ddeser

What ddeser does

Ddeser México, legally constituted as Equidad de Género, Ciudadanía, Trabajo y Familia, A.C. ("Equidad"), is a Mexican feminist nonprofit civil association founded in 2003 that operates a community-led accompaniment network across 18 Mexican states. Its core service, Acompañamiento Integral, delivers free, confidential medical, legal, psychosocial, and emotional support to women and pregnant people seeking safe abortion information or facing gender-based violence, accessed via WhatsApp, confidential web forms, and a network of local activist companions ("acompañantes"). Supporting products include Guías y Manuales, Podcast y Radionovelas, Infografías y Materiales Visuales, and program lines in Educación Sexual Integral, Prevención de Violencia de Género, and Equidad Laboral.

Ddeser's business model is nonprofit and donation- and grant-funded; all services are free to end users, and no pricing or revenue figures are publicly disclosed. The go-to-market motion is community-led: state-level Facebook, Instagram, TikTok, and X accounts drive top-of-funnel awareness, while grassroots referrals from the public health system (IMSS-Bienestar, ISSSTE) and legal/medical allies feed the accompaniment pipeline. The organization also generates supplementary educational content (guides, podcasts, infographics) and B2B training (Equidad Laboral) for companies and institutions. There is no proprietary technology platform, and headcount is approximately 16 employees operating from Mexico City (Coyoacán 1622) with a listed presence in Pachuca de Soto, Hidalgo. The organization does not have venture capital, private equity, or public shareholders, and no funding rounds, acquisitions, or patents are recorded.

Name

ddeser

Legal name

Equidad de Género, Ciudadanía, Trabajo y Familia, A.C.

Website

https://ddeser.org

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

Ddeser México is a feminist nonprofit network founded in 2003 that provides free, confidential medical, legal, and psychosocial accompaniment to women and pregnant people seeking safe abortion or facing gender-based violence across 18 Mexican states.

Ownership category

akta.pro rank

Product category

Reproductive Health and Gender-Based Violence Support Services

NAICS

Human Rights Organizations (813311), Family Planning Centers (621410)

akta.pro industry

PRIMARYBPADAIAD

Sexual & Reproductive Health & Family Planning (SRH/FP) Programs

Business & Public Services/International Organizations & Development/Global Health & Population Programs

SECONDARYBPAGAAAG

Protection, Child Protection & Gender-Based Violence (GBV) Response

Business & Public Services/Nonprofit, NGO & Social Services/Humanitarian Aid & Disaster Relief

SECONDARYHLAJAAAL

Sexual Health & STI/HIV Prevention Health Departments

Healthcare & Life Sciences/Public Health, Government & Regulators/Public Health Agencies & Health Departments

Keywords

• Reproductive health services
• Feminist activist network
• Safe abortion accompaniment
• Gender violence prevention
• Comprehensive sex education

Headquarters

HQ city

Ciudad de México

HQ country

Mexico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Grants: As a feminist non-profit organization, Ddeser operates primarily through donations, grants from civil society organizations, and potentially government partnerships for public health initiatives. The organization provides free services and does not charge for accompaniment, orientation, or support.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Ddeser provides free, confidential feminist accompaniment for women and pregnant people in Mexico, delivering safe abortion information per WHO protocols, psychosocial and emotional support, legal guidance, accompaniment during medical procedures, and post-process follow-up care. The organization also delivers comprehensive sex education workshops, gender violence prevention programs, and labor equity trainings for companies and public institutions, all coordinated through a state-based network of local activist companions across 18 Mexican states.

Product overview

Ddeser is a feminist network organization (not a technology company) offering a unified service portfolio centered on accompaniment and support for sexual and reproductive rights. The core offering is Acompañamiento Integral, which combines safe abortion guidance, state-based support networks, confidential chat/form services, and FAQ support into one holistic accompaniment service. Supporting this are educational products including Guías y Manuales (guides and manuals), Podcast y Radionovelas (audio content), Infografías y Materiales Visuales (visual materials), and Galería Multimedia (photo/video gallery). The organization also provides direct service programs in Educación Sexual Integral (comprehensive sex education), Prevención de Violencia de Género (gender violence prevention), and Equidad Laboral (labor equity). These products and services work together as an integrated ecosystem supporting women's autonomy and reproductive rights across 18 Mexican states.

