De Arend | smaakmakers sinds 1899

What De Arend | smaakmakers sinds 1899 does

De Arend is a family-owned Dutch hospitality business based in Winssen, Gelderland, Netherlands, operating continuously since 1899 across five generations of the Tromp family. The company runs three integrated revenue lines from a single site at Notaris Stephanus Roesstraat 28: an à la carte restaurant (opened July 2019) offering lunch, dinner, high tea, and drinks; the Gasterij, a multi-room event venue accommodating groups from 6 to 225 persons for weddings, corporate events, meetings, and receptions; and off-site catering services. It serves a regionally diversified customer base spanning local individual diners, families, SMBs, and corporate clients, with a 17-person team spanning service, kitchen, bar, and dishwashing roles.

Revenue is generated through unit-priced transactions: à la carte dining, group menus from €45 per person, structured meeting packages from €32 per person, fixed-price arrangements such as the Zwoele Zomer summer package at €62.50 per person, High Tea at €29.50 per person, and venue rental for private and corporate events. Distribution is direct-to-consumer through the on-site restaurant, physical event spaces, on-location catering, and online reservations via Zenchef. The business emphasizes local sourcing from Maas en Waal suppliers (notably Haneman wines from 2021), seasonal menus, and a 'durpse gezelligheid' (village coziness) value proposition that targets regional celebrations and gatherings.

Underlying technology is conventional hospitality infrastructure rather than a platform: standard kitchen and service equipment, Zenchef booking software, WhatsApp Business messaging, and an informational WordPress-based website with online reservation integration. The business is privately held with no external investors, subsidiaries, or M&A activity disclosed. Awards include ranking #16 in the Misset Horeca Terras Top 100 2026 and 'Persoonlijkheid van het Jaar 2023' from IN2Maas&Waal for the Tromp family leadership.

Name

De Arend | smaakmakers sinds 1899

Legal name

De Arend

Website

https://dearendwinssen.nl

Company type

Private

Founded year

1899

Operating status

Operating

Headcount range

11–50 employees

Short description

De Arend is a 125-year-old, family-owned Dutch hospitality business in Winssen, Gelderland, operating an à la carte restaurant, multi-room event venue (Gasterij) for up to 225 guests, and off-site catering services for local individuals, families, and corporate clients.

Ownership category

akta.pro rank

Product category

Hospitality and Event Venue Services

NAICS

Caterers (72232), Full-Service Restaurants (722511), Food Services and Drinking Places (722)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Event Catering (Weddings, Social, Private Parties) (THAFAIAB)

akta.pro secondary industries

Wedding & Social Event Catering (THAHAKAE), Party Venue Sourcing & Booking Services (HSACACAL)

Keywords

• Hospitality services
• Event venue rental
• Restaurant dining
• Catering services
• Wedding venue

Headquarters

HQ city

Winssen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others

Revenue model

1. Restaurant dining: Revenue from à la carte dining including lunch, dinner, and drinks service in the restaurant setting. The restaurant opened in July 2019 as an addition to their existing hospitality offerings.
2. Gasterij (Event venue rental): Revenue from renting their multifunctional event spaces for weddings, corporate events, celebrations, receptions, and meetings. They offer various rooms including Voorhuis (up to 50 persons), Gasterij (up to 225 persons), Opkamer (6 persons), and Bovenhuis (12 persons).
3. Catering and on-location services: Catering services where food and beverages are prepared and served at external locations. They also provide 'borrelhappen' (drinks nibbles) and custom catering for events.
4. Special event packages: Fixed-price arrangements such as the Zwoele Zomer (Summer) arrangement at €62.50 per person including 2.5 hours of food and drinks, group outing packages combined with activities, and special themed events like Oesters & Bubbels, QuizDiner, and Gamba evenings.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

De Arend operates an à la carte restaurant serving lunch, dinner, and drinks alongside a multi-functional event venue (Gasterij) hosting weddings, corporate events, receptions, and meetings for groups of 6 to 225 persons. The business supplements these core offerings with off-site catering services for external events, fixed-price seasonal packages (such as the Zwoele Zomer summer arrangement), High Tea experiences, group dining menus, and meeting packages with catering. It also organizes group outings in partnership with JP Activiteiten combining activities like archery and team games with dining.

Product overview

De Arend operates as a hospitality business with two core offerings: Restaurant De Arend (opened July 2019) providing à la carte lunch and dinner services, and Gasterij De Arend serving as a multi-functional event venue for celebrations, weddings, corporate events, and receptions accommodating up to 200 guests. The portfolio is supplemented by catering services for off-site events, meeting packages (Vergaderarrangementen), group dining menus, Private Dining experiences, and seasonal packages like the Zwoele Zomer Arrangement. A partnership with JP Activiteiten extends offerings to group activities and team building experiences. Additional offerings include High Tea experiences and local wine partnerships (Haneman wine from Winssen).

