Les Déglingos (Globe Trotoys)

What Les Déglingos (Globe Trotoys) does

Les Déglingos, operated by the French private company Globe Trotoys (SARL, RCS Nantes n°493543896), is a designer and distributor of soft toys and children's accessories founded in 2005 by Laurent Manceron (alias BigBos) and headquartered in Orvault, France. The company's signature technical differentiator is its pioneering use of corduroy in soft toys since 2007, with products designed in France and manufactured in China, filled with recycled polyester padding and certified to European EN71-1/-2/-3 safety standards with CE marking and REACH compliance. Its product portfolio spans plush toys (Original line with 12+ named characters, baby comforters, Simply and Giant formats), two sub-brands (Les Ptipotos mother-baby plush launched in 2019, and Flipetz reversible 2-in-1 plush launched in 2024), baby accessories (pacifier clips, teething rings, health book covers, photo albums, activity plushes/cubes/spirals/rattles), and a school-and-travel category (corduroy backpacks, weekend bags, vanity cases, insulated lunch bags, bum bags, pencil cases, handbags, puzzles).

Name

Les Déglingos (Globe Trotoys)

Legal name

Globe Trotoys

Website

https://deglingos.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Globe Trotoys (Les Déglingos) is a French designer and distributor of corduroy soft toys, baby accessories, and children's bags, serving parents of infants through primary-school children via DTC e-commerce and a B2B reseller network across approximately 30 countries.

Ownership category

akta.pro rank

Product category

Children's Plush Toys and Accessories

NAICS

Doll, Toy, and Game Manufacturing (339930), Hobby, Toy, and Game Retailers (459120)

SIC

Dolls & Stuffed Toys (3942), Retail-Hobby, Toy & Game Shops (5945)

akta.pro primary industry

Dolls, Plush & Action Figures Retail (CRALAFAD)

akta.pro secondary industries

Traditional Toy Stores (CRALAFAA), Infant & Preschool Toys Distribution (CRAOAMAH)

Keywords

• Children's soft toys
• Plush toys manufacturing
• Baby comforters
• Children's backpacks
• Baby accessories

Headquarters

HQ city

Orvault

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Direct E-commerce Sales: Retail sales of soft toys, accessories, and children's luggage through company's own e-commerce website deglingos.com. Products include Original plush toys ($30-$47), baby comforters ($24), corduroy backpacks ($35-$41), weekend bags ($59), vanity cases ($33), lunch bags ($25), insulated backpacks ($35), bum bags ($18-$24), pacifier clips ($9-$18), key rings ($6-$13), health book covers ($28), photo albums ($30), activity toys ($21-$41), and Ptipotos mother-baby plush toys ($35-$53).
2. B2B Wholesale Distribution: Wholesale distribution to resellers including toy stores, childcare stores, bookstores, stationery stores, leather goods stores, and decoration stores. Products distributed through Ankorstore B2B platform and direct sales representative outreach.
3. Embroidery Personalization: Personalization service through partner Atelier de Mélanie for embroidering child names on comforters, health book covers, backpacks, and weekend bags. Lead time 3-7 days.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Les Déglingos designs, manufactures (in China), and distributes original soft plush toys and accessories for infants and young children, including the Les Déglingos corduroy character line, the Les Ptipotos mother-baby plush collection (since 2019), and the Flipetz reversible 2-in-1 plush toys (since 2024). The offering extends to baby comforters, activity toys, children's backpacks, school bags, weekend bags, vanity cases, lunch bags, and personalisation via embroidery. Sales run through the company's own Shopify e-commerce site (deglingos.com) and through a B2B reseller network across approximately 30 countries.

Product overview

Les Déglingos (Globe Trotoys) is a French company offering a diverse portfolio of soft toys, baby accessories, and children's luggage. The main product ecosystem includes Les Déglingos original plush toys with recognizable corduroy characters, Les Ptipotos mother-baby plush toys (launched 2019), and Flipetz reversible 2-in-1 plush toys (launched 2024). The range spans baby comforters, activity toys, backpacks, school bags, travel bags, vanity cases, lunch bags, accessories, puzzles, and personalized embroidery services. Products are designed in France with manufacturing in China, and all toys comply with European EN71 safety standards and bear CE marking. The brand operates as an ecommerce business with Shopify platform and offers various payment integrations including PayPal, Klarna, and Shop Pay.

