DE KOLONIE mt
- Company typePrivate
- Founded-
- HeadquartersBerchem, Belgium
- Headcount—
- GTM typeB2C
- OfferingServices
DE KOLONIE mt firmographics
Firmographics- Name
- DE KOLONIE mt
- Legal name
- Johnny MUS vzw
- Website
- https://dekoloniemt.be
- Company type
- Private
- Operating status
- Operating
- Ownership category
- akta.pro rank
Where DE KOLONIE mt is headquartered
LocationHeadquarters
- HQ city
- Berchem
- HQ country
- Belgium
- HQ region
- Europe
Offices2 records
Markets served
DE KOLONIE mt business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Ticket Sales: Direct revenue from performance tickets sold through own website, c o r s o venue, and via Ticketmatic platform
- Vlaamse Gemeenschap Subsidies: Government subsidies from Flemish Community as primary financial support
- Tax Shelter Financing: Tax Shelter arrangements from Belgian federal government and Gallop Tax Shelter
- Co-productions: Revenue shared through co-production partnerships with Het Laatste Bedrijf, Theater FroeFroe, I SOLISTI, Antigone
- School Performance Sales: Sales through Huub Colla for school performances and regular circuit
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Others | Multi-year contract | School performances sold via Huub Colla |
| Transaction based/ take rate | Pay-as-you-go | Festival tickets via Ticketmatic |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
DE KOLONIE mt product offering
Product offeringCore offering
DE KOLONIE mt (now operating as Johnny Mus) is a Belgian music theater company that produces live theatrical performances integrating text, music, and visual elements as a unified artistic score. The company stages a portfolio of productions ranging from children's theater for ages 4+ to adult performances, hosts the annual Mustafette festival, and runs the LABnotes talent development program. Performances are staged at the company's residence venue c o r s o (CC Berchem) and tour Flemish cultural centers.
Product overview
DE KOLONIE mt, now rebranded as Johnny Mus since 2023, is a Belgian music theater company offering a portfolio of theatrical productions combining text, music, and visuals. The core offering consists of music theater performances ranging from children's productions (ages 4+) to adult productions. Key products include ZUSJE!, Vlammende Vrouwen, Wie niet weg is is gezien!, Hoppa!, and Lampje (co-produced with Theater FroeFroe). The company also organizes the annual Mustafette festival and runs the LABnotes development project in partnership with I SOLISTI. Artistic direction is led by Mieke Laureys since 2023, succeeding founder Bo Spaenc. The company maintains a residence at c o r s o (CC Berchem) in Berchem, Antwerp.
Differentiator
Problem solved
Functional benefit
Brands
- Mustafette Festival: An annual festival organized by Johnny MUS featuring music and theater performances, workshops, and premieres. Held at c o r s o in Berchem.
- LABnotes
Products and services
- Music Theater (Muziektheater) — Ongoing production portfolio
Quantifiable outcome
- Boze Wolf Prijs 2025 for Beste Figuren Theater van het Jaar for Lampje production
Companies that use DE KOLONIE mt
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
DE KOLONIE mt technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
DE KOLONIE mt partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered minor and core.
- AntigoneminorCo-production partner for SABAH by Tomas Pevenage, premiered at Mustafette 2025.
- c o r s o (CC Berchem)coreResidence venue partnership at Schouwburg c o r s o. Johnny Mus has established a residence at this cultural center in Berchem, serving as their home base for productions and performances.
- Het Laatste BedrijfcoreCo-production partner for Wie niet weg is, is gezien! production. Collaborative relationship for developing and producing music theater works.
- Theater FroeFroecoreCo-production partnership for Lampje, a coproduction awarded the Boze Wolf Prijs 2025. Combined expertise in puppet theater and music theater.
- I SOLISTIcoreLABnotes development project partnership with Belgian wind ensemble. Joint initiative to discover and develop young artistic talent in professional context.
- Huub CollacoreSales partner handling distribution of Surplace and Hoppa! (4+) for school performances across the regular circuit. Contact: 0485/71 61 57.
- MoussemminorCollaboration for Umm production, creating music theater about Umm Kulthum with roots in Arab culture.
- NarwalminorCollaboration for Kapitein Nemo and Bomenhoog productions featuring listening installations for children.
