Diversity Counselling New Zealand

What Diversity Counselling New Zealand does

Diversity Counselling New Zealand (DCNZ) is a Charitable Trust established in September 2013, headquartered at Vickery House, 113 Alexandra Street in Hamilton, New Zealand, with a recent expansion to a Thomas Road Clinic. The organization delivers professional counselling and psychotherapy services for migrants and former refugees from ethnic communities, with all practitioners being registered professional counsellors or clinical psychologists. Services are delivered in over 20 languages — including English, Spanish, Hindi, Korean, Tamil, Japanese, Sinhalese, Punjabi, Mandarin, Arabic, Urdu, Bisaya, Tagalog, French, Fiji Hindi, Cantonese, Portuguese, Armenian, ChiShona, IsiNdebele, IsiZulu, and Coorgi — with interpreters used for languages not directly covered internally.

DCNZ operates a multi-layered portfolio combining core clinical counselling with the Thrive multilingual wellbeing platform and a suite of specialized community programmes: Breathing Space (school children), DRUMBEATS Hub for Ethnic Youth, a Parenting Programme, an Ethnic Men's Wellbeing Programme, and Courageous Chats (child sexual abuse prevention). Additional services include guidance counselling in schools, the Tree of Life workshop, and the Bridging the Gap seminar series for professionals. The organization serves a defined vertical of migrants, former refugees, ethnic families, and ethnic youth across New Zealand's North Island.

DCNZ is funded through government grants and organizational funders (multiple funder logos are displayed on its website), with services offered at no or minimal cost to clients. The go-to-market is community-led, relying on referrals from ethnic networks, schools, and community organizations, supplemented by direct contact channels (0800 toll-free line, text, email). The organization is small (approximately 10 employees) and has no disclosed revenue, no disclosed parent entity, and operates independently as a non-profit trust.

Name

Diversity Counselling New Zealand

Legal name

Diversity Counselling New Zealand

Website

https://dcnz.net

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Diversity Counselling New Zealand is a Hamilton-based Charitable Trust established in 2013 that delivers registered clinical counselling and psychotherapy services for migrants and former refugees across ethnic communities in over 20 languages, complemented by community programmes and the Thrive multilingual wellbeing platform.

Ownership category

akta.pro rank

Product category

Mental Health Counselling Services

NAICS

Individual and Family Services (6241), Other Individual and Family Services (624190)

SIC

Services-Social Services (8300), Services-Health Services (8000)

akta.pro primary industry

Refugee & Immigrant Support Services (BPAGAEAI)

akta.pro secondary industries

Refugee/Migrant Health & Resettlement Health Units (HLAJAAAJ), Newcomer & Refugee Student Support Programs (EDAJAGAH)

Keywords

• Mental health counselling
• Migrant support services
• Multilingual therapy
• Community mental health
• Ethnic community counselling

Headquarters

HQ city

Hamilton

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Charitable Trust Funding: DCNZ operates as a Charitable Trust established in September 2013, primarily funded through government grants and organisational funders. The organisation displays logos of multiple funders on its website indicating reliance on external funding rather than direct client fees. Services appear to be provided at no or minimal cost to clients.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Diversity Counselling New Zealand provides professional counselling and psychotherapy services for migrants, former refugees, and ethnic communities in over 20 languages through a team of registered professional counsellors and clinical psychologists. Service delivery is supported by the Thrive multilingual wellbeing platform and supplemented by community programmes (Breathing Space, DRUMBEATS, Parenting, Ethnic Men's Wellbeing, Courageous Chats) plus workshops and seminars.

Product overview

Diversity Counselling New Zealand offers a multi-layered portfolio of mental health and wellbeing services for migrants and former refugees from ethnic communities. The core offering consists of professional counselling and psychotherapy services (delivered in over 20 languages) supported by the Thrive platform for mental wellbeing tools and resources. These are complemented by specialized programmes including the Breathing Space Programme for school children, DRUMBEATS Hub for Ethnic Youth, Parenting Programme, Ethnic Mens Wellbeing Programme, and Courageous Chats (child sexual abuse prevention tools). Additional offerings include the Tree of Life workshop, Bridging the Gap seminar series, and school-based guidance counselling services, all delivered through a community-oriented, strength-based approach.

Differentiator

Problem solved

Functional benefit

Brands

• Thrive: A platform providing mental wellbeing tools and resources for ethnic communities in Aotearoa NZ, offering information in different languages.
• Breathing Space Programme
• Drumbeats Hub for Ethnic Youth
• Courageous Chats

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Others

• Citizens Advice Bureau New Zealand: Free community advisory service supporting migrants and ethnic communities with social-service navigation. Adjacent to DCNZ through shared migrant-community channels and referral pathways, though CAB does not deliver clinical counselling.

Broad incumbents

• New Zealand Red Cross (Refugee & Migrant Services): Large established humanitarian organization with dedicated refugee resettlement and migrant support programmes. Overlaps with DCNZ on refugee case management and integration support, but operates a broader humanitarian portfolio.
• Lifeline Aotearoa: National crisis counselling and mental health helpline. Comparable as a counselling service provider but generalist in scope rather than DCNZ's culturally responsive, multilingual model.
• Mental Health Foundation of New Zealand: National mental health charity focused on advocacy, awareness, and wellbeing promotion. Overlaps with DCNZ on community-based mental health support and Thrive-style wellbeing content, but at national scale and without DCNZ's ethnic-specific specialism.
• Family Works (Presbyterian Support Northern): Established NZ family support and social services provider offering counselling, parenting programmes, and family social work. Comparable on family counselling and parenting programme offerings, but operates at a broader community level rather than DCNZ's ethnic-specific focus.

Regional players

• Multicultural Communities Council Waikato: Waikato-region (same catchment as DCNZ) organization supporting multicultural and ethnic community settlement. Adjacent peer serving overlapping populations in the same geography, but with a broader social-integration mandate.
• Auckland Regional Migrant Services (ARMS): Auckland-based settlement and social services provider for migrants, refugees, and ethnic communities. Comparable to DCNZ's migrant/refugee support mission but operates in a different NZ region with a broader social-services remit.

Direct peers

• Refugees As Survivors New Zealand: NZ-based specialist provider of mental health and wellbeing support for refugees, asylum seekers, and migrants. Direct peer in culturally responsive mental health services, overlapping with DCNZ on therapeutic support for refugee communities.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/diversity-counselling-new-zealand

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Diversity Counselling New Zealand