Detroit Achievement Academy
Detroit Achievement Academy is a free Michigan public charter school serving 350 K-8 students on a single campus in northwest Detroit, funded by per-pupil state allocations, donations, and grants.
- Company typePrivate
- Founded2013
- HeadquartersDetroit, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
Detroit Achievement Academy firmographics
Firmographics- Name
- Detroit Achievement Academy
- Legal name
- Detroit Achievement Academy
- Website
- https://detroitachievement.org
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Detroit Achievement Academy is a free Michigan public charter school serving 350 K-8 students on a single campus in northwest Detroit, funded by per-pupil state allocations, donations, and grants.
- Ownership category
- akta.pro rank
Detroit Achievement Academy industry classification
Industry- Product category
- K-8 Public Charter School Education
- NAICS
- Elementary and Secondary Schools (6111)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Public High Schools (EDAJAAAD)
Keywords
Where Detroit Achievement Academy is headquartered
LocationHeadquarters
- HQ city
- Detroit
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Detroit Achievement Academy business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Others
Revenue model
- Public Charter School Funding: As a free public charter school, DAA receives per-pupil funding from the state of Michigan through its authorizer Grand Valley State University. Additional revenue comes from donations, grants, and fundraising.
- Donations and Fundraising: Individual donations through their website donation portal, corporate sponsorships, and fundraising events to supplement public funding
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Free public education K-8 |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Detroit Achievement Academy product offering
Product offeringCore offering
Detroit Achievement Academy is a free public charter school serving kindergarten through 8th grade students at a single campus in northwest Detroit. The school delivers a whole-child educational program combining academics (ELA via EL Education, math via Illustrative Mathematics), character and social-emotional development through a school-developed Seven Habits of Character curriculum, interdisciplinary Learning Expeditions, and enrichment specials in visual arts, music, dance, and fitness. Enrollment is application-based and tuition-free, funded by Michigan per-pupil funding, donations, and grants.
Product overview
Detroit Achievement Academy is a single K-8 public charter school providing holistic education services. The school offers a unified educational program built around its distinctive learning approach, which develops the whole child through mastery of knowledge and skills, character development, high-quality student work, and community engagement. Core academic offerings include ELA instruction adapted from EL Education curriculum, mathematics using Illustrative Mathematics curriculum, integrated science and social studies through learning expeditions, a school-developed social-emotional curriculum grounded in the Responsive Classroom Approach, and enrichment specials including visual arts, music, dance, and fitness. The school serves kindergarten through 8th grade students in a single campus environment, with additional services including special education support, differentiation, remediation, and extension programs, as well as alumni support services for college preparation.
Differentiator
Problem solved
Functional benefit
Products and services
- K-8 Public Charter School Education Program Tuition-free K-8 education program delivered on a single Detroit campus, integrating rigorous academics (ELA via EL Education, math via Illustrative Mathematics), interdisciplinary Learning Expeditions, a school-developed Seven Habits of Character social-emotional curriculum, and enrichment specials (visual arts, music, dance, fitness, science). Targeted at Detroit-area families seeking a holistic public school option.
- DAA Alumni Support Program
Quantifiable outcome
- 350 students currently enrolled with continued growth since 2013
- +1 more outcomes
Companies that use Detroit Achievement Academy
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Detroit Achievement Academy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Detroit Achievement Academy partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Grand Valley State University (GVSU)coreGVSU is the authorizer of Detroit Achievement Academy as a Michigan Public School Academy. The partnership includes a guaranteed admission pathway program providing 8th grade graduates with structured path to college including academic support, mentorship, and guidance throughout the admission process to GVSU.
- MAPSAminorDAA District spent $3,954 in dues to MAPSA (Michigan Association of Public School Academies) for membership and advocacy support.
- Diverse Charter Schools CoalitionminorDAA spent $1,000 in dues to the Diverse Charter Schools Coalition for membership supporting diversity and inclusion in charter education.
- EL EducationcoreDAA uses EL Education's curriculum and learning modules for English Language Arts. The school's curriculum is adapted from EL Education's learning modules which are standards-based and focused on high-interest science and social studies topics.
- Illustrative MathematicscoreDAA uses Illustrative Mathematics Curriculum (K-8) providing constructivist approach to math with computational fluency and problem-based learning strategies.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Detroit Achievement Academy competitors and assessment
Company assessmentDirect peers
- National Heritage Academies: National Heritage Academies is a Grand Rapids, Michigan-based charter management organization operating 90+ K-8 schools across multiple states, including several in Detroit. It is a direct competitor for Michigan charter authorizer relationships, families, and per-pupil funding, though it operates at much larger scale as a CMO.
