The Dannon Project
The Dannon Project is a 501(c)(3) non-profit providing re-entry services, workforce development, and occupational training to at-risk youth and adult returning citizens across Alabama, South Carolina, and Georgia, funded primarily by federal grants from DOL, DOJ, BJA, and WIOA.
- Company typePrivate
- Founded1999
- HeadquartersBirmingham, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What The Dannon Project does
The Dannon Project is a 501(c)(3) non-profit social services organization founded in 1999 by Executive Director Kerri Pruitt, headquartered in Birmingham, Alabama, with affiliate program locations in Columbus GA, Tuscaloosa AL, and Thomasville AL. The organization delivers re-entry services, workforce development, and occupational training to at-risk youth (ages 18-24) and adult returning citizens (ages 25+) in Alabama and South Carolina, with case management beginning six months prior to release through partnerships with local justice and corrections facilities. Service offerings span four core product lines: Youth Development Programs (WIOA-funded Youth Careers and DOL-funded Growth Opportunities/YARP re-entry), Adult Re-Entry Programs (DOJ-funded), the licensed Dannon Training Institute (DTI) providing CNA and CPCT healthcare certification training, and the EVSE Workforce Readiness Program (DOE/Bipartisan Infrastructure Legislation funded), supplemented by an Occupational Training catalog covering more than 30 industry-recognized credentials.
The business model is predominantly grant-funded. Primary revenue streams are federal grants from the Department of Labor, Department of Justice, Bureau of Justice Assistance, and the Workforce Innovation and Opportunity Act framework, with one disclosed DOJ Adult Re-Entry award of $4,000,000 (100% federal, $0 non-governmental). A secondary earned-income stream is generated through DTI tuition for the Certified Nursing Assistant ($2,900) and Certified Patient Care Technician ($4,950) programs. Charitable contributions are accepted via Amazon Smile (0.5% of eligible purchases) and direct donations. All direct-service programs are delivered free of charge to qualifying participants. Distribution is direct at program locations and via affiliate partners in Alabama and Georgia, with workforce partnerships linking graduates to local employer demand.
The organization has 96 employees and reports an estimated 96% two-year post-graduation job retention rate. Its competitive positioning rests on continuous DOL funding since 2009, top-tier Department of Labor re-entry program rankings, an integrated referral ecosystem (childcare, healthcare, housing, substance abuse counseling), and a distinctive adjunct songwriting therapy program ('The Write Life') developed by Grammy-nominated songwriter Alvin Garrett.
The Dannon Project firmographics
Firmographics- Name
- The Dannon Project
- Legal name
- The Dannon Project
- Website
- https://dannonproject.org
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- The Dannon Project is a 501(c)(3) non-profit providing re-entry services, workforce development, and occupational training to at-risk youth and adult returning citizens across Alabama, South Carolina, and Georgia, funded primarily by federal grants from DOL, DOJ, BJA, and WIOA.
- Ownership category
- akta.pro rank
The Dannon Project industry classification
Industry- Product category
- Social Services and Workforce Development
- NAICS
- Technical and Trade Schools (61151), Technical and Trade Schools (6115), Other Technical and Trade Schools (611519), Educational Support Services (611710)
- SIC
- Services-Educational Services (8200), Services-Employment Agencies (7361)
- akta.pro primary industry
- Youth & Young Adult Workforce Programs (Out-of-School Youth) (EDAAAOAD)
- akta.pro secondary industries
- Workforce & Career Transition Noncredit Programs (EDAAAEAC), Career Exploration & Labor Market Readiness (EDAAAKAA), Integrated Education & Training (IET) / Contextualized ABE (Workforce-Linked) (EDAAAAAK)
Keywords
Where The Dannon Project is headquartered
LocationHeadquarters
- HQ city
- Birmingham
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
The Dannon Project business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Federal Government Grants: Primary funding from Department of Labor (DOL), Bureau of Justice Assistance (BJA), and Department of Justice (DOJ) grants to fund re-entry programs and workforce development initiatives for at-risk youth and returning citizens.
