Devil's Glen Country Club

What Devil's Glen Country Club does

Devil's Glen Country Club is a private, member-owned ski and country club located at 1793 County Road 124 in Duntroon, Ontario, Canada, approximately 90 minutes from Toronto. The club's core offering is alpine skiing and snowboarding across 24 trails (ranging from beginner to double black diamond), served by 4 chairlifts — Hades Quad, Heavenly Quad, Revelation Quad, and a Magic Carpet — plus 2 terrain parks and 20 km of cross-country and snowshoeing trails (6 km groomed). Operational reliability is underpinned by an advanced snowmaking system and a daily grooming operation that prepares trails before member arrival. The supporting product set includes a Magic Carpet beginner lift, ski and snowboard instruction, structured Alpine Racing Programs (U8 through U16), and year-round clubhouse facilities used for weddings and corporate events.

The business model is diversified across recurring membership fees, transactional lift ticket and rental revenue, F&B (on-site cafeteria plus in-house catering partner The Roadrunner Food Co.), equipment retail through Squire John's Pro Shop, and event revenue from groups and weddings. Membership is offered in multiple tiers (Senior, Under 40, Over 60, Welcome Back, Junior, Introductory), with Senior memberships requiring initiation fees and Introductory memberships carrying a premium applied to initiation upon conversion — creating both recurring revenue and conversion-driven upside. Lift tickets are priced by age and day type (Adult full-day weekend CAD 119, student/child CAD 90; midweek slightly lower; half-day options from 12:30pm), with all prices inclusive of HST and tickets non-refundable and non-transferable.

Go-to-market is direct-to-consumer, anchored by a private membership base with capped supply to preserve uncrowded slopes, supplemented by on-site day ticket sales, dedicated group bookings, and wedding inquiries handled through Roadrunner Food Co. Marketing channels center on the club website, a "Living the Glen Life" email newsletter, real-time trail reports, and a Neudoerffer webcam feed — supported by community-driven word-of-mouth among a multi-generational member base. Operational partners include The Roadrunner Food Co. (catering), Squire John's (retail/rentals), the Canadian Ski Patrol (safety and race coverage), Jonas Club Software (membership platform), and Neudoerffer (webcam infrastructure). The club is AODA-compliant (Accessibility for Ontarians with Disabilities Act) with published Multi-Year Accessibility Plans and recurring Compliance Reports.

Name

Devil's Glen Country Club

Legal name

Devil's Glen Country Club

Website

https://devilsglen.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Devil's Glen Country Club is a private ski and country club in Duntroon, Ontario, serving Toronto-area members and visitors with 24 alpine trails, 4 chairlifts, terrain parks, cross-country trails, ski racing, dining, weddings, and corporate events under a tiered membership and lift-ticket revenue model.

Ownership category

akta.pro rank

Product category

Ski Resort / Private Winter Recreation Club

NAICS

Skiing Facilities (713920), Recreational Goods Rental (532284)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Winter Adventure & Mountain Resorts (Ski, Snowboard, Snow Activities) (THAAAAAK)

akta.pro secondary industries

Ski & Mountain Full-Service Hotels (THAGAAAJ), Nordic & Cross-Country Centers (XC Skiing, Biathlon, Snowshoe Trails) (THAAAJAE)

Keywords

• Alpine ski resort
• Private ski club membership
• Winter recreation services
• Alpine racing programs
• Corporate ski packages

Headquarters

HQ city

Duntroon, Ontario

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Membership Fees: Annual membership fees from various tiers including Senior, Under 40, Over 60, Welcome Back, Junior, and Introductory memberships. Senior members pay initiation fees; Introductory members pay annual fees plus a premium applied to initiation if converting.
2. Lift Tickets: Day passes for alpine skiing and snowboarding with pricing based on age category (Adult, Student 13-25, Child 12 and under) and time of day (Full Day, Half Day) and day type (Weekend/Holiday vs Midweek). All prices include HST.
3. Food and Beverage: Cafeteria offering breakfast and lunch menus, Squire John's on-site shop, and private catering services through The Roadrunner Food Co. for events and weddings.
4. Retail and Equipment Rentals: Squire John's Pro Shop provides sales, service and rentals of skis, snowboards, boots, and snowshoes. Equipment rentals available on-site.
5. Group Bookings and Events: Corporate ski packages, weddings, and private events booked through the club. Catering provided by The Roadrunner Food Co.
6. Alpine Programs: Race programs for U8, U12, U14, U16 age groups with coaching services. Also includes ski and snowboard instruction.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Devil's Glen Country Club is a private ski club that sells alpine skiing, snowboarding, cross-country skiing, and snowshoeing experiences on 24 alpine trails served by 4 chairlifts and a Magic Carpet, along with 20 km of recreational trails. Its core commercial offering is structured around annual membership tiers (Senior, Under 40, Over 60, Welcome Back, Junior, Introductory), supplemented by day lift tickets, on-site equipment rentals and retail via Squire John's Pro Shop, ski and snowboard instruction, competitive alpine racing programs (U8–U16), on-site cafeteria dining, and private event hosting (weddings and corporate groups) in its year-round clubhouse.

