product offering
Product offeringCore offering
Cycle Pure Agarbathies manufactures and sells agarbathis (incense sticks), dhoop cones, and related home fragrance products under the Cycle brand. The company offers a range of fragrance variants targeted at households, religious/devotional use, and aromatherapy. Products are distributed through retail, e-commerce, and export channels across India and internationally.
Differentiator
Problem solved
Functional benefit
Products and services
- Cycle Agarbathis (Incense Sticks) Core incense stick product line offered in multiple fragrance variants for household devotional use, daily pooja, and home fragrance. Targeted at Indian consumers across urban and rural markets.
- Cycle Dhoop Products Dhoop cones and dhoop sticks offered as a complementary fragrance offering to agarbathis, used for devotional and home fragrance purposes.
Companies that use Cycle Pure Agarbathies - India
Customer profileIdeal customer profiles1 record
Cycle Pure Agarbathies - India technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Cycle Pure Agarbathies - India competitors and assessment
Company assessmentBroad incumbents
- ITC Limited: Large Indian conglomerate with a diversified FMCG portfolio including the well-known Mangaldeep agarbatti brand. Directly competes with Cycle Pure in branded agarbattis but operates across many other categories (cigarettes, foods, personal care), giving it far broader distribution leverage and scale advantages.
- Wipro Consumer Care and Lighting: Indian CPG player with personal care and home fragrance products. While broader than agarbattis, it competes for the same household-fragrance occasions and modern-trade shelf, making it a relevant adjacent incumbent for Cycle Pure.
- Godrej Consumer Products Limited: Major Indian CPG company with home-care, personal-care, and fragrance categories. Comparable as a scaled Indian branded CPG competitor that competes for the same retail and distribution real estate as Cycle Pure Agarbathies.
- Dabur India Limited: One of India's largest CPG companies with deep ayurvedic and home-care product lines. While not a pure agarbatti player, Dabur competes in adjacent home and personal fragrance categories and overlaps with Cycle Pure on Indian retail shelf space and distribution channels.
Emerging players
- Forest Essentials: Luxury Indian ayurvedic beauty and wellness brand with incense and home fragrance products. Comparable through Indian-origin, premium-positioned home fragrance SKUs that compete for affluent urban and gifting occasions alongside Cycle Pure's premium lines.
- Bombay Perfumery: Premium Indian home- and personal-fragrance brand focusing on modern, design-led fragrances, candles, and diffusers. Comparable as a domestic Indian player targeting the same home-fragrance occasion with a more premium positioning, though operating in a higher price tier.
Direct peers
- Hem Corporation: Indian agarbatti manufacturer with a focused branded incense and dhoop portfolio. Closest direct peer to Cycle Pure in terms of product focus (agarbattis and allied home fragrance), Indian-market orientation, and tier of branded competition.
Market position
Customer concentration
Cycle Pure Agarbathies - India social profiles
Digital presenceCycle Pure Agarbathies - India financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cycle Pure Agarbathies - India leadership team
Management profileNumber of profiles
Profiles1 record
Cycle Pure Agarbathies - India funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cycle Pure Agarbathies - India M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cycle Pure Agarbathies - India
What does Cycle Pure Agarbathies - India do?
Cycle Pure Agarbathies manufactures and sells agarbathis (incense sticks), dhoop cones, and related home fragrance products under the Cycle brand. The company offers a range of fragrance variants targeted at households, religious/devotional use, and aromatherapy. Products are distributed through retail, e-commerce, and export channels across India and internationally.
When was Cycle Pure Agarbathies - India founded?
Cycle Pure Agarbathies - India was founded in -1. It employs 101 to 250 people.
Who are Cycle Pure Agarbathies - India's main competitors?
Broad incumbents on record are ITC Limited, Wipro Consumer Care and Lighting, Godrej Consumer Products Limited and Dabur India Limited. Emerging players are Forest Essentials and Bombay Perfumery. Hem Corporation is listed as a direct peer.
Does Cycle Pure Agarbathies - India have an API?
No public API is recorded for Cycle Pure Agarbathies - India.
What industry is Cycle Pure Agarbathies - India in?
Cycle Pure Agarbathies - India's product category is Home Fragrance and Incense Products. Its primary akta.pro industry code is CRADAKAI, Air Care & Home Fragrance (Air Fresheners, Candles, Plug-ins, Diffusers), with a secondary code of IMAEABAE, Flavors, Fragrances & Aroma Chemicals. Its SIC code is 2844.