- Donations and Charitable Contributions: Funding through Amazon Smile program where 0.5% of eligible purchases are donated. Private charitable resources support program operations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Other | Free services for qualifying participants |
| One time/ perpetual license | Pay-as-you-go | CNA Program - 4 to 6 weeks |
| One time/ perpetual license | Pay-as-you-go | CPCT Program - Up to 16 weeks |
Distribution channels3 records
Marketing channels7 records
The Dannon Project product offering
Product offeringCore offering
The Dannon Project provides re-entry case management, workforce development, and occupational training services to at-risk youth (ages 18-24) and returning citizens. Core offerings include short-term training, industry-recognized certifications, job placement, and supportive services such as housing, healthcare, and childcare access. The organization also operates the Dannon Training Institute, a licensed healthcare career training provider offering Certified Nursing Assistant and Certified Patient Care Technician programs.
Product overview
The Dannon Project is a 501(c)(3) non-profit organization providing a comprehensive suite of re-entry, workforce development, and occupational training services. The core offerings consist of Youth Development Programs (including WIOA-funded Youth Careers Program and DOL-funded Young Adult Re-entry Programs), Adult Re-Entry Programs (DOJ-funded), and the Dannon Training Institute (DTI) which provides licensed healthcare career training including Certified Nursing Assistant (CNA) and Certified Patient Care Technician (CPCT) programs. The organization also operates an EVSE Workforce Readiness Program (DOE-funded) and offers over 30 industry-recognized certification pathways through its Occupational Training Programs. Key affiliated programs include The Write Life songwriting therapy. All programs serve at-risk youth (ages 18-24) and returning citizens with the goal of interrupting recidivism and achieving economic self-sufficiency through employment.
Differentiator
Problem solved
Functional benefit
Brands
- Dannon Star: Youth Careers Training Program featuring participant spotlight recognition.
- The Write Life
Products and services
- Re-Entry Programs Comprehensive re-entry services for juvenile and adult justice-involved individuals, including DOL-funded GO program, BJA-funded YARP for non-violent youth offenders, and DOJ-funded Adult Re-Entry program for ages 25+.
- Youth Development Program Programs for youth ages 18-24 providing education, training, career certification, mentoring, counseling, and volunteer opportunities to promote positive outcomes and economic self-sufficiency.
- Occupational Training Programs Vocational training for ages 18-24 offering education and industry-recognized credentials through affiliate partners, including ABE Tutoring, GED Testing, Pathways Out of Poverty, Restorative Justice, Career Pathways, Food Services, and Building Maintenance training.
- Dannon Training Institute (DTI) Licensed occupational training center (License No. 15-1558-25) approved by the Alabama Community College System, Department of Postsecondary Education, providing healthcare career training including CNA and CPCT certification programs with hybrid on-site and online scheduling options.
- Certified Nursing Assistant (CNA) Program 4-6 week training program awarding a CNA Certificate, preparing students for nursing assistant roles (O*NET 31-1131.00) with projected 4% national growth and median hourly wage of $18.36.
- Certified Patient Care Technician (CPCT) Program Up to 16-week training program awarding a CPCT Certificate, covering EKGs, phlebotomy, and vital signs, with occupational pathways to Patient Care Technician ($20.20/hr), Phlebotomist ($19.51/hr), and EKG Technician ($22.85/hr) roles.
- EVSE Workforce Readiness Program DOE-funded (Bipartisan Infrastructure Legislation) Electric Vehicle Supply Equipment workforce readiness program managed through the Joint Office of Energy and Transportation, preparing participants for EV charging infrastructure careers.
Quantifiable outcome
- 96% job retention rate for program participants two years post-graduation
- +2 more outcomes
Companies that use The Dannon Project
Customer profileSegments4 records
Ideal customer profiles3 records
The Dannon Project technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Dannon Project partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- The Dannon Project - Columbus, GAcoreAffiliate location of the national Occupational Skills Training Program serving the Columbus, Georgia area with workforce development and re-entry services.
- The Dannon Project - Tuscaloosa, ALcoreAffiliate location of the national Occupational Skills Training Program serving the Tuscaloosa, Alabama area.
- The Dannon Project - Thomasville, ALcoreAffiliate location of the national Occupational Skills Training Program serving the Thomasville, Alabama area.
- Alvin Garrett (The Write Life Program)minorGrammy-Nominated Songwriter Alvin Garrett developed the 'The Write Life' songwriting therapy program. The program teaches life management skills, effective communication, conflict resolution, and teamwork through music, serving as a supplemental elective for Dannon Project participants.