Product overview

Devil's Glen Country Club is a ski resort offering a unified portfolio of winter recreational products and services centered around alpine skiing, snowboarding, and cross-country activities. The core experience includes 24 alpine ski trails (beginner to double black diamond) served by 4 chairlifts and a Magic Carpet, advanced snowmaking and grooming, and a state-of-the-art terrain park. Supporting offerings include Squire John's Pro Shop for equipment rentals and retail, on-site cafeteria dining with catering by The Roadrunner Food Co., ski and snowboard instruction, and competitive Alpine Racing Programs (U8-U16). Year-round facilities include a post-and-beam clubhouse available for weddings and corporate events, tennis courts, and child care services. The Club operates multiple membership tiers (Senior, Under 40, Over 60, Welcome Back, Junior, Introductory) to serve different demographic segments.

Differentiator

Problem solved

Functional benefit

Products and services

• Alpine Skiing & Snowboarding

Named customers2 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered core.

• The Roadrunner Food Co.coreStrategic or Co-development PartnerIn-house catering partner for Devil's Glen, providing exceptional cuisine for events, weddings, and the cafeteria. Manages wedding venue requests through an online booking system.
• Canadian Ski Patrol (CSP)coreStrategic or Co-development PartnerCSP comprises over 4,500 volunteers across Canada. Devil's Glen Patrol is a dedicated team promoting safety and first aid assistance. They work alongside staff to safely operate the hill, respond to injuries, and provide first aid at races. Patrollers receive access to spousal/family memberships and Club discounts.
• Squire John'scoreStrategic or Co-development PartnerOn-site pro shop providing equipment sales, service, and rentals. Also operates a main retail location in Blue Mountains. Store Manager is Sam Wright. Contact through ext. 280.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Mt. St. Louis Moonstone: Large commercial ski area in central Ontario. Comparable in alpine skiing scale and lesson/racing programs, but operates commercially rather than as a private member club.
• Calabogie Peaks Resort: Eastern Ontario ski resort with lodging, dining, and racing/events. Comparable in lift-served alpine skiing plus events and instruction, but in a different catchment.
• Horseshoe Resort: Commercial year-round resort near Barrie, Ontario offering skiing plus lodging, conference, and event facilities. Comparable in the weddings/corporate events and beginner-friendly skiing adjacencies but commercial rather than membership-based.
• Brimacombe: Ontario ski hill near Oshawa offering skiing, lessons, racing programs, and snowmaking infrastructure. Comparable in alpine skiing product and racing pathway structure, with a different commercial operating model.

Direct peers

• Georgian Peaks Ski Club: Member-owned ski club located minutes from Devil's Glen on the Bruce Peninsula escarpment. Direct comparable with racing programs, ski school, and member-driven operations.
• Alpine Ski Club: Private ski club in the Collingwood/Blue Mountains area. Similar limited-membership model, alpine racing development (U10–U18), ski school, and family-oriented value proposition.
• Osler Bluff Ski Club: Private member ski club in the same Ontario ski region. Closely comparable membership-based alpine skiing model with racing development programs and family-centric positioning.
• Craigleith Ski Club: Private member ski club on the same escarpment in the Georgian Bay area. Direct comparable: limited-membership alpine ski club with racing programs, lessons, and member-driven governance targeting Toronto-area families.

Others

• Squire John's: On-site retail and rental partner operating the Pro Shop at Devil's Glen with a separate main shop in Blue Mountains. Comparable as an adjacent ski retail/rental ecosystem participant rather than a direct resort competitor.

Broad incumbents

• Blue Mountain Resort: Ontario's largest commercial ski resort, located in the same regional corridor. Comparable in core offering (skiing/snowboarding, lessons, events, F&B) but operates at substantially larger scale with broader lodging and a different commercial, non-membership business model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/devil's-glen-country-club

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles19 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Devil's Glen Country Club