Differentiator

Problem solved

Functional benefit

Products and services

• Restaurant De Arend À la carte restaurant offering refined lunch, dinner, and drinks featuring seasonal flavors and local ingredients, with a terrace and private dining options for individuals, couples, families, and groups.
• Gasterij De Arend Multi-functional event venue for celebrations, weddings, corporate events, receptions, meetings, and gatherings, with multiple rooms accommodating groups from 6 to 225 persons.
• Catering
• High Tea
• Groepsuitjes Maas en Waal
• Zwoele Zomer Arrangement
• Vergaderarrangementen (Meeting Packages)
• Groepsmenu (Group Menu)
• Private Dining

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Four partnerships are on record, tiered minor and core.

• Haneman (Jos van Loenhout & André Lam)minorStrategic or Co-development Partner · 1 January 2021Local winemakers Jos van Loenhout and André Lam produce wines at their Haneman vineyard on the oeverwal (river bank) of the Waal. Starting from 2021, De Arend serves these local wines. The wines are made from hybrid grape varieties (Solaris, Johanniter, Muscaris) suited to the local climate. The 2020 harvest was processed and bottled as a 100% organic white wine. The unique combination of viticulture and fruit-growing expertise from both partners creates distinctive local wines.
• JP ActiviteitencoreStrategic or Co-development PartnerPartnership with JP Activiteiten to provide complete group outing packages combining activities with dining. Activities include archery, boogschieten (archery), 'Archery Attack' (paintball-style archery), 'Ik hou van Holland' quiz games, 'Wie is de Mol' (Who is the Mole) team game, 'Hunted' outdoor game, and 'Jongens tegen de Meisjes' competition. Together they organize customized corporate outings, family days, and team building events in the Maas en Waal region.
• Kenwerk Erkend LeerbedrijfminorOthersRecognized training company (Erkend Leerbedrijf) affiliated with Kenwerk, accepting students and trainees for work experience in kitchen and service operations. Provides vocational training opportunities for future hospitality professionals.
• HorecaVakPunt (HVP)minorOthersMember of HorecaVakPunt (HVP), a hospitality industry association providing support, training resources, and professional development for horeca (hotel/restaurant/cafe) businesses.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Fletcher Hotels: Large Dutch hospitality chain with hotels, restaurants, and meeting/event venues across the Netherlands. Comparable on the meeting/corporate and events side but operates at chain scale versus De Arend's independent family positioning.
• Van der Valk Hotels & Restaurants: Major Dutch family-owned hospitality group with hotels, restaurants, and event facilities nationwide. Comparable on the combined restaurant + event-venue model and family-owner DNA, but at vastly larger scale and with broader geographic reach.

Direct peers

• Villa Ruimzicht: Restaurant and event location in Doetinchem combining à la carte dining with multiple event rooms for weddings, corporate events, and meetings. Comparable mixed restaurant/event-venue model in the Achterhoek region adjacent to De Arend's Maas en Waal market.
• Restaurant De Echoput: Long-standing family-run fine dining restaurant in Apeldoorn with deep regional roots. Comparable to De Arend as a regional Dutch restaurant built on heritage, local sourcing, and a Michelin-style culinary identity serving a similar Gelderland/east-Netherlands catchment.
• Partycentrum De Loods: Independent Dutch event venue and party location in the east Netherlands offering weddings, corporate events, and group events with on-site catering. Comparable to De Arend's Gasterij and catering offerings for similar mid-scale celebrations.
• De Kromme Dissel: Long-established regional restaurant in Arnhem with a Michelin-starred heritage and strong local/regional clientele. Comparable to De Arend in regional heritage appeal and similar Gelderland catchment.
• Landgoed Rhederoord: Estate restaurant and event venue in De Steeg offering fine dining, weddings, and corporate events. Closely comparable to De Arend's combined restaurant + Gasterij positioning for celebrations and meetings in a rural Gelderland setting.
• Landgoed Klarenbeek: Estate restaurant and event venue in Klarenbeek offering high-end dining and wedding/corporate event hosting. Comparable heritage-driven positioning, multi-room capacity, and rural location near east-Netherlands corporate clients.

Regional players

• Kasteel de Haar: Iconic Dutch castle venue near Utrecht offering weddings, corporate events, and high-end dining. Comparable as a heritage-driven event venue with premium pricing, though at a meaningfully larger scale than De Arend.
• Kasteel de Schaffelaar: Castle event venue in Barneveld hosting weddings, corporate events, and meetings. Comparable on the event venue side of De Arend's Gasterij offering, particularly for corporate and private celebrations of similar size.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/dearendwinssen
• LinkedInlinkedin.com/company/dearendwinssen

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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