Dive Jervis Bay

What Dive Jervis Bay does

Dive Jervis Bay, trading as Jervis Bay Sea Sports Pty Ltd, is a privately held PADI-certified dive center operating from a retail shop at 2 Erina Road, Huskisson, in the Jervis Bay region of New South Wales, Australia. The business runs recreational and technical scuba diving experiences, PADI-certified education from Open Water through Tec 50 and the Divemaster/Instructor Development (Go Pro) pathway, and seasonal wildlife encounters inside Jervis Bay Marine Park. Its most differentiated product is the limited-permit swim-with-whales-and-seals excursion, which it operates seasonally from June through November during the southern whale migration, and which is offered by only a handful of NSW-licensed operators.

The company monetizes through five revenue streams: (i) PADI course fees and course materials, (ii) paid boat dive trips at $99-$225 per trip depending on dive type (general, advanced, night, deep/tec), plus gear hire, (iii) seasonal wildlife experiences priced at $225 plus gear hire, (iv) the Husky Diver Club subscription membership program with five annual commitment tiers ($800, $1,200, $2,500, $3,300, $5,200) generating 10-30% discounts and processed via PayPal installments, and (v) equipment hire and retail with a 15% credit-back incentive for club members. FareHarbor is integrated for online booking across trips, courses, and gift cards; Google Analytics and Cloudflare support the website stack.

On 22 May 2026 the company announced a temporary suspension of all operations, engaging an external accountant to undertake an in-depth review of operational and financial position. New bookings are not being accepted, and existing service requests and refunds cannot be processed during the review period. The company employs approximately 8 people and operates exclusively within the Jervis Bay Marine Park region, with no disclosed external investors, parent company, or subsidiaries.

Name

Dive Jervis Bay

Legal name

Jervis Bay Sea Sports Pty Ltd

Website

https://divejervisbay.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Dive Jervis Bay is a privately held PADI-certified dive center in Huskisson, New South Wales, offering boat dives, PADI courses, and limited-permit swim-with-whales-and-seals excursions in Jervis Bay Marine Park to recreational, technical, and professional divers.

Ownership category

akta.pro rank

Product category

Scuba Diving Services

NAICS

Marinas (71393)

SIC

Services-Amusement & Recreation Services (7900), Water Transportation (4400)

akta.pro primary industry

Dive Centers & Scuba Training (PADI/SSI, certifications) (THAAAIAA)

akta.pro secondary industries

Scuba Diving & Freediving Centers (Training, Guided Dives) (THAAAKAD), Diving Experiences (Scuba Dives, Dive Trips, PADI/SSI Courses) (THAJAJAD), Marine Recreation Rentals & Tours Retail Counter (On-site Sales) (CRAMAIAM), Snorkeling & Marine Activity Centers (THAAAKAE)

Keywords

• Scuba diving courses
• Boat diving trips
• Marine wildlife tours
• PADI certification
• Dive equipment hire

Headquarters

HQ city

Huskisson

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Diving Courses: PADI-certified diving courses from beginner (Open Water) through advanced (Rescue, Technical, Professional) levels. Revenue generated through course fees and associated material costs.
2. Boat Diving Trips: Various boat dive experiences including general dives, advanced trips, night dives, and deep/technical dives. Prices range from $99 to $225 per trip plus gear hire.
3. Wildlife Experiences: Swimming with whales and seals tours in Jervis Bay Marine Park. One of few operators with NSW permits for this activity. Priced at $225 plus gear hire.
4. Husky Diver Club Membership: Subscription-based membership program offering 10-30% discounts on diving activities based on committed minimum spend tiers ($800 to $5,200 annually). Generates recurring revenue and customer loyalty.
5. Equipment Hire and Retail: Gear hire services for scuba equipment, SUP boards, and kayaks. Also sells retail items with 15% credit back for club members.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Dive Jervis Bay operates a PADI-certified dive center in Huskisson, Jervis Bay, NSW, Australia. It sells scuba diving courses, guided boat dive trips, and marine wildlife experiences to recreational divers and visitors. The business is conducted under the legal entity Jervis Bay Sea Sports Pty Ltd with approximately eight employees.

