What din - Sicherheitstechnik Italia GmbH does

din - Sicherheitstechnik Italia GmbH is the Italian operating subsidiary of din-group, a privately held Austrian second-generation family business (founded 1985 by Dietmar Nocker; leadership transferred to Christoph Nocker in 2015) exclusively focused on emergency lighting. The Italian entity, established in 2014 with headquarters in Bruneck and a branch office in Milan under Country Manager Angelo Giesi, sells and services the group's emergency lighting portfolio across Italy within a broader din-group footprint spanning 13 Austrian locations plus subsidiaries in Germany, Slovenia, and Switzerland and approximately 300+ employees as of 2024. The product offering combines proprietary hardware — 17+ luminaire series including architectural (STRING ARC, STRING INvisible), functional (CONCEPT 2, BASIC 2, STRING), industrial (INDUSTRY, EX-Leuchten ATEX-certified), and outdoor (SHAPE, FLAP, POLLER) variants — with networked systems (SU NG with PLC24 powerline communication launched 2024, SU NET, SC NET CMR wireless 868 MHz) and a software stack (mySU mobile app, SUweb browser platform, SUcontrol desktop with Modbus/TCP-IP BMS integration). Core proprietary technologies include 24V PLC (PLC24), 868 MHz IP-Sec encrypted radio (SC NET CMR), Visible Light Communication for commissioning, and LiFePO4 battery chemistry with 70% partial-charge lifecycle management. The business model is B2B enterprise: direct field sales through Key Account Managers and regional representatives targeting building operators, facility managers, electrical planners, and architects, complemented by annual subscription maintenance contracts (din-Abkommen — Update Check, Legal Verification, Extended Legal Verification tiers), LED retrofit services (claimed up to 67% energy and 60% cost reduction), and ecosystem integrations with light-band manufacturers STUCCHI (E-TRACK, MIXED48) and XAL (MOVE IT PRO 45 SELV/230V). The company self-describes as the market leader in Austrian emergency lighting and a "reliable partner" in Italy, with approximately 70,000 cumulative projects, 5-year/50,000-hour product warranty, and Q1 supplier status with Deutsche Bahn alongside an ÖBB contractual partnership.

Name

din - Sicherheitstechnik Italia GmbH

Legal name

din-Sicherheitstechnik Italia S.r.l.

Website

https://din-notlicht.com

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

1–10 employees

Short description

din - Sicherheitstechnik Italia GmbH is the Italian subsidiary of din-group, an Austrian second-generation family business exclusively focused on emergency lighting since 1985. It sells proprietary luminaires, networked battery systems, and lifecycle service contracts to building operators, architects, and facility managers across Italy.

Ownership category

akta.pro rank

Product category

Emergency Lighting Systems

NAICS

Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132), Electric Lighting Equipment Manufacturing (3351), Electronic and Precision Equipment Repair and Maintenance (8112)

SIC

Electric Lighting & Wiring Equipment (3640), Measuring & Controlling Devices, Nec (3829)

akta.pro primary industry

Industrial & Commercial Luminaires (High-bay, Low-bay, Troffers, Downlights) (IMAGAIAA)

akta.pro secondary industries

Specialty & Task/Workstation Lighting (Inspection/task lights, cleanroom/food-grade, portable work lights) (IMAGAIAK), System Testing, Inspection, Compliance & Certification (e.g., fire/alarm permits where applicable) (HSAHABAH), Monitoring & Control (Dosing Systems, Remote Monitoring, Sensors) (BPABAJAK)

Keywords

• Emergency lighting systems
• Safety luminaires
• Battery backup systems
• Emergency lighting monitoring
• Light band systems

Headquarters

HQ city

Milan, Lombardy

HQ country

Italy

HQ region

Europe

Offices19 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Emergency Lighting Hardware (Luminaires & Systems): Sale of proprietary emergency lighting luminaires (FSU, STRING ARC, STRING INvisible, STRING, CONCEPT 2, BASIC 2, EyE, Spots, STRIPE, TUBE 2, TUBE 264, INDUSTRY, EX-Leuchten, SHAPE, FLAP, POLLER, LED replacement inserts, light band systems) and networked emergency lighting systems (SU NG, SU NET, SC NET CMR). Revenue from equipment sales, installation, and commissioning of emergency lighting infrastructure.
2. Service & Maintenance (din-Abkommen): Annual maintenance agreements (din-Abkommen) covering inspection, testing, cleaning, battery checks, software updates, fault service, and documentation. Includes Update Check, Legal Verification, and Extended Legal Verification packages. Provides recurring service revenue throughout the product lifecycle.
3. Software Subscriptions (mySU, SUweb, SUcontrol): Software solutions for remote monitoring, programming, and management of emergency lighting systems. mySU mobile app and SUweb web platform provide real-time status monitoring with notification capabilities. SUcontrol is desktop configuration software. Software access is granted by din representatives upon request.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

