Recreatiepark De Veerstal

What Recreatiepark De Veerstal does

Recreatiepark De Veerstal is a privately held, family-owned Dutch recreation park founded in 1970 and operated by the Heebink family for over 55 years, with the underlying property in family ownership for more than 100 years. The business operates on a 250,000 m2 site at Rhederlaag lake in Lathum, Gelderland, with direct waterway connections to the IJssel and Rhine rivers, positioning it adjacent to the largest watersport area in Gelderland and within reach of Nationaal Park De Hoge Veluwe.

The company runs a multi-vertical recreation platform combining accommodation (14 rental chalets ranging from 3- to 8-person units, sleeping barrels, camping pitches, and annual pitches for static caravans and chalets on 200–400 m2 plots), a marina (seasonal and overnight berths, inside and outside box options), food and beverage (full-service restaurant, snack bar, takeaway, and Nikki's at the Beach beach bar opened in 2026), and a broad activity catalogue (bowling, shuffleboard, indoor playground, private beach, water bike, electric boat, kayak, SUP, and bike rentals, plus animation programs and event hosting). The technology stack centers on a multi-language website (Dutch, German, English) integrated with the Tommy Booking Support platform for online reservations, supplemented by a qBud-powered AI chatbot for customer service, reCAPTCHA form protection, and a new ordering app launched in 2026 to replace the prior De Veerstal app. Distribution is direct-to-consumer via the website, phone, email, walk-in reception, and a WhatsApp broadcast channel launched in 2025.

Revenue is generated across five primary streams: subscription-style recurring revenue from accommodation rentals and annual/seasonal berths (annual pitches EUR 3,295–4,660 plus EUR 5,975 entry fee; marina seasonal berths starting at EUR 1,090), transaction-fee revenue from F&B and takeaway, usage-based revenue from day rentals and recreation activities (e.g., electric boat EUR 150/day, water bikes EUR 12.50/hour, bowling EUR 25/hour), professional services revenue from events and celebrations, and one-time revenue from chalet and static caravan sales (with a 2.5% commission on resales). The customer mix is split across families with children, watersport enthusiasts, camping and caravanning guests, day visitors, and event/celebration organizers, primarily in the Netherlands with selective German and broader European demand served via multi-language channels. The company is privately held with no disclosed parent, institutional investors, or external funding.

Name

Recreatiepark De Veerstal

Legal name

Recreatiepark De Veerstal

Website

https://deveerstal.nl

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

11–50 employees

Short description

Recreatiepark De Veerstal is a family-owned Dutch recreation park on Rhederlaag lake in Lathum, Gelderland, offering camping, chalet rentals, a marina, restaurant, and recreational activities to families, watersport enthusiasts, and day visitors across the Netherlands and German-speaking markets.

Ownership category

akta.pro rank

Product category

Vacation Park & Marina Hospitality

NAICS

RV (Recreational Vehicle) Parks and Campgrounds (721211), Recreational and Vacation Camps (except Campgrounds) (721214), Scenic and Sightseeing Transportation, Water (48721)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Marina RV & Waterfront Campgrounds (THAMAJAH)

Keywords

• Vacation park services
• Camping accommodations
• Marina berth rentals
• Watersport recreation
• Family hospitality services

