Divine Renovations

What Divine Renovations does

Divine Renovation is a Houston-based residential design-build remodeling firm founded in 1998 by Will Cole and operating as a division of the parent company Divine Destinations Inc. The company provides integrated design and construction services under a single contract for Houston-area homeowners, with core offerings in kitchen remodels, bathroom renovations, whole-house renovations, garage conversions, and custom home additions. Its design-build methodology combines professional design services with construction execution to deliver single-point accountability, supported by an in-house cabinet fabrication shop (covering European frameless cabinets, custom maple cabinets, and specialty drawers) and a proprietary client portal that hosts daily logs, drawings, plans, photographs, and client communication.

The firm's value proposition centers on a 'one price firm' model that bundles materials, delivery, trash removal, and sales tax into a single quoted price, eliminating change orders for budget errors or material price increases. It holds Certified Graduate Remodeler (CGR), Certified Aging-in-Place Specialist (CAPS), and EPA Lead-Safe (LRRP) certifications, is registered with the Texas Residential Construction Commission (TRCC 39585), and is an approved contractor for the City of Bellaire, City of West University, City of Jersey Village, and City of Houston. Notable operational differentiators include a lock-box security protocol for client homes, daily cleanup practices using protective coverings, zip walls, and air scrubbers, and a trade-meeting process that coordinates architects, engineers, interior designers, electricians, plumbers, and HVAC professionals at design finalization.

Divine Renovation generates revenue through project-based fees for residential remodeling services within the Houston metropolitan area, including West University, Greater Heights, Memorial, Spring Branch, and surrounding communities. The company is privately held, founder-owned by Will Cole (Founder) and Connie Cole (CEO), and operates with approximately 10 employees. Customer acquisition relies on word-of-mouth referrals, an extensive award portfolio (14 consecutive years of BBB Awards for Excellence, two BBB Pinnacle Awards, 2020 GHBA Remodeler of the Year, and multiple Texas Association of Builders Star Awards), and Houston Chronicle editorial content authored by the founder. The firm maintains active memberships in the BBB, GHBA, NAHB, TAB, NARI, and the Houston Heights Association.

Name

Divine Renovations

Legal name

Divine Destinations Inc.

Website

https://divinerenovation.com

Company type

Private

Founded year

1998

Operating status

Operating

Short description

Divine Renovation is a Houston-based residential design-build remodeling firm founded in 1998, serving Houston-area homeowners with kitchen, bathroom, whole-house, garage conversion, and addition projects under an integrated single-contract delivery model.

Ownership category

akta.pro rank

Product category

Residential Remodeling Services

NAICS

Residential Remodelers (236118)

SIC

General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Renovation, Remodeling & Tenant Improvements (General Contracting) (IMAFAAAE)

akta.pro secondary industries

Architectural Reconfiguration & Structural Alterations (HSAPAEAB), Whole-Home Interior Renovation (Non-Structural) (HSAPAEAC), Interior Layout Changes & Space Replanning (Non-Structural) (HSAPAFAJ)

Keywords

• Home remodeling services
• Design build construction
• Kitchen renovation
• Bathroom renovation
• Residential remodeling

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others

Revenue model

1. Residential Remodeling Services: Project-based fees for home remodeling services including kitchen remodels, bathroom renovations, whole house renovations, garage conversions, and home additions. Pricing is quoted as a comprehensive 'one price' that includes all materials, labor, delivery fees, trash removal, and sales taxes. Design services are provided under a separate Design Agreement outlining scope, fees and timeline.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Divine Renovations is a Houston-based residential design-build remodeling firm that delivers kitchen remodels, bathroom renovations, whole house renovations, garage conversions, home additions, and new construction projects under a single integrated design-and-build contract. Services are scoped via an initial free consultation, a separate Design Agreement, and a comprehensive fixed "one-price" quote that bundles materials, labor, delivery, trash removal, and sales tax. Projects are supported by an internal client portal, in-house cabinet fabrication, lock-box key-control security, and multi-trade coordination meetings.

Product overview

Divine Renovation is a Houston-based residential remodeling company offering a unified suite of home renovation services under a Design Build delivery model. The core offerings include Kitchen Remodels, Bathroom Remodels, Whole House Renovations, Garage Conversions, and Home Additions, all delivered through an integrated design-build approach that combines professional design and construction under a single contract. The company operates as a single-service business model (no separate software products or modules), providing end-to-end residential remodeling from initial consultation through project completion, including an internal client portal for project tracking.

