Dan Dan Drinks
Dan Dan Drinks is an Australian company that operates a network of Asian beverage vending machines at partner venues across Australia and sells premium ceremonial matcha and houjicha directly to consumers through a Shopify e-commerce storefront.
- Company typePrivate
- Founded-
- HeadquartersBrisbane, Queensland, Australia
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Dan Dan Drinks does
Dan Dan Drinks is an Australian private company headquartered in Brisbane, Queensland, operating a dual business model centered on Asian beverages. The first stream is a B2B vending machine partnership operation: the company owns, installs, and operates Fujielectric hot/cold vending machines at partner venues across Australia at no cost to the venue, stocking them with a curated portfolio of 10+ Asian beverage brands including Genki, Kangshifu, Vita Soy, Pocari Sweat, Binggrae, Calpis, Wanglaoji, Yoosh, Wei Quan, and Teh Botol. Venue partners provide only electricity and floor space, while Dan Dan Drinks handles purchase, installation, restocking, maintenance, and 24/7 customer service. The second stream is a B2C e-commerce line operated through a Shopify storefront at matcha.dandandrinks.com.au, selling premium First Harvest Ceremonial Matcha 100g at A$50 and Premium Houjicha Powder 100g at A$20, with flat-rate A$7.50 shipping within Australia. The matcha is sourced from elite Chinese tea-growing regions, shade-grown for 20+ days, traditionally steamed, and stone-ground to 1000+ mesh fineness.
The company is founder-led by Dan (Daniel Dunn) with co-founder Trisha, and operates with a 9-person headcount. Founded on the mission of brightening Australian communities with the simple joy of Asian drinks, the company also offers a works-with-us program for brands seeking shelf placement in its vending machines and has one named physical retail stockist (Tan Hung Asian Grocery, Melbourne). Its go-to-market mixes earned media (a University of Queensland venture program feature in 2022), Instagram organic content, and direct website conversion. The business appears bootstrapped with no disclosed funding. Primary customer segments are SMB venue partners (sports venues, study areas, meeting locations) for vending, and health-conscious Australian tea consumers for the e-commerce line.
Dan Dan Drinks firmographics
Firmographics- Name
- Dan Dan Drinks
- Legal name
- Dan Dan Drinks Pty Ltd
- Website
- https://dandandrinks.com.au
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Dan Dan Drinks is an Australian company that operates a network of Asian beverage vending machines at partner venues across Australia and sells premium ceremonial matcha and houjicha directly to consumers through a Shopify e-commerce storefront.
- Ownership category
- akta.pro rank
Dan Dan Drinks industry classification
Industry- Product category
- Asian Beverage Vending Services
- NAICS
- Vending Machine Operators (445132), Convenience Retailers and Vending Machine Operators (44513)
- SIC
- Bottled & Canned Soft Drinks & Carbonated Waters (2086)
- akta.pro primary industry
- Powdered & Instant Beverage Mixes (Drink Mixes, Instant Coffee/Tea, Electrolytes) (CRADAHAN)
Keywords
Where Dan Dan Drinks is headquartered
LocationHeadquarters
- HQ city
- Brisbane, Queensland
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Dan Dan Drinks business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Infrastructure, Operations, Personnel, Marketing or Sales
Revenue model
- Vending Machine Operations: Dan Dan Drinks owns and operates Asian beverage vending machines at partner venues. The company generates revenue from drink sales through their machines while providing the venue partner with electricity costs only. Machine dimensions are 1830mm (H) x 1181mm (W) x 731mm (L).
- Premium Tea Products E-commerce: Direct-to-consumer online sales of premium matcha and houjicha powders through their Shopify storefront (matcha.dandandrinks.com.au). Products include First Harvest Ceremonial Matcha 100g ($50) and Premium Houjicha Powder 100g ($20), with flat rate shipping of $7.50 within Australia.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | First Harvest Ceremonial Matcha 100g |
| Unit Pricing | Pay-as-you-go | Premium Houjicha Powder 100g |
| Unit Pricing | Pay-as-you-go | Shipping (Australia) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Dan Dan Drinks product offering
Product offeringCore offering
Dan Dan Drinks owns, installs, and operates Fujielectric hot/cold vending machines stocked with Asian beverages (including Genki, Kangshifu, Vita Soy, Pocari Sweat, Binggrae, Calpis, and others) at Australian partner venues at no cost to the venue beyond electricity. The company also sells premium ceremonial-grade matcha and houjicha powders directly to Australian consumers through a Shopify-hosted e-commerce storefront.
Product overview
Dan Dan Drinks operates a dual business model: (1) A vending machine distribution service where the company owns and operates Japanese vending machines at partner venues, handling all aspects from installation to maintenance and 24/7 service, and (2) An e-commerce platform selling premium Japanese teas including First Harvest Ceremonial Matcha 100g and Premium Houjicha Powder 100g. The vending machines stock a curated selection of Asian beverage brands such as Genki, Pocari Sweat, and Vitasoy.