Differentiator

Problem solved

Functional benefit

Products and services

• Acompañamiento Integral (Comprehensive Accompaniment) Free, confidential, non-judgmental support service for women and people with gestational capacity who decide to terminate a pregnancy or who face gender-based violence; includes safe abortion guidance, psychosocial support, legal guidance, accompaniment during medical procedures, confidential chat, and follow-up care.
• Guías y Manuales (Guides and Manuals) Educational resources and training materials covering safe abortion with medications, gender-based violence response, comprehensive sex education, gender-perspective workbooks, and advocacy guides for use by women, activists, and educators.
• Podcast y Radionovelas (Podcast and Radio Novelas) Audio series including testimonies, learnings, and reflections on sexual and reproductive rights, health, and autonomy, including the Radionovela "Por amor," distributed via SoundCloud for public awareness.
• Infografías y Materiales Visuales (Infographics and Visual Materials) Downloadable visual educational materials covering comprehensive sex education, contraceptive methods, romantic love and gender-based violence topics for dissemination by activists and educators.
• Galería Multimedia (Multimedia Gallery) Photographic and audiovisual collection documenting Ddeser's activities, workshops, and campaigns across Mexico, used for awareness and institutional memory.
• Educación Sexual Integral (Comprehensive Sex Education) Educational workshops designed for schools and youth that strengthen knowledge of sexual and reproductive rights, covering menstrual health, contraceptive methods, obstetric violence, and youth rights.
• Prevención de Violencia de Género (Gender Violence Prevention) Community strategies and self-care workshops designed to prevent and address gender-based violence, including sexual and obstetric violence, delivered through Ddeser states.
• Equidad Laboral (Labor Equity Training) Training programs for companies and public institutions to promote gender equality and non-discrimination in workplaces from a gender-perspective framework.

Quantifiable outcome

• Over 7,000 women accompanied in safe abortion or violence attention processes in three years
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Medical and legal alliescoreOthersDdeser maintains alliances with medical and legal professionals who provide support and expertise for accompaniment services. These allies help ensure women receive quality healthcare and legal guidance throughout their processes. The organization works with healthcare providers in the public system including IMSS-Bienestar and ISSSTE.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Ipas: Global reproductive health and rights organization working on abortion access, including in Mexico; broader portfolio and international footprint than Ddeser but overlapping mission of expanding safe abortion access.
• Fundación Mexicana para la Planeación Familiar (MEXFAM): Established Mexican IPPF-affiliated organization providing SRH and family planning services; broader institutional footprint and clinical services than Ddeser, but overlapping SRH mission and target population.
• Planned Parenthood Global: International arm of Planned Parenthood providing SRH funding, training, and advocacy globally, including in Latin America; relevant peer as a potential funding/strategic partner rather than a direct local competitor.

Direct peers

• Red Necesito Abortar: Mexico-based feminist accompaniment network offering information and support for self-managed abortion; operates a comparable state-network, digital-accompaniment model similar to Ddeser's.
• GIRE (Grupo de Información en Reproducción Elegida): Mexican reproductive rights NGO focused on legal advocacy, strategic litigation, and policy reform; comparable to Ddeser's advocacy and legal-guidance functions, particularly on decriminalization efforts across Mexican states.
• Católicas por el Derecho a Decidir: Latin American feminist network advocating for women's reproductive autonomy from a faith-based framing; Mexico office is one of Ddeser's closest ideological and operational peers in the SRH advocacy space.
• Fondo MARIA: Mexico-based abortion accompaniment and justice fund providing direct support to people seeking abortion services; directly comparable to Ddeser's Acompañamiento Integral in mission, geography, and service model.
• Las Libres: Mexican feminist organization providing direct accompaniment and advocacy for women criminalized for abortion; one of the longest-running grassroots accompaniment networks in Mexico and a close operational peer to Ddeser.
• Balance AC: Mexican organization promoting comprehensive sexuality education and sexual/reproductive rights; comparable in its educational product line (Educación Sexual Integral) and feminist framing to Ddeser.

Emerging players

• Acción Ciudadana Frente a la Pobreza: Mexican civil society coalition that includes SRH access in its broader poverty-and-rights agenda; partial overlap with Ddeser's equity and rights mission but not a direct accompaniment provider.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/ddesermx
• YouTubesoundcloud.com/equidad-de-genero
• Facebookfacebook.com/ddeserMx
• Instagraminstagram.com/ddesermx
• TikToktiktok.com/@ddesermx
• LinkedInlinkedin.com/company/ddeser

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ddeser