What Deceuninck Hrvatska does

Deceuninck Hrvatska (legal entity Inoutic d.o.o.) is the Croatian subsidiary of Belgian multinational Deceuninck N.V., established in 2004 and headquartered in Dugo Selo, Croatia. It manufactures and distributes PVC profile systems for windows, doors, terraces, facades, and roller shutters, with a focus on the Adriatic region covering Croatia, Slovenia, Bosnia and Herzegovina, Serbia, and Italy. Its product portfolio centers on the ELEGANT profile family built on the proprietary iCOR modular platform (the first universal platform for combining frame depths with multiple sash designs, winner of the 2020 German Innovation Award) and the ThermoFibra continuous glass-fiber reinforcement technology that enables steel-free, fully recyclable PVC profiles with thermal insulation values up to Uf 0.88 W/m²K. The company also offers Twinson — a patented wood-plastic composite for terrace and facade systems — and is rolling out the Phoenix line of 100%-recycled PVC profiles.

The business operates primarily B2B through a network of 600+ certified window and door manufacturer partners, supported by the Deceuninck Online partner portal (technical documentation, CAD drawings, ordering system), an annual DecAdemy academy training program, and consumer-facing digital configurators (color, energy savings, terrace planner) that funnel end-customers to certified installers. Manufacturing is consolidated at the new 17,000 m² Donja Bistra facility (opened 2023, ~€7M investment) with 11 lamination lines and 8+ million meters of annual PVC profile lamination capacity, holding an A+ energy certificate. Revenue is generated through hardware sales of profiles and lamination services on a quote-based, non-publicly-disclosed pricing model. The Croatian entity employs nearly 180 staff (up from 8 in 2014) and operates under the broader Deceuninck N.V. group — founded in 1937, ranked among the top three global PVC profile manufacturers, with €974.1M group revenue in 2022 and operations in 17 countries.

Name

Deceuninck Hrvatska

Legal name

Inoutic d.o.o.

Website

https://deceuninck.hr

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Deceuninck Hrvatska (Inoutic d.o.o.) is the Croatian subsidiary of Belgian PVC profile manufacturer Deceuninck N.V., producing and distributing PVC window, door, and terrace profile systems to 600+ certified partners across the Adriatic region from its new 17,000 m² Donja Bistra lamination facility.

Ownership category

akta.pro rank

Product category

PVC Building Profiles and Construction Materials

NAICS

Wood Window and Door Manufacturing (321911), Blind and Shade Manufacturing (337920)

SIC

Metal Doors, Sash, Frames, Moldings & Trim (3442), Millwood, Veneer, Plywood, & Structural Wood Members (2430)

akta.pro primary industry

Custom Window & Door Fabrication & Replacement (HSAPAJAI)

akta.pro secondary industries

Window Treatments & Shading Systems (Blinds, Shades, Awnings) (IMADAIAN), Window & Door Trim, Casing & Sill Replacement (HSAPAJAK)

Keywords

• PVC profile systems
• Window and door profiles
• Terrace building materials
• PVC lamination services
• Architectural building profiles

Headquarters

HQ city

Hooglede-Gits

HQ country

Belgium

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. PVC Profile Sales: Manufacture and sale of PVC profile systems for windows, doors, terraces, and building applications. Products sold to window and door manufacturers through a network of 600+ regional partners.
2. Lamination Services: Lamination of PVC profiles with decorative foils in their Donja Bistra facility. Annual capacity of over 8 million meters of PVC profile lamination.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels7 records

Core offering

Deceuninck Hrvatska (legal entity Inoutic d.o.o.) manufactures and laminates PVC profile systems for windows, entrance and terrace doors, sliding-fold walls, and roller shutters, plus Twinson wood-plastic composite terrace and facade systems. Products are produced at the company's 17,000 m² facility in Donja Bistra, Croatia, with annual lamination capacity exceeding 8 million meters across 11 production lines, and are sold to window and door manufacturers through a network of 600+ certified partners across the Adriatic region and Italy.