Headquarters

HQ city

Lathum

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Accommodation Rentals: Rental revenue from chalets, static caravans, camping pitches, and luxury vacation homes. Properties range from 3-person to 8-person accommodations with varying amenities and water views. Also includes annual pitches for seasonal campers.
2. Marina/Harbor Services: Seasonal berths and overnight mooring for boats with direct connection to IJssel and Rhine rivers. Includes inside box and outside box options with electricity hookups.
3. Food & Beverage: Restaurant with terrace serving breakfast, lunch, and dinner. Includes takeaway service, snack bar, food truck (Nikki's at the Beach beach bar), and High Tea/High Beer/High Wine arrangements.
4. Recreation Activities: Day rentals including water bikes, electric boats, kayaks, SUPs, bikes and e-bikes. Bowling, shuffleboard, and entertainment activities with live music, dinnershows, and bingo events.
5. Events & Celebrations: Children's birthday parties, corporate events, weddings, and custom arrangements. Pub quiz and team events. Childcare and animation programs.
6. Chalet Sales: Sale of chalets and static caravans on the park. Parcels of 200-400 m2 available with full utilities (electricity, water, gas, sewage). Commission fee of 2.5% for resales.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Recreatiepark De Veerstal operates a 250,000 m2 vacation and recreation park directly on Rhederlaag lake in Lathum, Gelderland, Netherlands. The park rents camping pitches, chalets, static caravans, and sleeping barrels, and operates an adjacent marina with seasonal and overnight berths connected to the IJssel and Rhine rivers. It also runs an on-site restaurant, snack bar, food truck, takeaway, bowling alley, indoor playground, water-sport equipment rentals, and hosts children's parties, custom events, weddings, and corporate arrangements.

Product overview

Recreatiepark De Veerstal is a multi-faceted vacation park and recreation business offering accommodation rentals (chalets, static caravans, camping pitches, sleeping barrels), dining services (restaurant, snackbar, food truck, takeaway), marina services, and diverse recreational activities (bowling, indoor playground, shuffleboard, beach facilities, water sports rentals, animation programs, children's parties, and massage services). The park spans 250,000 m2 and is located directly at Rhederlaag, the largest water sports paradise in Gelderland, with direct connections to IJssel and Rhine rivers. The business operates as a family-owned enterprise (over 100 years in family possession, 55+ years operated by family Heebink) and integrates an AI chatbot powered by qBud for customer service.

Differentiator

Problem solved

Functional benefit

Brands

• Nikki's at the Beach: Beach bar and food truck concept offering drinks, bites, and beachside dining experiences. Opened in summer 2026.

Products and services

• Kampeerplaatsen (Camping Pitches) 120 m2 campsite pitches on the touring field for tents, caravans, folding campers, and motorhomes with power connections and modern sanitation facilities. Targeted at individual campers and families seeking short-stay outdoor holidays.
• Chalet Verhuur (Chalet Rentals) Rental of 14 chalet and static caravan options for 3 to 8 persons, including beach chalets, cube chalets, luxury units, and pet-friendly accommodations with water views. Targeted at families and groups looking for self-catering holiday lodging.
• Slaapton (Sleeping Barrels) Sleeping barrels in luxury and standard versions for cycling or hiking vacations with views over the water. Targeted at active tourists and short-stay visitors.
• Jaarplaatsen (Annual Pitches) Annual pitches for static caravans and chalets on 200-400 m2 plots with private electricity, water, gas, and sewage connections. Targeted at seasonal/returning campers wanting a permanent spot.
• Jachthaven (Marina) Marina on Rhederlaag with direct connection to IJssel and Rhine rivers, offering seasonal and overnight berths (inside box and outside box options) with WiFi, power, water, and video surveillance. Targeted at boat owners and watersport visitors.
• Veerpont (Ferry Service) Ferry service connecting Lathum and Giesbeek for pedestrians and cyclists (suspended in strong winds). Targeted at park guests and local residents needing river crossing.
• Restaurant De Veerstal Full-service restaurant with breakfast, lunch, and dinner service and a sunny terrace overlooking Rhederlaag lake, featuring fish, meat, and vegetarian dishes plus live music and themed evenings. Targeted at park guests and outside visitors.
• Takeaway Service Takeaway offering schnitzels, fish and chips, burgers, pasta dishes, and sides (fries, frikandel, croquettes) with a small packaging fee. Targeted at guests wanting quick meals on or off site.
• Snackbar Snack bar serving fries, snacks, and pizza open in the afternoon and evening. Targeted at families and casual visitors.
• Foodtruck Food truck near the ferry serving cold drinks, ice cream, and snacks in good weather. Targeted at day visitors and beach-goers.
• Nikki's at the Beach (Beach Bar) Beach bar offering drinks, bites, and refreshments with views over the water, open Friday through Sunday in good weather. Targeted at beach visitors, day trippers, and park guests.
• Bowling Center Bowling center with 4 automated lanes featuring LED lighting for disco bowling, children's parties, and combined bowling-and-dining arrangements. Targeted at families, groups, and event organizers.
• Indoor Speeltuin (Indoor Playground) Indoor playground with ball pit, climbing structures, air hockey, and outdoor trampolines for children aged 2-12. Targeted at families with young children.
• Dagverhuur (Day Recreation Rentals) Day rental of water bikes, electric boats, kayaks, bicycles, e-bikes, and stand-up paddleboards (SUPs). Targeted at day trippers and watersport enthusiasts.
• Privé Strand met Ligweide (Private Beach) Private sandy beach with sunbathing lawn, picnic swing tables, and water activities including swimming, kayaking, and paddleboarding. Targeted at day visitors and overnight guests.
• Animatie en Recreatie (Animation Programs) Animation and recreation activities including mini disco, sports and games, laser gaming, scavenger hunts, children's bingo, and Sinterklaas weekends. Targeted at families and children staying at the park.
• Kinderfeestjes (Children's Birthday Parties) Themed children's party packages (craft, play, princess, pirate, bowling, combination) lasting 3-3.5 hours with adult supervisor required. Targeted at families organizing children's birthday events.
• Arrangement op Maat (Custom Event Packages) Custom event packages for celebrations, weddings, corporate events, and beach parties with flexible catering including buffets and BBQ. Targeted at corporate clients, families, and groups.
• Verkoop Chalets (Chalet Sales) Sale of chalets and holiday homes on the recreation park, with spacious 200-400 m2 plots and a 2.5% commission fee on resales. Targeted at private buyers seeking a holiday home on the park.

