Diea

What Diea does

Diea is a graphic design and video agency operating as a brand under Good One Sp. z o.o., a Polish private limited company headquartered in Wrocław with operational offices in Warsaw. Founded around 2022 with a current headcount of 7, the agency delivers brand creation, graphic design, video production, and animation services to a mix of SMB clients and large enterprises across verticals including FMCG, fast food (Burger King, Whooper), consumer electronics (Asus, iRobot), beverages (Carlsberg), flooring (Quick Step), retail (Polo Market), and Polish public institutions (Rzecznik Praw Dziecka, EZD RP).

The core product surface spans three published service lines (kreacja marki, projektowanie graficzne, video i animacja) plus a recurring subscription offering (Obsługa graficzna / Abonament Graficzny) with three tiers: Starter at 1500 PLN/month for 8 hours, Flow at 3400 PLN/month for 20 hours, and Boost at 6400 PLN/month for 40 hours. Production is executed in-house using industry-standard tools including Adobe Creative Suite (InDesign, Illustrator, Photoshop) for graphic design, and dedicated motion and video capabilities; no proprietary technology platform is disclosed.

The business operates a sales-led, direct-engagement model acquiring customers through website contact forms, portfolio case studies, and inbound content marketing via an active blog and social channels (Facebook, Instagram, LinkedIn, YouTube). Revenue is generated through a combination of recurring subscription fees and project-based engagements for deliverables such as logo design, brand identity systems, visual identity guides, video explainers, packaging, POS materials, and website design. Distribution is entirely direct, with no resellers or intermediaries, and the agency serves a regional Polish market while maintaining an English-language site (diea.eu) signaling cross-border intent.

Name

Diea

Legal name

Good One Sp. z o.o.

Website

https://diea.pl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Diea is a Warsaw-based graphic design and video agency operating under Good One Sp. z o.o., serving SMB and enterprise clients across FMCG, technology, government, and retail with brand creation, graphic design, video production, animation, and a tiered monthly subscription offering.

Ownership category

akta.pro rank

Product category

Graphic Design Services

NAICS

Graphic Design Services (541430), Postproduction Services and Other Motion Picture and Video Industries (51219)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industry

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

Keywords

• Graphic design services
• Brand identity design
• Video production agency
• Animation services
• Visual identity systems

Headquarters

HQ city

Warsaw

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Graphic Design Services (Abonament Graficzny): Monthly subscription-based graphic services with tiered packages offering monthly hours. Clients pay recurring monthly fees for ongoing design support, accessing a team of specialists with 12 different specializations.
2. Project-Based Design Services: One-time project engagements for specific deliverables such as logo design, brand identity systems, visual identity guides, video production, and website design.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Diea is a graphic design and video agency that delivers brand creation, graphic design, video production, and animation services to businesses. Its core deliverables include logos, brand identity systems, visual identity guides, print materials, packaging, social media graphics, and video content. The agency also offers a subscription-based graphic service (obsługa graficzna) with tiered monthly packages providing ongoing access to a team of 12 design specializations.

Product overview

Diea is a graphic design and video agency offering a comprehensive suite of visual communication services. The core offerings include brand creation (kreacja marki), graphic design (projektowanie graficzne), and video & animation (video i animacja). These are complemented by a subscription-based graphic services model (obsługa graficzna) providing ongoing design support across 12 specializations with Starter, Flow, and Boost tiers. Key deliverables include logo design, brand books (księga znaku), visual identity books (księga identyfikacji wizualnej), video explainers, key visuals, and UX design services. The agency also produces website designs, print materials, and social media graphics, positioning itself as a one-stop partner for complete brand visual identity development.

Differentiator

Problem solved

Functional benefit

Products and services

• Kreacja marki (Brand Creation)
• Projektowanie graficzne (Graphic Design)
• Video i animacja (Video and Animation)
• Obsługa graficzna (Graphic Services) Subscription Packages
• Projektowanie logo (Logo Design) Professional logo design service including market research, concept development, multiple revision cycles, and final file delivery in vector and raster formats. For businesses seeking brand identity creation.
• Księga znaku (Brand Book) Logo usage manual documenting guidelines for correct logo application, including construction grids, proportions, color systems, typography, protection fields, and allowed/prohibited modifications. For brands needing consistent application of their visual identity.
• Księga identyfikacji wizualnej (Visual Identity Book) Comprehensive visual identity guide containing visualizations of key identity elements including business cards, letterheads, folders, rollups, billboards, product designs, employee ID cards, website design, and email signatures. For brands seeking complete visual system documentation.
• Video explainer Short animated video (typically 1-2 minutes) explaining company offerings, product usage, or service features. Composed of animation, text, soundtrack, voice-over, and subtitles. For businesses needing concise product or service explanations.
• UX Design (User Experience Design) Website and digital interface user experience design focused on usability, visual appeal, intuitive navigation, and conversion optimization. For businesses needing well-designed digital interfaces.
• Key Visual Core visual motif serving as the central point of brand visual communication, adaptable across marketing materials while maintaining consistent brand character. For brands seeking a unifying visual anchor.

Quantifiable outcome

• Clients gain access to 12 different design specializations (DTP, digital design, animation, video) through one subscription

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Good One Sp. z o.o.coreOthersGood One Sp. z o.o. is the parent company and legal entity that owns Diea. The parent company is registered in Wrocław at ul. Januszowicka 5/121, 53-135 Wrocław, Poland (KRS 0000914751, NIP 525-287-21-79, REGON 389646858). Good One appears to be a creative services holding company that encompasses Diea as its graphic design subsidiary.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Ogilvy Poland: WPP-owned global creative agency with Polish operations delivering brand identity, advertising, and content production — overlaps with Diea's enterprise creative work and competes for similar brand-side budgets.
• Publicis Poland: Global advertising network with a Polish office offering full-service creative, branding, and video production — competes for the same enterprise brand work as Diea but at much larger scale and broader scope.
• DDB Poland: International creative network's Polish office delivering advertising, brand design, and content production to enterprise clients — competes for the same major-brand creative mandates Diea pursues.
• Landor & Fitch: Global branding and design consultancy delivering logo, brand identity, and visual systems to multinational brands — competes with Diea for the brand-creation engagements Diea does for Burger King and government clients.
• VMLY&R Poland: Global brand and customer experience agency with Polish presence — provides integrated brand creation and design services to multinational clients, directly contesting Diea's enterprise engagements.

Direct peers

• Pentagram: Independent design studio delivering brand identity, graphic design, and creative direction globally — comparable boutique creative-shop model with multi-disciplinary partner structure.
• Kerris Group: Polish independent creative agency focused on branding, graphic design, and visual identity for SMEs and enterprises — comparable boutique positioning and service set to Diea.
• Saffron Brand Consultants: Independent brand consultancy specializing in brand strategy, identity, and design — comparable full-service creative positioning to Diea's brand-creation practice.
• Lemonade (Agencja Lemonade): Polish creative agency offering brand identity, graphic design, and digital production to SMB and enterprise clients — directly comparable scope, geography, and service mix to Diea.

Emerging players

• Canva (Enterprise / Brand services): Self-serve design platform increasingly enabling in-house teams to produce the graphic and social-media assets Diea sells — represents the AI-driven substitute threat rather than direct head-to-head competition.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCuSjX38Ra1qO9axLdLcvj9g
• Facebookfacebook.com/agencja.graficzna.Diea
• LinkedInlinkedin.com/company/diea
• Instagraminstagram.com/agencja_graficzna_diea/?hl=pl

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Diea