Differentiator

Problem solved

Functional benefit

Products and services

• Kitchen Remodels

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

13 partnerships are on record, tiered core, minor and strategic.

• Better Business BureaucoreOthersLong-standing member of the Better Business Bureau with consistent recognition including multiple consecutive BBB Awards for Excellence and two Pinnacle Awards. Rated A+ by BBB.
• Greater Houston Builders Association (GHBA)coreOthersActive member with founder Will Cole serving as 2020-2021 Remodelers Council President. Company holds Distinguished Member status. Multiple GHBA awards received including Remodeler of the Year.
• National Association of Home Builders (NAHB)coreOthersMember organization with founder holding Certified Graduate Remodeler (CGR) designation. Multiple NAHB CADRE awards received for membership recruitment and industry excellence.
• Texas Association of Builders (TAB)coreOthersMember with multiple Star Awards received across various years for kitchen remodels, whole house renovations, and specialty rooms.
• National Remodeling Council (NARI) - Houston ChapterminorOthersMember of NARI Houston chapter, supporting industry professional development and standards.
• Houston Heights Association (HHA)minorOthersCommunity association member supporting the historic Houston Heights neighborhood.
• City of BellairecoreOthersApproved contractor for the City of Bellaire, Texas, allowing company to perform remodeling work within that municipality.
• City of West UniversitycoreOthersApproved contractor for the City of West University, Texas.
• City of Jersey VillagecoreOthersApproved contractor for the City of Jersey Village, Texas.
• City of HoustoncoreOthersApproved contractor for the City of Houston, Texas.
• Divine Destinations Inc. (Parent Company)coreOthersDivine Renovation is a division of Divine Destinations Inc., the parent company established in 2002.
• Interior TrendsstrategicOthersThird-generation family-owned interior design firm in Houston since 1958. Steffy Clingan, owner, joined Divine Renovation team in 2010 assisting with selections of finishes, fixtures and designs for bath and kitchen remodeling projects.
• Back Office ExecutivesminorOthersRelated company handling some client services not related to the construction and remodeling industry, established to prevent confusion with Divine Destinations Inc. branding.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Elm Construction & Design: Houston-based residential design-build remodeler offering kitchen, bath, and whole-home renovations. Directly comparable to Divine Renovation in service mix, design-build delivery, and Houston metro focus.
• Hart Construction & Remodeling: Houston-area residential remodeling firm specializing in kitchen, bath, and whole-home renovations. Comparable in service scope, local market focus, and project-based delivery model.
• Crown Construction Services: Houston design-build residential remodeler offering integrated design and construction services. Comparable in design-build methodology, Houston market positioning, and homeowner customer base.
• Allegro Builders: Houston-area residential remodeler; notably the prior employer of Divine Renovation's project manager Ed Sabo. Closely comparable in customer segment, project types, and Houston design-build delivery.

Broad incumbents

• Case Design/Remodeling: National design-build remodeling franchise with Houston-area presence. Comparable in design-build single-contract methodology but operates at significantly larger scale with brand-marketing advantages.
• Re-Bath: National bath-remodeling franchise system serving major metros including Houston. Comparable in bath renovation offering and 'one-price' positioning but with national supply chain and marketing scale.
• Bath Fitter: National bath-remodeling franchise specializing in acrylic tub and shower conversions. Overlaps with Divine Renovation's bathroom renovation offering as a larger, branded incumbent.
• DreamMaker Bath & Kitchen: National design-build franchise focused on kitchen and bathroom remodeling. Directly comparable in core service categories with broader geographic reach and franchise-driven marketing.
• Power Home Remodeling: Large national residential remodeler offering exterior, windows, and interior renovations. Adjacent overlap in residential remodeling delivery, but operates at materially larger scale with vertically integrated marketing.

Others

• Neighborly: Parent company of multiple home-services franchises (Molly Maid, Mr. Handyman, Five Star Painting). Comparable as a home-services ecosystem participant rather than a direct remodeler; relevant for benchmarking franchise-driven scale economics in residential services.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Divine Renovations