Product overview

Deceuninck Hrvatska, part of Deceuninck N.V. Belgium, is a leading manufacturer and supplier of PVC profile systems for windows, doors, terraces, and facades in the Adriatic region. The product portfolio centers on the ELEGANT profile system (next-generation PVC windows with minimalist aluminum-like design), complemented by entrance and terrace doors using the same platform, Twinson wood-plastic composite terrace and facade systems, roller shutter solutions (Protex), and lift-slide wall systems. Key enabling technologies include the iCOR universal modular platform (allowing frame/sash interchangeability and reducing production complexity) and ThermoFibra continuous glass fiber reinforcement technology (enabling steel-free, fully recyclable PVC profiles with superior thermal insulation up to Uf 0.88 W/m2K). Manufacturing is consolidated at the new 17,000 m2 facility in Donja Bistra with annual capacity exceeding 8 million meters of laminated profiles and 11 production lines. The company also operates PVC recycling capabilities as part of its circular economy commitment, with the parent group's Diksmuide recycling plant processing up to 45,000 tonnes annually. The product ecosystem is supported by digital tools including color configurators (Winspirator, Swindow), energy savings calculator, and terrace configurator, accessible through the Deceuninck Online partner portal.

Differentiator

Problem solved

Functional benefit

Products and services

• PVC Windows (Prozori) PVC window profile systems for residential and commercial buildings. The product range includes the ELEGANT series featuring minimalist design with thermal insulation values up to Uf 0.88 W/m²K using ThermoFibra technology, all compatible with the iCOR modular platform for frame and sash interchangeability. Sold to window and door manufacturers across the Adriatic region.
• Entrance Doors and Terrace Doors (Ulazna i balkonska vrata) PVC entrance and terrace door systems. The ELEGANT door system features two versions — a standard version with steel reinforcement and a ThermoFibra version with continuous glass fiber reinforcement achieving Uf value of 0.97 W/m²K with 36mm filling, enabling weight reduction of up to 39%. Available in 50 different decors and colors.
• Twinson Terrace Systems (Terase i zaštite od pogleda) Terrace systems including Twinson Massive and Twinson Massive Pro made from patented Twinson wood-plastic composite material. Certified as Broof (t1) fire-resistant solid roof covering per EN13501-5:2016 standard. Durable, easy to maintain, and 100% recyclable at end of use. Includes the Twinson Click substructure system.
• Roller Shutters (Rolete Protex) Roller shutter systems including Protex 2.0 roller shutter boxes. Available with various mounting options including concealed under-plaster installations.
• Sliding-Fold Walls (Podizno-klizne stijene) Lift-slide wall systems providing abundant natural light and barrier-free transition from interior to exterior. Features sash depth of 76mm, overall depth of 175mm, thermal insulation Uf = 1.3 W/m²K. Frame visible width of only 45mm provides approximately 10% more natural light. Can hold glass up to 52mm thickness. Maximum element size of 6.50 x 2.60m. Available with motor or remote control operation and quick-installation kit.
• Phoenix Profile Series 100% recycled PVC window profile series. Part of Deceuninck's circular economy initiative with profiles manufactured entirely from recycled PVC. All Phoenix profiles can be fully recycled at end of use.
• PVC Profile Lamination Services (Laminacija PVC profila) PVC profile lamination services at the Donja Bistra factory. Capacity of over 8 million meters of foil applied to PVC profiles annually across 11 production lines. Strict quality control with samples tested in an in-house laboratory. Facility holds A+ energy certificate. Service enables application of decorative foils (50+ color and decor options) to PVC profile systems.
• PVC Window Recycling Services PVC recycling service available through the parent group's Diksmuide, Belgium facility. Processes up to 45,000 tonnes of PVC annually, capable of recycling profiles in all colors and composites including those with glass fibers. Each kilogram of recycled PVC reduces CO2 emissions by 2 kg.

