DIIT IT SERVICES AND SOLUTIONS

What DIIT IT SERVICES AND SOLUTIONS does

DIIT IT SERVICES AND SOLUTIONS is an India-registered entity (Alwar, Rajasthan, founded 2017, approximately 20 employees) associated with NEW88, an online betting and gaming platform that has operated since 2012 targeting Vietnamese consumers. The platform aggregates more than 2,500 games across sports betting, eSports, live casino, slot games, jackpot, 3D fish shooting, and online lottery, delivered through a Vietnamese-language website (chicgeek.london) and native iOS/Android applications. The technology stack emphasizes operational reliability, with SSL 256-bit encryption, sub-2-second transaction processing, a reported 99.8% transaction success rate, and 30-second deposit/withdrawal settlement via integrated local payment methods including MoMo, ViettelPay, ZaloPay, and domestic Vietnamese bank rails; fairness is independently certified by iTech Labs.

The business model is a pure B2C transaction-take-rate structure with no disclosed pricing tiers; revenue is generated as a margin on user deposits and wagers, supplemented by VIP cashback programs and promotional bonus issuance (including a 58K free signup bonus and an 8,888K first-deposit bonus). Customer acquisition relies on Vietnamese-language content marketing, SEO, paid promotion, an authorized Đại Lý agent and affiliate network earning hoa hồng commissions, and a 2024-2025 brand ambassadorship with Ronaldinho. The platform reports 2.1 million+ active accounts, 2,000 daily new registrations, 83% retention, and 95% daily returning members as of November 2025, indicating meaningful scale within the Vietnamese market, though no revenue, headcount-growth, ownership, or audited financial disclosures are provided in the source material.

Name

DIIT IT SERVICES AND SOLUTIONS

Legal name

NEW88.COM

Website

https://diittech.in

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

DIIT IT Services and Solutions is associated with NEW88, an online betting and gaming platform operating since 2012 and serving 2.1M+ Vietnamese consumers with 2,500+ sportsbook, casino, and lottery titles, monetizing via transaction take-rates across web, mobile, and a local agent network.

Ownership category

akta.pro rank

Product category

Online Betting and Gambling

NAICS

Gambling Industries (7132), Other Gambling Industries (713290), Casinos (except Casino Hotels) (71321)

akta.pro primary industry

iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms) (MPAEAKAA)

akta.pro secondary industries

Gaming, Betting & Prize Winnings Payouts (FSAMAKAN), In-Play (Live) Betting Exchanges (MPAEAIAD)

Keywords

• Online betting platform
• Sports betting
• Live casino games
• ESports wagering
• Online lottery

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Distribution channels4 records

Marketing channels5 records

Core offering

NEW88 is an online betting and gambling platform operating since 2012 that offers a 2,500+ game ecosystem including sports betting, eSports wagering, live casino, slot games, jackpot, 3D fish shooting, and online lottery to Vietnamese consumers. The platform processes transactions in under 2 seconds with a 99.8% success rate, integrates local payment methods such as MoMo, ViettelPay, and ZaloPay, and is verified for fairness by iTech Labs.

Differentiator

Problem solved

Functional benefit

Products and services

• Sports Betting (Cá cược thể thao) Online sports betting service offering wagering on sporting events including football World Cup and Asian handicap betting markets for Vietnamese consumers.
• Live Casino Live dealer casino games including Blackjack, Poker, Roulette, and sexy gaming tables streamed in real time, served via integrated third-party providers.
• eSports Betting Wagering on eSports competitions offered as part of the platform's broader gaming ecosystem for Vietnamese users.
• Online Lottery (Xổ Số) Online lottery participation offered to Vietnamese consumers through the platform, integrated within the broader gaming ecosystem.
• Slot Games and Jackpot Online slot machine games and progressive jackpot titles within the platform's casino ecosystem.
• 3D Fish Shooting Games (Bắn cá 3D) 3D fish shooting arcade-style games offered as part of the platform's gaming ecosystem for entertainment and wagering.
• Card Games (Game Bài) Traditional and modern card games including Poker and other titles offered to Vietnamese users as part of the platform's card gaming category.

Quantifiable outcome

• 2.1 million+ active accounts as of November 2025
• +4 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core and flagship.

• iTech LabscoreTechnology or IntegrationIndependent testing and certification organization that verifies the fairness of NEW88's algorithms, payout rates, and game results. Their certification confirms the transparency and randomness of the platform's gaming outcomes.
• RonaldinhoflagshipGTM or Marketing PartnerFormer Brazilian football star serving as brand ambassador for NEW88 during 2024-2025. Provides brand credibility and marketing appeal to attract customers through endorsement.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Dafabet: Pan-Asian online betting operator with sportsbook, casino and slots verticals and localized country sites, providing a similar full-stack betting product across Southeast Asia.
• W88: Vietnam- and Southeast Asia-focused online sportsbook and casino operator with comparable sports betting, live casino, slots, and agent-network distribution model targeting the same Vietnamese demographic.
• M88: Vietnamese-facing online sportsbook and casino brand with similar game ecosystem and local payment integration approach, directly competing for the same Vietnamese user cohort.
• Fun88: Established Asian online betting and gaming operator with multi-vertical offering (sportsbook, casino, slots) and country-specific localized versions, comparable in product mix and SEA market focus.
• BK8: Asia-focused online betting platform offering sportsbook, casino, slots and eSports with localized payment integrations and high-profile sports ambassador marketing, closely mirroring NEW88's positioning.

Broad incumbents

• 188Bet: Long-established Asian-focused online sportsbook and casino operator with comparable product breadth and Southeast Asia distribution; serves as a broader incumbent in the regional category.
• 1xBet: Large international online betting operator with broad geographic footprint including Asia, offering sportsbook, casino, eSports and live dealer products; competes with NEW88 in Vietnamese and broader SEA markets.
• Bet365: Global online gambling incumbent offering sportsbook, casino, poker and slots; represents the largest scale competitor in the broader category and benchmarks international best practice.
• 22Bet: International online sportsbook and casino operator with broad country coverage including Asia, comparable to NEW88's offering of multi-vertical betting products at scale.

Others

• iTech Labs: Independent testing and certification laboratory for online gaming platforms; listed as a core technology partner verifying NEW88's algorithm fairness and payout rates, making it directly relevant as an enabling infrastructure peer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/diit-it-services-and-solutions

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DIIT IT SERVICES AND SOLUTIONS