What die plattform | la plateforme does

die plattform | la plateforme is a Swiss non-profit political umbrella organization (Dachverband) founded in autumn 2016 and formally registered as an association (Verein) in the Swiss commercial register in 2025. It serves approximately 80,000 members through six member associations — Kaufmännischer Verband Schweiz, Angestellte Schweiz, Swiss Leaders, Swiss Accounting, Sales Swiss, and Swiss Engineering — collectively representing roughly 80% of Swiss employees in service, knowledge, and MEM (metal, electrical, manufacturing) professions. The organization operates as the political voice for knowledge workers, an underserved cohort in traditional Swiss labor representation, with policy activity organized around four dossiers: Bildung (education and the Fourth Pillar of pension provision), Soziale Sicherheit (AHV pension reform), Wirtschaft & Arbeitsmarkt (bilateral Switzerland-EU agreements, skilled-worker policy, labor-market representation), and Arbeit 5.0 (flexible work, New Work, and AI in the workplace).

Its core deliverables are information services and policy advocacy products rather than commercial software. These include the Sessionsvorschau — a parliamentary session preview delivered via Brevo-powered email newsletter with policy recommendations before each federal session — and a portfolio of published studies such as 'Arbeitswelt im Wandel: Check-up 2024' and 'Potenzial von New Work'. Content distribution is bilingual (Deutsch/Français) and multi-channel, spanning die-plattform.ch, LinkedIn, Instagram, and YouTube (@plattform_ch). Leadership comprises President Daniel Jositsch, Managing Director (Geschäftsführerin) Ursula Häfliger, and an advisory Beirat that includes Nationalrat Dominik Blunschy.

The business model is membership-funded: the organization derives income from contributions by its six member associations, with no paid customer relationships, no disclosed pricing, and no commercial product lines. The organization is hosted at the Kaufmännischer Verband Schweiz headquarters at Reitergasse 9 in Zurich and operates with a lean team of approximately five staff. Recent strategic emphasis has shifted toward AI-policy advocacy, including a 2025 partnership with the Swiss Center for Augmented Intelligence (SCAI) and a public December 2025 call for a national AI strategy for the Swiss workplace.

Name

die plattform | la plateforme

Legal name

Verein «die plattform»

Website

https://die-plattform.ch

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

die plattform is a Swiss non-profit umbrella association founded in 2016 and registered as a Verein in 2025, representing approximately 80,000 knowledge workers and MEM professionals through six member associations. It advocates for employee interests across education, social security, labor-market, and AI policy via parliamentary session previews and research.

Ownership category

akta.pro rank

Headquarters

HQ city

Zürich

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Membership contributions: die plattform is funded through contributions from its member associations including Kaufmännischer Verband Schweiz, Angestellte Schweiz, Swiss Leaders, Swiss Accounting, Sales Swiss, and Swiss Engineering. The organization was founded in autumn 2016 as a loose alliance and registered as an association (Verein) in the commercial register in 2025.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

die plattform is a Swiss political umbrella organization (Dachverband) founded in 2016 and registered as an association (Verein) in 2025, representing approximately 80,000 members through six member associations (Kaufmännischer Verband Schweiz, Angestellte Schweiz, Swiss Leaders, Swiss Accounting, Sales Swiss, Swiss Engineering). It advocates for the political interests of knowledge workers in Swiss service, knowledge, and MEM industries through policy research, parliamentary session previews, studies, and political campaigns organized around four dossiers: Bildung (Education), Soziale Sicherheit (Social Security), Wirtschaft & Arbeitsmarkt (Economy & Labor Market), and Arbeit 5.0 (Work 5.0).

Product overview

die plattform | la plateforme is a political alliance of independent employee and professional associations representing approximately 80,000 members in Swiss service, knowledge, and MEM industries. The organization does not offer commercial software products but provides policy advocacy services organized around four focus areas: (1) Bildung/Education covering workforce development and the Fourth Pillar concept; (2) Soziale Sicherheit/Social Security addressing pension reform (AHV); (3) Wirtschaft & Arbeitsmarkt/Economy & Labor Market covering bilateral agreements, skilled workers, and labor representation; and (4) Arbeit 5.0/Work 5.0 covering flexible work, New Work, and AI policy. Key information services include the Sessionsvorschau (parliamentary session previews) delivered via newsletter, and published studies on workplace transformation and New Work potential.