Differentiator
Problem solved
Functional benefit
Brands
- Matcha Store: Premium ceremonial matcha and houjicha powder sold through matcha.dandandrinks.com.au
Products and services
- Dan Dan Machine (Japanese Vending Machine Service)
Quantifiable outcome
- Responds to venue partnership inquiries within 24 hours
- +2 more outcomes
Companies that use Dan Dan Drinks
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Dan Dan Drinks technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Dan Dan Drinks partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Tan Hung Asian GroceryminorTan Hung Asian Grocery on Flinders St, Melbourne is a physical retail stockist for Dan Dan Drinks premium matcha and houjicha products. This partnership provides additional distribution points for e-commerce products, allowing customers to purchase in-store.
Scale indicators2 records
Recent moves5 records
Expansion highlights8 records
Dan Dan Drinks competitors and assessment
Company assessmentBroad incumbents
- Selecta: Pan-European vending and unattended retail operator with a presence in workplace and public vending. Comparable as an established vending machine operator, though Selecta's focus is broader (snacks, coffee, cold drinks) rather than Asian beverages.
- T2 Tea: Established Australian premium tea retailer (now owned by Unilever) with a broad tea portfolio across loose-leaf, matcha, and accessories. Comparable as a broader premium tea competitor in Australia, with much wider product breadth and retail presence than Dan Dan Drinks.
- Coca-Cola Europacific Partners: Largest Coca-Cola bottler and major vending machine operator in Australia (formerly Coca-Cola Amatil). Comparable as the dominant incumbent in Australian beverage vending, against which Dan Dan Drinks positions its niche Asian-beverage vending network.
- Ito En: Major Japanese tea and beverage company with global distribution of bottled teas and matcha products. Comparable to Dan Dan Drinks on the Japanese tea credentials and the Asian beverage vending/category positioning, though at vastly larger scale.
Direct peers
- Encha: Premium organic matcha brand selling ceremonial-grade matcha direct to consumers online. Competes with Dan Dan Drinks on premium matcha positioning and DTC e-commerce, with similar everyday-latte target customer.
- Naoki Matcha: Australian-based premium matcha retailer that sells ceremonial-grade matcha and houjicha directly to Australian consumers. Directly comparable to Dan Dan Drinks' matcha e-commerce arm in geography, target customer, and SKU mix.
- Ippodo Tea: Heritage Japanese matcha and green tea brand that ships globally, including Australia. Direct competitor to Dan Dan Drinks in premium ceremonial matcha, with comparable first-harvest and stone-ground positioning.
- Marukyu Koyamaen: Premier Japanese matcha house producing high-end ceremonial matcha for international direct-to-consumer markets. Comparable to Dan Dan Drinks' matcha line on quality tier, ceremonial grade positioning, and online distribution model.
Others
- Vitasoy: Hong Kong-headquartered soy beverage major, one of the brands distributed in Dan Dan Drinks vending machines. Comparable as a brand partner and broader Asian plant-based beverage player operating in the same Australian retail and consumer channel.
- Pocari Sweat (Otsuka Pharmaceutical): Japanese sports isotonic drink brand owned by Otsuka, one of the brands stocked in Dan Dan Drinks vending machines. Comparable as a supply-side partner and broader Japanese beverage brand competing in the same Australian venues and convenience channel.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Dan Dan Drinks social profiles
Digital presenceDan Dan Drinks financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dan Dan Drinks leadership team
Management profileNumber of profiles
Profiles2 records
Dan Dan Drinks funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dan Dan Drinks M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dan Dan Drinks
What does Dan Dan Drinks do?
Dan Dan Drinks owns, installs, and operates Fujielectric hot/cold vending machines stocked with Asian beverages (including Genki, Kangshifu, Vita Soy, Pocari Sweat, Binggrae, Calpis, and others) at Australian partner venues at no cost to the venue beyond electricity. The company also sells premium ceremonial-grade matcha and houjicha powders directly to Australian consumers through a Shopify-hosted e-commerce storefront.
Is Dan Dan Drinks a public or private company?
Dan Dan Drinks is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Dan Dan Drinks founded?
Dan Dan Drinks was founded in -1. It employs 1 to 10 people.
Where is Dan Dan Drinks based?
Dan Dan Drinks is headquartered in Brisbane, Queensland, Australia, in the Oceania region.
How does Dan Dan Drinks make money?
Two revenue lines are on record. Vending Machine Operations are the primary driver. The others are premium Tea Products E-commerce.
Who are Dan Dan Drinks's main competitors?
Broad incumbents on record are Selecta, T2 Tea, Coca-Cola Europacific Partners and Ito En. Direct peers are Encha, Naoki Matcha, Ippodo Tea and Marukyu Koyamaen. Others are Vitasoy and Pocari Sweat (Otsuka Pharmaceutical).
Does Dan Dan Drinks have an API?
No public API is recorded for Dan Dan Drinks.
What industry is Dan Dan Drinks in?
Dan Dan Drinks's product category is Asian Beverage Vending Services. Its primary akta.pro industry code is CRADAHAN, Powdered & Instant Beverage Mixes (Drink Mixes, Instant Coffee/Tea, Electrolytes). Its NAICS code is 445132 and its SIC code is 2086.