- Detroit Prep: Detroit Prep is a sister charter school founded in 2016 by DAA's same founder Kyle Smitley, operating under the same leadership in Detroit with a comparable whole-child, project-based educational model. The two schools effectively function as a small charter network overseen by the same executive director and board governance.
Broad incumbents
- Success Academy Charter Schools: Success Academy operates the largest charter network in New York City serving 20,000+ K-12 students with a high-achieving, no-excuses culture. It is a relevant peer for an urban charter school with a strong academic reputation and brand presence, though operating at much larger scale than DAA.
- Uncommon Schools: Uncommon Schools is a multi-state charter network operating K-12 schools serving predominantly low-income students with a college-preparatory mission. It shares DAA's rigorous academics-plus-character orientation and is a comparable reference for school-level operating practices and curriculum design.
- IDEA Public Schools: IDEA Public Schools operates a K-12 charter network in Texas and the broader South focused on college preparation for low-income students. It is a comparable peer for whole-child, college-pathway-driven charter education with strong brand and proven college matriculation outcomes.
- Achievement First: Achievement First operates a network of charter schools in Connecticut, New York, and Rhode Island focused on closing achievement gaps for low-income students. Its whole-child, character-driven approach and EL Education curriculum adoption closely mirror DAA's pedagogical model, making it a relevant comparative reference.
- KIPP (Knowledge Is Power Program): KIPP is the largest U.S. charter network operating 270+ schools serving primarily underserved K-12 students with a college-preparatory mission. It shares DAA's whole-child, college-pathway orientation and has a broader portfolio of school models and educational programs DAA could benchmark against or eventually expand into.
- BASIS Charter Schools: BASIS Charter Schools operate a high-academic-performance charter network with schools in Arizona, Texas, and other states. Though more focused on academic acceleration than DAA's whole-child model, BASIS is a relevant peer for benchmarking curriculum rigor and student outcome positioning.
Emerging players
- E.L. Haynes Public Charter School: E.L. Haynes is a PK-12 charter school in Washington, D.C. with a mission of equity and whole-child education for diverse learners. Its social-emotional and rigorous academic model and urban setting are closely comparable to DAA's approach and at similar single-network scale.
Others
- Detroit 90/90: Detroit 90/90 is a Detroit-based parental advocacy and school improvement coalition focused on increasing the number of high-quality school options in the city. It is relevant as an ecosystem participant influencing charter school demand, policy, and parent engagement in the Detroit market where DAA operates.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Detroit Achievement Academy social profiles
Digital presenceDetroit Achievement Academy compliance and trust
Trust signalCompliance2 records
Detroit Achievement Academy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Detroit Achievement Academy leadership team
Management profileNumber of profiles
Profiles11 records
Detroit Achievement Academy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Detroit Achievement Academy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Detroit Achievement Academy
What does Detroit Achievement Academy do?
Detroit Achievement Academy is a free public charter school serving kindergarten through 8th grade students at a single campus in northwest Detroit. The school delivers a whole-child educational program combining academics (ELA via EL Education, math via Illustrative Mathematics), character and social-emotional development through a school-developed Seven Habits of Character curriculum, interdisciplinary Learning Expeditions, and enrichment specials in visual arts, music, dance, and fitness. Enrollment is application-based and tuition-free, funded by Michigan per-pupil funding, donations, and grants.
Is Detroit Achievement Academy a public or private company?
Detroit Achievement Academy is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Detroit Achievement Academy founded?
Detroit Achievement Academy was founded in 2013. It employs 11 to 50 people.
Where is Detroit Achievement Academy based?
Detroit Achievement Academy is headquartered in Detroit, United States, in the North America region.
How does Detroit Achievement Academy make money?
Two revenue lines are on record. Public Charter School Funding is the primary driver. The others are donations and Fundraising.
Who are Detroit Achievement Academy's main competitors?
Direct peers on record are National Heritage Academies and Detroit Prep. Broad incumbents are Success Academy Charter Schools, Uncommon Schools, IDEA Public Schools, Achievement First, KIPP (Knowledge Is Power Program) and BASIS Charter Schools. E.L. Haynes Public Charter School is listed as an emerging player. Detroit 90/90 is listed as an others.
Does Detroit Achievement Academy have an API?
No public API is recorded for Detroit Achievement Academy.
What industry is Detroit Achievement Academy in?
Detroit Achievement Academy's product category is K-8 Public Charter School Education. Its primary akta.pro industry code is EDAJAAAD, Public High Schools. Its NAICS code is 6111 and its SIC code is 8200.