Quantifiable outcome

• Saves 90% energy in reprocessing raw materials through recycling
• +4 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature6 records

Partnerships

Five partnerships are on record, tiered minor and core.

• Alpecin-Fenix Cycling TeamminorGTM or Marketing Partner · 30 November 2021Deceuninck became co-sponsor of the Alpecin-Fenix professional cycling team starting 2022. The sponsorship includes co-sponsoring the men's professional team, mountain biking, cyclocross, and women's elite cycling team. Led by Mathieu van der Poel, the team focuses on spring classics and stage victories at Grand Tours. The partnership emphasizes Deceuninck's values of diversity and gender equality through support of women's cycling.
• VinylPluscoreStrategic or Co-development PartnerVinylPlus is the voluntary commitment of the European PVC industry for sustainable development. Deceuninck participates in this industry initiative, with their recycling technology allowing each kg of recycled PVC to reduce CO2 emissions by 2 kg.
• EuCertPlastcoreStrategic or Co-development PartnerEuropean certification body for plastics recycling. Deceuninck received EuCertPlast certification as one of the first companies, recognizing their sustainable PVC production processes.
• EMAC BelgijaminorChannel Partner/ Reseller/ DistributorBelgian window and door manufacturer (Jumet) that chose Deceuninck's Elegant profile series. EMAC recycles 100% of its synthetic waste sending it to Deceuninck, demonstrating circular economy partnership.
• Maas-JacobsminorChannel Partner/ Reseller/ DistributorDutch family company (Zundert) with 200+ employees producing windows and doors using Deceuninck's Elegant and Phoenix profile series. Partnership emphasizes Deceuninck's sustainability and innovation credentials.

Scale indicators11 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• aluplast GmbH: German PVC profile manufacturer selling to window fabricators across Europe. Comparable product portfolio, GTM model (fabricator partners), and technology focus (e.g., bonded reinforcement technologies).
• Rehau Group: German polymer products company producing PVC window profile systems, among other products. Directly competes in the same PVC profile category and serves similar window manufacturer customers across Europe.
• Profine GmbH: German PVC profile manufacturer behind the KBE, KÖMMERLING, and TROCAL brands. Operates in the same B2B profile category with similar geographic reach and partner-based distribution.
• Salamander Industrie-Produkte GmbH: European PVC profile manufacturer offering window and door systems via fabricator partners. Highly comparable in product mix, end markets, and channel model.
• VEKA AG: One of the world's largest PVC profile manufacturers for windows and doors, headquartered in Germany. Directly comparable as a global PVC profile supplier serving window/door fabricators with similar lamination and recycling capabilities.
• Gealan Fenster-Systeme GmbH: German PVC profile manufacturer serving European window fabricators. Directly comparable in channel model, product range, and design-led differentiation (e.g., acrylcolor color-through technology).

Regional players

• Internorm International GmbH: Austrian-based premium window manufacturer operating across Central/Eastern Europe. Comparable as a regional rival serving overlapping Adriatic and Central European markets with energy-efficient window systems.

Broad incumbents

• Schüco International KG: Large German window/door/facade systems provider spanning aluminum, PVC, and hybrid solutions. Broader and more premium-positioned portfolio, but overlapping in PVC profile systems for residential and commercial buildings.
• AluK Group: International building systems provider covering aluminum windows, doors, and facades. Adjacent competitor in the windows/doors value chain, particularly where PVC competes against aluminum for premium projects.

Others

• Blyweert Aluminium: Belgian fabricator/installateur partner relationship ecosystem analog. Deceuninck's partner model depends on fabricators like Blyweert, providing a useful comparable for understanding the channel partner economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/deceuninckHR
• LinkedInlinkedin.com/company/deceuninck-hrvatska

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Deceuninck Hrvatska