Differentiator

Problem solved

Functional benefit

Brands

• Ptipotos: Mother-baby plush toys collection created in 2019. Features monochrome tones available in 4 collections: sea, pets, farm, wild. 2-in-1 design with a hidden baby in each plush toy.
• Flipetz

Products and services

• Les Déglingos Original Plush Toys Original soft plush toys featuring funny animal characters with a wacky style, made of corduroy and burlap with trendy patterns. Available in various sizes for all ages; priced $30–$47 per unit.
• Les Déglingos Baby Comforters (Doudous)

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature5 records

Partnerships

Four partnerships are on record, tiered minor and core.

• Atelier de MélanieminorImplementation/ SI/ Consulting PartnerEmbroidery personalization partner for customizing Déglingos products including comforters, health book covers, backpacks, and weekend bags with child names. Services ordered through deglingosbroderie.fr with 3-7 day lead time plus mailing.
• Auzou Editions (LOUP)coreStrategic or Co-development PartnerCo-branded collaboration creating LOUP x Déglingos products including photo albums, vanity cases, and pencil cases. LOUP is a successful character from Auzou editions with millions of books sold worldwide. Collaboration brings book character into physical product format.
• AnkorstorecoreChannel Partner/ Reseller/ DistributorB2B marketplace platform where retailers can discover and purchase Les Déglingos, Ptipotos, and Flipetz products wholesale. Part of company's B2B distribution strategy.
• OVHminorOthersWebsite hosting provider. Site hosted by OVH SARL, 140 quai du Sartel, 59100 Roubaix, France.

Scale indicators1 record

Recent moves7 records

Expansion highlights5 records

Direct peers

• Lilliputiens: Belgian brand of fabric/plush toys and children's accessories; directly comparable on European baby/kids gifting positioning, soft-toy character IP, and specialty retailer distribution.
• Maileg: Danish premium plush and toy brand with whimsical character design; comparable on premium pricing, gift-positioning, and DTC-plus-wholesale go-to-market across Europe and internationally.
• Kaloo: French premium baby plush and comforter brand owned by Bertrand Cie; directly competes with Les Déglingos in the same French and European baby-soft-toy retail channels.
• Trudi: Italian plush toy manufacturer serving European specialty and baby retail; comparable as a European mid-sized plush competitor with similar B2B distribution into independent toy and childcare stores.
• Doudou et Compagnie: French specialist in baby comfort toys (doudous) and plush — overlapping directly with Les Déglingos's baby comforter and original plush ranges across European specialty retail.
• Moulin Roty: French children's brand producing plush toys, baby accessories, and school bags; highly comparable in product portfolio breadth, French-design identity, and European wholesale distribution.
• Jellycat: London-based premium plush toy brand with global distribution, highly comparable to Les Déglingos in premium soft-toy positioning, gift-occasion focus, and DTC-plus-wholesale channel mix.

Broad incumbents

• Steiff: German heritage plush manufacturer (134 years old) operating broadly in premium soft toys; comparable in certified-safety positioning and multi-country European distribution, though far larger and broader in assortment.
• Aurora World: Global plush manufacturer with broad portfolio across price points; comparable in multi-country distribution and adjacent soft-toy categories, though serving more mass-market retailers.
• NICI: German plush and gift brand with broad character portfolio; overlaps with Les Déglingos on plush gift positioning and European specialty/wholesale channels, but at larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/DeglingosOfficiel
• Facebookfacebook.com/les.deglingos.officiel
• Instagraminstagram.com/lesdeglingos
• LinkedInlinkedin.com/company/deglingos-&-super-zeros

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Les Déglingos (Globe Trotoys)