Differentiator

Problem solved

Functional benefit

Products and services

• Sessionsvorschau (Parliamentary Session Preview) Subscription-based parliamentary session preview service delivered via email newsletter through Brevo, providing analysis of bills affecting employees in service and knowledge professions before each Swiss federal parliamentary session. Distributed free of charge to subscribers.
• Studien (Studies) Published research studies including 'Arbeitswelt im Wandel: Check-up 2024', 'Potenzial von New Work', 'Vertretung von Erwerbstätigen', 'Arbeitsbedingungen in Corona-Zeiten', and 'Umgang mit älteren Arbeitnehmenden', addressing workforce transformation, employee representation, and working conditions.
• AI Ethics & Policy Guidance Policy positions and recommendations on AI implementation in the workplace, including employer/employee training requirements, ethical guidelines, and data protection considerations for generative AI use. Advocated through position papers, webinars with partners such as the Swiss Center for Augmented Intelligence (SCAI), and a published national AI strategy for the labor market.

Quantifiable outcome

• 80% of knowledge workers in service professions want more AI knowledge and competencies
• +2 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability2 records

Partnerships

Seven partnerships are on record, tiered supporting and core.

• Swiss Center for Augmented Intelligence (SCAI)supportingStrategic or Co-development Partner · 1 January 2025Referenced in Swiss Leaders webinar on AI regulation and policy. die plattform collaborates with SCAI on AI policy discussions and research on AI's impact on knowledge workers.
• Kaufmännischer Verband Schweiz (Swiss Commercial Association)coreOthersMember association of die plattform. Serves as host organization for the alliance headquarters in Zürich.
• Angestellte Schweiz (Employees Switzerland)coreOthersMember association representing employee interests in Switzerland, part of the die plattform alliance.
• Swiss LeaderscoreOthersMember association representing Swiss leadership professionals, contributing to die plattform's voice for knowledge workers.
• Swiss AccountingsupportingOthersMember association representing Swiss accounting professionals within the die plattform alliance.
• Sales SwisssupportingOthersMember association representing sales professionals in Switzerland.
• Swiss EngineeringsupportingOthersMember association representing Swiss engineering professionals.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• economiesuisse: Leading Swiss business federation representing employers in the same political processes (labor, education, social security); comparable in policy-advocacy function but on the opposing side of the social partnership.
• Schweizerischer Arbeitgeberverband: Swiss employers' association engaged in the same social-partnership and political consultations on labor, education, and AHV policy; operates in the same policy arena from the employer perspective.

Others

• International Labour Organization (ILO): UN agency setting international labor standards and convening governments, employers, and workers; relevant as the supranational reference point that shapes the Swiss labor-policy debates die plattform engages in.
• International Trade Union Confederation (ITUC): Global umbrella for national trade union centers; relevant as the international counterpart in the worker-advocacy ecosystem where die plattform operates at the Swiss national level.

Regional players

• Arbeiterkammer (AK): Austrian statutory chamber representing employee interests in labor, education, and social policy; comparable advocacy structure, but serving Austrian rather than Swiss workers.
• Deutscher Gewerkschaftsbund (DGB): Germany's largest trade union confederation; comparable umbrella structure and political advocacy mission for workers but operating in Germany rather than Switzerland.
• Bundesvereinigung der Deutschen Arbeitgeberverbände (BDA): German employers' confederation operating in the same labor-policy advocacy space; comparable role in social partnership and policy consultation, but Germany-based.

Direct peers

• Travail.Suisse: Swiss national employee confederation advocating for workers in political processes; closest direct peer to die plattform as it similarly represents employee interests in labor, education, and social-security policy in Switzerland.
• Schweizerischer Gewerkschaftsbund (SGB / USS): Largest Swiss trade union confederation; operates in the same Swiss political advocacy space for workers' interests, with overlapping dossiers on labor policy, pensions, and social security.
• Kaufmännischer Verband Schweiz: Swiss commercial/knowledge-worker association that is both a member of die plattform and operates an adjacent advocacy and services mandate for white-collar employees — directly comparable in target constituency.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@plattform_ch
• LinkedInlinkedin.com/company/die-plattform-ch
• Instagraminstagram.com/plattform_ch

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about die plattform | la plateforme