DIANOIA'S EATERY

What DIANOIA'S EATERY does

DiAnoia's Eatery is a family-owned Italian restaurant founded in November 2016 by Chef Dave Anoia and Aimee DiAndrea Anoia, operating as an Italian cafe and deli by day and a full-service ristorante at night from 2549 Penn Ave in Pittsburgh's Strip District, under the legal entity ADDA Group LLC. The kitchen operates on a scratch model producing house-made pasta (spaghetti, tagliatelle, gnocchi, paccheri, casarecce, bucatini, gluten-free varieties), house-baked bread, Italian pastries (rainbow cookies, pignoli, tiramisu, custom cakes), and charcuterie, supported by a wood-fired and traditional oven setup and an extensive Italian amaro program (30+ varieties) and an Italian-focused wine list spanning Barolo, Barbaresco, and Brunello di Montalcino. Menu structure spans seasonally-offered breakfast, casual counter lunch (panini $15-$17, pastas $19-$28), and full dinner service (pastas $26-$36, entrées $32-$58).

The business operates multiple revenue streams beyond dine-in: full-service catering and events (on-site private room La Sala di Giulietta with 60 sit-down/80 standing capacity, off-site catering, pickup/drop-off, family-style group meals managing hundreds of events annually), hands-on pasta-making classes at $90 per person, an e-commerce shop (gift cards, pastries, custom cakes $56-$72, DIY meal kits including cacio e pepe and pizza kits, branded merchandise), and a $75/month Pasta Club subscription in partnership with Table 22. Distribution and reservations are handled through Resy (reservations 6 weeks in advance), ToastTab (online ordering for takeout and delivery), Stripe (payments), WooCommerce (online shop), and Constant Contact (email marketing). Sister concepts Pane e Pronto (bakery/deli, 2627 Penn Ave) and Pizzeria Davide (opened 2019) extend the family-of-restaurants cluster in the same neighborhood, and gift cards are redeemable across all three locations.

Primary customers are individual diners and families in the Pittsburgh metro seeking casual lunch or celebratory Italian dining (weekend reservations, holidays, family-style dining for groups up to 16), supplemented by corporate groups and private event hosts using La Sala di Giulietta and full-service off-site catering. Pricing is unit-based across all streams; catering adds an 18% gratuity and 2% admin fee for groups of 8+, and family-style dining requires a $10 per person deposit. The company is privately held with no venture capital or institutional investors disclosed, has approximately 9-10 named leadership team members (Chef/Owner, Owner, two General Managers, Chef de Cuisine, Operations Manager, Pastry Chef, Catering Director, Catering Manager, Design Manager), and is the only Pittsburgh restaurant named to Yelp's Top 100 Places to Eat in the US in 2021.

Name

DIANOIA'S EATERY

Legal name

ADDA Group LLC

Website

https://dianoiaseatery.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

DiAnoia's Eatery is a family-owned Italian restaurant in Pittsburgh's Strip District, founded in 2016 by Chef Dave Anoia, offering scratch-made pasta, pastries, and full-service dinner alongside catering, pasta-making classes, an online shop, and a Pasta Club subscription.

Ownership category

akta.pro rank

Product category

Italian Restaurant

NAICS

Full-Service Restaurants (722511), Caterers (722320), Special Food Services (7223), Restaurants and Other Eating Places (72251)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro primary industry

All-Day Dining Restaurants (THAFACAJ)

akta.pro secondary industries

Fine Dining Restaurants (THAFACAA), Private Culinary Experiences (Chef’s Table, Home Dining, Market-to-Meal) (THAJALAH)

Keywords

• Italian restaurant
• Homemade pasta
• Italian catering
• Private dining events
• Italian meal kits

