De Wijngalerij
De Wijngalerij is a privately held Dutch wine e-commerce merchant in The Hague, founded in 2019, selling a curated portfolio of sustainably produced European wines via a Shopify webshop, wine subscriptions, and free home tastings to Dutch consumers and B2B customers.
- Company typePrivate
- Founded-
- Headquarters's-Gravenhage (The Hague), Netherlands
- Headcount1–10
- GTM typeB2C
- OfferingServices
What De Wijngalerij does
De Wijngalerij is a Dutch online wine merchant founded in 2019 and headquartered in 's-Gravenhage (The Hague), Netherlands, operating under KvK registration number 75989220. The company sells a curated assortment of approximately 33 wines from independent European producers spanning Portugal, Italy, Germany, South Africa, France, and Hungary, framed around a sustainable-production and artistic-positioning narrative. Distribution is direct-to-consumer within the Netherlands via a Shopify-based e-commerce webshop, with unit prices ranging from roughly €8 to €32 per bottle and free shipping offered on orders above €85.
The business runs three revenue streams: transactional one-off purchases through the webshop, recurring wine subscriptions (Wijnabonnementen) matched to customers via a taste quiz, and free at-home and event-based wine tastings (Wijnproeverijen) that serve as a discovery and acquisition channel. A dedicated B2B 'Zakelijk' channel extends the offering to corporate customers for business and gifting use cases. Marketing is driven through the Shopify storefront, a producer-stories blog (Verhalen), and organic social presence on Facebook, Instagram, and LinkedIn. The company employs 6 people, has not disclosed any external funding, and is privately held with no parent or subsidiary structure.
De Wijngalerij firmographics
Firmographics- Name
- De Wijngalerij
- Legal name
- De Wijngalerij
- Website
- https://dewijngalerij.nl
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- De Wijngalerij is a privately held Dutch wine e-commerce merchant in The Hague, founded in 2019, selling a curated portfolio of sustainably produced European wines via a Shopify webshop, wine subscriptions, and free home tastings to Dutch consumers and B2B customers.
- Ownership category
- akta.pro rank
De Wijngalerij industry classification
Industry- Product category
- Online Wine Retail
- NAICS
- Beer, Wine, and Liquor Retailers (44532)
- akta.pro primary industry
- Wine Retail (Bottle Shops & Wine Merchants) (CRANABAB)
- akta.pro secondary industry
- Alcohol Subscription & Wine Clubs (Retail) (CRANABAF)
Keywords
Where De Wijngalerij is headquartered
LocationHeadquarters
- HQ city
- 's-Gravenhage (The Hague)
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
De Wijngalerij business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- E-commerce Wine Sales: One-time purchases of wines through the Shopify webshop. Customers select individual bottles or cases from the curated wine selection.
- Wine Subscriptions: Recurring subscription model where customers receive curated wine selections delivered to their homes. The company offers wine tasting quizzes to match customers with wines suited to their preferences.
- Wine Tastings: Free wine tasting events either at customers' homes or at wine events, serving as a discovery and acquisition channel for the subscription and e-commerce business.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard e-commerce pricing per bottle |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
De Wijngalerij product offering
Product offeringCore offering
De Wijngalerij sells curated, sustainably produced wines from independent European producers through an online retail webshop, recurring wine subscriptions matched to customer taste preferences, and free home tasting events. The platform also serves Dutch business customers through a dedicated zakelijk (B2B) ordering channel, with free delivery within the Netherlands for orders above €85 and all subscription customers.
Product overview
De Wijngalerij is a Dutch wine e-commerce platform and subscription service. The core offering consists of a wine webshop offering wines from international producers (Portugal, Italy, Germany, South Africa, France, Hungary), supplemented by wine subscription plans (Abonnementen) for customers who want curated wine discovery delivered to their homes. Additional services include free wine tastings (Proeverijen) and B2B business wine solutions (Zakelijk). The platform is built on Shopify e-commerce infrastructure and features wines categorized by country, region, grape variety, and taste profiles including 'Klimt' (festive bubbles), 'Banksy' (fresh white), 'Picasso' (soft fruity white), 'Van Rijn' (rich white), 'Disney' (blush rosé), 'Gaudí' (light red), 'Dalí' (soft red), 'Da Vinci' (full-bodied red), and 'Richard Long' (natural wine).
Differentiator
Problem solved
Functional benefit
Products and services
- Wine Subscriptions (Wijnabonnementen) Recurring wine subscription service offering curated selections of wines delivered to customers' homes, with options matched to taste preferences through a taste-matching quiz. Designed for Dutch wine enthusiasts seeking discovery, surprise, and access to special, sustainably produced wines with an artistic perspective.
- Wine Webshop (Onze wijnen) Self-serve online retail platform offering wines from independent European producers across Portugal, Italy, Germany, South Africa, France, and Hungary, organized by country, region, grape variety, and named taste profiles. Designed for individual consumers in the Netherlands seeking to purchase special, sustainably produced wines one bottle or case at a time, with free shipping for orders above €85.
- Business Wine Solutions (Zakelijk) Dedicated B2B wine ordering service for Dutch companies and organizations, supporting corporate events, business gifts, and professional wine needs through a separate zakelijk (business) section on the website. Designed for office managers, event planners, and procurement contacts handling recurring or event-driven business wine purchases.
Quantifiable outcome
- Free home delivery within Netherlands
Companies that use De Wijngalerij
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
De Wijngalerij technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
De Wijngalerij partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights3 records
De Wijngalerij competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
De Wijngalerij social profiles
Digital presenceDe Wijngalerij financial estimates
Financial estimateRevenue estimate
Valuation estimate
De Wijngalerij leadership team
Management profileNumber of profiles
De Wijngalerij funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
De Wijngalerij M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about De Wijngalerij
What does De Wijngalerij do?
De Wijngalerij sells curated, sustainably produced wines from independent European producers through an online retail webshop, recurring wine subscriptions matched to customer taste preferences, and free home tasting events. The platform also serves Dutch business customers through a dedicated zakelijk (B2B) ordering channel, with free delivery within the Netherlands for orders above €85 and all subscription customers.
Is De Wijngalerij a public or private company?
De Wijngalerij is a private company. It is classified as unknown and is currently operating.
When was De Wijngalerij founded?
De Wijngalerij was founded in -1. It employs 1 to 10 people.
Where is De Wijngalerij based?
De Wijngalerij is headquartered in 's-Gravenhage (The Hague), Netherlands, in the Europe region.
How does De Wijngalerij make money?
Three revenue lines are on record. E-commerce Wine Sales are the primary driver. The others are wine Subscriptions and wine Tastings.
Does De Wijngalerij have an API?
No public API is recorded for De Wijngalerij.
What industry is De Wijngalerij in?
De Wijngalerij's product category is Online Wine Retail. Its primary akta.pro industry code is CRANABAB, Wine Retail (Bottle Shops & Wine Merchants), with a secondary code of CRANABAF, Alcohol Subscription & Wine Clubs (Retail). Its NAICS code is 44532.