- BroderminorGuest performance exchange - Broder brought 'Een blauwe vogel' to Mustafette, Johnny Mus played at Arca theater in Gent.
Scale indicators4 records
Recent moves7 records
Expansion highlights4 records
DE KOLONIE mt competitors and assessment
Company assessmentDirect peers
- Theater FroeFroe: Flemish puppet and figure theater company that co-produced Lampje with Johnny Mus and shares the Boze Wolf Prize 2025. Operates in a comparable scale and youth/family-theater segment, with overlapping artistic leadership (board chair Evelien Alles also chairs Theater FroeFroe).
- Het Laatste Bedrijf: Flemish theater company and Tax Shelter investor partner of Johnny Mus. Comparable in scale, Flemish regional reach, and multidisciplinary performance programming including co-productions such as Wie niet weg is, is gezien!.
- Antigone: Flemish theater company partnering with Johnny Mus on SABAH. Comparable as a mid-sized Flemish producing company working in text-driven contemporary theater with cross-genre collaborations.
- Het Paleis: Antwerp-based theater focused on young audiences, directly comparable to Johnny Mus's family/children segment (ages 4+). Operates from the same Antwerp ecosystem and competes for the same school and family ticket buyers.
- Bronks: Brussels theater dedicated to young audiences, with a programming scope closely aligned to Johnny Mus's children's and youth productions. Comparable as a publicly subsidized youth-theater house competing for Flemish/Brussels school and family circuits.
- Compagnie Marius: Flemish performing-arts company with prior business leadership overlapping with Johnny Mus (Koen Bollen). Comparable in scale and Flemish regional touring model across theater and physical-performance formats.
- Het Gevolg: Flemish theater company where current Johnny Mus artistic director Mieke Laureys previously worked. Comparable in scale and Flemish regional touring, with a focus on accessible contemporary theater for broad audiences.
Broad incumbents
- NTGent: City theater of Ghent, a larger publicly funded Flemish theater with a much broader repertoire. Comparable as a Flemish performing-arts producer serving regional audiences, but operating at significantly larger scale and with broader programming.
- Toneelhuys / Theater Antwerpen: Major Antwerp-based theater venue and producer. Comparable as a Flemish subsidized performing-arts platform in Johnny Mus's home market, but operates at city-theater scale with a far broader repertoire and audience scope.
Regional players
- De Toneelmakerij: Amsterdam-based youth theater company producing original Dutch-language theater for young audiences. Comparable in mission and youth/family programming to Johnny Mus, but operates in the Dutch market rather than the Flemish one.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
DE KOLONIE mt social profiles
Digital presenceDE KOLONIE mt financial estimates
Financial estimateRevenue estimate
Valuation estimate
DE KOLONIE mt leadership team
Management profileNumber of profiles
Profiles5 records
DE KOLONIE mt funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DE KOLONIE mt M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DE KOLONIE mt
What does DE KOLONIE mt do?
DE KOLONIE mt (now operating as Johnny Mus) is a Belgian music theater company that produces live theatrical performances integrating text, music, and visual elements as a unified artistic score. The company stages a portfolio of productions ranging from children's theater for ages 4+ to adult performances, hosts the annual Mustafette festival, and runs the LABnotes talent development program. Performances are staged at the company's residence venue c o r s o (CC Berchem) and tour Flemish cultural centers.
Is DE KOLONIE mt a public or private company?
DE KOLONIE mt is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was DE KOLONIE mt founded?
DE KOLONIE mt was founded in -1.
Where is DE KOLONIE mt based?
DE KOLONIE mt is headquartered in Berchem, Belgium, in the Europe region.
How does DE KOLONIE mt make money?
Five revenue lines are on record. Ticket Sales are the primary driver. The others are vlaamse Gemeenschap Subsidies, tax Shelter Financing, co-productions and school Performance Sales.
Who are DE KOLONIE mt's main competitors?
Direct peers on record are Theater FroeFroe, Het Laatste Bedrijf, Antigone, Het Paleis, Bronks, Compagnie Marius and Het Gevolg. Broad incumbents are NTGent and Toneelhuys / Theater Antwerpen. De Toneelmakerij is listed as a regional player.
Does DE KOLONIE mt have an API?
No public API is recorded for DE KOLONIE mt.