Dar es Salaam International Academy

What Dar es Salaam International Academy does

Dar es Salaam International Academy (DIA) is a private, independent international school founded in 2003 in Dar es Salaam, Tanzania, operating from a purpose-built campus on Manara Road, Ada Estate. The school offers the complete International Baccalaureate continuum — Primary Years Programme (KG-Grade 5), Middle Years Programme (Grades 6-10), and Diploma Programme (Grades 11-12) — and is accredited by IB, the Council of International Schools (CIS), and the Middle States Association (MSA). DIA's student body represents 48+ nationalities, with 350+ documented college and university acceptances since its first graduating cohort in 2019.

The school's product portfolio is anchored in the IB academic framework and supplemented by a Technology program (Digital Design, Robotics, Makers Space, ICT lessons, three iMac computer labs), Arts, Athletics (including a 25m swimming pool), Field Trips & Study Tours (Zanzibar, Kisampa, Lake Tanganyika, Europe), Service Learning, and Student Services covering Learning Support, English Language Learning, Counseling, and an Exceptional Learners Department. Two qualified nurses staff on-campus health services.

DIA generates revenue primarily through recurring annual tuition (KG tuition ~USD $13,596), supplemented by non-refundable application fees, registration fees (USD $2,000 first child / USD $1,500 siblings), annual re-enrollment fees (USD $500/child), and field trip certification fees. The school employs 82 staff and runs a direct admissions process with rolling enrollment, virtual tours, and community-led referral engagement primarily within the diplomatic and expatriate community in Dar es Salaam. Leadership comprises Director Ms. Shannon Wellwood, Secondary Principal Mr. Timothy Postlethwaite, and Primary Principal Ms. Saviona Furtado.

Name

Dar es Salaam International Academy

Legal name

Dar es Salaam International Academy

Website

https://dia.co.tz

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

51–100 employees

Short description

Dar es Salaam International Academy is a private IB World School in Dar es Salaam, Tanzania, offering the full IB continuum from Kindergarten to Grade 12 to expatriate and premium local families across 48+ nationalities.

Ownership category

akta.pro rank

Product category

International K-12 Education

NAICS

Elementary and Secondary Schools (6111), Educational Services (611)

SIC

Services-Educational Services (8200)

akta.pro primary industry

International/Global Curriculum Schools (IB, Cambridge, etc.) (EDAJABAG)

akta.pro secondary industry

International Curriculum Early Learning Academies (e.g., IB Early Years) (EDACADAK)

Keywords

• International baccalaureate education
• Primary years programme
• Middle years programme
• Diploma programme
• Private k-12 school

Headquarters

HQ city

Dar es Salaam

HQ country

Tanzania

HQ region

Africa

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Tuition Fees: Primary revenue stream from tuition fees for KG through Grade 12, charged per academic year with payment plans available
2. Application Fees: Non-refundable application fee of TZS540,000/US$200 for standard applications, TZS2,160,000/USD$1000 for Exceptional Learners Department
3. Registration Fees: One-time non-refundable registration fee upon admission: TZS5,400,000/US$2000 for first child, TZS4,050,000/US$1500 for additional siblings
4. Re-Enrollment Fees: Annual non-refundable re-enrollment fee of TZS1,350,000/USD$500 per child due by April to secure seat for next school year
5. Field Trips and Study Tours: Certification tours including Zanzibar, Kisampa, Lake Tanganyika, and Europe trips with separate fees not included in tuition

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels8 records

Core offering

Dar es Salaam International Academy is a private K-12 international school delivering the full International Baccalaureate continuum — the Primary Years Programme (Kindergarten to Grade 5), the Middle Years Programme (Grades 6-10), and the Diploma Programme (Grades 11-12). It complements the IB curriculum with Technology, Arts, Athletics, Extracurricular Activities, Service Learning, Field Trips & Study Tours, Student Services for exceptional learners, Library Services, and Health & Wellness support, all delivered on a purpose-built campus in Dar es Salaam. Revenue is generated primarily through tuition and enrollment fees paid by families.

Product overview

Dar es Salaam International Academy is an IB World School offering a unified educational program through the International Baccalaureate continuum — the Primary Years Programme (PYP) for Kindergarten-Grade 5, Middle Years Programme (MYP) for Grades 6-10, and Diploma Programme (DP) for Grades 11-12. The school's integrated portfolio includes Technology (Digital Design, Robotics, Coding), Arts (Visual, Performing, Music, Drama, Dance, Photography), Athletics (Football, Swimming, Basketball, Volleyball, Tennis, Track & Field), Extracurricular Activities spanning Arts, Athletics, STEM and Academics, Field Trips & Study Tours with conservation certifications, Service Learning programs, Student Services for exceptional learners, Library Services, and Health & Wellness support. All programs operate within a holistic curriculum framework emphasizing global citizenship and 21st century skills development.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 350+ college and university acceptances achieved by alumni
• +2 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• International Baccalaureate (IB)coreOthersDIA is an authorized IB World School implementing the Primary Years Programme (PYP), Middle Years Programme (MYP), and Diploma Programme (DP). IB provides the curriculum framework, assessment standards, and professional development for teachers.

Scale indicators4 records

Recent moves4 records

Expansion highlights5 records

Emerging players

• African Leadership Academy: Pan-African selective secondary institution in South Africa targeting high-achieving African students with university-prep focus. Comparable in its end-goal of preparing African students for top global universities, but serves a distinct selective mandate.

Broad incumbents

• Aga Khan Academies: Multi-country network of IB-accredited academies across East Africa and South Asia. While broader, the network competes in the same premium IB international-school segment and represents a sophisticated regional incumbent.

Regional players

• International School of Moshi (ISM): Tanzania-based international school offering IB programmes in Moshi/Arusha region. Comparable IB K-12 model and customer base, but serves a different geographic catchment within Tanzania.
• International School of Kenya (ISK): Established international school in Nairobi offering IB programmes to expatriate and Kenyan premium families. Strong regional comparable for IB-continuum international-school economics in East Africa.
• Greenhill Academy: Kampala-based international school offering international curricula to a premium Ugandan and expatriate family base. Comparable mid-tier international-school positioning in East Africa.
• International School of Uganda (ISU): Kampala-based international school offering IB programmes across K-12 to a similar expatriate and affluent local market. Comparable operational model and target customer profile in East Africa.
• Stonehill Schools: Tanzanian international school operating in the same country as DIA, offering international curriculum to a similar premium family segment. Provides a domestic comp for pricing and enrolment dynamics.

Direct peers

• International School of Tanganyika (IST): Long-established international school in Dar es Salaam offering IB programmes to a comparable expatriate and Tanzanian premium family base. Most direct head-to-head competitor for DIA in the same city.
• Braeburn Schools International: Network of international schools across East Africa, including Nairobi, offering British/international curricula to expatriate and local premium families. Operates a similar full K-12 international-school model in the same regional market.
• Aga Khan Academy Dar es Salaam: Aga Khan network school in Dar es Salaam offering IB-based curriculum to a similar premium, internationally-minded family segment. Direct overlap in target customer and curriculum framework.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/DiaTanzania
• YouTubeyoutube.com/channel/UCQU_knF0B-ADEG6JGTZ63EA
• Facebookfacebook.com/155494553670
• Instagraminstagram.com/dia_tanzania
• LinkedInlinkedin.com/company/dar-es-salaam-international-academy

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dar es Salaam International Academy