Headquarters

HQ city

Pittsburgh

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Dine-in Restaurant Service: Full-service restaurant offering breakfast (seasonal), lunch, and dinner with table service; indoor and outdoor dining; accepts reservations and walk-ins
2. Catering & Events: Full-service catering including private dining (La Sala di Giulietta - 60 sit-down/80 standing capacity), offsite events, pickup and drop-off catering, family-style dining for groups up to 16
3. Online Shop - Pastries & Merchandise: Direct-to-consumer e-commerce for custom cakes ($56-$72), Italian rainbow cookies ($35), pignoli cookies ($35), chocolate chip cookies ($30), gift cards ($20+), merchandise (t-shirts $22, sweatshirts $30, prints $15-$125)
4. Meal Kits: DIY Italian meal kits including cacio e pepe ($17), gluten-free cacio e pepe ($20), pizza kits ($20-$24), and Pasta Club subscription with Table 22 ($75/month)
5. Pasta Classes: Hands-on pasta-making classes at La Sala di Giulietta or Pane e Pronto; $90/person for 2-hour experience with welcome cocktail, pasta dinner, take-home portions, and apron
6. Digital Gift Cards: Gift cards redeemable at all family company locations (DiAnoia's Eatery, Pane è Pronto, Pizzeria Davide)

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels9 records

Core offering

DiAnoia's Eatery is a family-owned Italian restaurant in Pittsburgh's Strip District offering scratch-made pasta, pastries, bread, sandwiches, and a full Italian wine and amaro program across breakfast, lunch, and dinner service. The business operates dine-in service at its flagship location and extends through catering and private events, an online shop selling gift cards, pastries, meal kits, custom cakes, and merchandise, plus pasta-making classes and a Pasta Club monthly subscription.

Product overview

DiAnoia’s Eatery is a family-owned Italian restaurant operating as an Italian deli/cafe by day and full-service ristorante by night. The business offers a unified dining experience combining restaurant dining services (breakfast, lunch, dinner) with ancillary products including an online shop for pastries, meal kits, gift cards, and merchandise, plus catering and private event services (La Sala di Giulietta). The company also provides pasta making classes and a subscription service (Pasta Club with Table 22). Key menu items include homemade pasta dishes, Gnocchi Sorrentina Bread Bowl, Italian pastries, cocktails featuring amari, and an extensive Italian wine list. Operating from Pittsburgh’s Strip District, the restaurant has sister establishments Pane e Pronto (bakery and deli) and Pizzeria Davide (pizzeria).

Differentiator

Problem solved

Functional benefit

Products and services

• Restaurant Dining Service Family-owned Italian restaurant offering made-from-scratch pasta, pastries, bread, sandwiches, and a full bar with Italian wine and amaro programs. Open for breakfast (seasonally), lunch, and dinner with indoor and outdoor seating.
• Catering & Events Full-service Italian catering for offsite events, private dining, pickup and drop-off catering, and family-style group dining experiences for corporate and private events.
• Online Shop (Gift Cards, Pastries, Meal Kits, Merchandise) Direct-to-consumer e-commerce platform selling gift cards, pastries (cookies, cakes), meal kits (cacio e pepe, pizza kits), merchandise (apparel, art prints), and the Pasta Club subscription.
• Pastries (Italian Cookies and Custom Cakes) Assortment of Italian pastries including Italian Rainbow Cookies, Pignoli Nut Cookies, Chocolate Chip Cookies, and custom cakes (House Cakes feeding 8-12, Tortas feeding 4-8) with various cake bases, fillings, and frostings.
• Italian Meal Kits DIY Italian meal kits including Make Your Own Cacio e Pepe Kit (regular and gluten-free versions) and Pizzeria Davide Old World Style Pizza Kit, with fresh pasta, sauces, and instructions.
• Gift Cards Digital and physical gift cards redeemable at DiAnoia’s Eatery, Pane e Pronto, and Pizzeria Davide locations, starting at $20.
• Branded Merchandise Branded merchandise including DiAnoia’s Eatery t-shirts, sweatshirts, art prints (Amalfi Coast, Mama Fox), and sister company items (Pizzeria Davide hats, sweatshirts, t-shirts, dog bandanas).
• La Sala di Giulietta (Private Dining Room) Private event space on the second floor featuring a private bar and balcony overlooking the dining room, with sit-down capacity of 60 guests or 80 guests standing, available for corporate dinners, birthdays, rehearsal dinners, and holiday parties.
• Family Style Dining Italian tradition-inspired multi-course pre-fixe dining experience for groups up to 16 guests, including a variety of shared dishes and a $10/pp deposit requirement.
• Pasta Making Classes Hands-on pasta-making classes teaching traditional Italian pasta shapes (Cavatelli, Orecchiette), with private off-site classes for 2-8 guests at $90/pp including welcome cocktail, pasta dinner, take-home portions, and apron.
• Pasta Club Subscription (with Table 22) Monthly curated pasta subscription program in partnership with Table 22 at $75/month, including rotating fresh pasta kits, fresh bread, snacks, gourmet cookies, and members-only surprises delivered monthly.
• Custom Cakes Custom cakes and tortas including House Cakes ($72, feeds 8-12) and Tortas ($56, feeds 4-8), with build-your-own options using various cake bases, fillings, and frostings, requiring pre-order.