din - Sicherheitstechnik Italia GmbH (legally din-Sicherheitstechnik Italia S.r.l.) is the Italian subsidiary of the Austrian din-group, a specialist in emergency lighting founded in 1985. The company develops, manufactures, and services a full portfolio of emergency luminaires, centralized and decentralized group battery systems (SU NG, SU NET), wireless single-battery monitoring systems (SC NET CMR), continuous-row light band systems (din-spirit), and proprietary management software (mySU, SUweb, SUcontrol), supported by an annual maintenance program (din-Abkommen).

Product overview

din-Sicherheitstechnik is a specialized emergency lighting company offering a comprehensive portfolio centered on safety luminaires, centralized and decentralized battery systems, wireless monitoring solutions, and software for system management. The product portfolio comprises multiple luminaire series (FSU, STRING ARC, STRING INvisible, STRING-Serie, CONCEPT 2, BASIC 2, EyE, Spots, STRIPE, TUBE 2, TUBE 264, INDUSTRY, EX-Leuchten, SHAPE, FLAP, POLLER), system platforms (SU NG, SU NET, SC NET CMR), and software solutions (mySU mobile app, SUweb web interface, SUcontrol desktop software, Service & Wartung). Additional offerings include LED replacement inserts, custom solutions, continuous row lighting systems (din-spirit), and VLC-Sensor technology. The company provides both products and lifecycle services for emergency lighting installations.

Differentiator

Problem solved

Functional benefit

Brands

• mySU: Mobile emergency lighting app for monitoring system status on-the-go with notifications and system overview.
• SUweb
• SUcontrol
• visionLAB
• din-spirit

Products and services

• FSU - Das Neue Notlicht Directional, variable escape route guidance (adaptive) emergency luminaire system. The FSU enables variable direction guidance along evacuation routes, adapting dynamically to building conditions. Designed for facilities requiring adaptive egress signage.
• STRING ARC Architectural emergency luminaire designed to integrate discreetly into architectural spaces, combining aesthetic design with emergency lighting functionality for high-end commercial and hospitality projects.
• STRING INvisible Transparent emergency lighting solution that blends invisibly into architectural environments when not in emergency mode. Designed for premium interiors where visible luminaires would disrupt the design.
• STRING-Serie (STRING 1 and STRING 2) Series of recessed emergency luminaires offering architectural integration with emergency lighting functionality for general commercial buildings.
• CONCEPT 2 Quick-installation, flexible-application emergency luminaire series suitable for various mounting configurations in commercial and public buildings.
• BASIC 2 Functional emergency luminaire series providing reliable emergency lighting at cost-effective positioning for standard commercial applications.
• EyE Discreet recessed spot emergency luminaire designed for unobtrusive integration into ceilings of premium interior spaces.
• Spots Emergency spot luminaires with multiple illumination variants for different coverage requirements in corridors, stairs, and open areas.
• STRIPE Versatile safety luminaire with adaptable form factor for various installation scenarios and architectural integration requirements.
• TUBE 2 Handrail accent lighting luminaire designed for integration into architectural handrail systems along evacuation paths.
• TUBE 264 Multifunctional safety luminaire suitable for multiple applications including floor integration and ground-level evacuation signage.
• INDUSTRY Robust emergency lighting solution engineered for industrial environments with demanding conditions including manufacturing plants and warehouses.
• EX-Leuchten Emergency lighting luminaires with ATEX certification for use in explosive atmospheres, manufactured at the Linz facility to ATEX quality management standards.
• SHAPE Outdoor luminaire for escape route illumination in exterior environments around building perimeters and assembly points.
• FLAP Safety luminaire with IP protection rating for demanding environmental conditions where ingress protection is required.
• POLLER Outdoor assembly point and escape route illumination luminaire designed for exterior installation.
• Lichtbandsystem (din-spirit) Continuous-row lighting system integrating emergency lighting with general illumination track systems, compatible with third-party track systems (STUCCHI E-TRACK, MIXED48, XAL MOVE IT PRO) and norm-compliant emergency lighting via din-PLC technology.
• SU NG Decentralized group battery system using PLC24 (24V power line communication) technology that powers and monitors emergency lighting luminaires, with integrated software for programming, visualization and management.
• SU NET Decentralized group battery system PLC24 with TCP/IP networking capabilities for real-time status reporting, monitoring, and control of emergency lighting installations.
• SC NET CMR Wireless individual battery luminaire system (self-contained, centrally monitored, radio-controlled) using 868 MHz frequency band with IP-Sec encryption, enabling flexible luminaire placement without invasive wiring for heritage or complex buildings.
• Service & Wartung (din-Abkommen) Annual maintenance agreements covering inspection, testing, cleaning, battery checks, software updates, fault service, and documentation. Includes Update Check, Legal Verification, and Extended Legal Verification packages; provides recurring revenue throughout the product lifecycle.

