De Bisschop
De Bisschop NV is a privately held Belgian specialty retailer in Aalst operating three divisions — Elektro (kitchen appliances and cookware), Keukens (custom kitchen design), and Bouw & Industrie (construction tools and hardware) — serving residential consumers and professional tradespeople in Flanders via showrooms and Shopware-based webstores.
- Company typePrivate
- Founded-
- HeadquartersAalst, Belgium
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What De Bisschop does
De Bisschop NV is a privately held Belgian multi-divisional specialty retailer headquartered at Gentsesteenweg 325 in Aalst, operating three coordinated business units: De Bisschop Elektro (kitchen appliances, built-in equipment, and cookware), De Bisschop Keukens (custom kitchen design and installation), and De Bisschop Bouw & Industrie (construction tools, hardware, safety equipment, and workwear). The company serves two primary customer segments — residential consumers purchasing appliances, cookware, and home goods, and professional tradespeople/contractors sourcing durable tools, PPE, and site equipment — through a combination of physical showrooms in Aalst and dedicated e-commerce webstores (elektro.debisschop.be, webshop.debisschop.be) running on Shopware, with its own delivery fleet supporting in-store pickup and direct fulfillment. Its revenue mechanics are predominantly one-time transactional retail sales across more than 15,000 stocked SKUs spanning A-brands and the proprietary 'Ivana' house brand, supplemented by professional services revenue from appliance repair, machine maintenance, tool sharpening, key duplication, and custom workwear printing/embroidery. Pricing is unit-based and publicly listed, ranging from approximately €33 accessories to €699 premium appliances, with ecocheques accepted as payment.
The business is differentiated less by technology than by depth of in-store advisory staff, breadth of cross-category assortment under one roof, and after-sales technical service infrastructure. De Bisschop is a member of three purchasing cooperatives — Groco (Belgium), Asamco (Belgium), and Zevij-Necomij (Netherlands) — which provide extended assortment access and improved purchasing terms; these are buying associations rather than parent companies or ownership structures. The company has no external institutional investment, no disclosed funding rounds, no M&A activity, and no parent entity. Geographic reach is concentrated in Flanders, Belgium, with operating markets limited to BEL and a single regional catchment around Aalst despite the online channels serving domestic customers nationally.
The underlying technology is conventional specialty-retail commerce: a Shopware-based e-commerce platform with integrated product catalog, pricing, and inventory management, alongside standard retail point-of-sale and showroom operations. There is no API, no SDK, no MCP, no mobile app, and no disclosed AI/ML capabilities in the source material. Marketing is executed through promotional catalogs (notably the seasonal Ivana folder), email newsletters, and the webstore properties, with no paid digital advertising or social selling indicated. Headcount stands at 23 employees, consistent with a small, owner-operated regional retail enterprise rather than a scaling platform business.
De Bisschop firmographics
Firmographics- Name
- De Bisschop
- Legal name
- De Bisschop NV
- Website
- https://debisschop.be
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- De Bisschop NV is a privately held Belgian specialty retailer in Aalst operating three divisions — Elektro (kitchen appliances and cookware), Keukens (custom kitchen design), and Bouw & Industrie (construction tools and hardware) — serving residential consumers and professional tradespeople in Flanders via showrooms and Shopware-based webstores.
- Ownership category
- akta.pro rank
De Bisschop industry classification
Industry- Product category
- Multi-Category Home Appliances & Hardware Retail
- NAICS
- Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers (459)
- SIC
- Retail-Misc General Merchandise Stores (5399)
- akta.pro primary industry
- Specialty Kitchen Appliances Retail (Sous Vide, Dehydrators, Ice Cream) (CRACADAF)
Keywords
Where De Bisschop is headquartered
LocationHeadquarters
- HQ city
- Aalst
- HQ country
- Belgium
- HQ region
- Europe
Offices3 records
Markets served
De Bisschop business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Retail Sales - Physical Stores: Revenue generated from in-store sales of kitchen appliances, cookware, construction tools, hardware, and safety equipment to consumers and professionals at physical retail locations in Aalst.
- E-commerce Sales - Webstores: Online sales through dedicated webstores for Elektro (appliances/cookware) and Bouw & Industrie (tools/hardware), with direct-to-consumer delivery and in-store pickup options.
- Technical Services: Repair and maintenance services for machines, sharpening services for saw blades, drill bits, and cutting tools, generating additional service revenue.