Product overview

Dive Jervis Bay operates as a PADI-certified dive center offering recreational and technical scuba diving experiences, marine wildlife encounters, and comprehensive diver education. The core offerings include boat dive trips (general, advanced, night, and deep/technical dives), seasonal whale and seal swimming excursions in Jervis Bay Marine Park, and a full spectrum of PADI courses ranging from beginner Open Water certification through professional-level Divemaster and Instructor training, including technical diving (Tec 40/45/50), specialty courses (Nitrox, Dry Suit, Wreck, Sidemount, Photography, Cavern, Navigation, Night Diver, and more), and safety courses (Rescue Diver, EFR, O2 Provider). The business supplements its diving operations with the Husky Divers Club membership program offering tiered discounts and loyalty rewards, plus retail gift cards. The company also partners with local accommodation providers to offer complete trip packages.

Differentiator

Problem solved

Functional benefit

Products and services

• Scuba Diving Courses PADI-certified scuba diving courses offered to recreational divers seeking certification and training in Jervis Bay, NSW.
• Boat Dive Trips Guided boat dive trips conducted in Jervis Bay for recreational divers and visitors.
• Marine Wildlife Experiences Marine wildlife experiences delivered in Jervis Bay, allowing visitors to encounter local marine life through guided diving activities.

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Three partnerships are on record, tiered core.

• FareHarborcoreTechnology or IntegrationOnline booking and reservation system integration used across all trips, courses, and gift card sales. Enables real-time availability, payment processing, and booking management for customers.
• PADIcoreStrategic or Co-development PartnerAuthorized PADI Dive Center offering PADI-certified courses from Open Water through professional levels including Technical diving certifications.
• NSW Marine ParkscoreOthersRegulatory partner holding permits to conduct swimming with whales and seals activities within Jervis Bay Marine Park.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Dive Smart Gozo: European dive center offering PADI courses, boat dives, and marine experiences from a single base — comparable operating model (small PADI dive center, boat trips, course ladder) though serving a different geography.
• Tasmanian Dive Experiences: Australian dive operator offering cold-water boat dives, specialty courses, and wildlife encounters — comparable seasonal/regional tourism model and similar course-and-trip product mix, though in a different state.

Direct peers

• Calypso Star Charters: Adelaide-based operator running swim-with-whale-shark tours at Ningaloo Reef — directly comparable wildlife-swim experience model where permit/regulatory access drives a premium, seasonally-constrained offering.
• Blue Star Dive Centre: Independent Australian PADI dive center offering certification courses and boat diving — comparable small-operator model with similar course ladder, boat trip products, and direct-to-consumer booking approach.
• Spirit of Freedom: Liveaboard dive operator running extended technical and reef diving trips from Cairns — comparable on PADI technical course offerings (Tec 40/45/50-equivalent) and high-end diver segment.
• Ocean Divers Gold Coast: PADI dive center on the east coast of Australia offering courses from beginner through professional levels plus local boat diving — directly comparable as a regional Australian PADI training and trip operator.
• Pro Dive Cairns: Major PADI-certified dive center on the Great Barrier Reef offering courses, guided boat dives, and marine experiences — directly comparable as a full-service Australian dive training and trip operator targeting similar recreational and certified diver segments.

Broad incumbents

• PADI (parent industry body): Global certifying body whose course structure, instructor network, and brand standards underpin Dive Jervis Bay's full-spectrum course ladder — not a competitor but the industry framework the business is built within.
• Mike Ball Dive Expeditions: Established Australian liveaboard and dive expedition operator with broader reach across multiple reef systems — comparable target customer (experienced/technical divers) and PADI training pathway, but at a larger scale and broader geography.

Others

• FareHarbor (booking platform peer): Booking platform Dive Jervis Bay uses — included as an ecosystem peer rather than a competitor; comparable operators also rely on FareHarbor for reservation management, representing an indirect industry standardisation.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/dive-jervis-bay

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dive Jervis Bay