Quantifiable outcome

• LED retrofit inserts reduce energy consumption by up to 67% and costs by up to 60% while maintaining regulatory compliance.
• +3 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature11 records

Partnerships

Four partnerships are on record, tiered core.

• STUCCHIcoreTechnology or IntegrationSTUCCHI is a manufacturer of light band (continuous-row lighting) systems. din-Sicherheitstechnik has developed emergency lighting integration for STUCCHI's E-TRACK (230V) and MIXED48 (SELV) light band systems. din luminaires (STRING 1, STRING 2, CONCEPT 2, BASIC 2, TUBE 264, Spots) are compatible with these systems, enabling combined general and emergency lighting through the same infrastructure.
• XALcoreTechnology or IntegrationXAL is a manufacturer of architectural lighting systems. din-Sicherheitstechnik has developed emergency lighting integration for XAL's MOVE IT PRO 45 emergency SELV and MOVE IT PRO 45 230V light band systems. din luminaires (STRING 1, STRING 2, CONCEPT 2, Spots) are compatible with these systems, enabling 2-in-1 general and emergency illumination.
• ÖBB (Austrian Federal Railways)coreStrategic or Co-development Partnerdin-Dietmar Nocker Anlagentechnik GmbH (a subsidiary) is a contracted partner of ÖBB (Austrian Federal Railways), providing specific lighting solutions for railway infrastructure. The company is also listed as a Q1 supplier of German railways, demonstrating specialized competence in transportation infrastructure emergency lighting.
• DB (German Railways)coreStrategic or Co-development PartnerThe company holds Q1 supplier status with German Railways (Deutsche Bahn), enabling it to provide emergency lighting solutions for railway infrastructure projects in Germany.

Scale indicators7 records

Recent moves7 records

Expansion highlights7 records

Broad incumbents

• Zumtobel Group: Austrian-headquartered professional lighting major and parent of Tridonic, with emergency lighting across its Zumtobel and Thorn brands. Largest DACH-headquartered lighting competitor with substantially greater scale and capital resources than din.
• Schneider Electric: Global energy management and automation company with emergency lighting integrated into its EcoStruxure building management platform. Competes as part of broader electrical and BMS solutions for commercial and industrial customers.
• Legrand: Global electrical and digital building infrastructure major with an emergency lighting line integrated into its broader wiring device and BMS portfolio. Competes in commercial tenders as part of a full building systems offering rather than as an emergency lighting specialist.
• Signify: World's largest lighting company (formerly Philips Lighting) with emergency lighting products embedded in its connected lighting and Interact IoT platform. Bundles emergency lighting with general lighting, controls, and software at a scale no specialist can match.
• Eaton: US-headquartered power management major offering emergency lighting through its Cooper Lighting and related safety brands. Competes via global channel partnerships and integrated electrical portfolios rather than specialist emergency lighting positioning.

Direct peers

• Tridonic (Zumtobel Group): Austrian lighting components specialist and part of the Zumtobel Group, with a dedicated emergency lighting module and system portfolio. Direct competitor in emergency lighting electronics, central battery systems, and DACH market tenders, with deeper financial backing from its listed parent.
• CEAG (ABB): Historically the emergency lighting brand din was founded to represent in1985. Now part of ABB, CEAG remains a major European emergency lighting supplier with comparable central battery and self-contained systems, making it a direct legacy competitor.
• Glamox: Norwegian lighting group with a substantial emergency lighting product line and strong presence in European commercial and marine markets. Comparable as a focused emergency lighting specialist with similar luminaire, central battery, and self-contained product families.
• Teknoware: Finnish emergency and exit lighting specialist serving transit, marine, and commercial buildings across Europe. Comparable as a focused emergency lighting OEM with proprietary luminaire and battery system technology, competing in similar tenders to din.
• RP-Technik: German specialist in safety and emergency lighting systems with comparable focus on central battery systems, decentralized monitoring, and architectural integration. Closest direct competitor profile to din in the DACH market with similar luminaire portfolio and service-driven model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/din-sicherheitstechnik-italia-gmbh

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about din - Sicherheitstechnik Italia GmbH