Quantifiable outcome

• Only Pittsburgh restaurant named to Yelp's Top 100 Places to Eat in the US in 2021
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature5 records

Partnerships

Four partnerships are on record, tiered minor and core.

• Turner Dairy FarmsminorOthersLocal dairy partnership for sourcing quality dairy products; Chef Dave visited Turner Dairy Farms and was impressed with their product, inspiring the Milk Braised Veal fall dish
• Churchview FarmminorOthersLocal Pittsburgh farm partnership for sourcing seasonal heirloom tomatoes and produce; Used for annual summer tomato class teaching students about growing, preserving, and enjoying tomatoes
• Table 22coreStrategic or Co-development PartnerPasta Club subscription partnership providing curated monthly pasta kits delivered to members' homes; Monthly rotating fresh pasta kits with bread, snacks, gourmet cookies, and member-only surprises
• Kingfly SpiritsminorOthersLocal Pittsburgh spirits producer; Their grappa featured in P.S. Ti Amo cocktail, General Manager Heather Perkins' Valentine's Day cocktail featured on Forbes.com

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Buca di Beppo: Large Italian restaurant chain known for family-style dining and catering. Comparable on the family-style and catering/event side of DiAnoia's business, though at lower price point and chain scale.
• RPM Italian: Let Lucky and Bill Rancic's upscale Italian restaurant group with multiple locations. Comparable on premium Italian dining and group/private event focus, but operates as a multi-unit group rather than independent.
• Carbone: Major Hospitality Group's upscale Italian-American restaurant in NYC and beyond. Comparable as a premium-priced, highly acclaimed Italian dining destination, but operates as part of a multi-restaurant portfolio rather than a single independent concept.
• Eataly: Italian marketplace and restaurant operator with global locations. Comparable as a multi-channel Italian food business combining dine-in, retail, and classes — but at vastly larger scale and with corporate backing.

Direct peers

• Misi: Sister concept to Lilia from the same chef, focused on fresh pasta and Italian wines. Comparable as a chef-driven, pasta-forward Italian concept with strong brand and beverage program.
• Via Carota: Chef-driven Italian restaurant in NYC's West Village known for handmade pasta and neighborhood authenticity. Comparable as a chef-owned, scratch-pasta Italian concept with strong local reputation.
• Pane e Pronto: Second sister concept by the same family — bakery and grab-and-go Italian deli next door to DiAnoia's. Comparable as a scratch Italian food/retail concept that extends the parent brand's reach into daytime and grab-and-go occasions.
• Lilia: Missy Robbins' pasta-focused Italian restaurant in Brooklyn. Highly comparable on handmade pasta specialization, chef-ownership, and earned media recognition in the premium Italian category.
• Frasca Food and Wine: Chef-owned Italian restaurant in Boulder, CO with a nationally recognized Italian wine program and Friuli-focused cuisine. Highly comparable on scratch kitchen, deep Italian beverage authority, and chef-ownership model.
• Pizzeria Davide: Sister concept owned by the same Anoia family in Pittsburgh's Strip District. Comparable as an Italian restaurant concept under shared brand, gift card, and operations umbrella; useful as a proxy for multi-unit expansion economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/dianoiaseatery
• Facebookfacebook.com/DiAnoiasEatery
• Instagraminstagram.com/dianoiaseatery
• LinkedInlinkedin.com/company/dianoia's-eatery

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DIANOIA'S EATERY