- Customization Services: Custom printing and embroidery of workwear with company logos through an external supplier partnership.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual product pricing across categories |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels3 records
De Bisschop product offering
Product offeringCore offering
De Bisschop NV is a Belgian multi-divisional retailer selling kitchen appliances, cookware, custom kitchen solutions, construction tools, hardware, workwear, and safety equipment through physical showrooms and dedicated e-commerce webstores in Aalst. The company serves both residential consumers and professional tradespeople with an assortment of more than 15,000 articles, complemented by in-house repair, sharpening, key duplication, and customization services.
Product overview
De Bisschop is a Belgian multi-divisional company operating three main business units: De Bisschop Elektro (retail of household appliances and built-in kitchen equipment), De Bisschop Keukens (custom kitchen design and installation), and Bouw & Industrie (construction tools and industrial supplies). The Elektro division offers built-in appliances (cooktops, ovens, hoods, refrigerators), large appliances (washing machines, dryers), small appliances, and cookware through its online shop and physical store. The construction division sells power tools, hand tools, safety equipment, hardware, and site materials, alongside services for machine repair, sharpening, and key duplication. The company also operates its own house brand 'Ivana' for tools and workwear.
Differentiator
Problem solved
Functional benefit
Brands
- Ivana: House brand for tools, hardware, and workwear products sold through the De Bisschop Bouw & Industrie division.
Products and services
- Built-in & Kitchen Appliances (Inbouw & Keuken) Retail offering of built-in kitchen appliances including extractor hoods, refrigerators, freezers, fridge-freezer combinations, dishwashers, cooktops (induction, ceramic, electric, gas), ranges, microwaves, domino modules, ovens, coffee/espresso machines, and vacuum sealers for residential consumers and kitchen installers.
- Large Household Appliances (Groot Elektro) Retail offering of large household appliances including washing machines, dryers, freezers, fridge-freezers, side-by-side refrigerators, wine coolers, dishwashers, microwaves, and built-in units for residential customers.
- Small Household Appliances (Klein Elektro) Retail offering of small kitchen and household appliances including food processors, vacuum sealers, blenders, juicers, mixers, coffee machines, toasters, vacuum cleaners (robot, stick, upright), steam cleaners, air purifiers, and personal care items for residential consumers.
- Cookware Retail offering of cookware products including tableware, coffee and tea items, dinnerware, baking and roasting equipment, pots and pans, kitchen utensils, textiles, and cutlery for home consumers.
- Sanitary Products (Sanitair) Retail offering of sanitary products including sink units, faucets, boilers, and bathroom accessories for residential and small commercial customers.
- Custom Kitchen Design & Installation (De Bisschop Keukens) Custom kitchen design and installation service offering built-in kitchen solutions with integrated appliances for residential customers undertaking kitchen renovation or new-build projects.
- Construction & Industry Supplies (Bouw & Industrie) Retail offering of construction and industry supplies including power tools (drills, saws, grinders), hand tools, safety clothing, hardware, fasteners, site equipment, ladders, scaffolding, generators, and chemical products for professional tradespeople and contractors.
- Power Machines (Machines) Retail offering of professional power machines including SDS-MAX drill breakers, miter saws, demolition hammers, circular saws, jigsaws, diamond drill machines, grinders, milling machines, and angle grinders for construction professionals.
- Workwear & Personal Protective Equipment (Kledij en Bescherming) Retail offering of workwear and personal protective equipment including head protection, hand protection, body protection, foot protection, fall protection, and work clothing for tradespeople, with optional custom printing and embroidery of company logos.
- General Hardware (Algemene IJzerwaren) Retail offering of general hardware items including screws, bolts, nuts, wheels, nails, plugs, padlocks, couplings, chains, and related fasteners and fittings.
- Ivana House Brand The company's own private-label brand for tools, hardware, and workwear products sold through the Bouw & Industrie division and promoted via seasonal promotional folders.
- Technical Service & Machine Repair (Technische Dienst) In-house technical service for maintenance and repair of machines and power tools purchased by professional and consumer customers.
- Appliance Repair Service (Hersteldienst) Repair service for household and kitchen electrical appliances sold through the Elektro division, providing after-sales support to residential customers.
- Sharpening Service (Slijpdienst) Sharpening service for drill bits, saw blades, chains, chisels, hole saws, knives, and other cutting tools for professional tradespeople and consumers.
- Key Duplication Service (Sleutels Bijmaken) Key duplication and security cylinder programming service offered at the Aalst retail store.
- Custom Workwear Printing & Embroidery Custom printing and embroidery of workwear with company logos delivered through an external supplier partnership, offered to professional and corporate customers purchasing workwear.
Quantifiable outcome
- More than 15,000 articles permanently in stock, indicating large inventory scale.
