Daisy Days International School

What Daisy Days International School does

Daisy Days International School is a privately held, CBSE-affiliated K-12 institution operating a single campus in Barmer, Rajasthan, India. It delivers academic programs from Play Group through Class XII, including senior secondary streams in Commerce, Science, and Humanities. The school is independently operated under the DDIS Society, with leadership comprising Director Cum Principal Mohini Choudhary and Vice-Principal Gayatri Choudhary, supported by a small named faculty and staff across early years (NTT), primary (PRT), and post-graduate teaching (PGT) designations. The institution serves families in Barmer and surrounding areas seeking structured Indian-context education positioned with an "international" pedagogical framing.

The school's infrastructure is concentrated on a single site off Sindri Circle / Baldev Nagar and includes a 10,000+ square foot campus, smart classrooms equipped with interactive whiteboards and audio-visual equipment, dedicated Junior and Senior Computer Labs housing a combined 80+ computers on a high-speed LAN, fully equipped Chemistry / Physics / Biology laboratories, a music center, dance room, playground, and an air-conditioned library with over 5,000 books supported by a botanical garden of 30+ medicinal plant varieties. Administrative and academic operations are digitized through a third-party School ERP platform (schoolerp.in) with a mobile companion application for students, parents, teachers, and administrators. The school holds CBSE affiliation and posts mandatory disclosure certificates covering building safety, fire safety, sanitation, and NOC requirements on its website.

Revenue is generated primarily through recurring quarterly tuition fees, with supplementary income from on-campus uniform and stationery sales. The fee structure carries explicit penalty mechanics — Rs 50 per day late fee, Rs 5,000 re-admission fee, and Rs 500 dishonored-cheque fee — published via the 2026-27 fee chart PDF, though specific fee amounts are not publicly disclosed. There are no external investors, no parent company, no funding rounds, no M&A activity, and no disclosed financials, indicating a self-sustaining, family-operated educational micro-enterprise rather than a venture-backed or institutionally funded entity.

Name

Daisy Days International School

Legal name

DAISY DAYS INTERNATIONAL SCHOOL BARMER

Website

https://daisydaysinternationalschool.edu.in

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Daisy Days International School is a privately operated, CBSE-affiliated K-12 institution in Barmer, Rajasthan, serving students from Play Group to Class XII across Commerce, Science, and Humanities streams, supported by smart classrooms, computer and science labs, and a School ERP platform.

Ownership category

akta.pro rank

Product category

Private K-12 Education

NAICS

Elementary and Secondary Schools (6111), Educational Services (611)

SIC

Services-Educational Services (8200)

akta.pro primary industry

International/Global Curriculum Schools (IB, Cambridge, etc.) (EDAJABAG)

Headquarters

HQ city

Barmer

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Tuition and Academic Fees: Quarterly fee payments from students (Play Group to Class XII). Fee is payable in advance every three months before the 10th of the first month. Late payment penalties apply. Fee can be paid via cash or online. Cheques accepted until the 10th of the first month of each term.
2. Uniform and Stationery Sales: School provides uniforms, books, and stationery available at the school's book and uniform shop

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Daisy Days International School is a CBSE-affiliated K-12 educational institution in Barmer, Rajasthan offering continuous academic programs from Play Group to Class XII, including Commerce, Science, and Humanities streams at the senior secondary level. The school delivers classroom instruction supported by Smart Classrooms, Science and Computer Laboratories, a Library, Music Center, transport services, and a School ERP system, with revenue derived primarily from quarterly tuition fees and on-campus uniform/stationery sales.

Product overview

Daisy Days International School is a CBSE-affiliated educational institution offering a unified educational program from Play Group to Class XII. The school provides comprehensive academic services alongside technology-enhanced facilities including Smart Classrooms with interactive whiteboards, Science Laboratories (Chemistry, Physics, Biology), Computer Laboratories, and a Music Center. Supporting infrastructure includes a Library with over 5000 books, Transport Services, and a School ERP Software system for academic and administrative management. The school offers three academic streams at the secondary level: Commerce, Science, and Humanities.

Differentiator

Problem solved

Functional benefit

Products and services

• CBSE-affiliated K-12 Education (Play Group to Class XII) Continuous, value-based CBSE-affiliated schooling for students from Play Group (age 2.5+) through Class XII, including Commerce, Science, and Humanities streams at the senior secondary level. Targeted at families in Barmer, Rajasthan seeking holistic development with academic rigour.
• School Transport Services Pick-up and drop transportation service for students, covering various locations across Barmer city and outskirts, providing prompt and efficient daily commute.
• School ERP Software and Mobile Application (schoolerp.in) Online school management system used by DDIS students, parents, teachers, and administrators to access academic and administrative information including attendance, grades, assignments, and exam results.

Quantifiable outcome

• Safety of every child ensured at every level of educational process
• +1 more outcomes

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• GD Goenka Public School: Multi-campus private K-12 chain with international curriculum branding and emphasis on technology-enabled learning. Comparable to DDIS in product structure (smart classes, labs, sports, transport) and target customer (middle-class Indian families seeking private English-medium education).
• Delhi Public School (DPS) Society: Large nationwide chain of CBSE-affiliated K-12 private schools. Comparable as the dominant CBSE private school brand in India; DDIS operates in the same curriculum/credential framework but at vastly smaller scale and in a tier-3 geography.
• Modern School, New Delhi: Established private K-12 school with strong brand and holistic education tradition. Comparable to DDIS as a private K-12 institution emphasizing value-based education, though at a vastly larger scale and brand recognition level.
• Shiv Nadar School: Premium private K-12 chain backed by institutional capital, with strong technology and infrastructure emphasis. Comparable in positioning as a high-quality, facility-rich K-12 alternative; represents the institutional-capital benchmark DDIS would face if scaling.
• Ryan International Group: Pan-India chain of K-12 private schools affiliated with CBSE/ICSE. Comparable offering structure (K-12, transport, smart classes, sports) and similar value proposition of holistic development; represents the chain-format benchmark DDIS would compete with if expanding.
• Amity International School: Large K-12 private school network under the Amity brand with 'international' positioning in its name. Comparable to DDIS's self-positioning as an 'International Education in Indian context' K-12 provider, though at significantly larger scale.
• Kendriya Vidyalaya Sangathan: Government-run CBSE K-12 school network with national footprint. Competes for the same CBSE-affiliated, value-conscious parent segment as DDIS in Barmer, but with significantly lower fees and central government backing.

Direct peers

• Pathways World School: Private K-12 school offering international curriculum (IB/Cambridge) with holistic development focus and modern facilities. Comparable to DDIS's 'international education' positioning and infrastructure-driven differentiation, though operating in NCR Delhi region.
• Lotus Valley International School: Private K-12 'international' branded school offering CBSE-equivalent curriculum with smart classes, labs, and extracurricular focus. Closely mirrors DDIS's product positioning (international-branded K-12 with holistic development) though based in NCR rather than Rajasthan.
• Step by Step School: Private K-12 school with similar holistic-development positioning, modern facilities (smart classes, labs, sports), and emphasis on value-based education. Closely comparable product offering to DDIS, though operating at larger scale in a metro geography.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/daisy-days-international-school

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Daisy Days International School