- Justice and Corrections FacilitiescoreCollaboration with local justice and corrections facilities to provide in-reach services beginning six months prior to release for incarcerated individuals.
- Faith and Community-Based OrganizationscorePartner organizations providing additional support services including childcare, healthcare, housing, and substance abuse counseling through referral network.
- Alabama Community College SystemcoreLicensing and approving body for Dannon Training Institute (License No. 15-1558-25). Provides oversight for occupational training programs including CNA and CPCT certifications.
Scale indicators5 records
Recent moves5 records
Expansion highlights5 records
The Dannon Project competitors and assessment
Company assessmentEmerging players
- Year Up: National non-profit providing workforce training and job placement for young adults ages 18-24 from low-income communities. Directly comparable to The Dannon Project's WIOA Youth Careers and DOL GO programs in target demographic and training-plus-internship delivery model.
Direct peers
- Safer Foundation: Chicago-based non-profit offering comprehensive re-entry services including employment training, case management, and behavioral health support for formerly incarcerated individuals. Comparable federal funding mix and participant population, with a similar in-prison pre-release engagement model.
- Per Scholas: National non-profit providing tuition-free technical skills training (IT, cybersecurity, software engineering) to underemployed adults from underserved communities. Comparable licensed occupational training model and earned-income pathway via employer partnerships, serving a partially overlapping low-income population.
- Fortune Society: New York-based non-profit providing re-entry services, workforce development, housing, and advocacy for people with justice involvement. Comparable mix of occupational training, case management, and federal grant reliance (DOL, BJA).
- Offender Aid and Restoration (OAR): Virginia-based non-profit providing re-entry case management, employment assistance, and restorative justice programs for justice-involved individuals. Comparable pre-release engagement model and similar federal/state funding profile targeting returning citizens.
- Center for Employment Opportunities: National non-profit providing immediate employment, retention support, and career advancement for people returning from incarceration. Most directly comparable to The Dannon Project in target population, federal funding sources (DOL, BJA), and the combination of transitional employment with wraparound services.
Broad incumbents
- Goodwill Industries International: Largest U.S. non-profit workforce development network operating career centers, occupational training, and re-entry programs across all 50 states. Comparable in mission and DOL/WIOA funding reliance, but at vastly greater scale and geographic reach.
- Volunteers of America: National non-profit providing human services including re-entry programs, workforce development, housing, and behavioral health. Comparable in serving justice-involved populations and reliance on federal funding (DOJ, DOL, HUD), with substantially broader geographic footprint and service portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key highlights7 records
Customer concentration
The Dannon Project social profiles
Digital presenceThe Dannon Project financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Dannon Project leadership team
Management profileNumber of profiles
Profiles2 records
The Dannon Project subsidiaries and ownership
Company hierarchySubsidiaries4 records
The Dannon Project funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Dannon Project M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Dannon Project
What does The Dannon Project do?
The Dannon Project provides re-entry case management, workforce development, and occupational training services to at-risk youth (ages 18-24) and returning citizens. Core offerings include short-term training, industry-recognized certifications, job placement, and supportive services such as housing, healthcare, and childcare access. The organization also operates the Dannon Training Institute, a licensed healthcare career training provider offering Certified Nursing Assistant and Certified Patient Care Technician programs.
Is The Dannon Project a public or private company?
The Dannon Project is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The Dannon Project founded?
The Dannon Project was founded in 1999. It employs 51 to 100 people.
Where is The Dannon Project based?
The Dannon Project is headquartered in Birmingham, United States, in the North America region.
How does The Dannon Project make money?
Two revenue lines are on record. Federal Government Grants are the primary driver. The others are donations and Charitable Contributions.
Who are The Dannon Project's main competitors?
Year Up is listed as an emerging player. Direct peers are Safer Foundation, Per Scholas, Fortune Society, Offender Aid and Restoration (OAR) and Center for Employment Opportunities. Broad incumbents are Goodwill Industries International and Volunteers of America.
Does The Dannon Project have an API?
No public API is recorded for The Dannon Project.
What industry is The Dannon Project in?
The Dannon Project's product category is Social Services and Workforce Development. Its primary akta.pro industry code is EDAAAOAD, Youth & Young Adult Workforce Programs (Out-of-School Youth), with a secondary code of EDAAAEAC, Workforce & Career Transition Noncredit Programs. Its NAICS code is 61151 and its SIC code is 8200.