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature1 record

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Roompot: Major Dutch/Belgian vacation park operator offering holiday homes, camping, and family recreation. Comparable as a family-focused recreation park operator in the Benelux market.
• Landal GreenParks: Large Dutch operator of vacation parks with bungalows, camping pitches, and on-site amenities. Directly comparable to De Veerstal's mix of chalets, camping, restaurant, and recreation facilities, though at vastly greater scale.
• Center Parcs: European operator of forest-based family vacation parks with extensive leisure facilities (subtropical swimming, restaurants, activities). Comparable as a destination park offering accommodation plus bundled recreation.
• Molecaten: Family-owned Dutch chain of recreation parks and campgrounds across the Netherlands. Comparable in operating family campgrounds with chalets and water-focused recreation.
• Duinrell: Dutch family resort combining holiday park, amusement park, and Tiki Pool waterpark. Comparable as a multi-attraction family destination with on-site accommodation.
• RCN (Recreatieparken Nederland): Dutch network of recreation parks and campgrounds with chalets, pitches, and family facilities. Comparable on the campground-plus-accommodation model in the same Dutch regional park category.
• EuroParcs: Dutch/Belgian operator of recreation parks with chalets, camping, and marina-adjacent properties. Closely comparable on business model: holiday home sales, rental, and on-site recreation revenue.
• Recreatiepark Slagharen: Dutch theme park and vacation park in Overijssel offering accommodation plus attractions. Comparable combination of lodging, dining, and on-site entertainment under a single brand.

Others

• Booking.com (OTA comparators for scale benchmarks): Not a direct peer but a key ecosystem participant for distribution benchmarking; De Veerstal does not appear to leverage OTAs, while chain peers (Landal, Roompot) push heavily through OTAs and brand sites.

Regional players

• Marina Strandbad Aan de Bevernseweg / Dutch inland marinas:

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/RecreatieparkDeVeerstal
• Instagraminstagram.com/de_veerstal
• LinkedInlinkedin.com/company/recreatiepark-de-veerstal

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Recreatiepark De Veerstal