Companies that use De Bisschop
Customer profileSegments2 records
Ideal customer profiles2 records
De Bisschop technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
De Bisschop partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor.
- Groco GroupminorDe Bisschop is a member of the Belgian Groco Group, a purchasing and marketing group for hardware and construction material retailers. This membership enables access to an extended product assortment at competitive prices.
- Asamco GroupminorDe Bisschop is a member of the Belgian Asamco Group, a purchasing organization for hardware and tools retailers, providing access to a broader assortment and competitive purchasing terms.
- Zevij-NecomijminorDe Bisschop is a member of the Dutch Zevij-Necomij purchasing group. Through this collaboration, the company offers an extensive product assortment at competitive prices to its customers.
- Custom Printing/Embroidery SupplierminorExternal supplier partnership for custom printing and embroidery of workwear with company logos, offered to customers as part of the workwear service.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
De Bisschop competitors and assessment
Company assessmentDirect peers
- Vanden Borre: Belgian consumer electronics and appliance chain with showrooms and e-commerce. Overlaps with De Bisschop's Elektro division across large and small appliances, cookware, and built-in kitchen equipment.
- Toolstation: European multichannel retailer of professional tools, hardware, and accessories. Overlaps with De Bisschop's Bouw & Industrie division in tools and fasteners targeting tradespeople and serious DIY customers.
- Coolblue: Dutch/Belgian online-first electronics and appliance retailer with strong delivery and service proposition. Overlaps significantly with De Bisschop's Elektro division on appliance and cookware e-commerce.
- Hubo: Belgian hardware and DIY retailer with physical stores and webshop. Comparable to De Bisschop's Bouw & Industrie division in tools, hardware, fasteners, and consumer-pro crossover offerings.
- Manutan: European B2B/B2C distributor of professional supplies, equipment, and workplace products. Comparable to De Bisschop's professional-facing products in safety equipment, workwear, and site materials.
- Brico: Leading Belgian DIY and hardware retail chain with physical stores and online shop. Directly competes with De Bisschop's Bouw & Industrie division across tools, hardware, workwear, and safety equipment.
- Krëfel: Belgian specialty retailer of home appliances and electronics with physical stores and online sales. Directly competes with De Bisschop's Elektro division across the same appliance categories and customer base in Belgium.
- Bricoman: Belgian professional-focused hardware and construction materials retailer. Comparable to De Bisschop's Bouw & Industrie division for serving tradespeople and contractors with tools, hardware, and site materials.
Broad incumbents
- Colruyt: Large Belgian retail group with general merchandise and electrical appliance offerings. A broad incumbent with significant scale advantages over De Bisschop in appliance and household goods retail.
- IKEA: Global home furnishings retailer with a strong Belgian presence, including showroom kitchens, cookware, and small appliances. A broader incumbent that overlaps with De Bisschop's kitchen, cookware, and small appliance categories but at much larger scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
De Bisschop social profiles
Digital presenceDe Bisschop financial estimates
Financial estimateRevenue estimate
Valuation estimate
De Bisschop leadership team
Management profileNumber of profiles
De Bisschop funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
De Bisschop M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about De Bisschop
What does De Bisschop do?
De Bisschop NV is a Belgian multi-divisional retailer selling kitchen appliances, cookware, custom kitchen solutions, construction tools, hardware, workwear, and safety equipment through physical showrooms and dedicated e-commerce webstores in Aalst. The company serves both residential consumers and professional tradespeople with an assortment of more than 15,000 articles, complemented by in-house repair, sharpening, key duplication, and customization services.
Is De Bisschop a public or private company?
De Bisschop is a private company. It is classified as family owned and is currently operating.
When was De Bisschop founded?
De Bisschop was founded in -1. It employs 11 to 50 people.
Where is De Bisschop based?
De Bisschop is headquartered in Aalst, Belgium, in the Europe region.
How does De Bisschop make money?
Four revenue lines are on record. Retail Sales - Physical Stores are the primary driver. The others are E-commerce Sales - Webstores, technical Services and customization Services.
Who are De Bisschop's main competitors?
Direct peers on record are Vanden Borre, Toolstation, Coolblue, Hubo, Manutan, Brico, Krëfel and Bricoman. Broad incumbents are Colruyt and IKEA.
Does De Bisschop have an API?
No public API is recorded for De Bisschop.
What industry is De Bisschop in?
De Bisschop's product category is Multi-Category Home Appliances & Hardware Retail. Its primary akta.pro industry code is CRACADAF, Specialty Kitchen Appliances Retail (Sous Vide, Dehydrators, Ice Cream). Its NAICS code is 459 and its SIC code is 5399.